Google and Amazon stand to gain from Meta’s social commerce exit

Ever since the pandemic outbreak, the e-commerce industry landscape has undergone a major revamp, with social commerce emerging as the next growth driver for the global market. Players such as Meta, Google, and Amazon all made a major push in the segment to tap into the high-growth potential of the social commerce industry. According to PayNXT360 estimates, the global social commerce market is expected to grow at a compound annual growth rate of 12.7% from 2022 to 2028. The global social commerce GMV will increase from US$661 billion in 2023 to reach US$1.3 trillion by 2028.

Cus why are 10-11 year olds storming into Sephora and Ulta for drunk elephant and making “skincare smoothies” which Drunk Elephant described as this

Now, Imma just say this, but letting 10-11-year-olds mix products and then apply it to their face is probably not a good idea. There’s a reason many skincare products say to rinse your face afterward. Also, I doubt a tween in elementary school would know what their skin needs if its not said on tiktok. Moving on, the Sephora kids are also making a mess of the testers and just generally being barbaric and disrespectful to the employees and other customers in Sephora and Ulta.

These videos go into detail way more than I ever could:

Honestly, if the 10-12-year-olds are going to like animals and destroy everything they touch every time there’s a new skincare trend, then I am 100% in support of an age limit in Sephora and Ulta( I would suggest ages 16+ for alone shopping, and anyone under that has to be supervised by an adult).

I'm 18, a young adult, a technical teenager(and that only lasts for one more year. I'm turning 19 in exactly one month from today), and I'm scared to be living in a world where those tweens are gonna grow up to be teens and adults that I have to deal with in the workplace and daily life. The worst part is that they're going to act this way the next time there's a skincare trend(which is basically every other month).

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