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untouchvbles · 1 year
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De Tomaso Pantera at the Greater Milwaukee Autoshow (2023) in Milwaukee, WI.  
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bitcofun · 2 years
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Get your everyday, bite-sized absorb of cryptoasset and blockchain-related news-- examining the stories flying under the radar these days's crypto news. __________ NFTs news The Austrian Post, the nation's postal service, introduced a brand-new item classification called Crypto stamp art (CSA) which concentrates on digital gathering, however the potential owners need to initially acquire a physical stamp to get its NFT twin on the Ethereum (ETH) blockchain, according to Post & & Parcel. The digital collection boxes are set to release on July 22. Vincenzo Sospiri Racing, multi-Championship winning GT group, stated that with assistance from Lamborghini Squadra Corse, and in collaboration with business NFT platform, Go2NFT, they are piloting a brand-new plan that will allow the group to trial Go2NFT innovation to accredit racing cars and truck parts for authentication and auditability. Taxes news The UK federal government is looking for views on the tax of cryptoasset loans and staking within the context of DeFi They stated that they are especially thinking about determining whether administrative problems and expenses might be decreased for taxpayers and whether the tax treatment can be much better lined up with the hidden economics of the deals included. Legal news The Court of Justice of São Paulo -- among Brazil's greatest courts-- has actually frozen some USD 85 m worth of crypto and fiat in the client accounts of Capitual, a domestic neobank and the previous partner of the crypto exchange Binance Capitual and Binance have actually been secured a significantly bitter legal battle considering that the middle of last month. The Brazilian company had actually formerly served as a bridge in between the Binance platform, however legal wrangling in between the celebrations has actually left consumers not able to access their coins for numerous weeks. Globo reported that Binance has actually ensured customers in Brazil that its brand-new partner, LATM Gateway, is presently being incorporated-- which withdrawals and deposits will be resumed quickly. Regulation news The Bank of England(BoE) alerted in their monetary stability report for July 2022 that "unless attended to, systemic dangers would emerge if cryptoasset activity, and its interconnectedness with the larger monetary system, continued to establish." They included that this shows the requirement for "boosted regulative and police structures to resolve advancements in these markets and activities." Crime news Maastricht University revealed that an examination by the Netherlands Public Prosecution Service into a 2019 cyberattack on the university has actually succeeded, which around EUR 500,000(USD 512,610) worth of crypto was taken. Career news Ted Lin, primary development officer at crypto platform Binance, has left the business in order to "invest more time with [his] young household and be more versatile with [his] time." He included that he will "continue to remain immersed in crypto and Web 3, 4, 5", along with "continue to assist advance the community through angel investing and mentorship". Samir Shah, previously banking giant JPMorgan's head of property management sales, has left the bank to use up the position of the chief running officer at crypto-focused financial investment company Pantera Capital The UK Financial Conduct Authority(FCA) stated it has actually selected Matthew Long as Director of Payments and Digital Assets, a brand-new function supervising the e-money, payment and cryptoasset markets and leading associated policy advancement. Matthew is presently a Director within the National Economic Crime Command within the National Crime Agency, which has a tactical management function for financial criminal activity and illegal financing. He likewise led the UK Financial Intelligence Unit He will sign up with the FCA in October, per the statement. Lending news Payments platform Wirex introduced Wirex Credit, which provides rate of interest and no origination cost for crypto-backed loans.
