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thot4ellie · 2 months

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oh sweetheart pt 3

pairing: boxer!ellie x f! jesses sister!reader

word count: 5.4k!!! longest part yet yay

rating: 18+ (smut will be coming in later parts)

warnings: dealer! boxer!ellie, weed, alcohol, boxing, kissing, joel is dead in this, talk of abusive relationship, smoking, they’re drunk but eveything is consensual ofc! lmk if im missing anything

summary: you and ellie share a moment and both of you admit it :)

author notes: hi everyone thank you for all the love on this series <<<333 this is a good one! not all the way edited yet but i wanted to post cause i finished it 20 minutes ago! sorry for the wait but i think maybe some smut in the near future ;) requests are open and id love any feedback. thank you for 200 followers and over almost 2000 likes!! this is unbelievable and im so grateful! pls let me know if u want to be added to the taglist!!!

part 3 | part 4

series masterlist | main masterlist

from the river to the sea, palestine will be free 🇵🇸

READ: this account stands with palestine, and so— i require everyone who interacts to educate themselves, and support/donate. READ THESE; 1 and 2, HELP HERE, BOYCOTT. silence is complicity, do not scroll past this.

DO NOT BUY THE REMASTER, TLOU2, TLOU1, OR ANY GAME FROM NAUGHTY DOG! neil druckmann (the creator) is a zionist. PLEASE READ THIS. AND REBLOG THIS.

finally friday is here, it feels like you’ve been counting the minutes until you see her again. you woke up around eleven am and put water in the kettle to make yourself some tea as you went to the bathroom to get your morning routine done, paramore playing over your speaker in the bathroom. your routine is something you’ve started to build since you moved to try and keep your anxiety at bay, not all the time it works but its a good way to get your day started. you started with washing your face, brushing your teeth, then brushing the bedhead out of the mess you call hair.

a couple minutes later, you hear the kettle hiss and you make your way back to the kitchen and turn off the stove. you picked your favorite mug out of your cabinet and make your tea. leaving the kitchen, you went back to sit on the couch and think about a million different outcomes that would possibly happen tonight when you see her. you wonder if you’re reading too much into the way she talked to you, was she even flirting with you at all? or just being nice? did she just feel bad about seeing what happened outside her gym?

your phone buzzed in the mist of your thoughts on your and you read a text from dina telling you they’re leaving for the gym around 7 and if you wanted a ride. before responding you pulled up the weather app on your phone and decided you could walk there, its a warm summer day out again and by the time the sun fell, it would be cool enough to walk and it was only about 15 minutes from your house, that and leaving open the possibility that she would want to drive you home again.

you texted her back saying that you would just meet them there. you looked at the time seeing its about eleven thirty so you still have a while until you have to leave. you decided you were gonna be productive today. you did laundry and washed your sheets, did the dishes, vacuumed, cleaned the bathroom and made a sandwich for lunch even thought by now it was 4 o clock. as you were walking around your apartment, you made a mental note to try and find some nice thrift stores around to help you decorate your place. you made your way to your bathroom to shower for tonight.

you love taking long showers, its your guilty pleasure. thanking god that your landlord pays your water bill as you dried off from the shower, put on your strawberry lotion, a big black t-shirt and fuzzy socks to hang around in while you did your hair and minimal makeup. you couldn’t stop thinking about seeing her tonight. new girl was playing on the tv in your room as you finished the final touches on your face. doing light everything since its hot but still wanting to look nice for the occasion: finally seeing her again.

four episodes later and its 6 o clock so you change into a pair of black levi shorts and a green top. your hair and makeup still looked good from earlier so nothing to touch up but you still triple checked yourself. you wish you could have smoked today to help beat the nerves but you wouldn’t have anything until tonight, smiling to yourself thinking of you and her on the phone both laughing when you asked if she was bribing you. you slipped on your converse, grabbed your bag, and locked the front door behind you and started making your way to ellie’s gym.

you got there around seven and you didn’t see jesses car yet but you did see hers. ellie’s beat up 2000 green honda cry sat in a spot towards the back of the parking lot. memories of you leaning on her window practically admitting you liked when she called you sweetheart and the peaceful feeling of comfortable silence you both held.

you heard someone call your name in the distance to turn and see dina getting out of the car, you were so concentrated on ellies car you didn’t even see them pull in. you made your way over and greeted them with a hug as dina wrapped your arm in hers and dragged you in with her, jesse following behind. you tried to calm your nerves but it just wasn’t working. not nervous about being here, even after what happened outside with the man last time, but of seeing her again. you’ve only spoken to her a handful of times but you thought of her more times than you can count.

as soon as you made it closer towards the front door, it was loud, like the first time you were here. loud people, loud lights, loud everything but now knowing it was ellie’s changed it. jesse held the door as dina went in first and you both followed. florescent lights beamed from above you, shining on the sweaty bodies in the gym. it was just like it was the first time you came. your nerves followed you everywhere, but it was worth seeing her again.

you went in and dina guided you guys to the same table you had last time. you wonder if they sit here every time. you looked around for ellie but you didn’t see her anywhere. you saw her car so she has to be here.

dina and jesse got up to go get drinks from the makeshift bar while you sat and waited for them to bring back your drink. you looked over to them waiting their turn when you heard something behind you.

“hey sweetheart,” she whispered close to your ear, and before you could respond she pulled out the the seat next to you and sat down.

“hey ellie,” you said almost startled. she was wearing a pair of skinny jeans, a black t shirt and all her tattoos were showing this time. it was almost mind blowing seeing her and you couldn’t even explain what it did to you. you don’t understand why a girl you barely know has this effect on you.

“i told you to call me el,” she said and laughed kindly towards you, “i have the stuff for you” she finished.

“oh thank you, i’d hope so considering that’s the reason i came,” you joked.

“wait you mean you didn’t come to see me?” she said sounding fake hurt.

“that was just a plus,” you flirted. dina and jesse came back to the table with the drinks before she responded to you and they both greeted ellie as they sat.

“hey els we didn’t see you before we ordered the drinks, i can go get one for ya?” jesse asked her.

