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antiporn-activist · 3 months

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A Marketplace of Girl Influencers Managed by Moms and Stalked by Men

https://www.nytimes.com/2024/02/22/us/instagram-child-influencers.html

Seeking social media stardom for their underage daughters, mothers post images of them on Instagram. The accounts draw men sexually attracted to children, and they sometimes pay to see more.

Feb. 22, 2024

By Jennifer Valentino-DeVries and Michael H. Keller

The ominous messages began arriving in Elissa’s inbox early last year.

“You sell pics of your underage daughter to pedophiles,” read one. “You’re such a naughty sick mom, you’re just as sick as us pedophiles,” read another. “I will make your life hell for you and your daughter.”

Elissa has been running her daughter’s Instagram account since 2020, when the girl was 11 and too young to have her own. Photos show a bright, bubbly girl modeling evening dresses, high-end workout gear and dance leotards. She has more than 100,000 followers, some so enthusiastic about her posts that they pay $9.99 a month for more photos.

Over the years, Elissa has fielded all kinds of criticism and knows full well that some people think she is exploiting her daughter. She has even gotten used to receiving creepy messages, but these — from “Instamodelfan” — were extreme. “I think they’re all pedophiles,” she said of the many online followers obsessed with her daughter and other young girls.

Elissa and her daughter inhabit the world of Instagram influencers whose accounts are managed by their parents. Although the site prohibits children under 13, parents can open so-called mom-run accounts for them, and they can live on even when the girls become teenagers.

But what often starts as a parent’s effort to jump-start a child’s modeling career, or win favors from clothing brands, can quickly descend into a dark underworld dominated by adult men, many of whom openly admit on other platforms to being sexually attracted to children, an investigation by The New York Times found.

For this investigation, the reporters analyzed 2.1 million Instagram posts, monitored months of online chats of professed pedophiles and interviewed over 100 people, including parents and children.

Thousands of accounts examined by The Times offer disturbing insights into how social media is reshaping childhood, especially for girls, with direct parental encouragement and involvement. Some parents are the driving force behind the sale of photos, exclusive chat sessions and even the girls’ worn leotards and cheer outfits to mostly unknown followers. The most devoted customers spend thousands of dollars nurturing the underage relationships.

The large audiences boosted by men can benefit the families, The Times found. The bigger followings look impressive to brands and bolster chances of getting discounts, products and other financial incentives, and the accounts themselves are rewarded by Instagram’s algorithm with greater visibility on the platform, which in turn attracts more followers.

One calculation performed by an audience demographics firm found 32 million connections to male followers among the 5,000 accounts examined by The Times.

Interacting with the men opens the door to abuse. Some flatter, bully and blackmail girls and their parents to get racier and racier images. The Times monitored separate exchanges on Telegram, the messaging app, where men openly fantasize about sexually abusing the children they follow on Instagram and extol the platform for making the images so readily available.

“It’s like a candy store 😍😍😍,” one of them wrote. “God bless instamoms 🙌,” wrote another.

The troubling interactions on Instagram come as social media companies increasingly dominate the cultural landscape and the internet is seen as a career path of its own.

Nearly one in three preteens lists influencing as a career goal, and 11 percent of those born in Generation Z, between 1997 and 2012, describe themselves as influencers. The so-called creator economy surpasses $250 billion worldwide, according to Goldman Sachs, with U.S. brands spending more than $5 billion a year on influencers.

Health and technology experts have recently cautioned that social media presents a “profound risk of harm” for girls. Constant comparisons to their peers and face-altering filters are driving negative feelings of self-worth and promoting objectification of their bodies, researchers found.

But the pursuit of online fame, particularly through Instagram, has supercharged the often toxic phenomenon, The Times found, encouraging parents to commodify their children’s images. Some of the child influencers earn six-figure incomes, according to interviews.

“I really don’t want my child exploited on the internet,” said Kaelyn, a mother in Melbourne, Australia, who like Elissa and many other parents interviewed by The Times agreed to be identified only by a middle name to protect the privacy of her child.

“But she’s been doing this so long now,” she said. “Her numbers are so big. What do we do? Just stop it and walk away?”

In investigating this growing and unregulated ecosystem, The Times analyzed 2.1 million Instagram posts, monitored months of online chats of professed pedophiles and reviewed thousands of pages of police reports and court documents.

Reporters also interviewed more than 100 people, including parents in the United States and three other countries, their children, child safety experts, tech company employees and followers of the accounts, some of whom were convicted sex offenders.

This is how The Times found its sample of 5,000 mom-run accounts.

The accounts range from dancers whose mothers diligently cull men from the ranks of followers, to girls in skimpy bikinis whose parents actively encourage male admirers and sell them special photo sets. While there are some mom-run accounts for boys, they are the exception.

Some girls on Instagram use their social media clout to get little more than clothing discounts; others receive gifts from Amazon wish lists, or money through Cash App; and still others earn thousands of dollars a month by selling subscriptions with exclusive content.

In interviews and online comments, parents said that their children enjoyed being on social media or that it was important for a future career. But some expressed misgivings. Kaelyn, whose daughter is now 17, said she worried that a childhood spent sporting bikinis online for adult men had scarred her.

“She’s written herself off and decided that the only way she’s going to have a future is to make a mint on OnlyFans,” she said, referring to a website that allows users to sell adult content to subscribers. “She has way more than that to offer.”

She warned mothers not to make their children social media influencers. “With the wisdom and knowledge I have now, if I could go back, I definitely wouldn’t do it,” she said. “I’ve been stupidly, naïvely, feeding a pack of monsters, and the regret is huge.”

Account owners who report explicit images or potential predators to Instagram are typically met with silence or indifference, and those who block many abusers have seen their own accounts’ ability to use certain features limited, according to the interviews and documents. In the course of eight months, The Times made over 50 reports of its own about questionable material and received only one response.

Meta, Instagram’s parent company, found that 500,000 child Instagram accounts had “inappropriate” interactions every day, according to an internal study in 2020 quoted in legal proceedings.

In a statement to The Times, Andy Stone, a Meta spokesman, said that parents were responsible for the accounts and their content and could delete them anytime.

“Anyone on Instagram can control who is able to tag, mention or message them, as well as who can comment on their account,” Mr. Stone added, noting a feature that allows parents to ban comments with certain words. “On top of that, we prevent accounts exhibiting potentially suspicious behavior from using our monetization tools, and we plan to limit such accounts from accessing subscription content.”

Influencers use TikTok, too, but Instagram is easier for parents to navigate and better suited to the kinds of photos that brands want. It is also home to a longstanding network of parents and brands that predated TikTok.

From time to time, Instagram removes child-influencer accounts for unspecified reasons or because people flag them as inappropriate, The Times found. In extreme cases, parents and photographers have been arrested or convicted of child exploitation, but barring evidence of illegal images, most of the activity does not draw the attention of law enforcement.

Like many parents, Elissa, who received the threatening messages about her daughter’s photos, said she protected her daughter by handling the account exclusively herself. Ultimately, she concluded, the Instagram community is dominated by “disgusting creeps,” but she nonetheless keeps the account up and running. Shutting it down, she said, would be “giving in to bullies.”

The account’s risks became apparent last spring when the person messaging her threatened to report her to the police and others unless she completed “a small task.” When she did not respond, the person emailed the girl’s school, saying Elissa sold “naughty” pictures to pedophiles.

Days later, the girl tearfully explained to her mother that school officials had questioned her about the Instagram account. They showed her images that her mother had posted — one of the girl in hot pants and fishnets, another in a leotard and sweatshirt.

Elissa had reported the blackmail to the local sheriff, but school officials only dropped the matter after an emotional interrogation of the girl.

“I was crying,” the girl said in an interview. “I was just scared. I didn’t understand what was going on.”

‘Walking Advertising’

In today’s creator economy, companies often turn to social media influencers to attract new customers. Giants like Kim Kardashian, who has 364 million followers on Instagram, have turned the phenomenon into a big business.

Young girls strive to do the same.

In the dance and gymnastics worlds, teens and preteens jockey to become brand ambassadors for products and apparel. They don bikinis in Instagram posts, walk runways in youth fashion shows and offer paid subscriptions to videos showing the everyday goings-on of children seeking internet fame.

“We costumed somebody for ‘So You Think You Can Dance’ thinking that would be huge P.R., but we ended up finding out the bigger return on investment is these microinfluencers,” she said. “We have parents that will spend thousands of dollars to buy styles that no one else will have. That’s our best market.”

The most successful girls can demand $3,000 from their sponsors for a single post on Instagram, but monetary gain can be elusive for others, who receive free or discounted clothes in exchange for their posts and have to pay for their own hairstyling and makeup, among other costs. Even youth fashion shows, including events in New York that coincide but are not affiliated with New York Fashion Week, charge the girls to participate and charge their parents to attend.

In interviews, parents defended spending the money to promote their daughters’ influencer ambitions, describing them as extracurricular activities that build confidence, develop friendships and create social media résumés that will follow them into adulthood.