Users can obtain approximately USD 100,000 in stablecoins, with a loan to worth (LTV) of as much as 80% within the Wirex app, they stated. Investments news GFI Securities, a subsidiary of international brokerage BGC Partners, revealed that it has actually organized an intermediated block trade of CME Group Bitcoin (BTC) alternatives agreements in between crypto market maker Cumberland and banking giant Goldman Sachs qiibee, a blockchain-based B2B benefits market, stated it has actually raised USD 4.8 m following the close of a seed financing round led by Z5 Capital qiibee included that it has actually allocated funds protected throughout this round for the development of its international group, consisting of in North America. Read More
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1972 DeTomaso Pantera Group 3 Race Car
De Tomaso offered a Pantera competition car built to special order according to the Group 3 class racing rules between 1972 and 1984 based on the Pantera GTS. 30 cars were built for private customer teams. Group 3 rules were very strict and allowed little modifications to the original road going production cars. Earlier Group 3 cars are infamously called "push button" chassis cars as they were built by hand because De Tomaso didn't have a proper assembly line when the Pantera began production. Special equipment of the Group 3 cars included Campagnolo wheels (15 x 8 inches at the front and 15 x 10 inches at the rear), adjustable Koni shocks, racing brakes and special safety equipment required at the time: plexi-glass windows with cutouts, a roll bar, fire extinguisher and racing bucket seats. The engine modifications included a reinforced camshaft, a 10-litre oil pan and a Holley racing 4 barrel carburetor. Displacement of the engine was also enlarged to 5.8-litres. The engine had a power output of 336 PS (247 kW; 331 hp). The engine was mated to a 5-speed close ratio gearbox with a heavy duty single plate clutch and a limited slip differential. It was reported that with the long ratio gears, the Group 3 cars could achieve a top speed up to 280 km/h (174 mph). The Group 3 cars were so competitive that this prompted Porsche to speed up development of the more powerful 911 Carrera RS and Carrera RSR race cars. The use of racing brakes for the Pantera Group 3 was not allowed until 1975 and the car competed with the brakes of the road legal Pantera which proved to be its weak point. Due to an accident in 1973 at the Charade circuit, reinforced hubs developed by De Tomaso for the Group 3 car were approved in Group 3
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antoniograpiglia · 3 years
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OLD SCHOOL GT/PROTOTYPE SERIES (1/20)
Detomaso Pantera Group 4
#detomaso #retrocars #retro #detomasopantera #group4 #panteragroup4 #detomasomotorsport #detomasolovers #detomasoracing #detomasogram #detomasoporn #detomasomuseum #photography #carphotography #virtualphotography
#gamingphotography
#assetto #assettocorsa
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bai4zi · 4 years
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Pantera GTS Group 4 Race Car 撸先生:看片神器,每日更新,高清流畅,无需翻墙,t.cn/EVvnoK4
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carguytimes · 6 years
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【東京オートサロン2018】希少な名車が出品されるカーオークションが開催!参加登録は1月10日まで
