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Spring 2023 Favorites

Bringing 2010s YouTube trends to Tumblr with this one. Here are some of my beauty, fashion, and lifestyle favorites of the moment to try out for spring/summer. Hope you love them xx

Beauty/Skincare:

La Roche-Posay Anthelios Sunscreen SPF 60

CeraVe Plant-Based Hydrating Makeup Removing Face Wipes

Paula's Choice 0.3% Retinol + 2% Bakuchiol Treatment (new holy grail – I love it paired with the First Aid Beauty Hydrating Serum with Hyaluronic Acid)

e.l.f cosmetics O FACE Satin Lipstick in Dirty Talk

Palmer's Cocoa Butter Formula Lip Balm SPF 15 (I never hear this product being talked about – I think it's the best drugstore lip balm, personally!)

Wander Beauty Baggage Claim Eye Patches

OUAI St. Barts Cleansing Scalp & Body Sugar Scrub (I've only used it on my body, but it's a holy grail body exfoliator for me now)

Essie Stay Longer Top Coat

Fashion:

Uno De 50 Chainlink Necklaces & Bracelets

Crystal & Beaded Bags (I've been loving my Shrimps, Stella McCartney, Kara, and Giarité ones this season!)

Square Toe Loafers (My favorites are from Vagabond!)

Slim Wedge Heels (I love the Reformation minimalist ones/M. Gemi options)

Silk black button-ups (My favorite ones are from Equipment and LilySilk for a more affordable alternative)

Vest & Wide Leg Trouser Co-Ords (Frankie Shop, BITE Studios, Favorite Daughter, MM6 Maison Margiela, LouLou Studio, Reformation, and Dissh are my favorites across price ranges)

Adidas x Stella McCartney Sneakers

Lifestyle:

Face Gym Face Ball Tension Release Tool (Sounds dumb but it actually works so well to relieve tension headaches/random aches)

OXO Good Grips SimplyTear Paper Towel Holder

Softsoap Antibacterial White Tea & Berry Scent Hand Soap

La Colombe Colombian Cold Brew

Brami Lupini Beans (love to pair these with a Honeycrisp apple as a snack!)

Non-Fiction book I'm currently reading: On Our Best Behavior: The Seven Deadly Sins and The Price Women Pay To Be Good by Elise Loehnen

Fiction book I'm currently reading: Beware the Woman by Megan Abbott

Blogmas Beauty favourites of 2023: Eyeshadow Palettes

Hi guys!

Welcome to my Beauty Favourites of 2023 countdown! Each day leading up to New Years Eve I will be sharing with my beauty favourites of the year. This will be a mix of new products and products I have used throughout the year. Today we are focusing on my favourite part of my makeup routine, eyes so enjoy my top 5 eyeshadow palettes of 2023.

Let's start off with Charlotte Tilbury. Charlotte brought out a new eyeshadow palette in her holiday collection called The Beautyverse Eyeshadow Palette. This was the first time Charlotte released a 9 pan eyeshadow palette and I think we can all agree it is a glittery dream. This palette comes with 3 really wearable matte nude shades and a pink matte shade which is actually not as bright on the eye as it is in the palette which in this case is a good thing. It also comes with 5 shimmer shades that can be worn by themselves or used as glitter topper shades. It's a stunning palette and it's perfect for party season, this palette has made me really enjoy playing with bright shimmer shades that I normally wouldn't wear on the daily.

My other favourite eyeshadow product from Charlotte Tilbury is the Colour Chameleon Eyeshadow Sticks. These pigmented eyeshadow sticks are amazing when you need a quick product to throw on your eyes. I love drawing these sticks on my eyes and then either blending them in with my hands or a eyeshadow brush. Either method you choose will leave you with a eye look that people think you spent ages on. Though I have been using these sticks for a long time now I have been using them a lot more this year and they are just a dreamy formula!

Speaking of quick makeup, a new release from NYX has had me obsessed with liquid eyeshadows. I have been loving and obsessed with the NYX Ultimate Glow Shots Liquid Eyeshadow since October. They are some of the most user friendly, crazy pigmented, drugstore liquid eyeshadows I have ever had the pleasure of using. Once these shadows are in place they dry down and don't move at all until you use a makeup remover. I have used other liquid shadows before and they either fade or crack after a while but these shadows look just as good at night as they do first thing in the morning.