“It’s like a little security blanket,” said a New Jersey mother whose mom-run account has led to paid modeling jobs for her daughter and invitations to work with sought-after choreographers. “She can help pay for college if she does it right,” she said.

A mother in Alabama said parents couldn’t ignore the reality of this new economy.

“Social media is the way of our future, and I feel like they’ll be behind if they don’t know what’s going on,” the mother said. “You can’t do anything without it now.”

One 12-year-old girl in Maryland, who spoke with The Times alongside her mother, described the thrill of seeing other girls she knows wear a brand she represents in Instagram posts.

“People are actually being influenced by me,” she said.

In 2022, Instagram launched paid subscriptions, which allows followers to pay a monthly fee for exclusive content and access. The rules don’t allow subscriptions for anyone under 18, but the mom-run accounts sidestep that restriction. The Times found dozens that charged from 99 cents to $19.99. At the highest price, parents offered “ask me anything” chat sessions and behind-the-scenes photos.

Child safety experts warn the subscriptions and other features could lead to unhealthy interactions, with men believing they have a special connection to the girls and the girls believing they must meet the men’s needs.

“I have reservations about a child feeling like they have to satisfy either adults in their orbit or strangers who are asking something from them,” said Sally Theran, a professor at Wellesley College and clinical psychologist who studies online relationships. “It’s really hard to give consent to that when your frontal lobe isn’t fully developed.”

Instagram isn’t alone in the subscription business. Some parents promote other platforms on their mom-run accounts. One of them, Brand Army, caters to adult influencers but also has “junior channel” parent-run subscriptions ranging from free to $250 monthly.

“Message me anytime. You will have more opportunities for buying and receiving super exclusive content😘,” read a description for a $25 subscription to a minor’s account. For $100 a month, subscribers can get “live interactive video chats,” unlimited direct messages and a mention on the girl’s Instagram story.

The Times subscribed to several accounts to glean what content is being offered and how much money is being made. On one account, 141 subscribers liked a photo only available to those who paid $100 monthly, indicating over $14,000 in subscription revenue.

Some of the descriptions also highlight the revealing nature of photos. One account for a child around 14 years old encouraged new sign-ups at the end of last year by branding the days between Christmas and New Year’s as “Bikini Week.” An account for a 17-year-old girl advertised that she wasn’t wearing underwear in a workout photo set and, as a result, the images were “uh … a lot spicier than usual.”

The girl’s “Elite VIP” subscription costs $250 a month.

Brand Army’s founder, Ramon Mendez, said that junior-channel users were a minority on his platform and that moderating their pages had grown so problematic that he discontinued new sign-ups.

“We’ve removed thousands of pieces of content,” he said. “The parents’ behavior is just disgusting. We don’t want to be part of it.”

‘The Wealth of the Wicked’

“You are so sexy,” read one comment on an image of a 5-year-old girl in a ruffled bikini. “Those two little things look great thru ur top,” said another on a video of a girl dancing in a white cropped shirt, who months later posted pictures of her 11th birthday party.

For many mom-run accounts, comments from men — admiring, suggestive or explicit — are a recurring scourge to be eradicated, or an inescapable fact of life to be ignored. For others, they are a source to be tapped.

“The first thing I do when I wake up and the last thing I do when I go to bed is block accounts,” said Lynn, the mother of a 6-year-old girl in Florida who has about 3,000 followers from the dance world.

Another mother, Gail from Texas, described being desensitized to the men’s messages. “I don’t have as much of an emotional response anymore,” she said. “It’s weird to be so numb to that, but the quantity is just astounding.”

Meta does not provide public information about who uses Instagram, so The Times analyzed data from the audience firms Modash and HypeAuditor, which estimate follower demographics based on their own algorithms.

The proportion of male followers varied greatly in The Times’s sample, according to the estimates. Many accounts had a few thousand followers who were mostly female. But while men accounted for about 35 percent of the audience overall, their presence grew dramatically as accounts became more popular. Many with more than 100,000 followers had a male audience of over 75 percent, and a few of them over 90 percent, the analysis showed.

To be sure, not all men following the accounts have bad intentions. Some are grandparents and fathers of the young influencers. Many have inoffensive profiles and simply post compliments or greetings, and mothers react appreciatively.

“In responding or even hitting ‘like’ on it, it boosts your algorithm,” said a mother in Florida whose 16-year-old daughter has been an Instagram influencer for six years. “We tried shutting comments off at one point, and some of the brands didn’t like that.”

Brands that feature children from mom-run accounts face similar challenges.

Dean Stockton, who runs a small clothing company in Florida called Original Hippie, often features girls from the Instagram accounts, who earn a commission when customers use personalized discount codes. After initially deleting many male followers, he now sees them as a way to grow the account and give it a wider audience because the platform rewards large followings.

“The Bible says, ‘The wealth of the wicked is laid up for the righteous,’” he said. “So sometimes you got to use the things of this world to get you to where you need to be, as long as it’s not harming anybody.”

Mr. Stockton said he deleted male followers who were disrespectful or sexual in their interactions. An examination by The Times of the three dozen brands that are popular among mom-run accounts found inappropriate, predatory or pornographic followers in almost all of the brands’ accounts, including Original Hippie.

Many of the men posted pornography, or their bios included sexual language and emojis that child protection experts say pedophiles can use to signal interest in children. For instance, one follower of a children’s dance wear brand described himself as a “thong & anl sx lover.” A user named “sexy_69nazi” followed a children’s apparel company and exclusively posted pornography.

Chixit, a brand selling swimwear and other clothing, describes itself as “an International Sorority,” but business records show that it was run by Philip Russo, who advertised himself as a tutor operating out of his home in the Hudson Valley of New York. Other websites registered to Mr. Russo’s email are a tutoring business and inactive domain names describing sex with animals.

After The Times reached out to Mr. Russo, the website for his tutoring business went offline. He did not respond to multiple messages seeking comment.

‘Girls Become a Currency’

The vast world of child-influencer followers on Instagram includes men who have been charged with or convicted of sex crimes, and those who engage in forums off platform where child sexual abuse imagery, including of girls on Instagram, is shared.

The Times traced the account of one follower, who goes by the moniker “jizzquizz,” to a man named Joshua V. Rubel, 39. He was convicted in 2008 of sexually assaulting a 15-year-old girl and is listed on the New Jersey sex offender registry. (Instagram’s policy bars sex offenders from using the platform, and the company said it removed two accounts after The Times pointed them out.)

Another account belongs to Daniel Duane Huver, a man in Lansing, Mich., who told law enforcement in 2018 that he had “top fan status” on girls’ pages, a designation bestowed by Instagram’s sister company, Facebook. The police searched Mr. Huver’s cellphone after it was confiscated by his probation officer and found hundreds of images and videos of children, including many considered inappropriate and sexually suggestive and two believed to be illegal (showing minors engaged in explicit acts.)

Mr. Huver told officers he was sexually attracted to children and masturbated to images of them, according to police records. He was charged with possession of child sexual abuse material, but the prosecutor in Eaton County later dropped charges, citing insufficient evidence because of the poor quality of the imagery.

Mr. Rubel did not respond to requests for comment. Mr. Huver said that the police mischaracterized his words and that the lack of prosecution was evidence he had done nothing wrong.

In monitoring multiple Telegram chat rooms, The Times found men who treat children’s Instagram pages and subscription services as menus to satisfy their fantasies. They trade information about parents considered receptive to producing and selling “private sets” of images.

A group with more than 4,000 members was highly organized, with an F.A.Q. page and a Google sheet that tracked nearly 700 children, identifying them by hashtags to help members find them within the long chat history. The group’s logo showed a child’s hand in an adult hand.

The Times asked the Canadian Center for Child Protection, an organization that monitors online child exploitation, to review links and other potentially illegal material posted by the Telegram groups and elsewhere. The center identified child sexual abuse imagery involving multiple underage Instagram models from around the world, as well as sexualized videos of others, including a preteen girl wearing a thong and a young teenager raising her dress to show her bikini bottom.

Men in these groups frequently praise the advent of Instagram as a golden age for child exploitation.

“I’m so glad for these new moms pimping their daughters out,” wrote one of them. “And there’s an infinite supply of it — literally just refresh your Instagram Explore page there’s fresh preteens.”

A small group of men go even further and cultivate business and patronage relationships with mothers.

One man posts videos and photos on Instagram of girls thanking him for shopping sprees, gifts like iPhones and iPads, and cash. If he does not receive a message of gratitude quickly, he sometimes shames the mother and daughter on his private Instagram account.

Another makes recommendations about increasing visibility by using specific hashtags and photographers. But two mothers said they became suspicious, and stopped working with the man, after he suggested they make certain their daughters’ nipples and other private areas could be detected through their outfits.

A third man tried to persuade a mother to sell her daughter’s used leotards because many men, including himself, were “collectors,” according to a recording of the conversation.