2018年最初のビッグイベント、カスタムカーの祭典「東京オートサロン2018」が1月12日(金)〜15日(日)の3日間、千葉県幕張メッセで開催されます。今回も魅力的なクルマだけではなく、様々なイベントコンテンツが用意されています。 今回注目のイベントは、国内外の本格カーコレクターを対象としたコレクタブルカー・オークション「東京オートサロン・オークション with BH Auction」。 このイベントは、近年世界中で活況しているコレクタブルカー・オークション。有名なオークションとしては、毎年イギリスで開催されるクルマ・オートバイの祭典「グッドウッド・フェスティバル」内で世界的オークション会社「ボナムズ」が取り仕切るオークション、北米を中心に開催されるカーオークション「RMサザビーズ」などがあります。 そんな世界有数のカーオークションに���けず劣らず、「日本ならでは」のコレクタブルカーが集結したのが「東京オートサロン・オークション with BH Auction」なのです。 「東京オートサロン・オークション with BH Auction」で出品される車両は16台。 ☆60年代ジャパニーズカー ・1968 HONDA S800 ・1969 NISSAN SKYLINE GT-R “PGC10” ・1967 DATSUN FAIRLADY 2000 “SR311” ・1969 TOYOTA SPORTS 800 “UP15” ☆70年代スポーツカー ・1970 TOYOTA 2000GT ・1972 DE-TOMASO PANTERA GROUP 4 ☆ビンテージZ ・1996 DATSUN 240Z “VINTAGE Z”(オレンジ) ・1996 DATSUN 240Z “VINTAGE Z”(シルバー) ☆チューニングカー ・1991 JUN BONNEVILLE 300ZX “CZ32” ・1994 TOPSECRET TS8012V “JZA80改” ・1997 IDING F512TR SIII TYPEA ☆スカイラインGT-R ・1990 NISSAN SKYLINE GT-R “BNR32” ・2002 NISSAN SKYLINE GT-R V-SPEC II NUR “BNR34” ☆レーシングカー ・1990 NISSAN R90CK ・2007 SPOON NSX-R GT VERSION ・2013 SPOON S2000 GT-4 “スモーキー永田”こと永田和彦氏のチューニングショップ「トップシークレット」が、イタリアの高速周回路「ナルド」で時速400kmオーバーを目指して80スープラにセンチュリーのV12エンジン+ツインターボ+NOSを搭載した「TS8012V」をはじめ、日本が世界に誇るスポーツカー・日産スカイラインGT-Rの最終モデル”BNR34″型のVスペックⅡニュルの走行距離わずか10kmの新車未登録車両など、スポーツカー好きにはたまらない出品リストとなっています。 こんなリストみたら、参加したくなりますよね? この「東京オートサロン・オークション with BH Auction」は、オートサロン初日の1月12日に開催されます。しかしそのまま会場に行ってもオークションには参加できません。このオークションを取り仕切る「BH AUCTION」の公式サイトにてビッダー(入札者)登録をする必要があります。 【ビッダー登録の方法】 1.公式サイトにアクセスし、トップページ左下の「入札者登録」をクリック 2.「Bidder Registration」をクリックして、登録申請書を記入。申請書を[email protected]までメール送付、もしくは郵送。 となります。 公式サイトには、出品車両の詳細・写真も掲載されています。2018年の最初で最大級のイベント、景気良く夢を手に入れてみませんか? (栗原  淳) あわせて読みたい * 【東京オートサロン2018】トヨタが出展する「GRスーパースポーツコンセプト」は2020年に市販前提の超高性能PHV? * 【東京オートサロン2018】モデリスタがC-HRをベースとした未来を見据えたコンセプトカーを出展 * 【東京オートサロン2018】「ずっと居たいと思う室内空間」をノアに配したモデリスタのコンセプトカー * 【東京オートサロン2018】自由に旅行をしたい方にピッタリなモデリスタのコンプリートカー・ハイエース Relaxbase * 【東京オートサロン2018】モデリスタが見た目だけでなく実用性も高めたカスタマイズを施した新型アルファード http://dlvr.it/Q8ymgH
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itsworn · 5 years
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Sonoma Speed Festival 2019, is like Goodwood on This Side of the Pond
The first ever Sonoma Speed Festival is coming to Sonoma Raceway in Sonoma, California on May 30, 2019. The event will feature iconic historic racecars from decades past, from the Brass Era, to early ‘70s Trans Am cars, late ‘80s prototypes, and opportunities for show goers to fully experience not only racing car culture, but local culture as well. Off-track are wine tastings, vehicle simulators and virtual-reality experiences, autographs from racing drivers, live music, and a beer garden.
The event’s distant European cousin, the Goodwood Festival of Speed can be described as an English garden party with music provided by the sweet sounds of F1 cars, boosted V8 drift cars, fire-spitting exotics, and straight-piped vintage race cars, as rather than a four-string quartet. In addition to parade laps, there is a timed hill climb to the top of Goodwood Park, with no safety barriers, or fences.
The Sonoma Speed Festival differs in that it’s on the grounds of a full-fledged racing facility and features regional wares from Northern California. “The team organizing this event have attended the best motoring events in the world and want to bring that world-class level of execution and experience to one of the best race tracks in North America,” said Ryan R. Turri, General Manager of the Sonoma Speed Festival. “We’ve brought in teams that have worked on the most highly regarded automotive events and museums across the globe. This is an opportunity to see the most significant motorsports icons in action while enjoying the luxuries and comfort of a European-style motoring event.”
Sonoma Raceway’s 50th anniversary is this year, and to celebrate, the Trans-Am class will run a race on the track at the festival just as it did back in 1969. Nine other classes which are listed below, will run throughout that Saturday and Sunday. In total over, 220 vehicles are expected to attend the event with special guests to be announced.