Every year Huda Beauty brings out a 18 pan eyeshadow palette as part of their holiday collection and this year we were blessed with the Pretty Grunge Eyeshadow Palette. This palette is gorgeous, it's full of matte, cream and shimmering shadows to create anything from a soft nude look to a perfect glittery grunge makeup vibe. Huda always creates the most pigmented shadows in her collection and they deserve all the hype they get. Compared to most of her previous you could argue this palette has the most unique colour story and honestly 16 year old emo me would have gone crazy for this palette back in the day.

Lasting we have my pressed glitter obsession, With Loved Pressed Glitters. I got these glitters when I wanted to add some extra sparkle to my era's tour inspired makeup looks. These glitters are stunning and unlike other pressed glitters they don't have crazy fall out and last all day. They are also really affordable at £8 each.

Hope you enjoyed my skincare countdown today and I will see you tomorrow with my next beauty 2023 countdown. As always all products mentioned are linked above.

Lot’s of love

Bella x x

Best Black friday deal on amazon 2023

Best Black Friday Deals on Amazon in 2023

With the holiday season approaching, shoppers are gearing up to find the best deals and discounts. And when it comes to online shopping, Amazon is undoubtedly one of the top choices for many consumers. With its vast selection of products and convenient delivery options, it's no wonder that Amazon has become a go-to destination for Black Friday shopping.

But with so many deals and promotions being offered, it can be overwhelming to navigate through the endless options. That's why we've curated a list of the best Black Friday deals on Amazon for 2023. So mark your calendars and get ready to snag some amazing discounts!

Electronics

Smartphones: Upgrade your phone without breaking the bank by taking advantage of Black Friday deals on popular brands like Samsung, Apple, and Google. Look out for bundle offers that include accessories or gift cards.

Laptops: Whether you're a student or a working professional, Amazon has some great deals on laptops from top brands such as HP, Dell, and Lenovo. Keep an eye out for lightning deals that offer even bigger discounts for a limited time.

TVs: Upgrade your home entertainment system with a new TV from Amazon's Black Friday deals. Look out for discounts on popular brands like Sony, LG, and Samsung.

Smart Home Devices: Make your home smarter and more efficient with discounts on smart home devices such as Amazon Echo, Google Nest, and Philips Hue. Keep an eye out for bundle deals that offer multiple devices at a discounted price.

Fashion

Clothing: From trendy pieces to wardrobe staples, Amazon has it all. Take advantage of Black Friday deals on clothing and accessories from top fashion brands like Nike, Levi's, and Calvin Klein.

Shoes: Indulge in some retail therapy with discounts on a wide range of shoes for men, women, and kids. From sneakers to boots, you can find great deals on popular brands like Adidas, Puma, and Skechers.

Jewelry: Looking for the perfect gift for a loved one or just want to treat yourself? Amazon's Black Friday deals on jewelry offer discounts on a variety of styles from simple and elegant to bold and statement-making.

Home Goods

Kitchen Appliances: Upgrade your kitchen with discounted prices on appliances such as blenders, coffee makers, and air fryers from top brands like KitchenAid, Cuisinart, and Ninja.

Furniture: Give your home a makeover without breaking the bank by taking advantage of Black Friday deals on furniture. From sofas to dining sets, Amazon has a wide selection of options to choose from.

Bedding and Bath: Make your bedroom and bathroom more comfortable with deals on bedding, towels, and other essentials. Look out for discounts on popular brands like Casper, Brooklinen, and Utopia Bedding.

Beauty

Makeup: Stock up on your favorite beauty products without breaking the bank by taking advantage of Black Friday deals on cosmetics. From drugstore brands to high-end makeup, you can find great discounts on Amazon.

Skincare: Take care of your skin and save money with Black Friday deals on skincare products from popular brands like The Ordinary, Cetaphil, and Olay.

Fragrances: Treat yourself or a loved one to a new fragrance with discounts on perfumes and colognes from top brands like Chanel, Dior, and Tom Ford.

Toys and Games

Toys: Get a head start on your holiday shopping by taking advantage of Amazon's Black Friday deals on toys. From classic board games to the latest action figures, there's something for every child on your list.

Video Games: Gamers can rejoice as Black Friday offers great discounts on video games and consoles from popular brands like PlayStation, Xbox, and Nintendo.

Outdoor Playsets: Keep the kids entertained with outdoor playsets that will provide hours of fun. Look out for deals on swing sets, trampolines, and more.