“In retrospect I feel like such a stupid mom, but I’m not stupid,” said a mother of a young gymnast, who dealt with similar men before she realized they were predators and received threatening messages from several of them. “I didn’t understand what grooming was.”

Sometimes the men flirt or try to develop virtual romances with mothers, offer to protect them and become possessive and angry if they interact with other men.

“It’s almost like the girls become a currency,” said the gymnast’s mother, who did not want to be named.

This feeling of ownership and jealousy can drive attempts at blackmail, The Times found.

Instamodelfan, who sent threatening messages to Elissa, sent blackmail threats to at least five other mom-run accounts. When one mother responded, he demanded that she sexually abuse her child and send him photos and videos, emails to the mother show. She refused and contacted law enforcement.

The Times communicated with a person identified on Telegram as Instamodelfan who said that he lashed out at the mothers because he believed other men got illegal images of children and he wanted them for himself.

Reporters also received information from an anonymous tipster, who they later found was linked to the blackmailer, indicating that some parents had produced explicit imagery of their daughters.

The Canadian center reviewed the imagery and said it included illegal nude photos of two girls. One girl’s mother said she was shaken to learn of the photos and did not know who could have made them. The other girl, now 17, said in an interview that the photos were for her and a girlfriend and that she told law enforcement that they had been stolen.

Others images either were borderline illegal, were too poor quality to be conclusive or were digitally altered, the center said.

Several mothers who had been identified by the tipster said they reached out to the Federal Bureau of Investigation, which, they said, had conducted an investigation. The F.B.I. declined to comment.

Ultimately, the gymnast’s mother said, a federal agent told them to stop talking to men online.

“They told everyone to get off Instagram,” she said. “‘You’re in over your head. Get off.’ That’s what they told us.”

‘My Limit of Pedophiles’

Meta failed to act on multiple reports made by parents and even restricted those who tried to police their own followers, according to interviews and materials provided by the parents.

If parents block too many followers’ accounts in a day, Meta curtails their ability to block or follow others, they said.

“I remember being told, like, I’ve reached my limit,” said a mother of two dancers in Arizona who declined to be named. “Like what? I reached my limit of pedophiles for today. OK, great.”

Mr. Stone, the Meta spokesman, said “there are lots of reasons an account might face limitations or restrictions based the account’s activity,” and therefore it was difficult to know why parents encountered these problems.

Ms. Pastore of LA Dance Designs said it was “very much overdue” for Instagram to add the ability to filter by age and sex to help identify suspicious followers. “If you’re starting to gain a following, there needs to be some sort of way to control it,” she said.

Even some egregious violations led to no action by Meta.

One parent reported a photo of erect male genitalia sent in a direct message. Another reported an account that reposted children’s photos with explicit captions. A third reported a user who propositioned her child for sex, offering $65,000 for “an hour” with the girl.

In response to those three reports, Meta said either that the communications did not violate “community guidelines” or that its staff did not have time to review them. In other cases, Meta told parents that it relied on its “technology” to determine the content was “probably” not a violation.

Separately, The Times found comments that included links to sites identified by the Canadian center as trading illegal, nude imagery of children. None of those reports received a response from Meta.

Former Meta trust and safety employees described an organization overwhelmed despite knowing about the problem for years.

“You hear, ‘I reported this account, it was harassing my daughter, why is he back?’” said a former investigator for the company who requested anonymity. “There are not enough people, resources and systems to tackle all of it.”

In recent years, conspiracy theories like QAnon, which claims Democratic politicians are trafficking children, have led to an excess of unfounded reports that have muddled the evaluation of child abuse tips, three former Meta trust and safety employees said.

A 2020 document that surfaced in a lawsuit described child safety as a “non-goal” at Meta. “If we do something here, cool,” the document said. “But if we do nothing at all, that’s fine too.” The lawsuit was brought against Meta and other companies claiming damage from using social media. Lawyers for the plaintiffs declined to provide more information about the document.

In documents from 2018 included in a separate lawsuit making similar claims of harm, a top Facebook executive told Instagram’s chief executive that unless changes were made, Facebook and Instagram were “basically massive ‘victim discovery services,’” an allusion to the considerable evidence of abuse on the platforms.

Mr. Stone, the Meta spokesman, disputed the suggestion that the trust team was understaffed and underfunded, saying that 40,000 employees worked on safety and security and that the company had invested $20 billion in such efforts since 2016. He also referred to a previous statement about the lawsuits, saying they “mischaracterize our work using selective quotes and cherry-picked documents.”

In addition, he noted that Meta reported more suspected child abuse imagery to the authorities than any other company each year. In December, it announced plans to encrypt its messaging services, which would reduce the reports.

‘It’s All Over Instagram’

Experts in child protection and development say young people should never be made to have negative feelings about their bodies. But clothing that is appropriate in a gym or dance competition may take on an unintended meaning when shared online.

Children’s dance attire regularly features strappy bra tops, sheer fabric and bikini bottoms, and popular cheer outfits combine sports bras with little skirts — part of a long-term trend toward more revealing clothing for girls.

“In the dance world we’re in, they’re half naked all the time and their legs are in the air,” said a mother in Massachusetts who declined to be named. “And if you’re not used to seeing that, maybe it’s different.”

Lynn, whose granddaughter in Texas is an ambassador for a cheerleading brand, said there was no logic to the reactions her posts received. Photos of the girl’s feet attract the most extreme comments, she said. “You can’t stop weird people, I guess.”

Still, many of the would-be influencers suffer. In some instances criticism of the posts, and accompanying bullying, becomes so severe that mothers turn to home-schooling.

“She got slaughtered all through primary school,” said Kaelyn, the mother in Melbourne. “Children were telling her, ‘We can’t play with you because my mom said too many perverts follow you on the internet.’”

In the United States, parents have substantial leeway in making decisions about their children. But people who suspect illegal behavior on Instagram quickly discover that the authorities are overwhelmed and typically focus on the clearest-cut cases.

Even the most unsettling images of sexualized child influencers tend to fall into a legal gray area. To meet the federal definition of so-called child pornography, the law generally requires a “lascivious exhibition” of the anal or genital area, though courts have found the requirement can be met without nudity or sheer clothing.

There have been criminal prosecutions against parents accused in child sexual abuse cases.

In Louisiana last year, a mother was arrested and charged with working with a photographer to produce illegal images of her daughter in a thong bikini. In Texas, a mother was sentenced to 32 years in prison in December for producing nude photos of her 8-year-old daughter with the same photographer. And in North Carolina, a mother is awaiting trial on charges that she took her 15-year-old daughter to a photographer who sexually abused her and she failed to get medical help when the girl tried to kill herself, according to court documents.

Still, those prosecutions are rare, and some male followers of the mom-run accounts openly welcome the windfall.

“As long as this stuff legally exists, I just enjoy it :),” one of them wrote on Telegram.

“Exactly,” another responded. “It’s all over Instagram.”

#there's no hope for women

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makeimpactnow · 4 months

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How Consistent Publishing Can Boost Your SEO Performance

Search engine optimization (SEO) is the process of improving your website's visibility and relevance for search engines and users. SEO is not a one-time activity, but a continuous effort that requires constant monitoring, updating, and refining. One of the key factors that affects your SEO performance is the consistency of your content creation and publishing.

Consistent publishing means creating and posting high-quality, relevant, and engaging content on a regular basis. This can help you achieve several benefits for your SEO, such as:

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To help you with your content creation and publishing, you can use some of the following tips:

- **Create a content calendar**: A content calendar is a tool that helps you plan, schedule, and organize your content activities. It can help you define your content goals, topics, formats, keywords, distribution channels, and deadlines. It can also help you avoid content gaps, duplication, or inconsistency.

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Consistent publishing is a powerful strategy that can help you boost your SEO performance and achieve your business objectives. By creating and posting high-quality, relevant, and engaging content on a regular basis, you can increase your organic traffic, enhance your brand awareness and reputation, improve your keyword rankings, boost your user engagement and retention, and generate more leads and conversions. To succeed with consistent publishing, you need to plan, research, create, optimize, and measure your content effectively. You can also use content tools to help you with your content creation and publishing process.

#seo services #digital marketing #backlinks #across the spiderverse #succession #welcome home #wally darling

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usafphantom2 · 4 months

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USAF U-2 Avionics Technician tells why S-300 and S-400 SAMs would not be able to shoot down the SR-71 Blackbird

The SR-71 Blackbird

The SR-71 spy plane, the most advanced member of the Blackbird family that included the A-12 and YF-12, was designed by a team of Lockheed personnel led by Clarence “Kelly” Johnson, then vice president of Lockheed’s Advanced Development Company Projects, commonly known as the “Skunk Works” and now a part of Lockheed Martin. The Blackbird completed its first flight on Dec. 22, 1964.

