Over 40+ years’ experience in business management. Was an executive director of Shriram group (one of the largest business houses in India) and one of the key managers in building the organization to number one financial services company in India. Later, he has been a pioneer in setting up information technology companies which developed early years of e-learning, e-commerce, SAP consulting businesses in India and abroad. He also turned around GV Films which was one of the first listed company in Media business in India. He has also made a mark in corporatizing Indian cinema/ media business. He has the ability to identify talents and his mentees in the above areas are today best in their profession.

Talk to our expert: 089256 47773 Visit our website: ww.kashyap360.com Mail Us: [email protected]

Marianne Schwab, Former National Talk Show Producer, Reveals Five Blunders Non-Fiction Book Authors Should Avoid that Kill TV Interview Success

Each year, over four million new titles emerge for non-fiction personal and business development books and increased access to self-publishing means thousands of them are written by high-level entrepreneurs and business professionals. These books have the power to impact lives, share valuable insights, and establish the authors as thought leaders, but a big challenge occurs on how do they rise above the noise to reach a target audience to promote the book on TV talk shows that can lead to not only becoming a recognized expert, but ultimately increase sales. The problem with promoting a non-fiction book is cutting through the clutter with thousands of authors who are also seeking limited interview spots on talk shows. Marianne Schwab is a former national network TV Talk Show Producer who has a deep understanding of what media decision makers look for when booking authors as guests and recently revealed her list of five blunders to avoid that can kill the results of securing interviews. - Focusing Solely on Self-Promotion.While promoting a book is essential, solely focusing on self-promotion is a common mistake. TV talk shows, and also podcast producers, are primarily focused on delivering value to their audience. If the pitch is solely about the book and how great it is, it will come across as self-serving. Marianne suggests, “You need to focus on one or two problems that you solve as a professional and refer to in the book. When I book an author or work with one to secure talk show interviews, I like to look at the table of contents and pick out of the best bits that I know viewers are going latch on to. By framing your pitch around the audience’s needs, you’ll be seen as a valuable guest rather than a self-promoter. I want to book an expert who has great problem solving tips and having written a book establishes their credibility. - Creating a Media Alert that Simply Announces a New Book. It may seem logical to create a headline and media alert that is a new book announcement, but unless a book author is already a recognized expert or celebrity, this will not set them apart from a stack of pitches on a producer’s desk. The media alert should have a hook that grabs the producer in a way they can use it to grab viewer interest to tune in to their show or click on the interview when it’s uploaded to their website. According to Marianne, “The media alert headline should set up a problem that reading your book solves. For example, if you’re a real estate professional, the headline might be ‘Three Mistakes New Home Buyers Make that Cost Them Thousands.’ Your book may cover more, but a TV interview segment generally only has three to four minutes. - Neglecting Audience Relevance.One of the most common mistakes authors make is failing to consider the relevance of their book to the show’s audience. It is a waste of time to send out hundreds of pitches to every talk show or podcast without understanding who the audience is for program. “Before reaching out to producers, take the time to research their content thoroughly. Understand their target demographic, the topics they typically cover, and the issues their audience cares about. Your pitch should clearly demonstrate how your book aligns with their audience’s interests and concerns,” Marianne says. “Your media alert should make it clear that your book offers valuable insights that their viewers or listeners will find compelling and beneficial. - Lack of Personalization & Professionalism.Producers receive countless pitches daily and generic emails stand out for all the wrong reasons. To make an impact, personalize the pitch. “Definitely address the producer by name and even mention specific episodes or topics from their show that you enjoyed or found relevant, and explain why you believe your topic would benefit their viewers. This can be really helpful if the show regularly features chefs and cookbooks in the kitchen with a tasty recipe or local entrepreneurs sharing news you can usefor viewers,” and Marianne adds, “I love being creative to help authors turn what would otherwise be a boring new book segment into a memorable TV interview or demo that promotes their book in a subtle way.” Building a professional and respectful relationship with producers can lead to long-term opportunities and positive referrals within the industry. - Overlooking Podcasts.Authors should not just focus on local TV Talk Shows to promote their book, but podcasts are often overlooked as a great opportunity to reach deep into a target audience. Many podcasts have very dedicated listeners, especially in the entrepreneur niche, and they can reach a target audience with laser focus. They don’t have to have a huge audience to make an impact especially since so many use cross platforms like YouTube, Rumble, and more to broadcast their episodes. By avoiding these five blunders and approaching producers with a thoughtful, audience-centered pitch, it’ll be a win-win for everyone involved and the success rate of securing interviews will dramatically increase. Marianne Schwab has worked as a talk show producer in New York and Los Angeles and is currently the Executive Producer of CMP Media Cafe. She works with professionals, high level entrepreneurs, and book authors to help them fast track their success in becoming a recognized expert in the media. Through personalized media coaching and guidance, she helps clients navigate the intricate world of media appearances. She shares broadcast public relations tips on Instagram and has created an online training that shares her insider secrets to promoting a business on TV talk shows with details for the types of experts producers love to book as guests. Read the full article