“nah i’ll wait til the next round, thanks though” she told him. she smiled at you and the conversation started between all four of you, before you knew it an hour and a half passed, you had more three more rounds and just enjoyed your friday night. the match started and you find it so convenient that you can still see the ring from where the table is so theres no need to get up and watch considering its not ellie up there.

you watched for a bit until it was coming to the end, cheering erupted and ellie told dina and jesse that she was going out for a smoke, before she got up, she leaned over to you and whispered “you coming sweetheart?” softly in your ear, her face inches away from yours, then she moved back and smiled. she held out her hand and you held it as she pulled you up with her as you blushed so hard, you swear you turned into a tomato.

your eyes stayed on her hand holding yours and the beautiful moth tattoo covering her arm, not believing that she’s actually touching you again. you followed behind her as she moved with you through the gym towards the door, as you walked out still hand in hand you saw the side of the building, it was the same place she defended you the first time you met her.

she lead you over to a bench that you never even realized was there. your hands broke as you both sat, she went pull out her cigarette pack and the lighter from her back pocket when she noticed you were staring at her still. she smirked as she opened the pack, and surprisingly pulled out a joint. she put it in her mouth and brought the lighter up to it before telling you “its not polite to stare sweetheart.”

you blushed and looked away as soon as she said it. she laughed and she passed the joint to you, you told her you just couldn’t help it. and you really couldn’t, she’s breathtaking. the way her freckles danced across her whole face, her eyes had a small tint of brown circling her iris, the scar on her right eyebrow, the way her lips just sat perfectly on her face. you so badly want to reach out and touch them again.

you hit it a couple times, you are sure your cheeks haven’t been back to normal since you saw her and you wonder if she’s noticed. you passed her back the joint and she staring at you taking in every detail of you too as she brought it to her mouth and took a hit. blowing out the smoke she smirked, and said “i can’t either sweetheart.”

she leaned back against the bench, legs spread a little as she handed you the joint and asked, “so what brought you here besides jesse?” she acquired. you told her about living in brooklyn, above the cafe you worked and how your time spent there wasn’t totally great but the real reason was running from a shitty past, you weren’t ready to tell her specifics but you told her that’s why you left, you had to get away from what happened there but it was more like who. she told you she understood and then she told you “well i’m glad you’ve made your way here sweetheart.”

you don’t know if it was the alcohol or weed but you sat outside on the bench for another 20 minutes, smoking and laughing as you talked about so much: you talked about the tv shows you’re both watching, the albums you had on repeat, the guilty pleasures you both had and what you both did in your free time. you spoke to one another like you’ve known each other for years. it just feels so good to talk to someone like this again.

she learned that your parents live in portland, so moving coasts was a big deal but you felt like you were on auto-pilot growing up and you knew you had to get out when you could, she learned that you dropped out of college two years and haven’t made any plans to go back but you would like to. you told her a couple funny stories about you and jesse growing up and she laughed at them all.

you found out that she plays guitar and that she spends time drawing and journaling. you learn that ellie was adopted when she was 14, she grew up in boston, and she has an older sister named sarah but that she doesn’t come around much anymore since she gotten married. she told you that her dad passed away from a heart attack about a year ago and since then, her and her uncle tommy.

“im sorry to hear about your dad els” you sympathized.

“its okay sweetheart, just fucking sucks sometimes.” she responded softly as she put the joint out next to her and slipped it back in her cigarette pack. instead this time she pulled out a cigarette and lit that this time. she slid it in her pocket before she stood up off the bench, offering you her hand again and said you should probably head back inside.

you grabbed her warm hand and stood up to follow her, you started the walk towards the side door but before she opened it, she turned around to you and faced you.

“hey sweetheart?” she asked.

“yes els?” you waited for her to continue, her hand still covering yours.

“im glad you came sweetheart, this was nice, i mean as nice as it gets sitting on the side of this place,” she laughed softly, you felt like she was closer than ever but maybe because you just wanted her to be, “you know, id love to do this again.. and maybe play you something on my guitar.. if you want.” she said almost nervously, feeling the urge to look away from you.

“i would love that els.” you said, looking up from staring at your hands together to smiling in her face. you cant believe she asked you, part of you prayed she would, you knew there was a connection here. she realized it too. your eye contact never faded as you stood here.

“great, im looking forward to it more than you know,” she told you sweetly. she let go out hand and you felt slight disappoint in your heart as you assumed she was going to turn around and open the door and this moment would be over. instead, she brought her hand up to your face and let it rest on your cheek as she brushed her thumb over it. the touch of her warm hand sent sparks through your body this time and you couldn’t be bothered moving as she grew closer to you.

“you have no idea how much i wanna kiss you right now.” she whispered, from only what felt like two inches away from your lips. fuck, you thought silently. she was so close to you, you could feel her breathe as she spoke.

“please do it.” you practically whined, you couldn’t take this anymore. all you wanted to do was feel her lips on yours. after you spoke, you felt her thumb move from your cheek to brushing your lips softly. the drinks you had definitely brought out your confident and the want you had for her.

“oh sweetheart,” she purred towards you, “how badly i want to but it has to be more special than this.” she said moving her thumb back to your red cheek.

“just as long as it happens el,” you responded, breathing heavier as your nerves grew in anticipation.

she nodded as she slowly moved her hand off your face and brought it down to your hip and gave it a squeeze, still smiling at you as she reached to open the door and let you through in front of her.

you walk back into the gym and went to find jesse and dina. you saw jesse at the bar and ellie went over to him, telling you she was getting more drinks. you went over to dina at the table and took a seat next to her. you asked her how the match went and she told you same as always and nothing crazy this time.

“you guys were out there for a while, whats up with that?” dina asked while smirking and wiggling her eyebrows at you.

“dina…” you laughed, “we just smoked and talked for a bit.” you replied to her.

“sureeee that’s all, we see the way you look at her!”, she squealed, “and the way she looks at you, it just seems pretty obvious.”

you laughed and told her that nothing happened yet but you did admit to her that you wanted it to.

“stop we knew it!” she laughed loudly and hit the table in excitement. you pulled your hands to your face that was full of embarrassment.

“what do you mean you knew it, was it obvious?” you gasped. your eyes darting towards ellie at the makeshift bar.

“to me and jesse yes.” she told you still smiling over the fact that her two friends maybe starting something new soon.

as you went to reply, the drinks were on the table, jesse and ellie were back already at the table pulling their chairs. the conversation between you and dina came to a halt as you all started talking. you all sat, conversing and finished your last round by the time it hit around 11 pm. you were getting tired and you were definitely drunk after all the rounds of drinks everyone bought. the matches ended an hour ago and you guys were the last few people left besides the lady behind the bar and a couple stragglers paying their tab and chatting.

“hey i think me and d are gonna head out,” he said looking over to dina, who was definitely feeling all the drinks she had, he laughed and said, “this one needs to make it home into bed. can you make it home okay? i can take you now if you need” he asked talking to you.

“no i’m gonna take her home.” ellie cut in before you could respond. you looked at her and smiled as jesse told you to text when you both got home safe. he helped dina up and they made their way to the door. your eyes followed til they left and then you turned to ellie, who was already staring at you.

“that okay sweetheart? that i take you home again?” she asked smirking towards you.