SR-71 T-Shirts

CLICK HERE to see The Aviation Geek Club contributor Linda Sheffield’s T-shirt designs! Linda has a personal relationship with the SR-71 because her father Butch Sheffield flew the Blackbird from test flight in 1965 until 1973. Butch’s Granddaughter’s Lisa Burroughs and Susan Miller are graphic designers. They designed most of the merchandise that is for sale on Threadless. A percentage of the profits go to Flight Test Museum at Edwards Air Force Base. This nonprofit charity is personal to the Sheffield family because they are raising money to house SR-71, #955. This was the first Blackbird that Butch Sheffield flew on Oct. 4, 1965.

The SR-71 was designed to cruise at “Mach 3+,” just over three times the speed of sound or more than 2,200 miles per hour and at altitudes up to 85,000 feet.

During its 24 years of service, the SR-71 Blackbird gathered intelligence in some of the world’s most hostile environments. The Blackbird evaded all the missiles fired at it and, to this day, remains the only USAF aircraft to never lose a crewmember associated with it; whether in the air or on the ground.

But could the SR-71 be shot down by missile systems such as Russia’s S-300 or S-400?

SR-71 Blackbird Vs S-300 Vs S-400

But could the SR-71 be shot down by missile systems such as Russia’s S-300 or S-400?

‘Looks like I’m going to give the only “no” answer so far,’ Damien Leimbach, former USAF Avionics Technician on U-2 aircraft, says on Quora.

‘The S-200, S-300 and S-400 are amazing platforms, and given their stated performance, the 300 and 400 could probably hit a target at the Sr-71’s speed and altitude. But that is not the same as hitting an SR-71.

‘Now, could those missiles shoot down the version of the SR-71 that existed in the 70’s or 80’s? Sure.

USAF U-2 Avionics Technician tells why S-300 and S-400 SAMs would not be able to shoot down the SR-71 Blackbird

S-400 SAM

‘But the question was could it shoot down the SR-71 if it were still in service, and if it were still in service, it would have received the same jamming and Electronic Warfare upgrades as other planes have.

‘Would these EW jammer upgrades make the plane immune from those missiles? Yes it would.

‘How do I know? Well, because I spent 6 years, recently, working on the sibling of the SR-71, the U-2 and as an electronics specialist I was directly responsible for installing and maintaining the AN-ALQ 221 jammer that made our high flying (but slow moving) plane immune to those missiles as well.

‘The U-2 and the SR-71 don’t just take pictures. They listen to cell phones. They monitor radios. And they also listen to, record and analyze the frequencies, pulse rates, variable modes and power outputs of enemy SAM systems like the S-200, 300 and 400.’

Knowing everything about S-300 and S-400

He continues;

‘We know everything about them. We know how they work, so it’s very easy to design systems to defeat them. The -300 is 1970’s Russian technology, which makes it about as sophisticated from an electronics standpoint as 1950’s American tech. The 400 is just an upgraded version of that. But we’ve had a long time to study them and build electronic countermeasures.

‘When the Berlin wall fell in 1989, and East and West Germany reunified, the very first thing NATO did was go in and scoop up all the Russian military tech it could find. We got T-80’s, We got Fulcrums and we got entire missile battalions worth of S-300 missiles.

SR-71 print

This print is available in multiple sizes from AircraftProfilePrints.com – CLICK HERE TO GET YOURS. SR-71A Blackbird 61-7972 “Skunkworks”

‘When other very poor nations like Belarus and Moldova split away from the USSR, we bought other stuff, like Flankers, Hinds, and more missile systems.

‘Only Russia, China and India operate the -400, but as much as they want access to American markets, I’m more than sure we’ve been allowed to peek at the equipment, and a missile or two may have fallen off a truck somewhere.

S-300 and S-400 could not shoot down the SR-71 Blackbird

‘Maybe its cheating a little, but buying out the competition is the American way. The point is, we know exactly what their missile systems can do and we’ve known for a long time. We build those upgrades into the U-2 and if we still flew the SR-71, we would build them into it as well.’

Leimbach concludes;

‘So, no, if modern weapons can’t even take down the U-2, they could not shoot down the SR-71.’

@Habubrats71 via X

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rafiqul01693 · 5 months

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Unlocking Success: The Best Use of Facebook Marketing

In the dynamic landscape of digital marketing, Facebook remains a powerhouse for businesses seeking to connect with their target audience and drive results. With over 2.8 billion monthly active users, Facebook offers an unparalleled platform for businesses to enhance brand visibility, engage with customers, and boost sales. Here's a comprehensive guide on the best use of Facebook marketing to maximize your business potential:

1. Create a Compelling Business Page:

Your Facebook business page is the digital face of your brand. Ensure it's visually appealing, consistent with your brand identity, and includes essential information such as your business hours,

contact details, and a compelling 'About Us' section. Use high-quality images and a captivating cover photo to make a lasting first impression.

2. Leverage Facebook Ads:

Facebook's robust advertising platform allows businesses to target specific demographics, interests, and behaviors. Invest time in creating eye-catching ad creatives, compelling copy, and a clear call-to-action.

Experiment with different ad formats, such as carousel ads, video ads, and lead ads, to find what resonates best with your audience.

3. Engage with Your Audience:

Social media is all about building relationships. Regularly engage with your audience through comments, messages, and posts. Promptly respond to inquiries, address concerns, and foster a sense of community. Encourage user-generated content by running contests or asking for reviews, turning your audience into brand ambassadors.

4. Utilize Facebook Groups:

Facebook Groups provide a unique opportunity to create a community around your brand or industry. Join relevant groups and participate in discussions, positioning yourself as an authority in your niche. Alternatively, create your own group to foster a sense of belonging among your customers and prospects.

5. Harness the Power of Facebook Analytics:

Facebook Insights offers valuable data on your page performance, audience demographics, and content engagement.

Use these insights to refine your strategy, identify popular content, and optimize your posting schedule. Data-driven decisions are key to a successful Facebook marketing campaign.

6. Optimize for Mobile Users:

A significant portion of Facebook users access the platform on mobile devices. Ensure that your content is mobile-friendly, with concise and visually appealing elements. This includes mobile-optimized ads, responsive landing pages, and a seamless user experience.

7. Implement Facebook Pixel:

Facebook Pixel is a powerful tool that helps you track the actions users take on your website after clicking on your ads. Use this data to measure the effectiveness of your campaigns, retarget website visitors, and optimize for conversions. Facebook Pixel is an invaluable asset for refining your marketing strategy.

8. Run Targeted Contests and Giveaways:

Engage your audience by running contests and giveaways. Encourage participants to like, share, and comment on your posts to increase organic reach. Ensure that the prizes align with your brand and attract your target audience, fostering a positive association with your business.

9. Stay Consistent with Content Strategy:

Consistency is key in maintaining an active and engaged audience. Develop a content calendar and post regularly to keep your audience informed and entertained.

Mix up your content types, including images, videos, articles, and user-generated content, to maintain variety.

10. Test and Iterate:

The digital landscape is ever-evolving, and what works today may not work tomorrow. Continuously test different strategies, analyze results, and iterate based on the feedback and data you receive. This iterative approach will help you stay ahead of the curve and adapt to changing consumer behavior.

#digital marketing #online marketing #seo services #marketing agency #seo expert #seo marketing #best digital marketing agency #facebook marketing #facebook ad agency services #facebook ads #facebook advertising

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nurjahan774 · 7 months

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Digital Marketing Strategy

Set Clear Goals and Objectives: The first step in creating a digital marketing strategy is to define clear goals and objectives. These goals should be specific, measurable, attainable, relevant, and time-bound (SMART). Examples include increasing website traffic, generating leads, improving brand awareness, or driving online sales.

2. Understand Your Target Audience: To effectively reach and engage your target audience, it's important to understand their demographics, interests, behaviors, and pain points. Conduct market research, analyze customer data, and create buyer personas to gain insightful information about your target audience. This will help you tailor your digital marketing efforts to resonate with them.

3. Choose the Right Digital Channels: Identify the digital channels that are most relevant to your target audience and align with your marketing goals. Common digital channels include websites, search engines, social media platforms, email marketing, content marketing, mobile apps, and online advertising. Each channel has unique characteristics and advantages, so choose the ones that best suit your business and audience.

4. Develop Content Strategy: Content is at the heart of digital marketing. Create a content strategy that focuses on delivering value to your target audience. Plan and produce high-quality content that aligns with their interests, needs, and preferences. This can include blog articles, videos, infographics, eBooks, webinars, and social media posts. Consistency and relevance are key to establishing thought leadership and building trust with your audience.

5. Optimize for Search Engines: Implement search engine optimization (SEO) strategies to improve your website's visibility in search engine results. Conduct keyword research to identify relevant search terms and optimize your website's on-page elements, such as meta tags, headings, and content. Create high-quality backlinks from reputable websites to boost your website's authority.

6. Leverage Social Media: Utilize social media platforms to connect with your audience, build brand awareness, and foster engagement. Identify the platforms where your target audience is most active and create compelling content tailored to each platform. Engage in conversations, respond to comments, and encourage user-generated content to cultivate a sense of community and brand loyalty.