Znalazłem gdzieś u siebie w galerii.

Co sądzicie o takiej formie reklamy? Czy to jest jawne robienie klienta/pracownika w balona?🧐🤨

blueberry muffin started a podcast, streaming from the local mediaexpert store

Recenzje na mediaexpert

★★★★★

Działa

Recenzje na x-komie

★★☆☆☆

Działa

Plan na jutro 🩷

Wstanę pewnie około 8 i posiedzę godzinkę na telefonie. Jutro ma padać do 16, więc przeznaczę dzień bardziej na naukę :-) Jak wstanę z łóżka to zrobię sobię skincare i fake breakfast. Ogarnę pokój i zrobię sobie herbatkę zieloną<3 Zrobię notatki z historii, odrobię prace domowe, powtórzę niemiecki i możliwe, że też notatki na sprawdzian z wosu. Obiad napewno będę musiała zjeść ... Nie mam pojęcia co będzie, ale napewno przed nim wypiję sobie 2 szklanki wody i kolejną zieloną herbatę. Mój cel z wodą na jutro to 2-3l. O 16 jak się rozpogodzi pewnie pójdę na spacer nad rzekę i może zajdę do biedronki na kawę. Jak sobię wrócę już do domu to mam dużo online shoppingu do zrobienia, możliwe, że zrobię houl (prawdopodobnie sephora, empik i mediaexpert)<33 Wieczorem zrobię olejowanie włosów, dokończę sobie "mój rok relaksu i odpoczynku" i pewnie będę musiała wreszcie zacząć pana tadeusza :-( O 20 (?) zrobię sobię trening, bo dawno nie robiłam i zakończę sobie just dance. Mycie, skincare, haircare, telefon, może jakiś film i spanie.

Chudej nocki 🩷

Dieta kopenhaska dzień 11

Waga z rana 77.3 kg, czyli +0.3 kg od ostatniego ważenia. Ale mam wrażenie że jutro spadnie XD

Nie trzymam się już godzin posiłków I po porannej kawie obiad jem po 15, a kolację koło 20. Może przez to zatrzymał się spadek wagi.

Rano standardowo kawa.

Na obiad 125g chudego twarogu, 1 jajko i marchewka.

Na kolację kompot z jabłka i gruszki, 2 szklanki jogurtu.

Weszłam dzisiaj na stronę mediaexpert, żeby zamówić tą maszynkę do mielenia mięsa I jest na promocji 😁 70 zł mniej (czyli z 650 zł na 588 zł, ale zawsze coś).

Za to przekopałam całą piwnicę za ekspresem do kawy i NIE MA. A powinien być. Może poproszę chłopaka, żeby mi ogarnął XD

Zostały dwa dni

BONUS do 500 zł w tym 150 zł do Allegro/MediaExpert

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S Vijay Kumar: A Visionary Leader in Public Relations and Image Management

Board Member at PRS International Group of Companies:

As a Board Member at PRS International Group of Companies, Vijay Kumar emerged as a trailblazer, spearheading transformative campaigns that transcended conventional boundaries. His leadership was characterized by a rare combination of astute strategic thinking, unwavering dedication, and boundless creativity. With an indomitable spirit, he navigated through complex challenges, pioneering initiatives in reputation management, public health, global branding, social impact, public policy, sustainability, influencer engagement, digital communications, and crisis management.