“yeah els, that’s okay.” you blushed as she stood up and put her hand out for the third time tonight. you connected your hands again. touching her had your skin was burning up. you followed her into a back office. paperwork, receipts, and random things littered the room. as you looked around and saw a decent couch, a safe in the corner and a coffee area on a little table and a large desk with folders and boxes of things you didn’t know.

you watched as ellie disconnected your hands to go over to pick up her backpack from the side of the couch and then she grabbed a jacket she had hanging over the deck of the chair to the desk, she slid it over her shoulders then grabbed a piece of paper, writing something non legible from where you were standing. she smiled when she turned towards you and held her arm out motioning to the door for you guys to exit.

the stragglers were gone and the bartender bid ellie goodnight as she walked out the front door. you walked the distance of the gym and made it to the door with ellie, she leaned over and turned the lights off and then held the door opened for you.

you told her thank you and she nodded towards you, “i think we should walk, it’s not far from your apartment.” she spoke looking towards you for confirmation as she turned and locked up the gym for the night.

“that’s okay but how are you going to get home without your car?” you asked. you didn’t want her walking home alone either, you knew she could handle herself but still, the thought made you worry.

“i’m only 5 minutes away from you actually so its not far, ill be back for my car tomorrow.” she told you. you nodded and both of you continued to walk the sidewalk in a comfortable silence next to each other. you glanced up at the sky, noticing the stars and the way the moon beamed over the city. it was so much cooler now than it was earlier and you moved to brush over the goosebumps that covered your arms. ellie noticed your movement and took off her jacket. you turned when you noticed what she was going and told her, “no its okay we’ll be there soon i don’t need it.”

“sorry sweetheart, got to make sure you stay warm.” she smirked as she put it over your shoulders and watched as you put your arms in. you smiled to her as you readjusted it and continued the walk to your place. the smell of her engulfed you and you’ve never felt so comfortable.

“its so beautiful.” you whispered, “and quiet, new york was never like this. they don’t lie when they say the city never sleeps ya know?” you finished.

the city you moved to that you wish you could escape from. the shitty and abusive relationship you wish you could leave behind. the things you tried the most to forget. you never spoke about it, you just ran. the city you wished had better memories connected with it. but now all you want is to create new memories.

when you moved across the country, you told yourself that you’re not getting into anything here because you know you need to heal from the those years of abuse and insecurity so the last thing you expected was to meet ellie and end up feeling this way about her. you don’t want this to happen and you ruin it because you aren’t okay but with her, you feel like you could be okay one day.

“i could only imagine, boston was a busy place too but not the same, it always is quiet here.” she chuckled softly.

“i love it, things finally seem calm now.” you smiled as you looked her. she took in the sight of you in her jacket and she loved it. she can only imagine seeing you wear her t shirts… or nothing at all. she shook the thoughts from her head but she just couldn’t help it. you were the most beautiful girl she’d ever seen. you were breathtaking. she couldn’t believe she’d met someone like you in this shitty small town.

the town where her dad and her moved, and the memories of them together haunted her. now that he was gone, she knew a piece of her was missing. things were incomplete without him. he was all she thought about, the guilt of what happened and how she couldn’t do anything to stop it.

the only time ellie wasn’t thinking about joel was when she was thinking about you, she was grateful that she met you. she didn’t know what this was going to turn into but she hoped it would be something. she sees the effects she has on you and she wishes she really knew how to communicate with you that she feels the same way about you.

you continued the walk in a comfortable silence, both of you wrapped in your thoughts of each another and eventually made it to the front of your building. you turned to face her with a smile,“here i am,” you spoke softly to her, not wanting the night to come to an end.

“here you are, thank you for letting me take you home sweetheart, call it peace of mind,” she admitted.

“thank you for walking me els… do you want to come up?” you said without a thought. you didn’t know if this is was the alcohol talking but you know you didn’t regret it when you said it and you wish that’s what you could blame it on but you knew you wanted this even sober.

“if you want me to sweetheart” she smirked as she responded.

you stepped closer to her as you looked at her, only a couple inches away from her face, watching her eyes move from your eyes to your lips. you knew you both could feel the tension.

“please just say yes.” you sighed wishing you could feel her lips on yours already.

“okay sweetheart, lets go.” she pulled away but connected your hands and it took you a second to recognize that she agreed. you turned around, suddenly nervous about the fact that she’s going to see where you spend your days. you opened the door to the lobby, and ellie held the door as you both walked in. she followed you up the stairs by the front, and you made your way to the front door as you held ellie’s hand in one and used the other to pull your keys from your bag.

you unlocked the door and you brought ellie in with you before the door was shut and you were locking it. you took off her jacket and put it on your coat rack and turned to look at her.

“okay it’s kind of a mess so i’m sorry but-“ you started before she cut you off.

“sweetheart, your place is practically spotless, you should see mine.” ellie laughed.

you laughed as you pulled ellie over to the green couch that took up a lot of your living room but it was a dream purchase and you loved it. you told ellie to take a seat as you walked over to the kitchen and grabbed some water for you both. as you were walking back towards her, she was digging around in her backpack. as you placed the waters down and took a seat, she pulled out weed in a jar and handed it to you.

“here this is yours.” she said.

“oh thank you! i totally forgot, do you want to smoke now- fuck i don’t think i have anything to roll with.” you told her as you went to open the windows in your living room.

instead of saying anything, she reached back into her backpack and pulled out a jar of already rolled joints.

“i came prepared.” she laughed, “and you won’t owe me anything for that.” she said, motioning to the stuff she gave you as her hands were cracking open the jar of pre-rolls.

“ellie- no i’ll give you the cash,” but she shook her head no and brought the lighter to the joint between her lips.

“no, it’s on me, don’t worry about it.” she responded as she took a hit.

“do you give other people weed for free?” you asked, looking at her as she was smoking while sitting next to you on the couch. you wish you could stay like this forever.

“only pretty girls that i like…” she said sweetly as you held eye contact as she handed you the joint.

“oh so you think i’m pretty?” you teased her as you took a hit.

“sweetheart, i think you’re the prettiest girl i’ve ever seen.” she told you. you instantly blush and look away from her, trying not to choke on the smoke you held in your lungs.

“thank you els, i think you’re beautiful.” you said to her. when you looked up, you saw her cheeks tint lightly as she grabbed the joint you held out to her.

“thanks sweetheart.” she said as she put the joint down on a cup at the table you’d been using as an ashtray and she brought her hand up and held your cheek like she did earlier. you couldn’t help yourself as you nuzzled your face into her warm hand. your eye contact only made the tension in the room worse.

“you really are beautiful… sweetheart, can i?” she asked as she looked down at your lips. you nodded and as she came closer, your lips just barely brushing, as she asked, “i need to hear you pretty girl.”