7. Implement Email Marketing: Email marketing remains an effective way to nurture leads and engage with existing customers. Develop an email marketing strategy that includes personalized and segmented email campaigns. Provide valuable content, offers, and promotions to your subscribers, and automate email sequences to streamline your communication.

8. Monitor, Measure, and Adjust: Regularly monitor the performance of your digital marketing efforts using analytics tools. Track key performance indicators (KPIs) such as website traffic, conversion rates, engagement metrics, and ROI. Use the insights gained to identify areas for improvement and make data-driven adjustments to optimize your strategy.

9. Stay Updated and Evolve: The digital marketing landscape is constantly evolving. Stay updated with the latest trends, technologies, and industry best practices. Experiment with new channels and tactics to reach your audience. Continuously adapt your strategy based on market changes and feedback from your audience.

10. Evaluate and Refine: Regularly evaluate the effectiveness of your digital marketing strategy against your goals. Identify successes, challenges, and areas of improvement. Refine your strategy based on the insights gained to ensure continuous growth and success.

11. In summary, a well-rounded digital marketing strategy involves setting clear goals, understanding your audience, choosing the right channels, creating valuable content, optimizing for search engines, leveraging social media and email marketing, monitoring and measuring performance, staying updated, and evaluating and refining your approach. By following these steps, businesses can effectively harness the power of digital marketing to achieve their objectives and drive sustainable growth.

#marketing #digitalmarketing #social media

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accountsend · 9 months

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Sales Automation: Streamlining Processes for Efficient Lead Generation

Article by Jonathan Bomser | CEO | AccountSend.com

In today's lightning-paced business ecosystem, the beacon of Sales Automation shines brighter than ever as a transformative force propelling lead generation into a realm of unprecedented efficiency and success. This voyage takes us through seven pivotal strategies that harness the true potential of Sales Automation, ensuring that you harness its power to revolutionize your lead generation journey.

DOWNLOAD THE SALES AUTOMATION INFOGRAPHIC HERE

Implement a Customer Relationship Management (CRM) System

Imagine a command center at your fingertips that orchestrates your lead interactions with finesse. This is where the Customer Relationship Management (CRM) System, the linchpin of Sales Automation, comes into play. This technological marvel enables you to seamlessly centralize customer data, track interactions, and automate tasks with precision. Picture the possibilities as your sales team focuses on nurturing connections that drive conversions.

Utilize Marketing Automation Tools

Bid farewell to labor-intensive marketing efforts as Sales Automation brings forth the magic of marketing automation tools. These remarkable instruments streamline repetitive marketing tasks, from orchestrating email campaigns to nurturing leads and scheduling social media content. By crafting strategic workflows and triggers, you hold the power to deliver tailor-made messages that resonate with your prospects. The outcome? Engagement and conversion rates that soar to new heights.

Qualify Leads with Lead Scoring

In the labyrinth of potential leads, imagine having a compass that guides you to the most promising ones. Enter lead scoring, a beacon of clarity amidst the complexity. Through meticulous criteria encompassing demographic data, engagement metrics, and behavioral patterns, lead scoring empowers your sales team to prioritize leads ripe for conversion. This orchestration of efficiency elevates your conversion rates while maximizing your team's efforts.

Streamline Sales Processes with Workflow Automation

Embrace the liberation from manual, time-consuming sales processes through the elegance of workflow automation. Bid adieu to the mundane tasks of follow-ups, appointment scheduling, and proposal generation. Workflow automation transforms these into seamless symphonies, gifting your sales team precious time. This temporal freedom translates into a focus on nurturing relationships, cultivating an environment primed for deal closure.

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Integrate Sales and Marketing Efforts

The synergy of sales and marketing isn't a mere concept; it's a dynamic strategy made tangible by Sales Automation. Witness the convergence of these vital forces as silos dissolve, and a harmonious collaboration emerges. Valuable insights flow seamlessly, lead progress is tracked cohesively, and communication flourishes throughout the sales cycle. The result? A seamless alliance that fuels conversions and magnifies results.

Implement Chatbots and AI-powered Assistants

In an era where responsiveness defines success, envision AI-powered chatbots as your digital allies. These innovative assistants redefine customer support and engagement by handling routine inquiries, offering instant responses, and even assisting in lead qualification. The outcome? Your team is unburdened, channeling their expertise into intricate tasks that propel your business forward.

Continuously Analyze and Optimize

Success isn't a static destination; it's an evolving journey. Data analysis becomes your compass in the realm of Sales Automation. Regularly delve into the wealth of insights harvested by your automation tools. Decode lead behavior, unravel conversion rates, and unveil sales performance intricacies. Armed with these insights, fine-tune your lead generation strategies, refine processes, and unearth optimization opportunities.

In essence, Sales Automation stands as the cornerstone of lead generation efficiency. Through adopting a CRM system, harnessing marketing automation tools, embracing lead scoring, automating sales workflows, aligning sales and marketing endeavors, integrating AI-powered support, and ceaselessly optimizing strategies, you can reshape your lead generation narrative. Embrace Sales Automation as the lifeblood of your sales strategy, and witness your lead generation expedition thrive with newfound efficiency and efficacy. The time has come to seize Sales Automation and redefine your lead generation journey.

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zurjoy5 · 7 months

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Accelerate Business Growth: Unleashing the Power of Digital Marketing

Achieving rapid business growth through digital marketing requires a strategic approach that leverages the vast opportunities available in the digital landscape. Here's a concise guide on how to accelerate your business's expansion:

Define Clear Goals: Start by setting specific, measurable, and achievable goals for your business growth. These could include increasing website traffic, boosting sales, or expanding your customer base.

Identify Your Target Audience: Understand your ideal customers' demographics, interests, and online behavior. This knowledge is crucial for crafting highly targeted marketing campaigns.

Optimize Your Website: Ensure your website is user-friendly, fast, and mobile-responsive. A well-optimized site not only attracts more visitors but also enhances the user experience.

Content Marketing: Create valuable, relevant, and engaging content that addresses your audience's needs and pain points. Blog posts, videos, and infographics can establish your brand as an industry authority.

Social Media Strategy: Develop a strong presence on relevant social media platforms. Consistently post content, engage with your audience, and use paid advertising to reach a wider audience.

Search Engine Optimization (SEO): Optimize your website for search engines to improve its visibility in search results. This organic traffic can be a consistent source of leads and conversions.

Email Marketing: Build and nurture an email list. Send personalized, targeted email campaigns to keep your audience informed and engaged.

Paid Advertising: Invest in pay-per-click (PPC) advertising to quickly boost your online visibility. Platforms like Google Ads and Facebook Ads offer precise targeting options.

Analytics and Data Analysis: Regularly analyze the performance of your digital marketing efforts. Use data-driven insights to refine your strategies and allocate resources effectively.

Stay Current: Keep up with digital marketing trends and adapt to changes in the digital landscape. The ability to innovate and stay relevant is key to sustained growth.

Test and Iterate: Continuously test different approaches and refine your tactics based on what works best for your business

By following these steps and continuously optimizing your digital marketing efforts, you can unlock rapid growth opportunities for your business. Digital marketing provides a cost-effective and scalable way to reach a broader audience, drive sales, and build a strong brand presence in today's digital-driven world.

#marketing #digital art #digitalmarketing #business growth

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sheuli22 · 5 months

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Unleashing the Power of Facebook Marketing: Best Strategies for Success

In the ever-evolving landscape of digital marketing, Facebook continues to reign supreme as a powerhouse platform for businesses looking to connect with their target audience, build brand awareness, and drive sales.

Crafting an effective Facebook marketing strategy is essential for staying ahead in the competitive online market. Here, we explore the best strategies to make the most of your Facebook marketing efforts.

Create a Compelling Business Page: Facebook Business Page is the foundation of your online presence. Optimize it by providing complete and accurate information, using high-quality visuals, and incorporating your brand's unique personality.

Regularly update your profile and cover photos to keep your page fresh.

Content is King: Develop a content strategy that resonates with your audience. Use a mix of engaging text, eye-catching visuals, and videos. Experiment with different content types to see what works best for your target demographic. Consistency is key, so establish a posting schedule and stick to it.

Leverage Facebook Ads: Facebook's robust advertising platform allows you to reach highly targeted audiences. Utilize Facebook Ads to promote your products or services, boost posts, and drive website traffic.

Experiment with different ad formats, such as carousel ads, video ads, and slideshow ads, to see what generates the best results.

Harness the Power of Video: Video content has become increasingly popular on Facebook. Utilize live videos, tutorials, behind-the-scenes glimpses, and storytelling to engage your audience. Facebook's algorithm often favors video content, leading to higher reach and engagement.

Engage with Your Audience: Actively respond to comments, messages, and reviews on your page. Encourage discussions, ask questions, and run polls to foster a sense of community.

By engaging with your audience, you build trust and loyalty, which can translate into customer retention and advocacy.

