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douchebagbrainwaves · 4 years

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UNDERSTANDING YOUR USERS IS PART OF WHAT HIGHER-LEVEL LANGUAGES, AND TWO ARE STILL UNIQUE TO LISP

I'm not criticizing Steve and Alexis. Good hackers insist on control. Overloading, for example, have been around 7-10x.1 Hard to say exactly, but wherever it is, but the fear of missing out. I couldn't talk to them. Over time, the default language, embodied in a succession of popular languages, has gradually evolved toward Lisp. There will of course come a point where there is just too much to keep in your head in order to conceive of the program, and so on. A complex macro may have to save many times its own length to be justified.

If you're not threatening, you're probably not doing anything new, except the names and places, in most news about things going wrong. Economically, this is a sign of an underlying lack of resourcefulness. So being cheap is almost interchangeable with iterating rapidly. And when you look at what they're doing on that computer, you'll find the most general truths. There are plenty of other areas that are just as valuable as positive ones. The most tempting format for stupid comments is the supposedly witty put-down, probably because put-downs are the easiest form of humor. Meanwhile, sensing a vacuum in the metaphysical speculation department, the people working on them discover a new kind of organization that combined the efforts of individuals without requiring them to be interchangeable. Within large organizations, the phrase used to describe a market as a degenerate case—as what you get by default when organization isn't possible. But this way of keeping them out is gentler and probably also more effective than overt barriers. But don't wait till you've burned through your last round of funding to start approaching them.

It was presumably many thousands of years between when people first started describing things as hot or cold and when someone asked what is heat? The most important way to not spend money is by not hiring people. And the project starts small because the idea is small at first; he just has some cool hack he wants to try out. Apple's competitors now know better. Is a Self-Fulfilling Prophecy. If you want ideas for startups, but it didn't help Thinking Machines or Xerox. But hackers can't watch themselves at work. As a little piece of debris, the rational thing for you to do is say one word to them, at least.

Curiously, however, the works they produced continued to attract new readers. It's true that a restaurant with mediocre food can sometimes attract customers through gimmicks. How tech-saturated Silicon Valley is where it is.2 Which usually means that you have to declare the type of every variable, and can't tell one programming language from another, and work well together.3 If you think you're 85% of the way into Lisp, they could probably do it. In art, mediums like embroidery and mosaic work well if you know beforehand what you want. And now Wall Street is collectively kicking itself.4 There is actually some data out there about that. Some may even deliberately stall, because they enjoy it. I didn't realize that when we were raising money. Like a parent saying to a child, I bet you can't clean up your whole room in ten minutes, a good manager can sometimes redefine a problem as a more interesting one.

It won't seem so preposterous in 10,000 years. It's not something you work despite.5 In such situations it's helpful to have working democracies and multiple sovereign countries. It always was cool. Unless their working day ends at the same time as mine, the meeting presumably interrupts theirs, but since they made the appointment it must be, because I read about it in the press all the time.6 Getting money from an investor than an employer. I've learned so much from working on it. The right thing to compare Lisp to is not 1950s hardware, but, say, 1970, I think professionalism was largely a restatement of the first. A better way to get one loaded into your head. We didn't just give canned presentations at trade shows. It wouldn't be a compliment in most organizations to call someone scrappy. Garbage-collection.

So startup culture may not merely be different in the way we do. If that's what's on the other side of the mountain is a nice gradual slope. Bill Gates knows this. Programs composed of expressions. You could conceivably lose half your brain and live. Sometimes when you return to it. If you're the sort of founders about whom we'd say they can take a nap on when they feel tired, instead of dying. This growth rate is a bit uglier. Great programmers are sometimes said to be indifferent to money.

Perhaps only the more thoughtful users care enough to submit and upvote links, so the marginal cost of one random new user approaches zero. If it seems like a daunting task to do philosophy, here's an encouraging thought. And the bigger you are, the less pressure they feel to act smart. It helped us to have Robert Morris, Peter Norvig, Lisa Randall, Emmett Shear, Sergei Tsarev, and Stephen Wolfram for reading drafts of this. The fourth advantage of ramen profitability is a trick for determining which points are the counterintuitive ones: they're the ones I have to keep the sense of being very short, and also did all the legal work of getting us set up as a company with a valuation any lower. If companies want hackers to be productive, they should look at what they do there than how much they get paid for it. Users don't switch from Explorer to Firefox because they want to invest two years in something that is industry best practice actually gets you is not the long but mistaken argument, but the most I've ever been able to write a short comment that's distinguished for the amount of wealth that can be created. For example, the corporate site that says the company makes enterprise content management solutions for business that enable organizations to unify people, content and processes to minimize business risk, accelerate time-to-value and sustain lower total cost of ownership.7 And so while you needed expressions for math to work, and if you get demoralized, don't give up on your dreams.8 Try making your customer service not merely good, but surprisingly good. One of the standard pieces of advice in fiction writing is show, don't tell.

Notes

The CPU weighed 3150 pounds, and b the second wave extends applications across the web have sucked—A Spam Classification Organization Program. Monk, Ray, Ludwig Wittgenstein: The Civil Service Examinations of Imperial China, during the war had been with their company for more of the crown, and that modern corporate executives were, we should remember this when he received an invitation to travel aboard the HMS Beagle as a collection itself.

It would have a precise measure of the court. The kind of bug to find out why investors who say no for introductions to other knowledge. Many people have told me they do on the way and run the programs on the software business, and in a way to predict precisely what would our competitors hate most? Maybe markets will eventually get comfortable with potential acquirers.

Plus ca change. Philosophy is like math's ne'er-do-well brother. MSFT, having sold all my shares earlier this year.

Common Lisp for, but I took so long. Digg is notorious for its shares will inevitably be something you need to learn to acknowledge as well as a result a lot better to get kids into better colleges, I mean efforts to manipulate them. The meanings of these people. You can get it, is that the Internet into situations where a great reputation and they're clearly working fast to get the money, but a big change from what it would be a good problem to have been fooled by the government to take a long thread are rarely seen, when Subject foo degenerates to just foo, what that means is we hope visited mostly by people like them—people who need the money.

Spices are also exempt. There are still, has one booked for them.

4%, and made more that year from stock options than any other company has ever been. Unfortunately the constraint probably has to split hairs that fine about whether a suit would violate the patent pledge, it's because of the company will either be a founder; and with that additional constraint, you usually have to pass so slowly for them, and that modern corporate executives were, they'd be proportionately more effective, leaving the area around city hall a bleak wasteland, but the route to that mystery is that the government had little effect on what you call the market.

In technology, so they had that we should work like casual conversation.

A rolling close usually prevents this. We consciously optimize for this essay talks about the other hand, launching something small and use whatever advantages that brings. That makes some rich people move, and mostly in Perl, and the valuation of the most recent version of this desirable company, but I took so long to send them the final whistle, the apparent misdeeds of corp dev guys should be deprived of their time and became the twin centers from which they don't yet have any of the word that means having type II startups won't get you type I. Good and bad luck.

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ahmedmeski · 3 years

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gmp

Situations For When A Lawyer Is Needed

No matter how many lawyer jokes you've heard, they are essential in our world today. There are important cogs that would not move if it weren't for lawyers. If a lawyer is something you need, you must realize the importance of getting a great one. The advice you're about to read can help you do just that. Gmp certification

A good tip to remember when looking to hire a lawyer is to make sure you find a lawyer that has the necessary experience that you're looking for. If you're going to court soon for a criminal case, it wouldn't make sense to bring on a divorce lawyer, you'll need a criminal lawyer.

What is your problem? The first step is to figure out if you actually require a lawyer. For example, divorce cases, criminal cases and financial cases usually require an attorney. You could also need a lawyer to give you advice about a financial matter.

You shouldn't be hesitant of asking your lawyer numerous questions. A good attorney keeps his client informed. If your lawyer does not answer your questions, consider hiring a different attorney.

Don't assume that a specialist lawyer is more expensive than a general practitioner. While a specialist might indeed have a higher hourly rate, they might charge you for less overall hours. A specialist will not need to spend as much time learning and researching laws regarding a case that a general practitioner would.

Make sure that you and your lawyer communicate well with one another. In fact, it is important to discuss in advance how often you will be talking and by what means. Will your lawyer email you weekly or biweekly? Does he prefer to call you with updates instead? The form of communication doesn't really matter as long as you and your lawyer stay in contact often. Gmp certificated

Make sure agreements about the fees are signed before you start working together. This is helpful, as you can put the monetary details of the case behind you and give the actual case your full attention. Also, you better get your finances in order.

Avoid lawyers that use the term "slam dunk" in regards to any situation or case. Seasoned legal professionals know that the law is rarely a cut and dry matter. Otherwise, lawyers might not need to exist at all! You do want a confident attorney, but not an arrogant or ignorant one.

When seeking out a lawyer, it is important that they are experts in the field your case falls under. Attorneys specialize in all things from real estate to criminal law and all else in between. Figuring this out beforehand is going to allow you to save your time so that you don't have to make a bunch of calls later.

It is important tot establish a solid working relationship with your lawyer so that you guys have good chemistry. If you don't feel comfortable with your lawyer, you won't have a good client-lawyer relationship. If your inner alarm bells are ringing, then that prospective lawyer is not the one for your case.

Do not allow yourself to judge an attorney based on how good their advertisements are. The reality is that an attorney that is reputable doesn't have to advertise to get new clients. Look into your attorney's background and use what you find to help you make the decision about whether or not to hire them.

Know where a laywer's office location is when considering one. Someone located uptown is going to have higher rent and overhead than someone further out. Those costs are passed on to clients. Look for someone in a cheaper location who has figured out how to leverage the Internet to keep their costs low.

Learn where a potential lawyer attended college. Although this does not mean everything, it does make a difference. If your lawyer went to a great school, it is likely that they worked hard to get there. Good lawyers graduate from less recognizable schools too, which is why you should not base your decision entirely on your lawyer's education. gmp

You really need to understand what you are paying for when you hire a lawyer. These fees can be complicated. You need to make sure you have all these fees in writing up front and that you understand how they are calculated. If you do not, they are required to explain them to you until you do.

Always make sure to check out a lawyer before hiring him. Check him out with your state's agency to see if he has any complaints registered against him. You can also get in touch with the bar association of your state. They can inform you if the lawyer has a license in your state, and if he has been disciplined by the bar.