“yes please els- please just kiss me already.” you begged.

her lips were on yours before you could even realized this was actually happening. your lips moved slow together at first but you couldn’t help yourself from deepening the kiss as ellie brought her other hand up and tangled it in your hair as you moaned, her tongue slipped into your mouth, both of you tasting the weed and alcohol you consumed.

one of your hand rested against her chest and the other gripping her arm as you melted into the kiss. both ellie’s hands were in your hair now as your tongues continued to fight for dominance but you let her win and moaned again and she swallowed it as she kissed you.

ellie pulled your leg over her lap so you straddled her, never breaking your lips apart. your lips continued to move in sync as you grinded against her. her hands on your hips moving with you. your lips stay connected until you broke the kiss to come up for air and rested your forehead on hers.

“you okay sweetheart?” ellie panted as she caught her breath too.

“yes els just need a second.” you said as your eyes stayed shut while you tried to control your breathing. you couldn’t believe that you guys finally kissed. the tension was killing you both and now it’s finally happened.

“hey it’s okay, take your time sweetheart.” ellie said as she rubbed a hand along your thigh at a comfortable pace, brushing the cloth from your shorts as she moved it. she brought the other one up to your cheek and lifted your head to look at you. you looked tired and ellie didn’t want to take full advantage of you after you guys had been drinking and smoking all night.

“hey sweetheart, lets get you to bed, we’ll finish this another time i promise.” she said sweetly as you mumbled an “okay els thank you,” and moved off her lap to sit back on the couch. ellie stood up and offered her hand. you stood up and walked both of you to your bedroom.

you moved to sit on the edge of your king sized bed and ellie stood in front of you still holding your hand as you asked her if she wanted to stay the night because it was late and you didn’t want her walking home.

“sure sweetheart i’ll sleep on the couch, and only for your peace of mind.” she chuckled, thinking back to the conversation earlier.

“els we can share the bed, it’s okay, i’ll keep my hands to myself.” you joked and she laughed.

“i don’t think i’d be complaining if you couldn’t but i’m okay on the couch.” ellie insisted.

“els please just lay with me.” you said looking up at her as she moved her hand to rest on your cheek again.

“okay sweetheart.” she finally agreed.

you smiled up at her and you took ellie’s hand from your face and guided her into the bathroom connected to your room. she watched as you bent down and opened the sink cabinet and grabbed a toothbrush. you turned around and handed it to her with a smile. you guys brushed your teeth and then went back into your bedroom.

ellie stood here as you moved across the room to your dresser, and pulled out a t-shirt and a pair of shorts from your drawer and handed them over to ellie. she told you thank you and you smiled at her. ellie walked into the bathroom to change and you walked back to the dresser. you stripped yourself of your shirt and bra before throwing on a different oversized tee and changing your underwear. you didn’t even realize you were soaked after what happened on the couch.

ellie watched you as she leaned against the bathroom door frame as you untangled the sides of your underwear after you pulled them up.

“you’re perfect”, she thought in head before speaking out loud. “thanks sweetheart.” you turned around when ellie spoke, sending her a smile before you moved to your side of the bed, you grabbed the duvet and moved it so you both were able to get in your bed.

you and ellie laid facing each other in a comfortable silence as you were both growing incredibly tired. you felt your eyes starting to get heavy and felt ellie’s hand brush your hair back from your face so you kept your eyes open to look at her.

“el?” you whispered.

“yes sweetheart?” she spoke quietly back to you.

“i really like you… i don’t know if this is too early but it just feels right.”

“i feel it too sweetheart, i like you too so don’t worry,” ellie said softly, hand still holding your face, “now get some sleep, we’ll talk more in the morning pretty girl.”

“goodnight els.” you whispered.

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mostlysignssomeportents · 16 days

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No, “convenience” isn’t the problem

I'm touring my new, nationally bestselling novel The Bezzle! Catch me in CHICAGO (Apr 17), Torino (Apr 21) Marin County (Apr 27), Winnipeg (May 2), Calgary (May 3), Vancouver (May 4), and beyond!

Using Amazon, or Twitter, or Facebook, or Google, or Doordash, or Uber doesn't make you lazy. Platform capitalism isn't enshittifying because you made the wrong shopping choices.

Remember, the reason these corporations were able to capture such substantial market-share is that the capital markets saw them as a bet that they could lose money for years, drive out competition, capture their markets, and then raise prices and abuse their workers and suppliers without fear of reprisal. Investors were chasing monopoly power, that is, companies that are too big to fail, too big to jail, and too big to care:

https://pluralistic.net/2024/04/04/teach-me-how-to-shruggie/#kagi

The tactics that let a few startups into Big Tech are illegal under existing antitrust laws. It's illegal for large corporations to buy up smaller ones before they can grow to challenge their dominance. It's illegal for dominant companies to merge with each other. "Predatory pricing" (selling goods or services below cost to prevent competitors from entering the market, or to drive out existing competitors) is also illegal. It's illegal for a big business to use its power to bargain for preferential discounts from its suppliers. Large companies aren't allowed to collude to fix prices or payments.

But under successive administrations, from Jimmy Carter through to Donald Trump, corporations routinely broke these laws. They explicitly and implicitly colluded to keep those laws from being enforced, driving smaller businesses into the ground. Now, sociopaths are just as capable of starting small companies as they are of running monopolies, but that one store that's run by a colossal asshole isn't the threat to your wellbeing that, say, Walmart or Amazon is.

All of this took place against a backdrop of stagnating wages and skyrocketing housing, health, and education costs. In other words, even as the cost of operating a small business was going up (when Amazon gets a preferential discount from a key supplier, that supplier needs to make up the difference by gouging smaller, weaker retailers), Americans' disposable income was falling.

So long as the capital markets were willing to continue funding loss-making future monopolists, your neighbors were going to make the choice to shop "the wrong way." As small, local businesses lost those customers, the costs they had to charge to make up the difference would go up, making it harder and harder for you to afford to shop "the right way."

In other words: by allowing corporations to flout antimonopoly laws, we set the stage for monopolies. The fault lay with regulators and the corporate leaders and finance barons who captured them – not with "consumers" who made the wrong choices. What's more, as the biggest businesses' monopoly power grew, your ability to choose grew ever narrower: once every mom-and-pop restaurant in your area fires their delivery drivers and switches to Doordash, your choice to order delivery from a place that payrolls its drivers goes away.

Monopolists don't just have the advantage of nearly unlimited access to the capital markets – they also enjoy the easy coordination that comes from participating in a cartel. It's easy for five giant corporations to form conspiracies because five CEOs can fit around a single table, which means that some day, they will:

https://pluralistic.net/2023/04/18/cursed-are-the-sausagemakers/#how-the-parties-get-to-yes

By contrast, "consumers" are atomized – there are millions of us, we don't know each other, and we struggle to agree on a course of action and stick to it. For "consumers" to make a difference, we have to form institutions, like co-ops or buying clubs, or embark on coordinated campaigns, like boycotts. Both of these tactics have their place, but they are weak when compared to monopoly power.