So mark your calendars and get ready to score some amazing deals on Amazon this Black Friday. Remember to keep an eye out for lightning deals and limited-time offers, and happy shopping! So don't wait any longer, start making your wishlist now and be prepared to take advantage of the best Black Friday deals on Amazon in 2023. Happy shopping! # Best Black Friday Deals on Amazon in 2023

Best Beauty and Cosmetics Store in Pune 2023

In the vibrant city of Pune, where fashion and style thrive, finding the perfect beauty and cosmetics store can be a daunting task. With an abundance of options, it's essential to know where to look for high-quality products and exceptional customer service. To make your search easier, we have curated a list of the best beauty and cosmetics stores in Pune for 2023. Whether you're a makeup enthusiast, skincare aficionado, or seeking professional advice, these stores are sure to meet your needs and exceed your expectations.

Rajasthan Beauty Products:

Step into the world of beauty with Rajasthan Beauty Products, a renowned beauty store in Pune that offers a wide range of authentic beauty and cosmetics products. Rajasthan Beauty Products is one of the oldest and most preferred cosmetics products store in Pune. They also have a spa and skin clinic in the store for customers to enjoy their products and treatments while shopping. They also provide Doorstep Delivery All Across Pune In Under 2 Hours. They also help new parlours and beauty shops set up their business by providing them with products and training. At Rajasthan Beauty Products - Cosmetics Store in Pune, they prioritize customer satisfaction and strive to provide a delightful shopping experience.

Glamour Boutique:

Located in the heart of Pune, Glamour Boutique is a haven for beauty lovers. This upscale beauty store offers a vast range of premium cosmetics, skincare, and haircare products. With an extensive collection of both local and international brands, Glamour Boutique caters to every beauty need. Their knowledgeable staff provides personalized recommendations and expert guidance, ensuring a delightful shopping experience.

Sephora:

Recognized globally for its unparalleled selection and iconic beauty brands, Sephora is a must-visit destination for beauty enthusiasts. The Pune outlet of Sephora lives up to its reputation, offering an extensive range of makeup, skincare, fragrances, and beauty tools. From cult-favorite brands to exclusive collaborations, Sephora promises to make your beauty dreams come true.

The Body Shop:

For those seeking natural and ethically sourced beauty products, The Body Shop is a go-to store. With a strong commitment to cruelty-free and environmentally friendly practices, The Body Shop offers a wide range of skincare, body care, and makeup products. Located across multiple locations in Pune, this store is perfect for individuals who prioritize conscious beauty choices.

Health and Glow:

A leading beauty and wellness retailer, Health and Glow provides a comprehensive selection of beauty products in Pune. From drugstore favorites to luxury brands, this store caters to all budgets. Additionally, Health and Glow often offers exclusive discounts and promotions, making it an affordable option for beauty enthusiasts.

Nykaa Luxe:

Nykaa Luxe is a treasure trove of luxury beauty brands in Pune. This elegant store is known for its opulent ambiance and extensive collection of high-end cosmetics, fragrances, and skincare products. Whether you're looking for a luxurious treat for yourself or a gift for a loved one, Nykaa Luxe is sure to leave you spoilt for choice.

The Face Shop:

Originating from South Korea, The Face Shop has gained a strong following for its innovative skincare and makeup products. Pune's Face Shop outlet offers an impressive range of K-beauty essentials, including sheet masks, serums, and trendy makeup items. Indulge in the world of K-beauty and discover the secrets to radiant and flawless skin.

Conclusion:

With these top beauty and cosmetics stores in Pune, you can elevate your beauty routine and find the perfect products to enhance your natural beauty. Whether you're searching for renowned international brands, eco-conscious options, or luxurious indulgences, these stores have something for everyone. Take a trip to these establishments and let their knowledgeable staff guide you towards beauty bliss in 2023. Happy shopping!

Selena Gomez and Alexa Demie: The Power of Celebrity Endorsements in Makeup Advertising

The COVID-19 pandemic has significantly changed the advertising industry, including makeup ads. According to a report from McKinsey & Company, the COVID-19 crisis has dramatically impacted the global beauty industry, which includes skin care, color cosmetics, hair care, fragrances, and personal care. The report indicates a decline in industry revenue of 20 to 30 percent in 2020.

The report goes on to explain that although brick-and-mortar drugstores and mass-market and grocery stores were able to remain open in the early stages of the pandemic, their customer traffic and revenues declined significantly.

Peter B. Lee, CEO and co-founder of Orora Skin Science, Inc., expressed that the sudden loss of offline sales was unavoidable despite increased online traffic. Even the most optimistic individuals could predict the industry's downturn (Vogel, 2021).

People started working from home and avoiding social gatherings, so the demand for makeup products decreased. Makeup companies had to change their marketing strategies to cater to the changing needs of their customers. 

Celebrity endorsements have been a prevalent aspect of makeup advertising for a considerable period. Despite the pandemic, some celebrities continue to endorse makeup products, while others have shifted their focus to other areas.