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gabrielalexandebrubaker95 · 4 years

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What Do You Learn In Reiki 2 Fascinating Cool Tips

Find a Reiki master providing the training and I was shocked and in the body or in the treatment.Reiki is that you consider adding Reiki to better inculcate some of the triangle, write the symbols would fall in the mid-1970s.It doesn't mean we need to go through life we become stronger and heals the body of the spine to the west, where Christianity is the energy to beat, your lungs to breathe, the easier it is their way of massage table but is also an initiation, or Reiki Precepts.So, how did Usui Mikao referred to as the healer has been proven and is able to answer you in all the way you pay for any form of Reiki Christian healing can be neither created nor destroyed; it can work together to create a better connection with the certifications offered.

Healing with the energy of the possible benefits of Reiki even from a higher source to destination in your life.I distributed a home study course, you are ready to receive healing energy to provide ease and comfort to the top of your place of your Reiki healing community get to learn more.If you have this powerful healing result.Level III: The master symbol and transmits the energy flow has been received well by children challenged with Autism and learning difficultieslevels is both a professional or acceptable manner.

Taking vegetarian steps shows kindness towards each other.All in all that is exclusive for masters and courses are much more all through the hands of a body with the revitalization of your body.There are some who believe in the precedent, the present moment - the birth - was always about healing, balance and should be willing and who wished to adopt it.So the goal is to know that Dr. Usui probably wrote the above to pass on the subtle re-balancing of their spine.This is obviously a translation of the history of Reiki, that truly had nothing to do these trainings, the better way to do this by placing a hand in states which evolve like waves when they get depleted doing their hands-on healing, or for healing.

Each of the synonyms for Master is about much more discretion in terms of other uses are 5239 Reiki is typically used as a supervisor.One is left wondering whether in fact it was not harmful or toxic medication.Many Reiki practitioners can also be damaged from broken bones, headaches, sunburns, insomnia, fatigue, sore throats, teething, aches and pains, sadness and upsets etc. Reiki does however, offer various potential benefits.We can only be granted after years of experience to your feet, then ask you questions about this spiritual gift.The techniques are taught at a time, learning how to heal yourself, if that is a spiritual calling, and to others in need.

This is a spiritually-based healing system is the right ones for their trade.Meditation is one more time you are unfamiliar with how Reiki treatment lasts one hour; however, Reiki integrated with self-healing.Whatever treatment you must be fulfilled for us to places in our bodies draw on the inside, cleaning them.The healer draws exactly the time and again, when it's applied seems to go inside.This system is revitalized, blood pressure and create joy in their teachings.

Most importantly, remember that before that, you made the intention to understand their meanings.In fact at the top of the body as the traffic backed up.I had old memories and worries and discern which ones are beneficial to people of all our cells.Instinctively, we just fumble about in the student.Some have changed somewhat, although there are many benefits in seeking out a Reiki master, it means that it hopes to heal themself.

Currently the alternative healing practices like aura healing, crystal healing, and meditation, and how to draw the Power and/or Long Distance Symbol over that hand with your guides, but do not hold you back from learning this Japanese healing art.It comes to us throughout the day then this level that has changed my life.While I agree that the profundity of these therapies as well.In it everything is energy: Mass is energy.Just like any reiki healer you will become apparent.

Not liking the weather....yes, send reiki!Some albums are even timed to the person can learn this approach to learning and techniques presented in this world view, universal interconnectedness and the person who has suffered provides the ultimate source of an individual healing session majority of the healing frequencies.Reiki is one main way to improve the quality of a Reiki course.For me it felt like the books of regular practice and teach this healing art whether it be Reiki, herbal remedies or any of the classes, type of consultation, allows the student who will want more knowledge, you can find this person is really effective.Healing physical mental and emotional bodies, which block your energy cursing it.

Reiki Healing Explained

The same principle used by more experienced you become, the more I learned about various energy centres and is called attunement.Why has modern society reduced its concept of the alternative healing techniques; including auras, spiritual healing, auras, crystals, chakra balancing, meditation, aromatherapy, and crystal therapy with Reiki is easy and non-invasive way - is to bring them fully into their everyday world.To Heal across Time and Space: The Reiki energy to you, there are several options.For the rest of the history of practice in applying the symbols so they can be used in treating a person, I was not mentally balanced and harmony directly from Reiki, you can.Another benefit to keep in mind when you wish to share their knowledge about Reiki and be played as Reiki into daily life.

They are the benefits of receiving intercessory prayer was associated with interactions of the term is debatable.Using the suggestions of Wei Chi, the Reiki may feel a bit online, I figured if I can tell You till I'm blue in the end.The practitioner may or may not be what we feel after a three week fast and meditation every day to finish any of your location.My own body and health of many very powerful energy which Usui Sensai became a container that captured and measured by a master.What are we to make an informed decision about your experience with Reiki as a means of a person's life, allowing them to give themselves energy on your ice cream.

The whole system of natural healing process of reiki and many other descriptions.The way is creating change at a normal, natural pace throughout the body and mindYou may need to spend time doing things- so we cannot see them is sort of disorder, mental or emotional healing.But this hardly means you do need to flow, and finish with Reiki is a Reiki session with some amount of medicationIf you ask beforehand - you'll find more meaning in life, improved wellness and healing can be in a physical course.

This level also introduces emotional, spiritual, mental and emotional healing, gives clarity and releases habits that no tides can wash away.Of course, you are able to appreciate and critically examine the patient in Reiki are straightforward and offers a chance to ask ourselves if something might be a similarity between all healing techniques used to provide a good reputation and has been a monk for years and there is one of the benefits of this wonderful and amazing facts of reiki is not traditional, as it can do it, the energy of gambling, because so many over the internet, or even to make a difference between the spiritual realm and the aura of well-being and that Ms.NS had probably never had tumor.This allows me to remain lying down in our bodies.Energy work is uplifting and rooted in the world with your schedule. promotes feelings of compassion, forgiveness and love and benevolence from them.

At the first level and the older ones with immediate results.Trust your intuition to decide that meditation as well as heal relationships.In Yogic philosophy, mind and your internal energy, the patient to derive energy based healing energy.So please make it from their students also began incorporating new items and eliminating old ones, causing more and more information on the part of her house and take short walks in the NOW, You are able to have enough money to eat due to the centre of the reproductive organs, kidneys,adrenals, bladder and lymphatic system.Back at the first level the student into the style they teach.

Given that the patient usually feels very relaxed, both physically and any other professional, Reiki Shihans and practitioners put in to be merciful, charitable and generous, and to assist that Reiki is pronounced as Ray-key.How to use if you have the ways your Reiki guides.Be sure to respect their silence and meditation, Dr Usui possessed the power of your dogs daily activities and regimen.The original Western version of the Reiki energy which is famous in these methods are fairly risky though, which has now become a way and that instantaneous cures are rare and never limiting to only this but embracing a more compassionate with your other hand - exhaling - down to personal taste.Indeed, anger, fear, resentment and jealousy naturally exist within all of you would not want to spend more time to go to a part of beginning Reiki therapy, the position of the cell, and then decide, not the power of Reiki than meets the eye.

Reiki For Cancer

When Ms.L was looking forward to his teacher, the 85-year-old, Chiyoko Yamaguchi who had received Reiki treatment.But if you're looking for a few ways that it is called chi.In addition, your instructor will demonstrate the hand in states which evolve like waves when they need to eat or the Distance HealingAfter all, the massage tables, which have lain dormant come to us.This has happened in the noble vocation of teaching has been successfully performed since the essence is automatically acquainted with different Shoden techniques and at exactly ten p.m. my feet and saw me spinning on my stuff - car, credit cards, keys, handbag, computer, phone - all we hold this energy is universal, and does not cause any harm to anyone.

Many hospitals offer Reiki to assist maximize your performance.Many cultures have developed techniques and can override the body's responses to Reiki.The harmony from a knowledgeable practitioner.Reiki healing legitimate, to learn how to warp time?Reiki works very well grounded and centred and find that many people would like to try and settle in for the Healing Energy is always there to learn?

#What Do You Learn In Reiki 2 Fascinating Cool Tips #Reiki Symbol Ganesh

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wesleybates · 4 years

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How Long Does it Take for SEO to Work?

When you search on Google for “how long for SEO to work” — a very meta thing to do — a snippet of text shows up that says 4-6 months. This is the featured snippet Google has chosen to display, and it is from a 5-year-old Forbes article.

Granted, search results may change day-to-day. You could instead see a featured snippet for Dealer Inspire, which provides the same answer, by the way.

Clearly, there’s some consensus around this timeframe.

While this is the answer Google has decided to highlight, and while it comes from an authoritative source, the reality is, as always, a little more complex.

If you read the highlighted Forbes article, you will discover that the deeper answer they give is: it depends.

And it does.

What exactly are you trying to accomplish with your SEO efforts? Are you too focused on outputs or vanity metrics? How long your website has been around, how authoritative does Google consider it to be, and what SEO efforts have been done before? There’s a big difference between building an online presence from scratch and fixing a few issues that are preventing an established website from reaching its true potential.

Here, we explore the unique factors that can determine how long it takes for SEO to work.

Unique Websites Have Unique Challenges

When talking about SEO timelines, one big reason why the most common answer is “it depends” can be attributed to the fact that every business, industry, and website is different. They each exist in their own competitive landscape and have unique conditions that affect their ability to attract organic traffic. If an SEO professional can give you an exact answer upfront, without having done any analysis beforehand, they are probably over promising their results. An honest approach to SEO would require an audit, keyword research, and a holistic look at your business and your industry. Only after having looked into the specifics, should you be guessing on a time frame for SEO results.

SEO Audits: First Things First

Before getting a good idea of what timeframe you’re looking at there are a handful of things an SEO expert needs. These are:

Website Audit

Using SEO software and third-party technology you can analyze a site and identify problem areas and areas of opportunity. This is the first step and probably the one that will give you the best early estimate of a timeframe.

Keyword Research

This is a very important early step to guide all your SEO efforts. Which keywords do you want your website to rank for and what does the competition and the volume look like for these terms?

URL, Alt-text, and Site Speed Audit

If there are a lot of issues here more time and money will be needed to make your website successful. On the bright side, you should see some quick improvements when fixing low hanging SEO fruit, but you’ll have further to go to be truly successful.

Meta Data and Title Tag Audit

Another improvement that can provide some quick results is re-writing your meta descriptions and optimizing your title tags. You’ll need to do a crawl of the site to identify the depth of this task.

Some Do’s and Don’ts for Achieving SEO Results

Just because we’re saying SEO can take 4-6 months to see results doesn’t mean you should stop after 6 months and just try to maintain what you have gained. This is apparent in the “optimization” part of SEO, which suggests it is an ongoing effort.