Vijay Kumar’s approach was marked by ingenuity and foresight, as he meticulously crafted campaigns that resonated with diverse audiences across geographical and cultural landscapes. His ability to inspire and motivate teams fostered a culture of collaboration and innovation, propelling the organization to unprecedented heights of success. As a brand representative for a plethora of esteemed organizations including DHFL, Yamaha, Water Aid, UNFPA, and others, Vijay Kumar epitomized trust, credibility, and professionalism, cementing his legacy as a visionary leader in the industry.

Media Relations Officer at ICFAI National College:

Prior to his role at PRS International Group of Companies, Vijay Kumar served as a Media Relations Officer at ICFAI National College from August 2005 to June 2007. Here, his tenure was characterized by a relentless pursuit of excellence and a steadfast commitment to journalistic integrity. As a steward of media relations, he exhibited unparalleled prowess in navigating the intricacies of media landscapes, forging strategic partnerships, and conceptualizing impactful communication strategies.

Contributions to Central Chronicle:

Vijay Kumar’s formative years in journalism were marked by his tenure at Central Chronicle from February 2004 to July 2005. As a reporter and editor, he demonstrated an innate ability to unearth compelling narratives, shed light on pressing issues, and spark meaningful conversations. His incisive reporting on government policies, agriculture, rural development, and socioeconomic issues resonated deeply with readers, earning him widespread acclaim and recognition.

Recognition and Achievements:

Throughout his illustrious career, Vijay Kumar has been the recipient of numerous accolades and honors, attesting to his exemplary contributions to journalism and media relations. His nominations for the European Union Media Award and selection for the Media Fellowship Programme from FPA India serve as a testament to his exceptional talent and unwavering commitment to excellence.

Moreover, Vijay Kumar’s exclusive interviews with prominent personalities, successful handling of PR campaigns for celebrities, and numerous accolades from prestigious institutions underscore his unparalleled impact and influence within the industry. His ability to navigate through complex challenges with grace, poise, and professionalism has earned him the admiration and respect of peers, colleagues, and stakeholders alike.

S Vijay Kumar stands as a towering figure in the realm of media and communications, embodying the virtues of leadership, integrity, and innovation. His transformative contributions, unwavering commitment to excellence, and visionary leadership have left an indelible mark on the industry, inspiring generations of professionals to strive for greatness. As he continues to chart new frontiers and redefine paradigms, Vijay Kumar remains a beacon of inspiration and a testament to the enduring power of passion, perseverance, and purpose in shaping the future of media and communications.

#MediaLeadership

#VisionaryLeader

#JournalisticIntegrity

#MediaInnovation

#ExcellenceInMedia

#Trailblazer

#MediaExpert

#PRSpecialist

#Professionalism

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Tune into GoodDay Philly on channel 29 tomorrow morning at 8:00 am. If you watched 60 minutes with Prince Harry Sunday night, you might be interested in what I have to share about Fractured Family Dynamics and how to repair them strained relationships. Hope you can join me.

#GoodDayPhilly #AskDrArgie #FamilyTherapyMatters #MediaExpert #TVPersonality #Author #FaithConnects #MentalHealthFirstConnects #CourageousConversations

#Connect #MHFC #FamilyMatters #RelationshipTherapists

Episode 18, Upgrade Your Mindset For Phenomenal Media Success with none other than the Mindset Media Expert herself, the very inspiring, Sharon Bolt @themindsetmediaexpert, is on Spotify for you to enjoy ! 🌟🙏💌 You do NOT want to miss this! 😃🤩 Sharon is a fascinating presence, not only due to her amazing knowledge, wisdom and energy, but thanks to her determination, she conquered all her fears and pursued her dreams fully. 💯 📌 Become a strong online presence through her amazing tools and experience. Get to know my very inspiring guest better: 💌 Known as ‘The Mindset Media Expert’ and the creator of “Get Free Publicity Today”, Sharon is renowned for getting high profile features and interviews on top global media platforms, all around the world, for her clients. She believes that your mindset plays a crucial part, and is often the ‘missing link’, when it comes to phenomenal media success. Sharon helps coaches, consultants, agencies, service providers and entrepreneurs to get visibility, credibility and authority at an iconic level. She has been a business owner and Entrepreneur for over 20 years and has contributed to more than 50 different local and national newspapers, magazines, TV and radio shows and has received over $2 million in free publicity and free advertising. Sharon has been featured on BBC, ITV and Channel 5 TV Shows, has been showcased on FOX, CBS and NBC and has had a regular slot on BBC Radio since 2008 where she answers the listeners’ questions. Get in touch with Sharon 💌 Website: www.getfreepublicitytoday.com • Programs: 1. ‘How to Master the Media & Get Ongoing Publicity’ 8 Week Program https://getfreepublicitytoday.com/masterthemedia 2. ‘The Elite Program’ https://getfreepublicitytoday.com/eliteprogram #sharonbolt #podcast #mindset #publicity #upgradeyourmindset #success #visibility #mediaexpert (at Timisoara, Romania) https://www.instagram.com/p/CVWSuvBtIR2/?utm_medium=tumblr