Rare Beauty, Selena Gomez's makeup brand, has caused a stir in the market by promoting individualism and confidence in one's own skin. The brand targets makeup enthusiasts and beauty gurus, emphasizing uniqueness, authenticity, and rarity.

The brand benefits from celebrity endorsement because Selena Gomez, an American singer known for her hit songs, is the founder and CEO. Selena is also an advocate for mental health. She announced that a percentage of every sale would be donated to the Rare Impact Fund, a charitable organization that focuses on expanding mental health services within educational institutions. Through its sales, the Rare Beauty website also notes that the brand supports various philanthropic foundations, individuals, corporate partners, and the Rare Beauty community.

As noted by Sakellariou (2022), Selena has been vocal in her support for mental health over the years, frequently sharing her personal experiences. Therefore, it is appropriate that her beauty brand is partnering with a charity that shares her commitment to promoting mental well-being.

MAC Cosmetics has partnered with actress Alexa Demie to release a line of eye makeup called "More Than Meets the Eye," which features a new product formulation (Pitcher, 2020). The ad campaign targets makeup aficionados, encouraging them to step out of their comfort zones and experiment with bold and fun eye looks.

The ad benefits from celebrity endorsement because it prominently features Alexa Demie, who gained fame for her role as Maddy Perez in the TV series Euphoria. Maddy's style is glamorous, bold, sultry, and unique, and the ad campaign successfully captures her style while showcasing Alexa's individualism. The product line emphasizes Alexa's distinctive eye makeup and includes a range of eyeshadows and brow gels.

The COVID-19 pandemic has brought about new challenges for the advertising industry, particularly in the makeup sector. Media manipulation has been used to promote products, especially celebrity endorsements. It is crucial for makeup companies to be responsible in their advertising during these uncertain times in order to build trust with their consumers and contribute to a more positive industry overall.

References

MAC Cosmetics. (2020, March 2). Alexa Demie x More Than Meets The Eye | MAC Cosmetics. YouTube. Retrieved May 3, 2023, from https://www.youtube.com/watch?v=Gi9aIuFquUE

Pitcher, L. (2020, March 3). “Euphoria” Star Alexa Demie Stars in MAC Cosmetics’ “More Than Meets the Eye” Campaign. Teen Vogue. Retrieved May 3, 2023, from https://www.teenvogue.com/story/alexa-demie-mac-cosmetics-more-than-meets-the-eye-campaign

Sakellariou, A. (2022, December 2). Everything To Know About Selena Gomez's Successful Beauty Brand. TheRichest. Retrieved May 3, 2023, from https://www.therichest.com/rich-powerful/everything-to-know-about-selena-gomezs-successful-beauty-brand/

Sephora. (2020, September 3). NEW Rare Beauty by Selena Gomez | Sephora. YouTube. Retrieved May 3, 2023, from https://www.youtube.com/watch?v=ODZ_wAM-Phc Vogel, L. (2021, September 1). How the beauty industry is coping in the era of COVID. Yahoo Finance. Retrieved May 3, 2023, from https://finance.yahoo.com/news/covid-makeup-beauty-plastic-surgery-zoom-effect-183608493.html

2023 Best New DRUGSTORE MAKEUP Products Over 40

Top 7 Best-Selling Makeup Products of 2023: A Comprehensive Guide

What exactly are makeup products? Makeup products are cosmetic items used to enhance or change the appearance of the face and body. These products come in various forms such as powders, liquids, creams, and gels, and are applied using tools like brushes, sponges, and fingers. The goal of using makeup is to improve one's appearance, boost confidence, and create a desired look.

Makeup products can be categorized into several types, including:

Face makeup: This type of makeup includes foundation, concealer, powder, and blush. Foundation provides a base for the rest of the makeup and helps to even out the skin tone. Concealer helps to hide blemishes, dark circles, and other skin imperfections. Powder sets the foundation and provides a matte finish, while blush adds color to the cheeks to give a healthy glow.

Eye makeup: This type of makeup includes eye shadow, eyeliner, mascara, and brow products. Eye shadow is used to enhance the eyes and create different looks, such as a smokey eye or a natural look. Eyeliner is used to define and enhance the eyes, while mascara adds volume and length to the lashes. Brow products, such as pencils, gels, and powders, are used to fill in and shape the eyebrows.

Lip makeup: This type of makeup includes lipsticks, lip gloss, and lip liners. Lipsticks and lip gloss provide color and shine to the lips, while lip liners are used to define and shape the lips.