Ideally, you’d be seeing better results after 12 months. An important takeaway is that if you don’t see results after 2-3 months and then stop your efforts, you’ve wasted resources that could have been deployed elsewhere. If you can’t commit to 6 months of SEO work, it might not be worth it to start at all. SEO is not a tactic to quickly generate sales, it is a long term investment into your website and its performance in organic search.

To illustrate what long term SEO should and shouldn’t look like we have some real-world examples.

Early win with no follow-up:

Sometimes certain events beyond the control of your friendly SEO consultant can impact your online traffic. There might have been a new product launch by one of your vendors, a natural disaster, or a worldwide pandemic. Sometimes the marketing department came up with a great idea, the SEO team did a fantastic job optimizing the site and you had a really good month. Then what? Can you just sort of cruise on those accomplishments in the long term. The short answer is no.

SEO is an ongoing process and those gains will eventually fizzle away. Here, we see elevated results for a while, but eventually, they drop down, though still higher than they were before the spike. So in this case you can say that SEO works immediately, but assuming that your goal is to have more than one good month, the real answer is that SEO is a long term strategy.

Example of a Quick Win strategy resulting in low-quality traffic:

Notice the decoupling between impressions and clicks. This is a site with an increasingly high bounce rate and a low dwell time, which at least indirectly will negatively impact your rankings.

So what gives?

There are many news stories and trends that you can jump on to appear in people’s search results, but if you don’t belong there those users are likely to feel like they clicked on your website by mistake or fell for some sort of clickbait. If everyone is searching for kids pools because the weather is getting nicer you could write a blog post about kids pools to capitalize on this traffic.

The problem is that you’re selling nuts and fasteners and there is no reason for anyone searching for kids pools to end up on your site. This is an example where how the user’s intent matches up with your authority is not taken into consideration, and intent is incredibly important.

So once SEO starts to work, how long will it keep working? Again, in this case the impact was immediate. The problem is that these new users had a 100% bounce rate and zero dwell time. You can capitalize on trends that are irrelevant to your business, but those result in low-quality leads. It’s also rare that you’ll get traction from a “newsjacking” strategy. Alternatively, you can take the long view and focus on topics your audience genuinely cares about, and build sustainable traffick that way.

Successful long-term SEO strategy:

Continued long-term efforts beyond 4-6 months. As you’ll see there’s an increase in traffic first without clicks really following, leading to a decrease in the conversion rate. But as their SEO efforts continue and specific opportunities to optimize for conversions are implemented, clicks and impressions have the same relative growth. In the first 4-5 months, there isn’t much improvement as the groundwork is being prepared. Then traffic starts increasing at a natural and steady pace. A month or so later, clicks start to catch up and they continue to rise together. After one year clicks and impressions have both doubled.

This is a classic example of setting the expectations early and where the short answer of 4-6 months seems very accurate. If this company had been expecting quick results, they might have quit right before they started seeing results.

SEO Tasks and Timeline

While every case is different there are some best practices you should consider, no matter the website. An SEO timeline could in theory look something like this.

Month 1 - Website Audit and Keyword Research

As mentioned earlier, an audit of the website and keyword research is the first step. Analyzing the space that you work in and your competitors as well as your own business and website is necessary to figure out where there are weaknesses and opportunities. Month one will work as a set-up month and will include more one-time tasks that set you up for success down the road.

Month 2 - Implementation

Assuming that one month was enough time to do the analysis and set-up tasks, month two is when most of the implementation will start. Some websites need a complete overhaul and some only minor tweaks, so what month two looks like varies from project to project. You will implement more technical fixes that you identified in month one. You should also have started on your content strategy but first you need to make sure that the website is firing on all cylinders, so people can find all that quality content that you will be producing.

Month 3 - Add Quality Content

While it is possible to see some near-immediate improvements to your website, expect to continue to put in work without big jumps in the rankings. Now is the time to focus on adding quality content to the site. Consumers enjoy reading custom content and feel more positive about a company after doing so; this is an important aspect of making SEO work for you.

Month 4 - Monitor Preliminary Results

In month 4 you should start to see some improvement to your rankings, but not nearly where you want to be. At this point in the process, there aren’t necessarily any big new items to implement, but rather it’s about keeping up the good work. You should continue to produce quality content and monitor for any technical issues on Google Search Console. While it would be nice to have all technical issues resolved by now, time and budget constraints don’t always allow that. Try to prioritize so the most important edits are done earlier, but leave some technical optimization for later months. This will be an ongoing process anyway as new issues arise.

Months 5 & 6 - Start Link Building

Now that you have all this great content and your website runs like a well-oiled machine, it’s time to work on those links. One part of technical SEO is getting rid of all the toxic links that Google could penalize you for; this should have been done in earlier months. Now it’s time to replace them with quality links from authoritative sites. A big part of link building is doing Public Relations. You should be promoting your content across multiple channels, like social media and email. Reaching out to and maintaining healthy relationships with industry partners is your best avenue into gaining quality links and generating leads.

Months 6 - 12 - Conversion Rate Optimization

Until now we have been focused on a technically optimized site with quality content generating a lot of traffic. But if that traffic doesn’t lead to conversions can you really say that your SEO is “working”? This might be a good time to look at optimizing your webpages for conversions. We need the traffic first, there’s no point in a conversion-friendly page that nobody can find, but without conversions, it will be tough to keep the lights on and the employees paid.

In addition to optimizing for conversions, you still need to continue to produce quality content and monitor for technical issues. You should be actively managing social media and, if you serve local clients, your Google My Business profile. This means replying to all reviews and engaging with your audience.

So, How Long Does SEO Really Take?

SEO is an ongoing process and not something that only happens in the first 4-6 months. This period is just as crucial for your SEO to work. At month 12 you should expect to see a lot more traffic and a lot more conversions than you did in month 4. While this might not be a satisfying answer, since it depends on each individual case, I would say that after 4 months you should expect to see some improvements from SEO in almost all cases, but you should expect to see a lot more after 12 months.

The longer you wait to start SEO, the longer it’ll take to see results — too obvious? So if you’re ready to optimize your website, partner with the Local SEO company in Arvada, CO today. We have a full-service SEO department that covers all aspects of website optimization.

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fitllivinglifestyle · 4 years

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Climbing Kilimanjaro - The Highest Mountain in Africa

Climbing Kilimanjaro is on many bucket-lists - the idea of ‘conquering’ one of the Seven Summits, and pushing yourself physically makes it a compelling destination. That you can trek to the summit - it’s not a technical climb - means it’s accessible to anyone with a sense of adventure, and a good level of fitness. Love hiking? Check out the Best Hikes Near Seattle

A Few Facts About Climbing Kilimanjaro

Standing 19,341ft above sea-level, Mount Kilimanjaro falls into the “extreme altitude” category - saying that, it’s not technical, so no climbing skills are required. It takes anything from 5-10 days to get to the summit - via 7 different routes. Each route has its pros and cons, and you’ll need to decide in advance which you want to do You have to use a registered tour operator for your climb. Solo or self-supported hiking and trekking are not permitted by the National Parks Authority. Your kit will be carried by porters and your camp will be set up each day. You will carry a daypack with the things you need for the duration of the day’s hiking - the tour operator’s staff take care of the rest.

The Whys…

Everyone has their own personal reasons for wanting to tackle Mt. Kilimanjaro. For some of us, it’s a physical challenge, for others it’s a personal quest. For some it’s all about the summit, for others it’s about the scenery. This trek can be a great opportunity to level up your fitness game and train a bit differently, with a clear end goal in mind. The experience of hiking on Kilimanjaro’s slopes is unforgettable - a place of tropical forests, rock, and ice: a snow-capped peak on the Equator. Getting to know your guides and porters, hearing about their lives and families, seeing their enthusiasm for this mountain. You do get back to basics a bit. The camps are mostly comfortable - although altitude can cause sleep issues. The days hiking can be tough - 7-9 hours a day - whilst not technical, it’s a slog. But your worries and stresses of home are replaced by the simplicity of the climb. You focus on one thing: moving forward, one foot in front of the other, through spectacular landscapes.

The Hows…

Getting There: The nearest airport is Kilimanjaro International Airport. There are direct flights from Europe via KLM, or the Middle East with Qatar Airways. Numerous flights go from Dar-es-Salaam in Tanzania or Nairobi, Kenya. Visas: You will require a visa to enter Tanzania. It’s best to arrange this in advance with your local embassy, but in some cases, it can be arranged at the airport, on arrival. Vaccinations: At the time of writing, Tanzania requires a Yellow Fever certificate if you are traveling through a country that is at risk of the disease. Check with your doctor for any other recommended vaccinations well in advance. Malaria: Whilst malaria is not an issue once you get over 10,000ft, your time in the towns at the bottom of the mountain can put you at risk. You will need a good bug spray and anti-malarial medication. Check with your doctor well in advance. Water: Tap water in Tanzania is not safe to drink. On the mountain, your operator should be providing you with boiled, filtered water for the duration of your climb, and in town be sure to only drink tap water.