Luckily, we're not just "consumers." We're also citizens who can exercise political power. That's hard work – but so is organizing a co-op or a boycott. The difference is, when we dog enforcers who wield the power of the state, and line up behind them when they start to do their jobs, we can make deep structural differences that go far beyond anything we can make happen as consumers:

https://pluralistic.net/2022/10/18/administrative-competence/#i-know-stuff

We're not just "consumers" or "citizens" – we're also workers, and when workers come together in unions, they, too, can concentrate the diffuse, atomized power of the individual into a single, powerful entity that can hold the forces of capital in check:

https://pluralistic.net/2024/04/10/an-injury-to-one/#is-an-injury-to-all

And all of these things work together; when regulators do their jobs, they protect workers who are unionizing:

https://pluralistic.net/2023/09/06/goons-ginks-and-company-finks/#if-blood-be-the-price-of-your-cursed-wealth

And strong labor power can force cartels to abandon their plans to rig the market so that every consumer choice makes them more powerful:

https://pluralistic.net/2023/10/01/how-the-writers-guild-sunk-ais-ship/

And when consumers can choose better, local, more ethical businesses at competitive rates, those choices can make a difference:

https://pluralistic.net/2022/07/10/view-a-sku/

Antimonopoly policy is the foundation for all forms of people-power. The very instant corporations become too big to fail, jail or care is the instant that "voting with your wallet" becomes a waste of time.

Sure, choose that small local grocery, but everything on their shelves is going to come from the consumer packaged-goods duopoly of Procter and Gamble and Unilever. Sure, hunt down that local brand of potato chips that you love instead of P&G or Unilever's brand, but if they become successful, either P&G or Unilever will buy them out, and issue a press release trumpeting the purchase, saying "We bought out this beloved independent brand and added it to our portfolio because we know that consumers value choice."

If you're going to devote yourself to solving the collective action problem to make people-power work against corporations, spend your precious time wisely. As Zephyr Teachout writes in Break 'Em Up, don't miss the protest march outside the Amazon warehouse because you spent two hours driving around looking for an independent stationery so you could buy the markers and cardboard to make your anti-Amazon sign without shopping on Amazon:

https://pluralistic.net/2020/07/29/break-em-up/#break-em-up

When blame corporate power on "laziness," we buy into the corporations' own story about how they came to dominate our lives: we just prefer them. This is how Google explains away its 90% market-share in search: we just chose Google. But we didn't, not really – Google spends tens of billions of dollars every single year buying up the search-box on every website, phone, and operating system:

https://pluralistic.net/2024/02/21/im-feeling-unlucky/#not-up-to-the-task

Blaming "laziness" for corporate dominance also buys into the monopolists' claim that the only way to have convenient, easy-to-use services is to cede power to them. Facebook claims it's literally impossible for you to carry on social relations with the people that matter to you without also letting them spy on you. When we criticize people for wanting to hang out online with the people they love, we send the message that they need to choose loneliness and isolation, or they will be complicit in monopoly.

The problem with Google isn't that it lets you find things. The problem with Facebook isn't that it lets you talk to your friends. The problem with Uber isn't that it gets you from one place to another without having to stand on a corner waving your arm in the air. The problem with Amazon isn't that it makes it easy to locate a wide variety of products. We should stop telling people that they're wrong to want these things, because a) these things are good; and b) these things can be separated from the monopoly power of these corporate bullies:

https://pluralistic.net/2022/11/08/divisibility/#technognosticism

Remember the Napster Wars? The music labels had screwed over musicians and fans. 80 percent of all recorded music wasn't offered for sale, and the labels cooked the books to make it effectively impossible for musicians to earn out their advances. Napster didn't solve all of that (though they did offer $15/user/month to the labels for a license to their catalogs), but there were many ways in which it was vastly superior to the system it replaced.

The record labels responded by suing tens of thousands of people, mostly kids, but also dead people and babies and lots of other people. They demanded an end to online anonymity and a system of universal surveillance. They wanted every online space to algorithmically monitor everything a user posted and delete anything that might be a copyright infringement.

These were the problems with the music cartel: they suppressed the availability of music, screwed over musicians, carried on a campaign of indiscriminate legal terror, and lobbied effectively for a system of ubiquitous, far-reaching digital surveillance and control:

https://pluralistic.net/2023/02/02/nonbinary-families/#red-envelopes

You know what wasn't a problem with the record labels? The music. The music was fine. Great, even.

But some of the people who were outraged with the labels' outrageous actions decided the problem was the music. Their answer wasn't to merely demand better copyright laws or fairer treatment for musicians, but to demand that music fans stop listening to music from the labels. Somehow, they thought they could build a popular movement that you could only join by swearing off popular music.

That didn't work. It can't work. A popular movement that you can only join by boycotting popular music will always be unpopular. It's bad tactics.

When we blame "laziness" for tech monopolies, we send the message that our friends have to choose between life's joys and comforts, and a fair economic system that doesn't corrupt our politics, screw over workers, and destroy small, local businesses. This isn't true. It's a lie that monopolists tell to justify their abuse. When we repeat it, we do monopolists' work for them – and we chase away the people we need to recruit for the meaningful struggles to build worker power and political power.

If you'd like an essay-formatted version of this post to read or share, here's a link to it on pluralistic.net, my surveillance-free, ad-free, tracker-free blog:

https://pluralistic.net/2024/04/12/give-me-convenience/#or-give-me-death

Image: Cryteria (modified) https://commons.wikimedia.org/wiki/File:HAL9000.svg

CC BY 3.0 https://creativecommons.org/licenses/by/3.0/deed.en

#pluralistic #enshittification #victim blaming #convenience #a la carte

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spiritcc · 9 months

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EXAMINING EVERY ACE ATTORNEY CASE ON THE LIKENESS OF US BEING PAID

The topic that must be finally put to rest considering how every AA protag and money issues go hand in hand, how many cases did we actually get paid for?

PHOENIX WRIGHT: BROKE ATTORNEY

1 - literally spelled out by the game that larry left us with fuckall, a bad omen of the life to come.

2 - nothing could scare the law offices' balance sheet more than the entrance of maya, but in the frenzy of fighting for the life of our workspace we didnt even notice the whiff of the long-lasting implications.

3 - okay this is the first $u$pect that can pay our bills, no way will powers left us without a relatively phat check so GIRL WE MAKING MONEY!

4 - genuinely if edgelord somehow figured that money dont matter in a friendship, either it was my wallet that bullied him into killing himself between these games or he at least had the decency to utilise von karma's leaked pin code situation and allowed us to drain his bank account posthumously. either way my belief that edgeworth got the bill paid here is naively high.

5 - i dont care if lana was going to pay or not bc i billed her for every fucking turn she did at the detention center. either way whether her estate got arrested in the investigation or not it seems like she'd be forced to pay so im staying positive.