Nail polish: This type of makeup is used to paint the nails and add color and shine to them. Nail polish can come in a variety of colors, finishes, and formulas, and is an easy way to complete a look.

In addition to enhancing appearance, there are several benefits to using makeup. For example, certain types of makeup, such as sunblock, can protect the skin from harmful UV rays. Makeup can also help to conceal skin imperfections and improve self-esteem, as it can help people feel more confident and comfortable in their own skin.

Makeup products come in a wide range of prices and quality, from high-end luxury brands to more affordable drugstore options. When choosing makeup products, it is important to consider the type of skin you have, as some products may be more suitable for dry skin, while others may be better for oily skin. Additionally, it is important to make sure that the products you use are safe and free from harmful ingredients.

Makeup products are an important part of many people's daily routines, providing both cosmetic and confidence-boosting benefits. Whether you prefer a natural look or a bold, dramatic look, there is a makeup product out there for everyone. With so many options available, it's important to choose the right products for your skin type, as well as make sure that the products you use are safe and free from harmful ingredients.

Makeup has come a long way in recent years, with new and innovative products being released regularly. From highlighters to concealers, there is a product for every need and skin type. Here we present the 7 best-selling makeup products of 2023 and why they are worth considering for your makeup bag.

Why Apple, Sephora and Nordstrom are jumping on this trend to pull in shoppers One go-to strategy is the store-within-a-store concept. It’s a way for one retailer to join forces with another by setting up a pop-up shop within their stores. Industry analysts say the approach has benefits for both parties. For instance, department store Kohl’s (KSS) is adding as many as 200 Sephora mini shops inside of its stores in 2021 as a way to expand its beauty and cosmetics category. For Sephora, the deal helps the retailer expand its market to Kohl’s shoppers. Meanwhile, Target is opening mini Apple shops in a handful of its stores as it strives to become a one-stop shop to meet all of its consumers’ needs. “From Sephora co-locating in Kohl’s to Apple in Target stores, these collaborations bring complementary customer traffic and added income, especially for the host retailer,” said Burt Flickinger III, managing director of Strategic Resource Group. It’s also a way to get shoppers to visit stores more frequently, he said. “For stores like Kohl’s or Nordstrom, shoppers maybe go once a month or once a quarter. By adding a store-in-a-store, now you can get a Kohl’s shopper returning more often for their beauty and cosmetics needs,” said Flickinger. A number of merchants have already joined forces. Here are a few of the most recent “shop-in-shop” collaborations: Nordstrom welcomes mini shops for this $2,995 home gym Nordstrom and at-home fitness startup Tonal have teamed up to launch a handful of Tonal mini shops inside Nordstrom stores. The Tonal-branded pop-up stores are debuting this month in 40 Nordstrom locations across 20 states. The 50-square-foot shops will be located in the women’s activewear department. Nordstrom said shoppers can see a demo of the gym or try a workout for themselves. The home gym from San Francisco-based Tonal mounts to the wall like a flat screen television and uses “digital weights” where the resistance is personalized. The startup is backed by a slew of investors and athletes, including Stephen Curry of the Golden State Warriors. Industry analysts said the crossover appeal of this partnership is a good fit for consumers because Tonal’s pricey gyms could entice fans of Nordstrom, a chain considered to be high-end among its department store peers. The partnership also comes at a time when Nordstrom is battling sales declines and adapting its strategy to changing consumer preferences. “Retailers right now are looking for ways to boost customer traffic,” said Robert Passikoff, a retail industry expert and founder of consulting firm Brand Keys. “The Nordstrom-Tonal partnership makes sense because it fits well with the customers of both brands. For Tonal, it’s a very smart way to get its products in front of more consumers because everyone knows Nordstrom (JWN), so it will benefit from this sense of borrowed equity.” Sephora and Kohl’s make up a deal for beauty Makeup sales have been walloped by the pandemic. But that’s not stopping Sephora from adding more stores outside of struggling malls. Sephora is set to open mini shops inside Kohl’s (KSS) stores, with the first 200 locations debuting in fall of 2021. The partnership with Kohl’s will replace an earlier one that Sephora struck with JCPenney that is slated to end in the next few years. For Kohl’s, the collaboration allows it to attract younger consumers with wider array of beauty products and prices. “Beauty is an area where Kohl’s is currently underdeveloped, so it doesn’t capture much spend from shoppers who are already in its stores,” said Neil Saunders, retail industry analyst and managing director of GlobalData. “Adding a Sephora automatically resolves this issue, and it also makes Kohl’s a more interesting destination, which may help to drive foot traffic.” From Sephora’s perspective, Saunders said Kohl’s provides access to many off-mall locations where Sephora is currently underrepresented. Kohl’s expects to have as many as 850 “Sephora at Kohl’s” shops in its stores by 2023, as well as an online shop later this year. Call it a Mac mini Target is opening scaled-down versions of Apple stores at some of its US locations this year. Target (TGT) said an “enhanced Apple shopping experience” is rolling out to 17 stores in the coming months, with redesigned sections that include new lighting and displays for shoppers to experiment with an expanded assortment of Apple products. Target is also updating Apple’s product page on its app and website. Customers will still need to visit an actual Apple (AAPL) store for product repairs. Target is rolling out the new Apple mini-stores at five locations in Texas and four in Florida with the remaining scattered across various states, including New York, Massachusetts and Pennsylvania. The new Apple sections will be added to more Target stores in the coming years. It’s the latest high-profile partnership Target has struck as it continues to evolve into a one-stop destination for customers who are increasingly looking to avoid shopping at malls. Sephora’s rival Ulta has its own Target Ulta Beauty is debuting its mini cosmetics shops inside of Target stores in 2021. As with Sephora’s mini shops in Kohl’s, this deal is expected to help Ulta (ULTA), which sells a mix of drugstore beauty and pricey brands that aren’t normally found in big box stores, reach younger and more budget-conscious consumers. For Target, it expands the retailer’s growing beauty business with new brands it didn’t carry before. The 1,000 square-foot mini shops will initially launch in 100 Target locations and on Target.com, and then ramping up to several hundred Target stores. “The benefit for Ulta is increased exposure. Ulta has an incredibly successful track record and, before the pandemic, was posting consistently strong growth,” said Saunders. — CNN Business’ Jordan Valinsky contributed to this article. Source link Orbem News #APPLE #Business #jumping #Nordstrom #pull #Sephora #SephoraandNordstromarejumpingonthistrendtopullinmoreshoppers-CNN #shoppers #trend #WhyApple