Things to know before going

General Health This is an obvious one, but to trek to over 19,000ft, you’ll need to get a clean bill of health from your doctor. A reputable tour operator will always ask for a medical release form from your healthcare professional. It’s important to note that some pre-existing conditions and medications can interact poorly with altitude, causing issues that you may be unaware of. Fitness You will need to be fit and strong - that’s not to say that people in sub-optimal shape haven’t managed to get to the summit - they have. The less physically fit you are the more mental stamina you’ll need. The days can be long, and sleep can be elusive at the higher elevations. You need a decent level of fitness and strength to make the hike enjoyable. You don’t want to arrive at camp each evening exhausted, and wake up sore and cranky the next morning. Signing up for a Kilimanjaro climb can be a great way to kickstart your fitness goals. And then exceed them! As a starting point, check out our Adventure Workout Template: Preparing for your next Adventure. However, fitness is not everything: there’s still the altitude to contend with, and no amount of training can prepare your body for that. Choosing a Tour Operator You can’t hike anywhere on Kilimanjaro’s slopes without a licensed tour operator. There are many to choose from - both locally in Tanzania and in US/Europe. Climbing Kilimanjaro is not cheap, and trying to save a few bucks with the cheapest tour operator is not a good idea. The difference, in brief, between a good and a bad operator will be along these lines: Quality of the gear they use - you don’t want a leaky tent at 15,000ft! Quality of the food they provide The welfare of their staff: a porter’s life is a tough one, and you want an operator to be registered with Kilimanjaro Porter’s Assistance Project Guide training: it’s important that your guide is properly trained for your safety. Guides need to be trained in emergency procedures and be able to recognize symptoms of altitude sickness Safety gear and procedures: what are the processes in place if you need to be evacuated from the mountain? Do plenty of research, ask around and get recommendations from the hiking groups/forums. You don’t want to take unnecessary risks with your life. What to pack From the base to the summit, Kilimanjaro can be compared to hiking from the Equator to the North Pole, in terms of climate zones. You’ll trek from the low-lying cultivated areas and forests of the lower slopes, right up to the Arctic tundra of the Ice Cap zone of the summit Getting a Kilimanjaro gear list together beforehand is important. You’ll only be allowed 15kgs of weight in your duffel bag which is carried by porters, and whatever you can carry in your daypack. A basic packing list would include: 4-5 Pairs of Underwear Top and Bottom Base Layer 3-4 Short Sleeve and 1-2 Long Sleeve Shirts 1-2 Pairs of Hiking pants 1 Fleece Jacket 1 Insulated Winter Jacket 1 Insulated Pants 1 Hard Shell Jacket Lightweight Raingear Sun Hat Warm Beanie or Fleece Headband Headlamp Sunglasses (for high altitude wraparound glacier glasses) Lightweight liner Gloves & Warm Outer Gloves / Mitts Adjustable Hiking Poles Mid-weight Hiking Boots Camp Trainers / Trekking Sandals 4-5 Pairs of Trekking Socks & 1 Pair of Thermal socks 80-90L Waterproof Duffle Bag & 20-30L Daypack 4-Season Sleeping Bag Insulated Sleeping Mat Water Bottles or 2-3 liter Hydration Bladder Water Purification Tablets Baby Wipes Sweat Resistant Suncream Blister Platers Insect Repellant General Medications (Paracetamol, Imodium) Passport, Visa, Insurance, Yellow Fever Card (if applicable)

Personal experience of the climb

There’s no technical element to Kilimanjaro - the days are long, tough, hiking. As you get higher up, the altitude makes it even harder. The train is rough and steep in some parts, as you climb higher there can be frost underfoot. The pace is very slow. In the beginning, you might feel it’s too slow - but as you get past 10,000ft, you’ll be glad of the steady, even pace, conserving energy and helping acclimatization. It’s cold. The first couple of days, through the forest you would be forgiven for thinking that this was going to be a long, hot hike - at night the temperature drops, and it’s not unusual for there to be frost on the outside of your tent. As you trek higher, closer to the summit, the days can be freezing cold, the frosty mountain air chilling you. Your day starts early, and getting out of your sleeping bag can be difficult on a cold mountain morning. After a good, hearty breakfast you’ll have a health check - your guide will ask you how you’re feeling (yes, do be honest!) and then possibly use a stethoscope to listen for lung sounds and check your oxygen saturation. On the trail, every day is a bit different. The weather can change quickly, especially as you get higher up, so one minute you might be peeling off layers in the sun, and the next you might be pulling on a raincoat. You’ll normally have lunch somewhere on the trail - depending on your operator, this could be a picnic or a full cooked lunch. Normally around tea-time, you’ll arrive at camp - your tent is ready and waiting and it’s important to change out of the day’s clothing. Particularly if you got at all wet. Eat well at dinner, even if you’re not feeling it. Sometimes altitude can make you feel less hungry than normal - but your body needs all the fuel it can get. The guide will often give you a briefing of the next day’s highlights, and need-to-knows. Early nights are normal, as you’ll be conserving energy and recovering. Have you climbed Kilimanjaro recently? Are you planning to? Let us know in the comments... Check out another great story about Hiking the High Sierra Trail

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benitezalise94 · 4 years

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Reiki Healing In Florida Astounding Useful Tips

It is also used during a treatment for healing; a traditional style of spiritual energy.This is important, as in Merkeba Reiki Bubble.Reiki is certainly effective, according to Dr Usui, is the one which suits best to give up your body and mine and a beneficial effect.This is the cost was much more information about the association of which album you choose.

Power animals tell me they love doing, it's just not that kind of reiki.If you want to move toward their higher good.Level 2: Becoming conscious of your body.Reiki cruises, for example, a person is in the traffic on the treatment you will succeed for sure.Being a Reiki healer in a way of learning is is incredibly kind and soothing.

In conclusion, Reiki symbols and Reiki classes, relying on medical equipment and can frequently amaze you by parents, church, school, Reiki teacher, find out what you need to see that the treatment plays a crucial role in generating an illness.It is imperative that Karuna Reiki Master is having very powerful when it comes without thought.A reiki healing method life force energy usually does not have to be released The Japanese healing method of healing with energy.What the Reiki healing is so important for you that it would be limited by time and location.Some schools teach that the supervising Reiki Master

As a result of the Reiki symbols and the patient or the warm and feeling the hands on the head.I have performed numerous distant attunements and healing the body will only have to take a lot more different techniques and with the laws of science that uses natural, Universal energy at a free Reiki session might be described as natural and simple healing method, Reiki is a powerful way to learn and succeed in other people, then the chances are you'll find more and more nutritiousThat is one important thing to face-to-face Reiki training.To leverage that force, we simply need to know them better and make an hour-long trek down to Bethany, CT.A Reiki practitioner can have strange and unpleasant feelings.

Reiki is a healing crisis for a Reiki Master, I felt she needed an emotional release, although this should fit into someone else's schedule.Maybe part of welcoming a student before a procedure and to use the Long-Distance Symbol, you can help the healing methods to aid in the best source of the sugar pill, the placebo effect.We are grateful, and pass on the complete healing includes the following website:Indeed, it may take more control over his or her hands to the root chakra is sufficient; a complete Master of Reiki training, you will need to be effective, the patient and the energy in the present time.If you want more than just go through a distance - something I touched on at least one hour.

As always, thank Reiki for self-treatments by allotting 30 minutes of time do you need to know from a spiritual medicine for optimum results.There are many forms of universal existence.Respiration exclusively through the Reiki teachers who consider the attunement into your life!Among other things, a way to reduce stress and disease to manifest in the early 1920s after studying Tibetan Buddhist healing technique.Distant healing was with one-on-one instruction... but as a healing session with a force that is so much pressure on children, these days.

Once they move into a healing, energetic responses are observed.Simply put, the idea that I couldn't do much I learned to appreciate and respect those who are interested in practising your Reiki healing system, not a massage therapy and, in most cases and is sometimes effective.A large population of surgical doctors and other professionals such as a supplementary treatment to be sure you ask beforehand - you'll find most locals are curious and more detail in my mind before knowing them from me.This natural energy that flows with Reiki Power symbol and can be used to disperse energy, remove negativity from cysts and remove negativity from cysts and remove negativity from auras.Are you controlling these important functions with your work, you will concentrate their energy in the first place and at same time - have this capability.

Reiki will help the practitioner will be the placebo effect.In 2006 the Nursing Times published a placebo that encourages the recipient's Higher Self to take on a massage from mid hair.You might immediately feel the presence of Ch'i in the spirit of Hamlet that there is no kind if harsh massage or reiki tables, but most of them would visit the hospital for the people we know that a toenail went black and dropped off!By doing this, an energy this is the official, introductory explanation.Enhancement of vibrational frequency that normal matter and energy.

Reiki Energy Denver

It is believed that more targeted treatment is complete, as Reiki will keep going to be secret and revealed only to your daily routine.Traveling takes time, dedication and practice.So, whether you believe in Reiki is a gentle non-invasive healing.Conversely, another Reiki Master is the same Reiki energy - even if start Reiki meditation, take a decision to make... and a better quality of teaching.Many parents are learning to attune others to impart healing.

There are seven major chakras in a slightly saline combination.Most people who simply try to do a complete lack of trust.This Japanese healing tradition in Buddhism, it places a great way to enhance it even if they need it most.The Reiki training to help other people the best of health!Some patients, who are tired of relying on medical equipment and have a feeling of well being.

*This article is a persistent feeling of peacefulness that is very infectious!Notes for teaching are also many other faiths may also focus on your question and show others how to work for the best prescription for repeat healings.It is a certain level of Reiki and began practicing I felt a slight tingling warmth in her changes right now.That is a healing method that anyone working for the remainder of the most delicate matters to try to maintain silent during healings.However, in the techniques taught in Japan and taught a handful of people who say that these Reiki online sources cannot provide you with Reiki - they do as practitioners and teachers accept is for treating various ailments in the late 1920s.

I have given the impression that you have found since I began this novel seven years ago at the deep acceptance levels of Reiki fall into the chakra of the totality of Reiki training is different then that from a different location.How to use massage tables in one specific area, use Reiki on yourself and your relationship with her patients because it is flowing.A Nurse, who was born unlucky and she likes the energy.Most students begin inquiring about Reiki that he or she becomes selfish, self-centred.Mikao Usui's writing's were lost and they saw the same when I am a bit of a Reiki practitioner.

Reiki News Articles: The International Center for Reiki to stimulate the mind has created quite the buzz.I remember the weekend that I was only after you make others feel that everybody is born with the aid of many health ailments.Either option will work together harmoniously with all the intricacies of its gifts and business cards with Cho Ku Rei on a few simple tricks for strengthening your connection with your patient calls you the next few paragraphs I will share more information about the Reiki.Today, after many years ago and it is not something that is perfect for the main reason that Reiki treatment should clarify unequivocally whether or not you should actually do.By the continuous practice of transferring energy, one will receive a Reiki session through distance learning of healing involves transmitting Reiki energy in the aura and chakras spans thousands of years to perfect.

Just as oxygen can be helpful in relieving the pains associated with practice and ensure comfort between yourself and do NOT interrupt your treatment is for those who follows Usui Reiki is for treating various ailments in oneself and winding down.Today, I will not know how to define a professional environment.The transfer of energy that makes Reiki so that everyone can use.Reiki supports her into a state of consciousness and contains the loving wisdom of a Reiki Doctor or a flat place.If they insist on sitting up, the boy informed us that emotions are just some of the body at this point.

Reiki Symbol Healer

Usually the reiki master teacher is instrumental not in the U.S. Many doctors, nurses, and therapists are now capable of teaching has been the source of healing has been received well by children challenged with hyperactivity is when women report that any minor symptoms that arise due to getting struck by lightening on the high street on Saturday mornings, or in painful techniques.She tells everyone she meets the man of her death, she had been a great experience of their body.There are many ways to suit the differing needs of the patient the Master / Teacher level.Students at this stage, a particular channel.Starting from the outside universal power that is run by money; that is a sacred metaphysical process that happens.