Run Contests and Giveaways: Create excitement and boost engagement by running contests and giveaways. Encourage users to like, share, and comment for a chance to win. This not only increases your reach but also creates a buzz around your brand.

Utilize Facebook Analytics: Regularly analyze Facebook Insights to understand the performance of your content and ads. Identify trends, track key metrics, and adjust your strategy accordingly.

This data-driven approach ensures that you're making informed decisions to optimize your Facebook marketing efforts.

Implement Retargeting Strategies: Make use of Facebook Pixel to track website visitors and retarget them with relevant ads. This helps re-engage potential customers who have shown interest in your products or services, increasing the likelihood of conversion.

Collaborate with Influencers: Partnering with influencers can significantly expand your reach.

Identify influencers whose audience aligns with your target demographic and collaborate on sponsored content or promotions.

Stay Updated on Algorithm Changes: Facebook's algorithm evolves, impacting how content is displayed in users' feeds. Stay informed about algorithm changes and adjust your strategy accordingly. Currently, meaningful interactions and quality content are prioritized, so focus on creating content that sparks genuine engagement.

Conclusion:

Mastering Facebook marketing requires a combination of creativity, consistency, and adaptability. By implementing these strategies, you can unlock the full potential of Facebook as a marketing powerhouse, driving brand growth and achieving your business objectives. Keep refining your approach based on data and feedback, and watch as your brand flourishes in the dynamic world of social media marketing.

#facebook marketing #digital marketing #influencers #seo #linkedin #facebook ads #social media marketing #search engine optimization #online marketing #learn digital marketing #seo expert #marketing agency #facebook advertising #facebook ad manager #facebook ad agency services #facebook ad boost #social media #socialmedia #facebook

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akashgh522 · 5 months

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Unleashing the Power of Facebook Marketing: Rapid Brand Growth in a Short Time

In the dynamic world of digital marketing, leveraging the potential of social media platforms is paramount for achieving rapid brand growth. Among the myriad options available, Facebook stands out as a powerhouse for marketers.

With its vast user base and robust advertising tools, Facebook provides an unparalleled opportunity to connect with a massive audience and propel your brand to new heights in a short time. Here's a comprehensive guide on the best use of Facebook marketing to achieve rapid brand success:

1. Define Your Objectives:

Clearly outline your marketing objectives, whether it's increasing brand awareness, driving website traffic, or boosting sales.

Having well-defined goals will guide your Facebook marketing strategy and help measure success.

2. Create a Compelling Page:

Craft an engaging and professional Facebook Page that reflects your brand identity. Use high-quality visuals, a captivating cover photo, and a concise yet informative bio. Regularly update your page with relevant content to keep your audience engaged.

3. Leverage Facebook Ads:

Facebook's advertising platform is a game-changer. Invest in well-targeted ads to reach your specific audience.

Utilize Facebook's powerful targeting options, including demographics, interests, and behaviors, to ensure your ads are seen by the right people.

4. Engaging Content Strategy:

Develop a content strategy that resonates with your target audience. Create a mix of visually appealing images, engaging videos, and informative posts. Consistency is key – post regularly to maintain a strong online presence.

5. Harness the Power of Video:

Video content is highly engaging on Facebook. Create compelling videos that showcase your products or services.

Share behind-the-scenes glimpses of your brand, and tell stories that connect with your audience emotionally.

6. Run Contests and Giveaways:

Encourage user participation through contests and giveaways. This not only increases engagement but also expands your brand's reach as participants share your content with their networks.

7. Utilize Facebook Groups:

Join or create Facebook Groups relevant to your industry. Engage with group members by providing valuable insights, answering questions, and subtly promoting your brand. Be genuine and build relationships within the community.

8. Responsive Customer Service:

Use Facebook Messenger to offer prompt and personalized customer service. Respond to messages quickly, address customer inquiries, and resolve issues. A positive interaction can turn a customer into a brand advocate.

9. Track and Analyze Performance:

Regularly monitor the performance of your Facebook marketing efforts. Utilize Facebook Insights to track metrics such as reach, engagement, and conversions. Adjust your strategy based on the data to optimize results.

10. Collaborate with Influencers:

Partnering with influencers can significantly amplify your brand's reach. Identify influencers relevant to your niche and collaborate on sponsored content or product reviews to tap into their audience.

In conclusion, Facebook marketing is a potent tool for achieving rapid brand growth. By strategically implementing these tips, you can create a robust presence, engage with your target audience, and drive tangible results in a short period. Embrace the versatility of Facebook's marketing tools, stay agile in your approach, and watch your brand soar to new heights in the digital landscape.

#digital marketing course #online marketing #digitalmarketing #digital marketing #seo #learn digital marketing #marketing agency #digital marketing service #seo expert #seo marketing #facebook marketing #facebook ads #facebook advertising #facebook ad agency services #facebook post #whatsapp #influencers #social media

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lailoken · 4 months

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New Year Divination Special

(CLOSED)

While this time of year usually marks one of my busiest times of year, things have been quieter than usual—in part because, as of late, I've had to dedicate more time than I normally would to both my work as a Faerie Physicker, and my own personal spiritual work. Life keeps on moving, though, and my terminally ill dog (who is still happily going, somehow) requires three separate prescriptions to keep him comfortable at this point, each of which is pricey on its own. As such, I've decided to do a divination sale in hopes of stirring up a bit more business.

For $20, I will perform a three card spread, which I will comprehensively analyze and discuss with the client, using either Tarot, Lenormand, or Oracle Cards. I only have a few slots I can dedicate to this special, so if you want to reserve one of them, simply send me a message letting me know what you're wanting me to look into, what timezone you're in, what type of cards you want me to use, and when you are best able to speak about the results. I will do my best to find a time that works for us both.

Happy New Year! ✨️

#divination readings #divination #card readings #tarot #lenormand #oracles cards #lenormand cards #tarot cards #paid readings

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managedserversus · 11 months

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E-commerce Website Hosting and Management Solutions

With the rise of online shopping and the increasing importance of having a strong online presence, e-commerce websites have become essential for businesses of all sizes. However, building and managing an e-commerce website can be a complex task that requires specialized knowledge and resources. This is where e-commerce website hosting and management solutions come into play, providing businesses with the necessary tools and infrastructure to establish and maintain a successful online store.

Choosing the Right E-commerce Hosting Provider

The first step in setting up an e-commerce website is selecting a reliable hosting provider. A good hosting provider ensures that your website is accessible to visitors, provides fast loading times, and ensures the security of customer data. Here are some factors to consider when choosing an e-commerce hosting provider:

1. Scalability and Performance

Your e-commerce website needs to handle increasing traffic and accommodate growth over time. Look for hosting providers that offer scalable solutions and can handle high volumes of traffic without compromising performance. This ensures that your website remains fast and responsive even during peak shopping seasons or promotional events.

2. Security Measures

Security is crucial for any e-commerce website, as it deals with sensitive customer information such as credit card details. Ensure that the hosting provider offers robust security measures such as SSL certificates, regular backups, and advanced firewalls to protect against cyber threats and data breaches.

3. E-commerce Platform Support

Check if the hosting provider supports the e-commerce platform you intend to use. Popular platforms like Magento, Shopify, WooCommerce, and BigCommerce have specific hosting requirements. Ensure that the provider offers specialized hosting solutions optimized for your chosen platform, as this can significantly enhance the performance and reliability of your website.

4. Customer Support

E-commerce websites need prompt technical support, especially during critical periods. Look for hosting providers that offer 24/7 customer support through various channels like live chat, email, or phone. Responsive customer support can help resolve any issues quickly and minimize downtime, ensuring smooth operations for your online store.

E-commerce Website Management Solutions

Once you have selected a hosting provider, you also need effective website management tools to run your e-commerce store efficiently. Here are some essential features and solutions to consider:

1. Content Management System (CMS)

A robust CMS is essential for managing the content on your e-commerce website. It should allow you to easily update product information, create engaging landing pages, and optimize your website for search engines. Popular CMS options for e-commerce include WordPress, Drupal, and Joomla, each with their own strengths and capabilities.

2. Inventory Management

Efficient inventory management is crucial for e-commerce success. Look for website management solutions that provide inventory tracking, automated stock alerts, and integration with your e-commerce platform. These features help you keep track of stock levels, avoid overselling, and streamline order fulfillment processes.

3. Payment Gateway Integration

Ensure that your website management solution supports integration with popular payment gateways such as PayPal, Stripe, or Authorize.net. Seamless payment processing is vital for providing a smooth customer experience and encouraging online sales.

4. Analytics and Reporting

Tracking and analyzing key metrics is essential for optimizing your e-commerce website’s performance. Look for management solutions that provide detailed analytics and reporting capabilities, allowing you to monitor traffic, conversion rates, customer behavior, and other important insights. This data helps you

make informed decisions to improve your website and drive sales.