Why Apple, Sephora and Nordstrom are jumping on this trend to pull in shoppers

New Post has been published on https://appradab.com/why-apple-sephora-and-nordstrom-are-jumping-on-this-trend-to-pull-in-shoppers/

Why Apple, Sephora and Nordstrom are jumping on this trend to pull in shoppers

One go-to strategy is the store-within-a-store concept. It’s a way for one retailer to join forces with another by setting up a pop-up shop within their stores.

Industry analysts say the approach has benefits for both parties. For instance, department store Kohl’s (KSS) is adding as many as 200 Sephora mini shops inside of its stores in 2021 as a way to expand its beauty and cosmetics category. For Sephora, the deal helps the retailer expand its market to Kohl’s shoppers.

Meanwhile, Target is opening mini Apple shops in a handful of its stores as it strives to become a one-stop shop to meet all of its consumers’ needs.

“From Sephora co-locating in Kohl’s to Apple in Target stores, these collaborations bring complementary customer traffic and added income, especially for the host retailer,” said Burt Flickinger III, managing director of Strategic Resource Group. It’s also a way to get shoppers to visit stores more frequently, he said.

“For stores like Kohl’s or Nordstrom, shoppers maybe go once a month or once a quarter. By adding a store-in-a-store, now you can get a Kohl’s shopper returning more often for their beauty and cosmetics needs,” said Flickinger.

A number of merchants have already joined forces. Here are a few of the most recent “shop-in-shop” collaborations:

Nordstrom welcomes mini shops for this $2,995 home gym

Nordstrom and at-home fitness startup Tonal have teamed up to launch a handful of Tonal mini shops inside Nordstrom stores.

The Tonal-branded pop-up stores are debuting this month in 40 Nordstrom locations across 20 states. The 50-square-foot shops will be located in the women’s activewear department.

Nordstrom said shoppers can see a demo of the gym or try a workout for themselves.

The home gym from San Francisco-based Tonal mounts to the wall like a flat screen television and uses “digital weights” where the resistance is personalized. The startup is backed by a slew of investors and athletes, including Stephen Curry of the Golden State Warriors.

Industry analysts said the crossover appeal of this partnership is a good fit for consumers because Tonal’s pricey gyms could entice fans of Nordstrom, a chain considered to be high-end among its department store peers. The partnership also comes at a time when Nordstrom is battling sales declines and adapting its strategy to changing consumer preferences.