ACE ATTORNEY: RAMEN FOR ALL

1 - maggie. what exactly can maggie even pay me. i feel like the case was more of a friend request anyway so we're eating roaches for dinner again, but i also feel that maggie would be inclined to offer at least something. im not sure if putting down a "presumable twenty" counts as success. i'm going to go with no.

2 - maya is starting to get slightly comfortable being a liability to my expenses, this is my first warning girl.

3 - MAXIMUM GALACTIC PROFIT??? OH HE PAYIN. OH HE PAYIN EVERYTHING OUT OF HIS CLOWN ASS. CONFIRMED. FORCED.

4 - this HAS to be a case of the arrested estate being distributed towards paying the fee because i absolutely refuse to live in a world where maya's existence just keeps costing me money. engarde better have paid for it all. the gallows dont drop until he signs my check.

ACE ATTORNEY: TROUBLES AND REMUNERATION

1 - a very big question mark about what can peenie the fail art student pay and whether grossberg is someone who entertains himself a free case. the existence of case 4 may actually suggest something interesting so let's come back to this one later.

2 - i dont care what kind of crippling debt ma$k has because if his wife can allow a bike she CAN, and WILL, pay my fucking fee i dont care. she looks like the type to pay anyway.

3 - maggie. maggie, maggie, maggie. what does it matter musing on how things would've turned out differently if they had actually remembered my face in time. in either universe, this is another expense, in a crisis where my laundry bill is financially ruining me as coffee cups keep flying in my face.

4 - this is a convict already. what can a convict pay to grossberg law offices? suddenly it looks like his gig takes up on free cases bc usually this dude would get a state attorney, right? is grossberg providing such services? if we are getting paid here, it is only the bare minimum it seems, so in retrospect it IS possible for case 1 to have been completely unpaid. as for this one, marking it as unpaid bc Doubt what we'd get could even pay for a single-ply toilet paper + they'd find a way to pay out even less considering the trial technically didn't go through smh.

5 - bitchass fucking fey family, call it THE FEE FAMILY for the way NONE OF THEM ARE PAYING IT!!!! THEY PUT ME IN THE HOSPITAL!!!!!!!!!!!! FUCK FRIENDSHIP!!!!!!!!!!!!!!!!!!!!!

Chronologically we have edgelord's two investigation games next so:

THESE TWO GAMES FOLLOW SEVERAL CASES CONDUCTED FOR A MILLIONAIRE'S OWN ENTERTAINMENT. WE DO NOT CONDONE MONEY PRIVILEDGE BEHAVIOUR AND WE BOYCOTT THE ANALYSIS OF THESE GAMES.

MONETARY JUSTICE: ACE ATTORNEY

1 - well money was probably one thing in the whole mess there, sure. Dick Wright jailed this barbie girl motherfucker just so he wouldn't pay the bill. girl we making no money era is back.

2 - weirdly enough but god might exist after all because no way the kitakis are not paying me. we are saved!!!!!

3 - in a grand twist, there is also no way that these moneyfucks are not signing me a phat one so big bet a hot meal was had that day! i think after lamiroir regained her memories she just decided that this fee was her paying off child support for both kids and fucked off forever.

4 - boy I lost my god damn job.

5 - an interesting situation here because this case was most likely sponsored by the state since it's testing out the jury system and all so. we got paid? almost three cases in a row? WOE MAMA!

ACE ATTORNEY: DOUGH'S DESTINY

1 - not this shit again. another freeloader caught up in the scheme of my monetary ruin. at the time when a teenager is feeding a company of four. peenie's new drip alone cost us six months worth of rent. girl we eating discarded prison gruel at the dumpster in this dark age of the law.

2 - oh a wrestler AND a mayor? oho. ohohohoho. ohohohohohoho.

3 - the humble beginnings of my empty wallet, innit. sure, let her get away this time. not my first rodeo.

4 - starbuck for the love of god i know they said their budget went down but he is PAYING that bill or im cutting wires on his rocket and doing phantom a favor here. he can afford to pay me.

5 - maya sure evaded leaving her footprint on my taxes but there's such a sweet difference between an employee and an independent contractor and athena saw why. sure, free case! its cost is taken out of your salary, baby. you're not eating for four months. at least.

6 - hey the aquarium folks Surely have the dough, right? they found us themselves too so that's a definite bill here.

BROKE ATTORNEY: NO SPIRIT OF JUSTICE

every case in the russian republic of village kurainovo was free which is a devastating stain on my financial report this year, remember how durke said we probably cant afford three meals per day? hello????

1 - motherfucker. this case actually cost us about 20 brazilian roubles because albi charged us for the magatama edible. the first case that lands us in the negative twenty. incredible.

2 - i fucking. if trucy thinks her main breadwinner status excuses her from freeloading a case that almost landed us in 3m debt then im selling rights to the gramarye IP to bozo the clown. family is Nothing to me. i havent eaten properly since 2016.

3 - stop fucking reminding me. not only that but fucking MAYA. THE BIGGEST EXPENSE IN MY LIFE IS BACK WITH NO JUSTICE DONE TO MY FINANCIAL WELLBEING. i havent showered in months. remember how nick told edgeworth that he "heard" that washing in the sink is good enough in the temple? so he didnt even do that himself. the lowest point of my life.

4 - with the urgency of it all and everything i have a strong suspicion the payment of this case was soba. max of what we're getting is food from that place. im shaking does this count as fair barter economy in their eyes? we're not in ancient fucking egypt.

5 - penniless, fatherless, across two countries too. whats not to like in this world. we havent seen a cent in this entire game.

6 - THE $PROKET$???? HELL YEAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAA

Let's count the results:

31 cases across 6 games

13/31 cases most likely than not were paid for in acceptable capacity, which is less than a half. if we exclude cases where the situation isn't entirely clear (eg. engarde, lana), that is even less and we are looking at a third of all cases being remunerated for.

despite quite a few of the presumably paid cases involving rich clients, our gig most likely charges standardised fees, which makes the wealth of our clients irrelevant and simply further questions how much we actually made at the end of the day.

they are not lying, we really are making no money. this is concerning. ga'ran was right, fuck the attorneys just go and pick a state-backed position with the forces.

#ace attorney #finally something to get out of my system

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haechannabelle · 24 days

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a boycott-friendly kpop playlist !! 🇵🇸

>> you can find the playlist here !

alright y'all i scoured my spotify library and compiled almost 50 hours of music + 900 songs by groups outside of the big 4/5 (hybe, SM, JYP, YG / starship) and their subsidiaries ! happy listening, together we WILL make a difference !!

disclaimer: i’m not perfect, some of these groups may have associations with zionist companies i don’t yet know about, so feel free to send me any feedback if you know something i don’t. i’ll definitely be continuing to add to the playlist as i seek out more music by these artists !

also, i recommend following @bandzboy for more boycott info, resources, and motivation (she’s the one who inspired me to make this playlist) 🖤❤️🤍💚

#kpop boycott #music boycott #palestine #free palestine #resources #kpop playlists

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sailorsenshishitposter · 4 months

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Can't wait to see more posts like these once the remake comes out

You know some idiot is going to start a boycott the last of us style. Incoming "Konami made mgs woke" even though before 4 it was already heavily implied how Ocelot felt about Big Boss.