Kevin Fine

Kevin’s 25 year career has spanned Executive Leadership, National Broadcasting, Brand Management, Community Development and Entrepreneurship.

He is a regular speaker on the local and international circuit as well as inside corporates, and the media industry at large. Fine shares his collaborative views through articles, speaking panels, and keynote presentations applying his experience and interests on topics including: Company Culture, the Content Economy, Thought Leadership, Sustainability, Business Growth, Audience Monetisation and Future Trends.

More recently and after 8 years leading the biggest regional radio channel in South Africa – Jacaranda FM, Fine was appointed Managing Director of a new business called “Expedite” within the Kagiso Media Radio division. The business focuses solely on accelerating businesses by innovatively leveraging media resources and inventory. He has since left and stepped in to the Entrepreneurial and speaking world full time.

Kevin was a key part of Jacaranda FM’s success and leaves the station with audience numbers in South Africa’s top 10. Digital engagement and reach achieved unprecedented levels, with both jacarandafm.com and the station’s the biggest YouTube channel in the number 1 spot in the country. Internally during 2019, the station’s culture was qualified as a Gold Best Company to Work For in the Deloitte and Touche survey.

His major achievements were ensuring a strong CAGR, profitability, brand presence and benevolence. Under his leadership, the station also received prestigious accolades, with more than 30 awards, from listeners and industry peers, including: “Commercial Radio Station of the Year” 2015 The Roger Garlick Award, a Gold Loerie, and an International One Show Award for the “More Music You Love” Live Billboard Campaign.

Three major sustainability projects completed included Project Khanya distributing light to 25000 homes, Project Water Drop which delivered millions of liters of water to drought stricken communities before sinking boreholes and wells, and Hearts for Mandela Day ensuring heart surgery for 67 children.

Prior to his time at the station, Kevin was CEO at 101.9 Chai FM, brought in to remodel, reformat and relaunch the station in 2010.

Additionally, Kevin also founded (and is a director of) the Little Champs Sports Academy, A sports development programme for early childhood. His passion for sport, and sports marketing also saw him manage the EA FIFA game Franchise in South Africa for 3 years and running the FIFA Interactive World Cup Event for South Africa. He also went on to head up the Football For Hope Program, Alexandra at the FIFA World Cup 2010.

Media expert:Mariuszu,czemu przecinasz kartkę nożyczkami z mega zaokrąglonymi końcówkami dla dzieci?

Mariusz:Nie znalazłem bardziej zaokrąglonych

😂😅🍬

For more follow @systemwebtech YouTube (link in bio).... . . . . . #excelshortcut #spreadsheet #excelmanagement #finance #marketingagency #internetmarketing #socialmediamarketing #socialmediaagency #businessstrategy #onlinemarketingexpert #digitalmarketingexpert #exceltutorial #excelcourse #digitalmarketingtips #digitalmarketingtricks #websitemarkeringexpert #mediaexpert #businessconsultant #excelexpert #misexpert #excelfunctions #excelformulas #excelshortcutkeys #excel #brandingagency #onlinebranding #socialmediaexpert #businesscoach #onlineexcel #onlineexceltutorial (at India) https://www.instagram.com/p/CcnepwIvEps/?igshid=NGJjMDIxMWI=

Mediaexpert zajebało mi ponad 100 zł i teraz mówią, że już mi nie przysługuje 🤦

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