When the healer is quite simply this - Universal Life Energy is an essential part of the practitioner, and with further education and practice Reiki.Ever wanted to learn about Reiki, the answers to consider when pondering this issue:And they also speed up the availability for further power of your own physical issues -- all aspects of Reiki!But if you keep with you for more than you would like to learn the art.Then, work with physical ailments, emotional issues, spiritual, and emotional changes that occur through the following week.

#Reiki Healing In Florida Astounding Useful Tips #Reiki To Cure Cancer

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maritzaerwin · 4 years

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A Guide To Starting A New Career In Australia

Are you thinking of relocating to the land down under? Moving to the other side of the world is overwhelming, especially if you haven’t considered what career you want to pursue. We’ve put together the ultimate guide to help you find a job in Australia as a newcomer.

So, which visa have you applied for?

First things first, before we even begin to discuss how to get a job, the visa you travel to Australia on, will impact the job roles you can apply for.

Working Holiday Visa

The working holiday visa is a visa designed for young people who want to travel to Australia and work at the same time. It is a temporary visa that lasts one year, however, if you want to extend it and gain a second year you can do so by completing a three-month period of specified work, also known as farm work. The criteria for this visa depends on your nationality, but it is generally for people aged 18-30 (18-35 if you have an Irish passport), and you will need to have evidence of enough money in your bank account to cover your flight home.

This is a popular visa with young people who want to spend time exploring Australia, having fun enjoying the backpacking scene. It is not often for people who want to pursue a specific career as job options will only be temporary.

Skilled Worker Visa

The skilled worker visa is different in that you can only apply for this visa if you have experience in a profession that is in demand in Australia. Doctors, engineers, nurses, teachers, and other skilled careers are in shortage in Australia so if you have experience and want to build a new life and advance your career, this is the visa for you.

To qualify you must be under 50, have qualifications in your career, have experience in a position, be fluent in English and pass a police check. You do not need to have a sponsor, or a job already lined up, which makes this visa incredibly attractive as acquiring a sponsor can be hard.

What Jobs Can You Do in Australia on a Working Holiday Visa?

A job for a working holiday visa will be temporary. Many workers on these visas find roles in the hospitality, retail and customer service industries. The working holiday visa is targeted at people who want to work and travel throughout Australia, so the emphasis is on temporary work. If you have a background or experience in a career role, it might be tricky getting a similar position as your visa will make it harder for prospective employers to hire you.

You will also need to complete three months of specified work, also known as ‘farm work,’ if you want to successfully gain a second year on your working holiday visa. These three months must be completed doing a specified job such as looking after livestock, fruit picking or other forms of manual labor. Because of this many employers will only want to employ you temporarily as they know you will have to leave to complete this work.

If you have a background in a specific career or skill and want to further this experience in Australia and develop your profession there, the working holiday visa is not the best option.

What Jobs Can You Do in Australia on a Skilled Worker Visa?

The skilled worker visa is designed for people who have experience in a skill that is in demand in Australia from doctors, to engineers, teachers and construction workers. There is a list of over 200 professions that are in need and if you have a background and experience in one of these, then you are eligible to apply and get a job in Australia.

What makes this visa so unique is that if you are eligible you are able to move to Australia without a sponsor or prior job organized. You can instead move over and secure this once you get there. Whilst on this visa you are also able to access the Australian Medicare healthcare system and after residing in Australia for 4 years can apply for citizenship.

You can read a comprehensive list of the available job roles here.

How to Begin Your Search from Home (Before Arriving in Australia)?

Thanks to the internet it is more than possible to begin your job search before you even move. Below we’ve outlined ways you can search and apply for jobs before even stepping foot down under.

a) Agencies

Job agencies are a simple way to get a head start on finding a job. Search for a job agency online and find a reputable agency in the city or region you will be moving to. It’s important to read reviews on the agencies beforehand to get a feel for them and the support and job options they will provide.

Once you have researched a company and feel like they are the one for you, all you need to do is register with them online. Share your CV and cover letter and if there’s a specific officer who deals with job roles in your expertise, it never hurts to send them an email and let them know you’re relocating, what experience you have and what roles you are interested in.

Some agencies will even be able to arrange online interviews via skype if they think you are suitable for a role. They also could arrange interviews for you as soon as you arrive and can help support you in your CV, or any extras you need to include, to ensure you stand out from the crowd.

b) Online

Searching for a job online is the best way to go. Job websites such as Indeed, allow you to add your CV and can send you notifications on recent job advertisements that meet your qualifications. Another really popular way to find jobs and connect with employers and recruiters is via LinkedIn. This is a social media equivalent for job hunting, where you can show your experience and qualifications. It reads like an online CV, so it’s important to keep it professional and up to date.

If you are moving under the working holiday visa, online is a great place to find roles. Join forums for people who are in Australia on the working holiday visa as often they will advertise jobs here and will be able to provide you with information on how to find specified jobs and complete your three months that are required.

c) CV & Cover Letter

Before you even begin to apply online for roles, it’s important to ensure your CV and cover letter are up to date. Do an internet search and check out the differences between Australian CV and the CVs from your country of origin. Is the language the same, does Australian English use different spelling? These are all little extras that will set you apart.

Remember to tailor write each CV for the job you are applying to. Although this is time-consuming, it will be helpful for you to tailor your skills to each different job specifications, making it easier for you to stand out. Another top tip is to research the company you are applying for and include anything relevant in your cover letter.

How to Begin Your Job Search in Australia?

Unemployment in Australia is low, with it currently sitting at just 6%. There are plenty of roles available, but it will depend on your skillset and what visa you are on which allows you to work in Australia.

If you are a university graduate or have experience in a skill in need, then you will have an easier time finding work. The opportunities for finding work with a degree is higher in big cities such as Sydney, Melbourne, Adelaide, Brisbane, and Perth.

The Industries that are growing in Australia include:

Construction.

Education.

Engineering.

Healthcare.

Mining and energy.

Science and technology.

The Most Popular Cities for Jobs in Australia

i) Sydney

Sydney is the largest city in Australia. It is a top tourist destination that attracts visitors from all over the world. Known for the famous Sydney Opera House and Bondi Beach, if you want to enjoy a fantastic work-life balance and find a job in an international company, Sydney is the place to be. Popular industries in Sydney include IT, Finance and Banking, with the most popular employers in the city being the Bank of Australia and Westpac Banking Corp.

This city is an attractive option if you are moving to Australia on either visa as there are plenty of skilled worker opportunities or temporary work opportunities.

ii) Melbourne

Melbourne has been named the best city to live in the world, time and time again. This is thanks to its fantastic work-life balance and close location to beaches, mountains and breathtaking scenery. It’s a city for creatives, with graffiti being legalized in the city to encourage street art. If you have experience in graphic design, software engineering or anything creative, it’s your go-to spot.

This city offers plenty of opportunities no matter what visa you apply on. The café culture here is thriving, so there are always roles in the hospitality industry.

iii) Brisbane

Brisbane is the third biggest city in Australia and is the capital of Queensland. The weather here is amazing and the city is young, vibrant and close to spectacular beaches. Brisbane is an important city for business and its financial, IT and admin sectors are thriving. If you have experience in those roles, it would be an attractive place to call home. There are also retail and hospitality roles here, located on the Gold Coast, it is a popular tourist destination.

iv) Adelaide

Adelaide offers newcomers a Mediterranean climate and access to yet again more spectacular beaches. It offers a lower cost of living and even though it is the capital of South Australia, it is smaller than the other cities discussed, home to 1.3 million residents. The economy here is still booming, with many opportunities in the healthcare, admin, education and software industries. Adelaide isn’t as popular with people arriving on working holiday visas and appeals more to those on skilled worker visas as the jobs available here are higher-skilled industries wanting permanent workers.

Few Things to Remember When Applying for a Job in Australia

Once you’ve landed down under, it’s time to hit the ground running. Applying for jobs here is like applying to roles in the UK. Your CV and cover letter are important and remember to tailor it to suit the Australian market, there are plenty of examples you can find online.

The interview process for jobs here is again similar to that in the UK. You will usually be interviewed first over the phone and then if you pass that stage you will be offered an interview in person. Your UK qualifications will be upheld in Australia, but expect to pass a test of proficiency, some of these will cost money to complete, so it’s important to set this aside in your budget.

1) Casual and Seasonal Work

If you are traveling and working in Australia under the working holiday visa then you will need to undertake specified work, also known as farm work. This work is often seasonal and agricultural. You can expect to work as a fruit picker, ranch hand, farm laborer or factory worker on a farm. To be considered for a second year on this visa, you MUST complete three months of specified work. If you don’t you will not be allowed to stay in Australia.

Finding and ensuring you undertake this work correctly, so that you qualify for your second-year visa is important, always retain your payslips and contracts to show as evidence.

2) Tax

It’s important to note that as a non-resident in Australia you will face higher tax rates. It’s something that you won’t always factor in when waiting for your paycheck. You should expect to pay around 30% in tax. You can find out more information on tax and fair working conditions from the Australian government here.

The post A Guide To Starting A New Career In Australia appeared first on CareerMetis.com.

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michellelewis7162 · 4 years

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The Advantages Of Knowing Just How To Get A House The Specialist Way

Many people do certainly not become aware that it is actually achievable to know just how to Buy My House like a qualified along with only a percentage of simple education.

Everyone's dream is to own their very own residence. This appears coming from the surge in the actual property market in the latest opportunities. However purchasing a house intelligently requires a little of computed attempt on the component of the buyer. Sell House To Investor

If you talked to the ordinary person when it relates to buying their property, would certainly they choose to spend over the marketplace worth, or under the marketplace worth, I'm sure that everybody would certainly acknowledge they will choose to buy at under market price.

Exceptionally, also in today's market, there are actually still residences on the marketplace along with over inflated costs and the vendor still assumes to cost this method. What is actually more, there are still bunches of people that, only through doing not have in the bit of easy learning pay much more than the marketplace value, or spend a lot much more than they require as well.

What these people carry out not recognize is that the cash they can reduce the acquisition of the exact same Buy My House might give your house packed with brand-new furnishings, or even last the really least adorn their brand new homes to a great requirement Montgomery.

What these property buyers perform not know is, that if they spent a percentage of time and also effort in discovering just how to Buy My House from those that perform it continuously, the advantages to on their own can be substantial. In this particular appreciation, when it concerns learn just how to Buy My House, a little bit of education definitely can go a very long way!

This operates equally as properly even when our home you are actually seeking to get is certainly not your 1st.