“Retailers right now are looking for ways to boost customer traffic,” said Robert Passikoff, a retail industry expert and founder of consulting firm Brand Keys. “The Nordstrom-Tonal partnership makes sense because it fits well with the customers of both brands. For Tonal, it’s a very smart way to get its products in front of more consumers because everyone knows Nordstrom (JWN), so it will benefit from this sense of borrowed equity.”

Sephora and Kohl’s make up a deal for beauty

Makeup sales have been walloped by the pandemic. But that’s not stopping Sephora from adding more stores outside of struggling malls.

Sephora is set to open mini shops inside Kohl’s (KSS) stores, with the first 200 locations debuting in fall of 2021.

The partnership with Kohl’s will replace an earlier one that Sephora struck with JCPenney that is slated to end in the next few years.

For Kohl’s, the collaboration allows it to attract younger consumers with wider array of beauty products and prices.

“Beauty is an area where Kohl’s is currently underdeveloped, so it doesn’t capture much spend from shoppers who are already in its stores,” said Neil Saunders, retail industry analyst and managing director of GlobalData. “Adding a Sephora automatically resolves this issue, and it also makes Kohl’s a more interesting destination, which may help to drive foot traffic.”

From Sephora’s perspective, Saunders said Kohl’s provides access to many off-mall locations where Sephora is currently underrepresented.

Kohl’s expects to have as many as 850 “Sephora at Kohl’s” shops in its stores by 2023, as well as an online shop later this year.

Call it a Mac mini

Target is opening scaled-down versions of Apple stores at some of its US locations this year.

Target (TGT) said an “enhanced Apple shopping experience” is rolling out to 17 stores in the coming months, with redesigned sections that include new lighting and displays for shoppers to experiment with an expanded assortment of Apple products.

Target is also updating Apple’s product page on its app and website. Customers will still need to visit an actual Apple (AAPL) store for product repairs.

Target is rolling out the new Apple mini-stores at five locations in Texas and four in Florida with the remaining scattered across various states, including New York, Massachusetts and Pennsylvania. The new Apple sections will be added to more Target stores in the coming years.

It’s the latest high-profile partnership Target has struck as it continues to evolve into a one-stop destination for customers who are increasingly looking to avoid shopping at malls.

Sephora’s rival Ulta has its own Target

Ulta Beauty is debuting its mini cosmetics shops inside of Target stores in 2021.

As with Sephora’s mini shops in Kohl’s, this deal is expected to help Ulta (ULTA), which sells a mix of drugstore beauty and pricey brands that aren’t normally found in big box stores, reach younger and more budget-conscious consumers.

For Target, it expands the retailer’s growing beauty business with new brands it didn’t carry before.

The 1,000 square-foot mini shops will initially launch in 100 Target locations and on Target.com, and then ramping up to several hundred Target stores.

“The benefit for Ulta is increased exposure. Ulta has an incredibly successful track record and, before the pandemic, was posting consistently strong growth,” said Saunders.

— Appradab Business’ Jordan Valinsky contributed to this article.

e.l.f., Monochromatic Multi Stick, Creamy, Lightweight, Versatile, Luxurious, Adds Shimmer, Easy To Use On The Go, Blends Effortlessly, Sparkling Rose, 0.155 Oz

PERFECT PIGMENT: Use this shimmery, luxuriously blendable cream-to-powder stick as your eyeshadow, lipstick, and blush for a cohesive monochromatic look. The lightweight formula makes it virtually mistake-proof and perfect for touch-ups on the go. See more...

Country Profile: Make-Up in Poland published on

http://www.sandlerresearch.org/country-profile-make-up-in-poland.html

Country Profile: Make-Up in Poland

Country Profile: Make-Up in Poland

Summary

GlobalData’s Country Profile report on the Make-up sector in Poland provides insights on high growth categories to target, trends in the usage of package materials, category level distribution channel data and market share of brands.

The make-up sector in the Poland is led by the eye-makeup category, while lip make-up is forecast to register the fastest growth in both value and volume terms during 2018-2023. Parapharmacies/drugstores accounted for the leading value share in the distribution of make-up products in the country. Rigid plastics is the most commonly used pack material in the sector. Avon, Rimmel and Maybelline are the leading brands in the Polish make-up sector.

What else is contained? – Sector data: Overall sector value and volume data with growth analysis for 2013-2023. – Category coverage: Value and growth analysis for eye make-up, face make-up, lip make-up and nail make-up with inputs on individual segment share within each sector and the change in their market share forecast for 2018-2023. – Distribution data: Percentage of sales within each sector through distribution channels such as cash & carries & warehouse clubs, convenience stores, department stores, hypermarkets & supermarkets, vending machines, e-retailers, “dollar stores”, variety stores & general merchandise retailers, drug stores & pharmacies, and other general retailers. – Leading players: Market share of brands and private labels in both value and volume terms in 2018. – Packaging data: consumption breakdown for package materials and pack types in each category, in terms of percentage share of number of units sold. Pack material data for rigid plastics, glass, flexible packaging, rigid metal and others; pack type data for: specialty container, bottle, tube, tub and others.