#mgs #mgs3 snake eater #metal gear solid delta #mgs3 ocelot #revolver ocelot #naked snake #big boss #bosselot #Russian taunt #My friend played tlou and didn't understand they were a gay couple even after seeing the sticky foldout magazine lmao

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nykloss · 6 months

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I'm seeing so much actively harmful misinfo regarding boycotts.

If you are spreading information on a boycott PLEASE focus on just what the BDS is asking you to boycott. In my honest opinion even THAT is a lot to keep track of, but boycotts work better the more laser-focused they are.

This is the closest thing to an official boycott being asked:

I've seen a lot of posts both here and elsewhere asking people to boycott not just everything on that list, but also Walmart, Amazon, Google, PespsiCo, Coke, Nestle, 4 dozen other big name conglomerates, and a big list of at least 50+ individual celebrities/CEOs/actors. That is not boycotting.

If YOU want to personally abstain from every Israeli-supporting-prduct/service you can, please do it!!!! Even before now, I've personally always abstain from chick-fil-a and 🏴‍☠️ most of my media–but that isn't an organized boycott. In fact, spreading info that every single one of those companies/individuals are "part of the boycott" is blatant misinformation and actually harms the boycott.

Giant lists that include dozens to hundreds of giant conglomerates and individuals that are hard to keep track of are meant to overwhelm individuals and dissuade them from boycotting at best, and are actively impossible to personally enforce at worst. If you are reading this post, chances are you are breaking one of the many unofficial "boycotts" being asked of you.

For example, following every ""boycott"" being asked of you 100% means: stopping use of any Google products (quitting a job that uses Google workspace, abandoning your Android phone, switching to Firefox or Safari web browser, not using Gmail, not using YouTube), stop using most/all social media, making entirely home cooked meals (every restaurant, even small ones, support Pepsi/coke), only being allowed to buy ingredients for those home cooked meals from physical, local small businesses (which may be wiped out in your area/take more gas to drive to/cost more money to buy from), and cross-checking every single item you buy with a giant list (that I hope you printed out, because chances are you can't use your phone/the internet without sending precious ad profit to Google!).

Telling someone to "do that much or do nothing" is going to result in the vast, vast majority of people doing nothing. Think about the every day people in your life–parents, coworkers, community members. Are they going to do that much? If the answer is no, then a boycott is ineffective. (Plus, doing a lot of that stops you from staying informed on the situation, which is top priority right now!)

Stick to spreading the image at the top of this post. The more people boycotting a small handful easy-to-remember companies, the more effective a boycott will be. A small amount of companies will lose a lot of money, and will have to re-evaluate their stance to give money to Israel–the point of a boycott. But, if everyone only ends up boycotting a handful of completely different companies depending on what list they were given online, all of those companies only lose a little money and no impact is made at all.

TLDR: Feel free to personally abstain from whatever products/services you want, but spreading that they are part of the boycott if they AREN'T is harmful!

#palestine #gaza #free palestine #boycott israel #boycott disney #boycott starbucks #israel #nyklos is typing

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beautifulpersonpeach · 4 days

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I was a bit surprised to see that mhj specifically said that newjeans had approved the statement saying that belift had copied newjeans' concept with illit. I'm not the type of person that thinks that you're a bitch for asserting position or your value, so this isn't where I'm coming from, but, especially in an industry where it's so rare to see groups say anything negative about other groups, particular junior groups I would think, it was quite the strong, swift position to take. Do you foresee newjeans continuing to engage publicly with this scandal, and how would you think taking an active part in this would affect their brand?

Ask 2:

bp in your opinion is there any chance that in this Hybe/MHJ situation there's a buried kind of double-blind motivation?

Like the kind i've seen attributed to E|on Musk, where he creates a big scandal to provide cover when he's doing something much shadier (and then maybe it gets out of hand, like the TwiX thing lol)

You've said you're pretty familar with the corporate side machinations - could Hybe be purposefully airing all this, sure to stick it to MHJ, but also to temporarily drive down stock prices for idk easy shares-repurchasing? Or even allowing a mess they can blame for having to report lower numbers to shareholders for whatever reason: boycott actually impacting profit, hedging against lower-than-predicted bts returning numbers, etc.

Or is this too convoluted of conspiracy thinking and BPD/HYBE/MHJ, and by extension from your recent posts basically 'corporate kpop' entire, are really just that transparent and petty?

Ask 3:

Might be a stupid question because I honestly don't have any clue about corporate businesses and how they work. But in the light of this scandal and how BigHit/Hybe developed over the last years: would you say this is what you get when you become too greedy instead of concentrating on what you were good at?

Ask 4:

in your opinion, is mhj truly an indispensable part of newjeans creative output? Also, do you see any way that hybe would let newjeans leave with its name and discography if they try to break their contract to go with mhj like some people are saying?

Ask 5:

I’m seeing a lot of discussion about whether newjeans will try to leave with mhj and break their contract with hybe, but I don’t see this as a realistic scenario, and I especially don’t see hybe letting them leave with their name and discography. You mentioned that there are a limited set of options now, but is this even one of them? In my mind, newjeans as a concept either stays at hybe, with or without mhj in whatever capacity, or can’t really exist legally

Ask 6:

Also this has given everyone (kpop stans, ARMYs, journalists) the go ahead to drag Newjeans in order to "defend" Illit, BTS, Riize, etc by throwing (again) dozens of plagiarism accusations and trying to discredit everything the group has done and achieved. And it was started by Hybe themselves... I have no words, bpp

***

I think these six asks capture most of the talking points in the asks I've received since yesterday, so I'll use these to answer your questions.

The sheer amount of spin happening in the media right now is ridiculous lmaoo. With the mention of BTS in the "escape files", ARMYs have predictably moved from shady bystanders to actively joining in the negative spin, spreading rumor articles and many are now attacking the girls themselves. But honestly, this is nothing less than what I expected. NewJeans is the most popular group in Korea, the 2nd most valuable IP only behind BTS, and Min Heejin is the brains behind the operation - an achievement she's insisted on taking full credit for since inception. Leaving the only option for whoever is masterminding this from within and outside HYBE, to destroy her reputation as an executive completely to diminish her value to outside investors, and weaken the fan support for NewJeans given how closely they are already associated with MHJ. And that's what is happening. It impacts every group at HYBE and nearly obliterates the viability of NewJeans.