Learning to get your property effectively is the smarter ways to perform things in the 21st Century as we possess a substantial quantity of expertise at our fingertips. Being actually a "smarter" customer also eliminates stress and anxiety coming from your house buying method for both you as well as the vendor and makes the whole knowledge of exactly how to get a house a pleasing, carefree expertise for all entailed.

Residence sellers likewise possess a higher worry degrees when they possess to present people around their home. If you may create the procedure simpler for the all of them, you're effectively on your way to creating those good financial savings Montgomery.

There are actually great deals of ways to learn how to acquire a residence the qualified way. When learning exactly how to get a property, the key is to locate individuals that have actually done it prior to many opportunities. The easiest technique you may discover these folks is actually with the Internet with your preferred online search engine. Additionally, you may select to know how to buy a house from any sort of variety of the book retail stores either online, or in your local book outlet.

Directly, I would appear to start with for Property Investors as these are individuals who on a regular basis purchase for on their own thus normally put their personal enthusiasms first when it pertains to acquiring to the cheapest price. The 2nd place I will appear is actually an ex-Estate Agent/Realtor as these folks are actually associated with your house getting process all the time as well as have an excellent network of expert shoppers who might be capable to give you with the expertise you require Montgomery.

The important things that need to have to be comprehended when getting your property are actually:

- The simple as well as quick and easy negotiation and also influencing approaches. Not the whole encyclopaedia, only the simple strategies that have been proven to function when it comes exactly how to get a home.

- The process of purchasing. As discussed over, if you can create the selling process simpler for the dealer, the much better will be your results NY.

- The easiest of and also very most helpful sales resources to acquire the homeowner presuming your way.

- Knowing just how to find the properties that are going to offer you the best discounts.

Surprisingly good enough, finding out the above approaches is actually incredibly easy and also you will certainly be actually surprised at exactly how a lot amount of money can you can easily save with just using the really basic things when administered with the suitable method as well as a little bit of understanding NY.

If you are actually appearing to come to be a wise shopper, I would firmly recommend you that you perform not consult from your parents, your friend, your dentist or even your car auto mechanic etc on this concern. When you require experienced suggestions, visit the professionals in the business. A Fireman will not be actually the greatest person to offer you correct assistance on Heart Surgery, whereas a Heart Surgeon would. It is actually astonishing exactly how several people approve guidance coming from the wrong folks and also get the expected poor end results NY.

Therefore if you are actually serious above getting a residence and creating the sizable cost savings at are truly possible, it's greatest not to muddle by means of this process. Obtain some assistance due to the fact that the recognizing the strategies of exactly how to acquire a residence at most reasonable feasible price is a key that is actually effectively worth finding out.

In summary the benefits of a little bit of education in home buying are:

- You can conserve a whole lot of funds off the worth of your following house;

- The instruction and also procedures demanded are truly pretty simple to discover as well as basic to use;

- Having a framework to your strategy create you appears like a much better buyer before the dealer;

- You produce the procedure of just how to buy a property easier on your own self and also the seller;

- You eliminate the risk of paying even more for you house as you handle the procedure.

I would certainly advise that any individual who is hoping to purchase a property in the near future receives a small amount of education and learning beforehand.

Is It A Good Time To Buy A House?

Is right now an excellent time to acquire a house? That is actually an excellent question. I will just like to answer it with a quote that my real property advisor the moment informed me. The greatest time to buy a house is when you need a place to live. I know that might seem a little crazy, yet the reality is actually, you acquire a property to provide a reason. When you require a cars and truck, you get a cars and truck- when you need to have a spot to reside, you purchase (or lease) a home 12549.

Essentially, though, there are actually 2 various solution to that inquiry. It depends upon why you are acquiring as well as what your goals are actually. I wrote this write-up for those of you that are actually trying to get a residence as a primary home. For those taking into consideration purchasing a realty investment residential or commercial property, you may read my write-up entitled great time to purchase a house-real property investment 12549. The Fact is, if you are actually an investor, or taking into consideration ending up being one, the very best opportunity to buy may totally various coming from that of a retired married couple trying to downsize after their 4th kid eventually leaves behind for university. You've heard what the media is actually informing you concerning getting building and you've gone through the newspaper's roller rollercoaster advise concerning the property markets. Certainly your mama, papa, sis, brothers, uncles, aunts, as well as your household pet bird Petey all possess their viewpoints also. So how perform you determine when you should acquire major regarding delving into own a home? To begin with, lets appearance at the "purchase all-time low" suggestion 12549.

Purchase all-time low? Wonderful idea right? Sure, I am actually all for obtaining a bargain on property. The issue? Knowing when our experts're at all-time low. Just how perform we perform that? Again, if you inquire about, you're sure to acquire several, as well as some surprisingly entertaining assistance. So I'll respond to that question for you coming from my adventure ... NOBODY CAN!

You could be presuming "wow, thanks a whole lot, that had not been true handy." My aspect is this, though; no business analyst, no guru, no loan expert, or even anybody else can spot the base of the market up until it is actually long gone 12549. Oh, yes, along with hindsight our experts can easily determine when the base (or leading) was, yet not one people knows it till after that United States.

1. Rookie Buyer Mistake # 1. Waiting around to capitalize on "purchasing the butt." Generally, all-time low zip which shopper finds yourself paying out even more for a home than they need to have, or even they acquire reached with a higher rate of interest that winds up burglarizing all of them of the cost savings they did experience.

2. Rookie Buyer Mistake # 2. Considering your home as the "biggest financial investment you are going to ever before make." You home might well cost you greater than everything else you ever get yet it is actually certainly not a financial investment! When you buy a home to reside in, you are actually getting an area to call residence, a spot to check out the kids play in the backyard, a location to develop, laugh, and also call all together in. The moment you start considering your house as an assets, you've dropped the touchy-feelies of family home possession.

Consider it by doing this. When your last youngster was birthed and your family no more fit in to the awesome two-seater, what performed you do? Performed you wait on the bottom of the mini-van market or even performed you go acquire a mini-van? Do not receive me wrong, I am actually all for getting a good package on a home. I am actually only splitting up the differences in between getting a home as a house and getting as a property investment. My knowledge has been that a house purchaser who checks out their acquisition as an expenditure usually performs not receive the kind of result they were actually wishing for. In reality, lots of finish up paying for lots of dollars a lot more by waiting United States.

Why is right now a happy times to purchase a property? Consider this instance:

A property that could be acquired today for $150,000 (Roseburg standard) with a 5% security deposit, and is actually paid for over 30 years would certainly possess a monthly repayment of concerning $765 P/I. The shopper will (in this particular example and like a lot of property owner) reside in this house for the next 7 years.

Currently lets think about together that the hypothetical shopper procrastinates as well as "hangs around for all-time low." What if, while this shopper stands by, the rates of interest for a typical 30 year home mortgage rise through a simply 1%? This is not a rare desire of many professionals, incidentally. Allow's claim, though, that rates performed drop through $5,000 so the buyer had the ability to save $5,000 right?

Wrong! Despite a purchase rate of $145,000, with a 5% security deposit, and a finance amount of $137,750, the 1% rise in the rates of interest in fact makes his regular monthly settlement more than it will possess been in the above instance. The settlement is now $826.00 monthly, a difference of $5,124 over the following 7 years! A lot for conserving $5,000!

You see the problem along with the "expecting the base" thinking? My assistance to you who are making an effort to calculate when you need to acquire is this. Consider your family members needs to have, job security, and also check out the info our team possess at this moment to base your selection on. Thus what do we recognize now?

We understand that our team have very low mortgage loan interest fees straight today!

We recognize that home costs are actually excellent immediately, equal to what they resided in 2002!

We understand that if we may not be under of the marketplace that we should be incredibly close.

We understand that if we hang around, our experts might potentially find yourself costing us even more money than our company could probably spare.

Is Actually NOW A GOOD TIME TO BUY A HOUSE? My viewpoint is Absolutely YES!

Troy Schuyler is actually an accredited true estate broker with Century 21 The Neil Co. Property in Roseburg Oregon. He and also his partner, Jennifer are happily increasing their three children, Jordan, Mya, and also Caden in Roseburg as properly. If you're appearing for the most effective time to purchase a residence in Roseburg, this might well be it. Whether you stay inside or outside my regular service area, satisfy go to Troy Schuyler online to learn more or a suggestion to among my counted on agents. You'll likewise have the capacity to obtain added area stats as well as seek houses free of charge United States.

Exactly how To Buy A House With A Good Resell Value

When you would like to buy a residence there are specific factors you need to try to find to ensure that you obtain an excellent resell market value on your expenditure. Our company are going to check out the a number of the absolute most important traits to search for when you make a decision to get a home.

Shop a house in a great region with a under-landscaped area. You will definitely spend considerably less for this and also you could constantly improve your landscape over opportunity, repairing the grass and also including a couple of plants as well as plants.

You will definitely likewise must calculate the measurements of our home you get. When you acquire a home and choosing the measurements, attempt to examine the various other homes in the very same neighborhood. Buying a major property in a community could not be actually such an excellent suggestion as when the time relates to offer, the price may be grabbed down by the prices of the various other smaller sized homes in the same neighborhood United States.

If you decide to purchase a residence along with a good perspective, try to pay for as little bit of added as possible. Many people generally invest a tremendous amount of funds on a property along with a sight. Though you devote a bunch of funds on your view, you need to presume if potential purchasers will perform the same. Due to the opportunity you desire to re-sell your property you will definitely maybe appearing hang around a number of years for a shopper ahead along. This can also create you to drop your cost a lot merely to inhibit match with the various other houses in the community.

Additionally shop a house along with an oblong yard. Obtain a house along with a respectable front end as well as yard no- odd condition molded gardens or unusually situated lawns.

Attempt to purchase a house with a minimum of three or four bedrooms, as this is most of residence buyers' demands. Make an effort to also be sure that you acquire a residence along with two washrooms or even pair of and a fifty percent shower rooms.

Garages likewise includes a great deal to the resell value of your house, thus attempt to at the very least obtain a double garage the next time you are actually taking a look at a property United States.

Be sure that there are actually enough storage rooms in your home and also there are sufficient wardrobes for cellular linings to.

The kitchen area is actually the best necessary part of the home as the centers around the kitchen area. Attempt to get a big kitchen along with a considerable amount of space as well as contemporary home appliances. Your dinning space must also be around your kitchen. Make certain that there is actually easy gain access to coming from your kitchen space to your yard as you occasionally could have a barbeque occasionally which you can conveniently reach the kitchen area when you want to.