5. Mobile Responsiveness

With the increasing use of mobile devices for online shopping, it is crucial to have a mobile-responsive e-commerce website. Your website management solution should offer responsive design templates or customization options to ensure that your online store looks and functions seamlessly across different devices and screen sizes.

Conclusion

E-commerce website hosting and management solutions play a vital role in the success of online businesses. By carefully selecting a reliable hosting provider and implementing effective website management tools, businesses can create a secure, scalable, and high-performing e-commerce store. These solutions empower businesses to focus on their core competencies while leaving the technical aspects of running an online store to the experts, ultimately leading to improved customer experiences, increased sales, and long-term growth.

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chosetherose · 11 months

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Taylor Swift’s epic “Eras Tour” is on track to become the biggest in concert history, with the potential to gross over $1 billion.

That milestone would break the record for global concert tours currently held by Elton John and could up the ante for an era of even higher ticket prices, show grosses and concert-industry revenues.

“What we’re seeing on this particular Taylor tour is almost like a once-in-a-lifetime phenomenon,” said Jarred Arfa, executive vice president and head of global music at Independent Artist Group, who represents Billy Joel, Metallica and other acts. “It’s pretty astonishing.”

Over the past week, Swift announced dozens of new international dates that will take her to South America, Asia, Australia and Europe. Besides her original 52 U.S. dates, which end in August, she’ll be playing 54 shows overseas, bringing her to 106 gigs by the last show in London next summer. More dates could be added.

Music executives have been speculating for months about how much Swift’s tour has been making. Swift, in an unusual move for the industry, is not reporting her nightly grosses after the shows to Billboard Boxscore, which tracks such data, but instead planning to report them later, according to Dave Brooks, Billboard’s senior director of live music and touring. This has fueled questions about how much the pop superstar is making and how such towering grosses may reset expectations for other major artists.

Swift’s outsize success comes amid a booming market for arena and stadium shows from superstars like Beyoncé and Madonna. For blockbuster tours, per-show concert grosses “are higher than they’ve ever been,” Brooks said.

These performers are charging higher prices for general-admission tickets, aisle seats and VIP packages—partly to offset a large jump in their costs—even as some smaller shows in clubs and amphitheaters and music festivals struggle.

Arena and stadium concertgoers, despite grumbling about prices, continue to cough up for shows. That’s boosting industry revenues, which increasingly are concentrated in concerts by the world’s biggest artists, Brooks said. In Swift’s case, the biggest concern isn’t prices—it’s getting tickets in the first place.

The Wall Street Journal analyzed Swift’s Eras Tour based on conversations with high-ranking concert executives, examining how much revenue Swift’s shows are generating in ticket sales versus how much money she’s actually taking home in profit.

Will the Eras Tour become the first to gross $1 billion in revenue?

The music industry keeps track of superstar concert tours via gross concert-ticket revenue figures that artists provide. It’s these figures that are used every year to rank successful tours. (Artists don’t include their costs, profits and deal making.)

Elton John currently holds the record for the highest-grossing global tour, with his ongoing “Farewell Yellow Brick Road Tour,” which has run from 2018 to 2023. So far, the tour, which ends in July, has raked in over $887 million. John surpassed prior record-holder Ed Sheeran’s “Divide Tour,” which ran between 2017 and 2019 and brought in $776 million.

Back in December, Billboard estimated that Swift’s 52-date U.S. leg would gross about $590 million; the average ticket price for the U.S. leg is $215, Billboard said.

Now that Swift is performing 106 shows worldwide, she could cross the record-breaking $1 billion line. But it’s not a done deal. Top tickets in the U.S. tend to cost 20% to 30% more than in the rest of the world, which makes the U.S. a more lucrative market than Europe or Asia. Swift’s 54 international shows aren’t worth as much as her American ones, though in some cases the venues overseas are larger in size, allowing for more concertgoers and revenue.

Asked how much the Eras Tour might end up grossing, Arfa, of Independent Artist Group, says Swift may very well reach $1 billion.

Others aren’t so sure, with some estimates putting her around $700 million to $900 million. That would still eclipse Swift’s previous “Reputation Stadium Tour” in 2018, which grossed about $345 million across 53 shows. Her average ticket price back then was $119, according to Pollstar.

A spokeswoman for Swift did not respond to requests for comment.

Executives generally expect Swift’s current tour to exceed Beyoncé’s, even if the pop-R&B superstar delivers eye-popping numbers of her own. That’s what happened the last time the two artists toured as solo artists: Back in 2016, Beyoncé’s “Formation World Tour” grossed $256 million.

So how much actual profit is Swift making?

Just because a tour grosses $1 billion doesn’t mean the artist is making $1 billion. It’s more complicated than that.

Superstars like Swift aren’t paid per show; they’re paid for the full tour. Still, it’s easier to get a picture of Swift’s earnings by thinking in terms of per-show grosses and profits.

For her U.S. shows, Swift set ticket prices ranging from roughly $50 for cheap seats to nearly $900 for VIP packages. Swift didn’t engage in “dynamic pricing,” which allows ticket prices to float upward (or downward) based on demand. Since her shows tend to sell out, the number of tickets sold each night depends on the size of the stadium. Such venues often host roughly 50,000 to 60,000 concertgoers, but can sometimes hit 80,000 or higher.

According to a person familiar with the matter, Swift grossed approximately $40 million via concert tickets over a recent weekend of shows. This $40 million figure would break down to more than $13 million per concert over three shows.

That generally tracks with concert executives’ estimates for Swift’s average per-show gross, which they put at $10 million, though shows could range from $6 million to $13 million or so.

But revenues are one thing, profits are another.

How much does the tour cost?

The expense of running the concert includes renting out stadiums, along with production, labor and transportation costs. The Eras Tour, in particular, is one of the most technically ambitious in recent history, with its various segments showcasing different albums of Swift’s career accompanied by unique backdrops and costumes.

Other payouts go to Swift’s concert promoters around the world, including Messina Touring Group, which is affiliated with AEG Presents, the No. 2 concert promoter globally after Live Nation. Promoters often get a 10% cut, Billboard’s Brooks said. But Swift is an unusually big superstar, which means she may be more able to secure highly favorable deals, executives said. Also, unlike most stars, Swift is not working with a booking agency in the U.S.—just Messina Touring Group—which eliminates a major cost.

Some executives expect Swift is taking home 40% to 60% of the estimated $10 million average per-show gross, while others think this take-home figure is probably 50% or lower.

To boil it all down, let’s imagine what all of this looks like in practice: First, the hosting stadium takes a cut, lopping off $2 million to $3 million from the $10 million gross. From there, Swift pays her staging costs and the promoter’s cut, which together could remove 50% of the remaining $7 million to $8 million. That gives her about $3.5 million to $4 million in profit per night.

That figure, multiplied by roughly 100 shows, takes you to $350 million to $400 million in profit for the entire 2023-2024 tour.

Accounting for various unknowns, a broader estimate would put Swift’s profits from selling tickets to the Eras Tour in the neighborhood of $300 million to $500 million.

What about her merchandise sales?

Concert executives said the Eras Tour is likely grossing another $2 million-plus a night through merchandise—all the $75 hoodies, $55 long-sleeve shirts and $45 short-sleeve shirts that fans are eating up. Fans, they say, are likely spending about $50 to $75 a person, after accounting for those who don’t buy anything. Even among the ranks of superstars, Swift’s merchandise is highly prized by her fans, known as Swifties, allowing her to gross more on everything from T-shirts to portable phone chargers. Some other superstars, especially non-veteran acts, might earn $25 a person or less.

During the weekend of shows where Swift grossed approximately $40 million via tickets, she also generated approximately $10 million via merch in total, according to the person familiar with the matter. That means about $3 million in merchandise revenue per night.

But Swift also has to pay a merchandise company. Of the $2 million-plus in average per-night merch revenue, Swift could be left with around 70%, after various payouts, concert executives said. That amounts to about $1.4 million in merchandise profit per night. If Swift’s merch sold like that over 100 shows, it would bring an additional $140 million on top of the $300 million to $500 million from tickets.

The upshot: Swift is looking at possibly over $500 million in profit across tickets and merchandise from the Eras Tour between the U.S. and overseas.

But there are even more income streams than that.

Even then, the Eras Tour doesn’t stop generating income.

There’s the cash from Swift’s partnership with the credit-card company Capital One, which is the U.S. presenting sponsor of the tour.

Swift’s alliance with Capital One, which goes back to 2019, is typical for superstars of her stature, for whom such deals typically involve hefty paydays. Swift, for her part, has appeared in Capital One commercials.

Last November, Capital One cardholders got early access to Swift’s tickets via a presale. At Swift’s shows on this tour, light-up wristbands were given away to fans; the bands were branded with Capital One’s logo.

Then there’s the merch on Swift’s website, which many fans likely bought before and after attending shows—especially if they wanted to avoid long lines at the venue.

Finally, there’s the tour-related income from increased interest in Swift’s music.