For HYBE, it's a tolerable loss given there's only one year left before BTS returns and closes that earnings gap in mere months. Whoever took this action sees it simply as resulting in a numerical loss that can be soon corrected, but personally, I disagree, for the same reasons I objected to HYBE's acquisition of SM even though on paper it made numerical sense.

Anon in ask 1: I can understand your surprise but sad as it is to say, I expected that response from MHJ. She's a creative, not a PR exec or an MBA-credentialled suit. I'm not sure how familiar you are with ADOR's press releases in general, but anybody who reads them can tell there's almost no corporate doublespeak, no vague allusions, nothing that shows it's written by a typical media-trained PR person. Which is why most people, including you, take that statement to mean NewJeans agrees with MHJ that Illit copied them (it's a possibility), when in reality the language shows it could refer to them agreeing with MHJ's assertion that HYBE hasn't duly responded to her requests about inter-label discrimination, or other related matters. That's the kind of detail a trained PR person would be sure to include, to minimize the fallout to NJ, but just as with the press release on Cookie, the one on Minji's rival sasaeng, the response to Hyein's veneer rumours, and practically every press release ADOR has put out, the language is unsophisticated.

"Do you foresee newjeans continuing to engage publicly with this scandal, and how would you think taking an active part in this would affect their brand?"

NewJeans has so far not engaged publicly with this scandal. MHJ has mentioned them to signal any separation between them will likely be contested. It's leverage. If they do take an active part in this scandal, it will completely destroy their brand. Like, it's already on life support. Anything more and we might as well say their last rites.

Anon in ask 2: I'd say that's not a conspiracy exactly but it is kinda pushing it. Anytime there's a stock dip it's a buying opportunity, and HYBE is always guaranteed to be a Buy so long as BTS is slated to return within 12 months of the stock event. But we simply don't have any clear indications that's the case now given the timing doesn't quite line up. If anything, that is more like the 4th order side-effect.

And yeah, people on the corporate side, not just in k-pop, are many times just that petty. But it's also true this case has been sensationalized in particular ways to appeal to k-pop stans specifically.

Anons in ask 4 & 5: The options available are:

MHJ leaves HYBE and NewJeans stays in HYBE

MHJ leaves HYBE and NewJeans leaves with her

MHJ stays in HYBE but is demoted from her exec role and NewJeans stays in HYBE

MHJ stays in HYBE and keeps her exec role and NewJeans stays in HYBE

None of these options are good, but the worst of these evils is option 2. If the members attempt to leave with her, there's no pretty way to say this, but they'll be done. I'm not even going to waste time writing all the ways HYBE and k-pop stans as a whole will rip them to shreds, all I'll say is that whoever is attached to these girls should consider taking a 6 months sabbatical away from k-pop entirely once that news breaks. The law is not on their side and public opinion, especially after all the 'leaks' and spin from HYBE in the last 72 hours, certainly isn't on their side either. It would be career suicide.

"in your opinion, is mhj truly an indispensable part of newjeans creative output?"

Personally, I think yes. Every label at HYBE had similar initial monetary investment as NewJeans and ADOR had, and other groups from the Big 3 have had even bigger investments and resources at their disposal. There isn't a single group, both within HYBE and outside HYBE, that has yielded the same results as NewJeans in the same period of time. Illit comes close, but even with their achievements they haven't reached the same (positive) notoriety as NewJeans did at debut. All HYBE groups have access to HYBE's youtube channel, connections and resources, and yet the achievements of BOYNEXTDOOR, LE SSERAFIM, ENHYPEN, and even ILLIT, are nowhere near comparable to that of NewJeans. And I agree with MHJ that she's the primary reason why. Having access to resources is only one part of the equation. How you allocate those resources and what you do with it is far more important, and this is where MHJ and ADOR excels relative to other sub-labels.

NewJeans without MHJ will not be nearly as threatening to everyone else in k-pop, and I suspect this is one reason there have been calls for her to be removed from managing the group since their debut.

Anons in ask 3 & 6: Yeah there's a fair bit of greed on show here. Generally, for a lot of people in this industry, greed is good... unless the greedy person is a woman. Because the only thing more central to nasty corporate tussles like this, more than greed, is ego.

I'm not trying to play the gender card, but sometimes I do wonder why there are no articles like this about people like Jaden Jeong and Simon Jakob given the reputation those men have in corporate circles, where top officials (in this case, within HYBE) are saying they cannot possibly work with MHJ because she is "overly and excessively opinionated". I'm highlighting this article because despite the initial paragraphs of spin, that bit is the only thing consistent with MHJ's claim that this attack from HYBE started because she'd filed a whistleblowing report on toxic inter-label competition and followed up an email that said quote:

"..is this deliberate obtuseness and unapologetic behaviour consistent with HYBE's founding philosophy of rebelling against unfair practices in the entertainment industry?"

I mean... in corporate Korea, I can see how they were sick of her shit and it was only a matter of time before she got the boot.

The insidious thing about spin is that it mixes the truth with lies, making it easy for people to accept it wholly. It's entirely possible that MHJ wants more compensation, more autonomy and independence, feels that Belift and other companies borrowed her ideas without full credit, and that she was unsupported by HYBE HQ. It's entirely possible that she took actions such as monitoring fan feedback of the group(s) she suspects and filing a whistleblowing report to build a case - according to both MHJ and others at HYBE, these are complaints she's apparently had since last year, but none of those things would justify HYBE's response nor is it enough to turn people against her.

What I find particularly interesting about this case, is that everything that decisively incriminates her of the more sensational and sinister allegations, comes from the person of VP L or CEO A - a person who only joined ADOR in January 2024, shortly after which HYBE received their first tip-off that MHJ was planning to escape. It's VP L who titles documents with the equivalent of "TOP SECRET DO NOT TOUCH" on company computers... the same guy that's supposedly a double agent working in favour of MHJ and ADOR but is situated within ADOR, not HYBE, where simple logic shows he'd be most useful. Unless he's situated right where he's supposed to be.

Anyway...

HYBE has requested for a shareholder meeting on April 30th where they'll likely table the motion for MHJ to resign regardless of what's found in the audit. Far as I know, she's completed the audit questionnaire but not surrendered her laptop as HYBE has requested. Given the play is for HYBE to kick her out while continuing to manage NJ, I can see how she'd rather die than surrender her laptop and hand over her ideas (and potentially incriminating info) to HYBE on a silver platter for them to use in her wake.

Every way this shakes out is bad news for HYBE groups IMO. So long as NewJeans keeps quiet and sides with HYBE, they'll be somewhat okay. But regardless of the fallout from HYBE cannibalizing itself, all HYBE groups have no choice but to take it on the chin and bide their time until BTS comes back to capture the attention back to them.

I hope I answered all your questions. IMO there's really no point talking more about this until there's a firm conclusion.

#min heejin #newjeans #ador #hybe #bang pd #kpop #kpop industry #kpop business #belift

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