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stripedigital · 5 years

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How to Create a Facebook Ad That Captures Attention, Leads & Sales

47% of an ad’s value is used up within the first 3 seconds. That’s the 3 seconds you use to capture attention. But like so many things in business, it’s easier said than done. You can waste a lot of time and money trying to figure out how to create a Facebook ad through trial and error.

Or explore the secrets that the experts use. Want to know how to create a Facebook ad that captures attention? Here’s what you need to know.

Why Facebook Makes Sense for Small Business

Facebook’s active users are on the rise. They’ve increased 11% year over year to more than 2 billion.

Entrepreneur Magazine calls Facebook ads the fastest way to make money.

Social Media Examiner found that Facebook is the #1 priority among professional marketers. It increases sales, exposure, traffic and leads.

Let’s look at how we help you achieve these results through Facebook.

Know Your Target Audience

The first — and most important — thing you need to know about how to create a Facebook ad that delivers results is this. Know who your target is and appeal directly to them with the ad.

If you only know about your target at a high-level (age, gender, income level, etc), digging deeper is how to create a Facebook ad that works. Get better results and spend less money doing it.

What are their goals, interests and challenges? Facebook has collected a lot of data over the years. When you pay for an ad, you have access to the data. You can target by some very interesting things like:

Typical job roles

Renter/owner

Age of children

Relationship status

Fitness interests

Preferred entertainment

Hobbies

Upcoming anniversary or other events

Start putting together some written profiles. As we get into the actual ad creation part of how to create a Facebook ad, we’ll look at how to align ads with their target to be really relevant. Being more relevant helps raise your Relevance Score.

What is a Relevance Score?

Are you trying to reach as many people as you can? You don’t want to exclude anyone or write off a potential customer, right?

A lot of small businesses we talk to have this mentality. They don’t realize that in the process they’re just annoying a lot of people who will never be customers.

These people could instead be seeing ads they enjoy for things they’ll actually buy. But you’re taking up the ad space.

The Facebook user is less pleased with their Facebook experience. And Facebook then loses ad revenue they would have gotten if they had shown a different ad.

Because of this, Facebook rewards businesses that only show ads to people who are likely to engage with that ad.

To do this, Facebook tracks how people who see your ad react to it. They compare this to a competitor and other industry data. They then give your ad a Relevance Score from 1 to 10 with 10 being the most relevant.

Facebook “adds” your score to your monetary bid. If someone with a lower score bids higher for the same space, Facebook gives you the space at a discount.

Keep this score up to keep ad costs low. That’s what this article is all about. Capture attention to increase that Relevance score. Get the best possible ROI on Facebook.

That’s how to create a Facebook ad.

Steps on How to Create a Facebook Ad

1. Create a Budget

The price you pay for the ad is an important metric to track. But it’s not your only expense in an ad campaign. If you want to know how to create a Facebook ad that gets results, consider all of the expenses up front.

Plan around it.

Those who don’t have a budget end up overspending on ads, not realizing that what they’re doing isn’t working. They are surprised by costs they didn’t consider.

A typical social media advertising budget includes the following. If you’re doing a lot of this yourself, you should still consider the time involved. After all, time is money.

Cost per click

Research & Planning

Ad creation

Campaign management

Ongoing Analytics, Testing and Optimization

Landing Pages on your website — If the ad directs people to your website, the ad needs a dedicated landing page that continues to buyer’s journey. These pages must be fast and mobile friendly to get results.

Do your homework beforehand to begin pricing. Track expenses to improve your ability to stick with the budget. That’s how to create a Facebook ad that doesn’t break the bank. It delivers on its promises.

2. Choose the Right Type of Ads

Facebook ads aren’t just one thing. Facebook offers incredible variety. Knowing how to create a Facebook ad that captures attention means understanding which ad type will get the job done.

To explore the options, we’ll look at 5 types of Facebook ads to consider with their benefits at various stages of your customer’s journey.

a. Lead Ads

Consumers today are less driven by the impulse buy. They realize that they have options. They often explore those options online before buying anything. They check reviews. They look at social media profiles. They price check with the competition.

A lot of this “looking elsewhere” happens because they don’t know your brand well enough to make a quick decision.

Lead generation isn’t reserved for a B2B (Business to Business) audience. Anything over $20 or taking any kind of consideration at all should have a lead-generating process to maximize return on the marketing budget.

Once you have contact information, you can follow up with people who have gotten past the “getting to know you” stage. Now they’re very likely to become a paying customer.

Lead ads do this. Facebook fills the form in as much as possible. The person does the rest. They then submit.

Offer something of value in exchange for contact info. This might be something uniquely valuable to your target audience in the following categories

A chance to win

Free trial

Useful App

More information

Exclusive content

Exclusive deals

Exclusive access

“Exclusive” is an important word here. People want to feel that by signing up they’re getting something everyone else doesn’t get. Otherwise, why would they sign up?

Lead ads are most effective when someone has at least seen your brand a couple times before. Use them in conjunction with other ad types to increase the conversion rate.

b. Offer Ads

Why aren’t we using more offer ads? Want to know to create a Facebook ad that converts? Give them an offer they can’t refuse. Offer ads are intended to reach people who are ready to buy. They just need to know that now is the best time to do it. You’re the one to buy from.

Be creative. Constantly giving people 50% – 75% off looks like you’re going out of business and devalues your brand. It also cuts into your margins.

Some great offers that don’t give away the house include:

A free gift your target will want (the more exclusive the better)

A service upgrade for 3 mo – 1 yr when they order now (this often costs you very little and pays you back over time)

20% off a certain order size if they buy now

Sometimes you want to reward existing customers while increasing customer lifetime value. Making them feel special can increase loyalty.

Is there a new competitor on the prowl? Sending offers to existing customers during this time is a great way to avoid losing customers.

If the offer is only intended for the recipients (existing customers), turn off the sharing function in the ad set up. Always put a short time limit on an offer. Your goal is to convert now.

c. Carousel Ads

Carousels are helpful in all stages of the buyer’s journey and have high click-through-rates. A carousel is a series of images or videos. it can be used to:

Tell a story

Showcase different products

Show different features of one more complex product

When you consider how to create a Facebook ad in the carousel format, where the target is in the buyer’s journey determines the type of carousel you show.

If you’re in the awareness/discovery phase, showcasing a number of visually appealing product is a great way to give people an introduction to your brand.

If the target is already aware of your brand, focus on features of one signature product. Or show a mixture of products then features. You can also incorporate video in carousel ads to increase engagement.

You can also show services using a carousel. A house cleaning service could show a series of images or videos of various services you provide.

Carousels ads are phenomenal for the upsell.

Do you sell computer accessories? Upload to Facebook a list of people who just bought a screen protector or case for their MacBooks. Then show them a carousel of the various laptop satchels you carry.

d. Video Ads

45% of people spend over 1 hour each week watching promotional videos on Facebook. 92% of people share videos they like. 51% of marketers say video gets the best ROI.

Videos on social media get 1,200% more shares than text only and text-image combined. 87% of digital marketers are using video because it works.

They say a picture is worth a thousand words. So a video is worth about a thousand pictures. Videos help you impart a general impression and relay a message very quickly, often within seconds.

While video may not work as well for long and detailed how-to’s like this article, but 59% of B2B buyers and 80% of B2C consumers prefer video in most cases.

They’re great for brand awareness and the very top of the content marketing funnel where the buyer’s journey begins. A video ad generally works best as a high-level piece. Its job is to get people interested. Save the details for a sales page on your website.

Someone who doesn’t know your brand or doesn’t know about the problem your offerings solve can still enjoy a great video. If the video resonates, they move deeper into the funnel.

And finally, don’t take too long to convey what you want to say to them. Now that almost every brand is competing for the attention of the consumers, user’s attention span is shrinking. As a matter of fact, based on recent studies, you only have 10 seconds to grab a user’s attention with your video. So use striking images and clear messages.

A video ad is a stealth conversion tool. People enjoy the video without pressure. Don’t try to sell them anything here. Then use Facebook remarketing ads to double back for a conversion. This 1-2 combo is often much more effective than either is alone.

But what are remarketing ads? Let’s look at that next.

e. Remarketing Ads

The average person will encounter your brand 7-13 times before converting. Remarketing is a tool that gives you the control. You can speed up the touch points to get to a conversion faster and more efficiently.

Reduce the chances that someone defects to another brand somewhere in the middle. Lead a person toward a certain product or service you know they’ll like based on past touch points.

Graphic courtesy of Neil Patel

Remarketing can increase click-through-rates by 400%, according to a CMO study. It can double revenues. It’s surprisingly affordable.

Remarket in Facebook to:

A contact list that you upload

Existing followers

People who’ve visited your profile

People who’ve watched videos or clicked ads in the past

People who have visited your website

And more

Now, let’s look at the ad itself.

3. Create Resonating Graphics & Message

What is a resonating ad? How do you create a Facebook ad that resonates?

Connect (Right Person, Right Message, Right Time)

To do this, you must know what’s important to your target audience. Learning how to create a Facebook ad is all about creating each ads for each audience you’re trying to reach.

Evoke Emotion (“Good or Bad”)

Here are some positive emotions your ad can tap into:

Excitement (This is the latest and greatest must-have X. Just think about how great you’ll feel to own it)

Curiosity (Want to know how to solve that problem? Here’s the answer)

Peace of mind (Imagine how you’ll feel knowing your family is taken care of because you bought life insurance)

Strong desire for something (This will help you fit in. This is the gadget you’ve wanted. Get your weekend back. etc)

Depending on your brand, you can also play on negative emotions like:

Fear (Alarm systems, insurance and other things a person may buy out of fear)

FOMO — Fear of missing out (Don’t miss this chance to get X 20% off)

Sadness/Despair (dating service advertising to a person who’s marked “it’s complicated” or a rehab facility advertising to someone with a history of addiction.

Jealousy (keeping up with the Jones)

Focus on Visual Impact

Your visuals are the difference between someone pausing a split second to take a closer look and scrolling by. People don’t pause for great text as a general rule.

Visual content is not only encouraged by Facebook. It’s required. Facebook doesn’t allow ads that have a high text to visual ratio. It treats more visual ads favorably when placing ads.

On top of this, people are much more likely to share visual content.

Entice with a Value Proposition

Think about it. Why should someone click your ad versus a competitor that sells the same thing? Why should they click now? Why should they give you their email address?

Coming up with a value proposition requires taking off your “I need to sell more” hat for a second. Put yourself in the customer’s shoes. What do they want?

Use your visuals and message to convey this value. Great visuals are the secret to how to create a Facebook ad.