Scope

– Per capita consumption of eye make-up products is higher compared with other make-up categories in Poland – The per capita consumption of all the categories in the make-up sector was higher in Poland when compared to their regional and global averages. – Parapharmacies/drugstores is the leading distribution channel in Poland make-up sector – Avon is the leading brand in the Polish make-up sector – Rigid plastics is the most commonly used pack material in Polish make-up sector.

Reasons to buy

– Identify high potential categories and explore further market opportunities based on detailed value and volume analysis – Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities – Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning – Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion – The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector – Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rurral-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends.

Blogmas Beauty favourites of 2023: Foundations

Hi guys!

Welcome to my Beauty Favourites of 2023 countdown! Each day leading up to New Years Eve I will be sharing with my beauty favourites of the year. This will be a mix of new products and products I have used throughout the year. Today l will be sharing my Foundation favourites I have loved and obsessed over this year so enjoy my top 5 products of 2023.

Starting in no particular order we have the Charlotte Tilbury Light Wonder Foundation. Sadly this foundation was discontinued this year which broke my heart but luckily I found a few extra on Vinted. This foundation has been my favourite lightweight, glowy foundation for years now but I would say this year I have used it the most. Makes my skin look so smooth and glowy so effortlessly. Next up we have a brand new foundation that came out this year, R.E.M Beauty Sweetener Foundation. I have been obsessed with this foundation since it launched (with over 40 shades by the way). This longwearing foundation minimises the look of pores, blurs imperfections and makes your skin look flawless! I love how flawless it makes my complexion look and honestly is so worth the hype!

Now we have another brand new launch this year from Maybelline, we all fell instantly in love with the Super Stay up to 24HR Skin Tint Foundation + Vitamin C. This was the best drugstore release this year by far, this skin tint gives your skin a instant glow while offering subtle (also buildable) coverage, instant hydration and a blurring finish. When I want a lightweight make up day this product has been my go to. Now we go back to one of my favourites I will always include in any countdown, Nars Sheer Glow. This foundation is the definition of glowy, dreamy makeup base and has been a iconic product for years. I love how my creamy this formula is because it feels lightweight on the skin and yet still offers a medium / buildable coverage finish. I have been obsessed with this foundation since 2010 when I was watching Zoella vlogs and she would always mention this foundation.

Lastly we have another product I discovered this summer and is the total bargain of £5.00, every meet the 17. Second Skin Enhancing Foundation from Boots. 17 is Boots extremely affordable makeup brand and during the summer I decided to look for something lightweight for my face and fell in love. This foundation is the definition of no makeup, makeup. It leaves your skin looking luminous and airbrushed which is insane because it only cost £5! Whenever I wear this foundation I get crazy compliments and people asking where it's from. Anyone shopping for beauty on the budget would love this foundation.

Hope you enjoyed my foundation countdown today and I will see you tomorrow with my next beauty 2023 countdown. As always all products mentioned are linked above.

Lot’s of love

Bella x x

e.l.f. Cosmetics Daily Dew Stick, Cooling Highlighter Stick For Giving Skin A Radiant & Refreshed Glow, Acai Glow

CREATES DEWY RADIANCE: Healthy, lit-from-within skin made easy. These highlighter sticks enhance your complexion with a sheer wash of shimmer (or pearl) subtle color and pearlescent finish, leaving your skin with an all-day dewy radiance. See more...

e.l.f. Dual-Pencil Sharpener, Convenient, Essential Tool, Sharpens, Easy To Clean, Travel-Friendly, Compact, Vegan & Cruelty-Free, 1 Count 

Sharpens pencils of any size to maintain professional and precise application.

Two hole sizes fit a range of pencils.

The cover captures shavings and allows for easy cleaning.

See more...

e.l.f. Flawless Finish Foundation, Improves Uneven Skin Tone, Lightweight, Medium Coverage & Semi-Matte, Vegan & Cruelty-Free, Buff, 0.68 Fl Oz

RESTORE & ILLUMINATE: e.l.f. Flawless Finish Foundation is a lightweight liquid foundation that naturally blends into skin (and hydrates while you’re at it) to help improve uneven skin tone and texture. The shade Buff is light with peachy undertones.See more...