Swift is selling thousands of albums every week, often vinyl records and CDs. At the same time, she’s experiencing a spike in online streams as the Eras Tour rolls across the U.S. In the week ending June 15, Swift had six different albums in the top 25 of the Billboard 200 chart, according to Luminate, driven partly by the jump in streaming activity.

Executives said the tour has caused a Beatles-like mania. Some Swift fans who haven’t been able to get tickets have listened to shows from stadium parking lots. Others who got in have reported “post-concert amnesia,” where you’re so overjoyed you don’t remember a show afterward.

Such fans are likely among those helping fuel the streaming spike. That intensified listening, in turn, creates another waterfall of profits for Swift.

“She’s just capturing this moment of popularity so perfectly,” Arfa said.

#get it get it

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brdpch · 1 year

Text

{3} a game of cats, mice and hearts like ice

desktop: previous ✧ next mobile: previous ✧ next

synopsis: in the world of deadly games and their lives at risk, a very smart medical student meets a very cunning girl who claims his life as hers.

warnings: canon-typical violence, graphic descriptions of violence, sexual abuse, substance abuse, niragi, literally everything, you name it.

formatting: it's a glued-together dynamic roleplay between me and @bvrdel-mama, so the replies are separated by ♠♥♦♣, and the dialogues are written like — This. — yes, the symbols look horrible on mobile - we'll try to fix that in the future. or not. who knows.

statistics: 1,542 words 8,250 characters.

author's note: it's a mix of manga!chishiya with show!chishiya, anddd i think that's it for today's note.

Chishiya smirked sarcastically, putting his chin upwards and glancing the girl up and down a few times, completely ignoring Niragi who looked like steam could burst out of his ears any second now. Shuntarō would admit that it made him a bit giggly inside - getting on Niragi's nerves.

— Ah yes, of course, personal connections are really important. — he said. — Cultivate them until you're alive, I won't stand in the way of a true connection. — he added, handing Unmei a crumpled piece of paper with the number of their assigned car, as he prepared to leave.

♠♥♦♣

Parting ways with Niragi wasn't that hard - the militant already showed everyone who Unmei belongs to, and he was sure he didn't have to prove it to someone like Chishiya - an emotionally unavailable sociopath and a rival of some sorts.

They got by without kissing, or rather - devouring - each other, and Unmei obediently followed Chishiya.

— Sooo~ — she sang cheerfully. — What's your specialty? For how long are you the executive?

♠♥♦♣

Shuntaro gave Niragi a mocking salute before turning around, not waiting for Unmei. He walked in the front, the girl tailing behind him - both of them heading towards the parking lot. Even though everyone else around them were running, Chishiya stuck to his usual, slow pace, hands in the pockets of his hoodie, his hair up in a bun.

He turned over his shoulder and gave Unmei a passing glance

— You'll see. — he answered briefly. — Oh, you know, a while now. — he shrugged.

♠♥♦♣

She pouted and exhaled loudly.

— Aww, come on! You said it yourself, to cultivate connections as long as we're alive. I'm trying to get to know you, silly.

Her lips were coated in sugar and colorful ice cream sprinkles, her voice dripping with maple syrup, her body language nothing but open. She caught up to Chishiya and leaned slightly towards him, her hands connected behind her back.

♠♥♦♣

Shuntarō scoffed and shook his head

— I am here to grade your performance in the game, not to cultivate our connection. — he responded. — Focusing on the task ahead should be your main priority now. — Shuntarō added, shrugging

Chishiya analyzed her with a passing glance. She was really good at this socializing dance, he could see how she can make many friends and connections at The Beach. He could also see how she wrapped the psycho around her finger.

♠♥♦♣

— I am stressed, a bit. — Unmei bit her lower lip, averting her gaze in a nervous gesture. — That's how I cope.

After that explanation, she turned back to Chishiya, now with a little more confidence.

— When I become an executive, we'll meet plenty of times. Why not start getting to know each other now? Let me break the ice, would you prefer that?

♠♥♦♣

Shuntarō wondered if she really was stressed or was that part of her game. Maybe both. He then nodded, noticing how she phrased the sentence.

— If you become one of the executives, there will be plenty of time to get to know each other. — he answered coldly, closing her eyes and raising his eyebrows.

— If that makes you feel less stressed, go ahead. — he sighed.

♠♥♦♣

Before Unmei became a stripper, she was a sales manager, and what she did right now was a success, getting to melt the ice just a little bit, for her question to be answered „yes”. There's this theory - if a client agrees to something three times, there's no problem in selling the product, and so far these teachings were proven to be true. Invented and analyzed over the years by best corporate salesmen around the world, these methods never really disappointed Chishiya's current companion.

— I'm Unmei, and I love riddles. Do you like riddles and puzzles too?

♠♥♦♣

Shuntarō felt the subtle way she tried to wiggle herself into his good will. Although he thought it sounded like a question you could ask a child - a simple one. There was a trick to it, though it was lost on him.

— Oh, you love riddles, huh? — he smirked. — Here is a riddle for you then: they sometimes call me a king, I do see, hiss and have sharp fangs, although I possess no scales or venom. What am I? — he inquired.

♠♥♦♣

— Hmm… — she waited for a moment, furrowing brows, her gaze now focused somewhere in the distance. She looked like she's thinking really hard. — Oh, is that a lion, perhaps? Is it? — she added happily, beaming even.

♠♥♦♣

Chishiya's mouth curled into a sarcastic smile.

— Hm, that seven of diamonds was not an accidental win then. — he whistled mockingly.

Oh, she was really good at this game. Sure, he'll play. For now.

♠♥♦♣

She smiled nicely, mentally rolling her eyes.

— Oh, why so mean? Is that your coping mechanism?

♠♥♦♣

Chishiya shrugged. He never cared much about if people liked him or not.

— I don't know, maybe? — he said. — I am not good at socializing, prefer my own company. — he added, and he was honest.

♠♥♦♣

Unmei nodded.

— Sorry, I was so focused on your riddle, I didn't get your name?

Of course she knew he never introduced himself in the first place.

♠♥♦♣

— Chishiya. — he said, looking into her eyes for the first time. Were hers as cold as his, he wondered.

♠♥♦♣

— That's a nice name. — she stated, before her next question. — So, riddle me this. I wield and rule with a broken sword, distinguishing real kings from tyrants. What am I?

They already got in the car; driving with an idealist and a militant. Unmei seated in the back, next to Chishiya - she sat in the middle seat, just to be closer, so she could hear him better, so she could cage him, dominate him with her presence.

She wasn't sure if that would work, but it was fun to try it out, no?

Her gaze was now warm like a sunny day, except he watched the golden rays behind a thick wall of ice. Others wouldn't be able to tell the difference, but he could.

♠♥♦♣

Chishiya furrowed his brows. This one was certainly more difficult than the one he asked, he noticed.

— I have a couple of answers coming to my mind right away, although let me think on it for a bit. — he answered, getting into the car they were assigned.

The backseat had plenty of room but the woman situated herself in the middle seat next to him. Shuntarō spread his legs as far apart as he could, placing his hands in the pockets of his swimsuit, relaxing into the leather seat, completely unfazed by her closeness.

— Meanwhile, — he said, putting hands on his thighs. — I have another riddle which begs to be solved.

He briefly looked at the two passengers riding with them, analyzed them for a second and then nodded to himself before speaking in fluent English.

— [english] What about your real name? It would only be fair, because I was honest. By the way, that's an intriguing choice of your pseudonym. Unmei means fate. — he tilted his head. — Hmm…

♠♥♦♣

He could manspread all he wanted, Unmei just pushed her legs to the side to the empty seat, leaning a little bit closer, hoping it might cause a bit of discomfort. She smelled like candy floss and a bit of sweat, and the faint light of the moon and lit screens pointing towards a game arena made the glitter on her cheekbones shine with rainbow colors. He could see it up close now. too close, probably.

— Ah, I'm glad I could surprise you! — she exclaimed, then chuckled lightly. — [english]You see, — she started, following the language of choice. — [english] You need your names, because you don't know who you are. I know who I am, so I don't need a name. — she answered and something in her smile shifted. It was no longer an innocent twinkle, now having a more mysterious twist.

♠♥♦♣

Shuntarō noticed that Unmei was definitely trying to make him uncomfortable by getting all close to him, she was so close he could smell a sweet scent - was that her skin or a perfume? - he thought. It was an honest trial, although a futile one. Shuntarō just sat there with a very bored expression on his face, staring at the passing buildings through the main window. He never once looked at Unmei up to this point. Chishiya chuckled at the first part, but turned to Unmei when she too switched languages.

— [english] Interesting philosophy. Utterly idiotic, but interesting. — Chishiya answered coldly, looking into Unmei's eyes. — [english] The question was asked out of pure courtesy. You can call yourself however you want. — he said mirroring her smile and shrugging.

There she is, Chishiya thought - this is her monster which she hid under the mask of stupidness and cuteness. He was right, yet again.

taglist: @dodobirdxxx @proseinborderland

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