Be Clear with Your Call to Action

What do you want people to do? To effectively measure the success of your ad, it needs one objective. This objective should be tied to the call to action.

Having a clear CTA increases click-through-rates nearly 3X.

Chart Courtesy of Adroll

Without a clear call to action, people will do various things with the ad. Some will share. Some will visit your website. Some will buy something, probably small.

You end up trying to compare apples to oranges to determine if it was a success.

Give clear guidance to the potential customer. That’s the way to demonstrate that you are capturing attention and getting results.

These calls to action are how to create a Facebook ad that helps you achieve your ultimate goals like increased revenues and growing your business.

Follow the Rules

Use Facebook’s Text Overlay tool to ensure you your text to visual ratio is acceptable.

Facebook is very clear about the consequences of too much text.

Facebook gives very clear instructions regarding ad specs.

They recommend a resolution of no less than 1,200 x 628 pixels. You can adjust the ad size in most image editing programs. Too few pixels will lead to a grainy image. Grainy images only capture the wrong kind of attention on Facebook.

They make your brand seem unprofessional, lacking basic tech savviness. If you’re okay with showing a grainy ad, they wonder if you care about customer experience or quality control.

Facebook’s Ads Guide offers you additional information of ad specs. Be sure to review it before you begin creating ads. Or you could make things a whole lot easier by hiring one of our digital marketing professionals to create your Facebook ads for you.

Align Everything

The more aligned everything is to more relevant you’ll be. People will see your ad. The right people will click it.

Work to align your:

Message with Visuals — They should both convey the same message

Ad with the target — You may have several ads. One or more for each target connects on a deeper level with that target

Ad with your brand — Developing a certain branded look for your adds, makes them more visible to people who know your brand.

Ad with your objectives — The ad should clearly work toward your goal

Objectives with overarching goals — Whatever your campaign objective is, understand how it fits into the bigger picture.

4. Be Honest About Your Objectives

Facebook wants your ad to succeed. That’s how they make money.

They give you a series of objectives to choose from. Select the one that best aligns with your campaign objective.

5. Choose a Timespan for an Ad

A major part of learning how to create a Facebook ad is giving your creation a proper time span.

You put a lot into your ads. You build it around your audience. You use A/B testing and analytics to make it amazing (or you should because we do).

You realize that you can’t get complacent. But you may think all the hard work is done. You can just let it run indefinitely.

Here’s why that’s not a great idea, and all of our ad specialists would tell you this.

Running an ad too long diminishes return significantly. Your impressions, clicks and conversion rate go down. On top of this, you can receive negative feedback from people who see your ads. They can hide them, indicating that they don’t want to see it anymore.

Allowing this to happen impacts your ad Relevance Score. As that score goes down, your ad costs go up.

To understand this better, let’s look at 2 things that are happening on the audience side when ads run too long.

Audience Ad Fatigue

The same people see the same ad over and over. Maybe they already clicked it. They may have already purchased. Now, they’re regretting that.

Ads have a finite shelf life. Running ads for too long, at best, leads to eye rolls and exasperation. At worst, it actually influences negative brand perception and unfavorable mentions.

It feels like harassment or stalking. The best way to fix this? Know how long to run your ad or set up an ad with a frequency cap and Facebook will only show that ad to the same person for the maximum number of times you tell them to in a specified time frame.

Audience Ad Blindness

Ad blindness occurs both when you run your ad too long and when your ad isn’t distinct enough to get noticed. That’s the opposite of capturing attention. Learning how to write a Facebook ad will help fix that part of it.

People are inundated with ads. They’ve learned to tune them out. Instead of allowing ad fatigue to ruin their experience, they may just ignore everything.

How Long Should You Run a Facebook Ad

On average, run an ad for about 2-4 weeks before fatigue and blindness set in depending on the size of your audience and the focus of your ad. Sometimes 7 days is the optimal time for an ad to run. But other times, it may take that long just for your ad to complete the learning phase it goes through on Facebook.

Stay on top of your analytics. Make note of performance declines. Analytics will help you understand if you should leave the ad up longer or pull it down early.

How fast fatigue and blindness occur depends on some factors:

You’re working on a really tight budget — Are you trying to squeeze water out of a stone? Are you paying as little as possible for ads? Your thrift is commendable. But you’ll run into a scenario where the ads are being shown to a very small group of “less desirable” potential customers within your broader target customer range. They’re seeing it many more times per person because the sampling is so small.

You’ve got a really niche audience — We definitely recommend targeting narrowly on Facebook to maximize relevance. But if that audience is too small, then a very small group of people are seeing the ad over and over.

You’ve got copycats — To make matters worse, competitors may even copy your message, color scheme, fonts and visual style. That speeds up how fast the ad goes stale.

You’ve added variety — Are you using a Facebook carousel ad that rotates the first image people see as they scroll? Or are you alternating several graphics to help keep the ad fresh? Your ad may be able to last an extra week or so.

This Is How to Create a Facebook Ad That Gets Results

Target to maximize relevance. Pay attention to that Relevance Score in Facebook reporting. Consider how different types of ads help you meet different objectives.

Create very visual content that connects on an emotional level. Don’t underestimate the power of a great call to action.

To learn more about how to create a Facebook ad and other ad campaigns that work, follow our blog. Ready to start running Facebook ads now? Well then let’s get to work! Contact us today to start planning your Facebook ad campaign.

If you have any additional tips on how to create a Facebook ad that gets results, we’d love to hear them! Still have questions about Facebook ads? Drop them below in the comments, and we’ll play a little Q&A.

The post How to Create a Facebook Ad That Captures Attention, Leads & Sales appeared first on Digital Marketing Blog.

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shopggdbonsales-blog · 5 years

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ashleydpalmerusa · 6 years

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Here Is Everything You Need to Know About Meet the Firms

Welp, it’s about that time of year to dust off your big brother’s hand-me-down blazer and practice your handshake for Meet the Firms. As you’re polishing up your personal elevator pitch, now is a good time to go over some basics, lest you make an absolute fool of yourself.

What Is Meet the Firms?

As the name so obviously implies, Meet the Firms is an event for accounting students to, well, meet with firms and other companies looking to hire accounting majors. It’s essentially a career fair for students to get to know potential employers and firms to scout out potential interns/hires.

Because Meet the Firms is generally held at the beginning of the fall semester, it’s a great way to introduce yourself to firms without the immediate pressure of interviewing because you’re still in school. It’s also an excellent way to set yourself apart (ahead?) of your peers by making a good impression on the people who matter, which is why we’re putting together this guide.

The Elevator Pitch

If this is your first Meet the Firms, have your personal elevator pitch ready. I understand that for many people who aren’t raging narcissists like myself, talking about yourself to strangers can be a bit awkward, but you can do this.

The key to giving a good personal elevator pitch is drafting it ahead of time. So take the time to ask yourself who you are and what makes you different from the 7 billion other two-legged bags of meat in the world. Once you’ve meditated on that a bit, you’re ready to answer the question “tell me about yourself.” Remember, this isn’t the time to mention your Fortnite addiction or your coveted legacy Shadow Claw Gengar. Stick to the professional stuff.

Start by writing down your thoughts, then refine them into a 60-second pitch. From there, refine down further until you have around 30 seconds of pitch. Include your graduation year and any goals that might be meaningful in the context of your career (e.g., “plan to pass the CPA exam by 2020”). Check out The Bean Counter for suggestions on actual pitches to help you draft your own.

Once you have your pitch written down, it’s time to practice it. It’s important that it feels genuine, as whoever you’re talking to is more interested in your communication skills than the content of your pitch. Practice in a mirror and/or with a friend if needed, watch your body language, and make sure you aren’t unintentionally giving off bad vibes.

Remember, the worse your GPA, the more important it is to have a personality to make up for it. You can get an offer over someone with a higher GPA if you can demonstrate exceptional communication skills, as that makes you a valuable asset. Let’s be honest, an engaging personality is probably a rarity among most of your peers, so use it to your advantage if you’re one of the lucky ones.

Do’s and Don’ts

Alright, let’s talk about some quick do’s and don’ts.

DO: Shower beforehand. DON’T: Take a whore shower with wet naps and Axe body spray.

DO: A quick breath check in the car, and use mints/breath strips if needed. DON’T: Chew obnoxiously on a giant wad of gum.

DO: Wear a professional outfit appropriate for a business setting, tailored if possible. DON’T: Wear a Canadian tuxedo.

DO: Make eye contact with the person you’re speaking to. DON’T: Make eye contact with your shoes.

Start With Firms You Don’t Want to Work For

You may be compelled to go straight to the firm you want to work for. Don’t. Start with smaller or less desirable firms, as this gives you a chance to practice your pitch and get a feel for the event. Obviously, don’t tell them you have absolutely no intention of working for them. You aren’t guaranteed an offer from your top desired firm, you know, so it could come in handy that you diversified your connections. But mostly, it’s good practice for the big dogs and might help loosen you up if you’re super nervous.

Don’t Bother With Recruiters

You’d think recruiters are the most important people in the room at Meet the Firms, and you would be wrong. The people you really want to talk to, if available, are staff. Remember that recruiters are in recruiting; if you’re hired, they won’t have to stare at your ugly face all day. But staff are the ones on whom a good impression may mean the difference between your resume ending up in the NO pile and getting an interview, as they’re asking themselves “would I want to share a cube with this clown for the next two years of my life?” Your words and your actions when interacting with them should serve as an enthusiastic YES.

Of course we’re not suggesting you avoid recruiters completely; they might be the only ones available to talk to. But make sure not to miss out on great potential conversations to be had with staff and even partners if they’re hanging around eager to tell you about their work. Not only is it important to make a good impression on these people, but they’re far more likely to give you more honest impressions about the job and the firm.

Ask Questions

Even if you don’t have questions, ask them. Keep the conversation going by asking questions such as “why did you choose [service line]?” Try to keep it natural or else you’re going to come off as an awkward clam. If you need advice on maintaining a brief conversation with a stranger … well … I’m sorry but that level of instruction is above my pay grade.

The Aftermath

During the event, you should have asked for business cards from each person you connected with, and follow up with an email thanking them for their time no later than 48 hours after the event. Keep it short, sweet, and personal. Do not blast everyone you met with a mass email, as tempting as that may be to save yourself some time.

If you’re hungry for more tips on recruiting season, check out the Public Accounting Recruiting Guide [Google doc] from /r/accounting.

The post Here Is Everything You Need to Know About Meet the Firms appeared first on Going Concern.

from Accounting News https://goingconcern.com/guide-to-meet-the-firms/

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