Race Groups:
Race Group 1: 1949-54 Sports Production Cars
Alfa-Romeo 6C-3000
Allard
Aston-Martin DB3
Austin Healey 100S
Cunningham
Ferrari: 166, 195, 212, 250MM, 340, 375MM, Mondial, 750S
Jaguar: C-Type, XK-120
Kurtis
Lancia B20, D24
Maserati: A6GCS
Mercedes 300SL
Porsche 550
Siata 208CS
Race Group 2: 1954-59 Sports Production Cars
Ferrari 250TR, TdF, 500TR, TRC
Jaguar D Type
Maserati 200S, 250S, 300S, 350S, 450S, Birdcage
Lister
Mercedes 300SLS
Porsche RSK, 550A, RS60
Scarab
Sportsracing cars under 2L
Race Group 3: 1959-65 Production/GT Cars up to 5 Liters
Aston Martin DB4/GT
Bizzarrini
Cheetah
Ferrari 250 GT, SWB, GTO
Shelby American 289 Cobra, Daytona Coupe, GT350, GT350R
Jaguar XKE/E type
Porsche 904, 356 Carrera
Race Group 4: Masters Historic Formula 1 U.S.A.
Catering to 3-liter-engined Formula One cars from 1966 through to 1985
Constructors such as Ferrari, Williams, McLaren and Lotus as well as Shadow, Tyrrell and Amon – all who played a part in the history of Formula One.
Race Group 5: 1964-73 FIA Manufacturers Championship
Alfa Romeo T-33
Ferrari 250LM, 250/330P, P3, P4, 312, 512, 312PB
Ford GT40, MkII, MkIV
Lola T70 Mk3
Porsche 917, 906, 908, 910
Race Group 6 – 1966-72 Historic Trans-Am
Ford Mustang
Chevrolet Camaro
AMC Javelin
Dodge Challenger
Race Group 7: 1965-69 Under 2.5-Liter Production Cars
Alfa Romeo GTA, GTV, TZ1
BMW 2002
Datsun 510
Lotus 26R
Porsche 911
Race Group 8: 1932-52 Pre-War Grand Prix Cars
Alfa Romeo
Auto Union
Bugatti
Delage
Delahaye
ERA
Maserati
Mercedes Benz
Talbot Lago
Race Group 9: 1981-90 Prototypes, FIA Group C & IMSA GTP and Masters Engdurnce Legends U.S.A.
Cars eligible to enter the Le Mans 24 Hours or any of its feeder series (FIA Sports Car Championship, IMSA, Sports Racing World Cup, International Sports Racing Series, FIA World Endurance Championship, LMES, ELMS, ALMS, ILMC) between 1995-2015 inclusive. Also, IMSA EXXON World Sports Cars (1994 to 2002), Grand-Am Road Racing Series, (2003 to 2013) & Group C (1982 to 1993):
Daytona Prototypes
Spice, Porsche 962, Jaguar XJR, March etc
Aston Martin, Porsche, Ferrari, Corvette, Viper
Peugeot 908, Audi R8 LMP, Oreca, Courage etc
Race Group 10: 1971-80 IMSA Camel GT
BMW CSL
Datsun 240Z
Porsche 911 RSR, 934, 914-6GT
Ferrari 365 Daytona
Detomaso Pantera
The post Sonoma Speed Festival 2019, is like Goodwood on This Side of the Pond appeared first on Hot Rod Network.
from Hot Rod Network https://www.hotrod.com/articles/sonoma-speed-festival-2019-is-like-goodwood-on-this-side-of-the-pond/ via IFTTT
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markgreeley576 · 5 years
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This Race Ready 1973 De Tomaso Pantera GTS Is Spectacular
Gas Monkey’s love affair with the Pantera has been well documented now through the years, perhaps it’s because a Monkey and Panther go hand in hand…I don’t know, I’ve never read The Jungle Book, but nevertheless this 1973 De Tomaso Pantera GTS caught our eye.
Italian design with American power not only is representative of a global economy well before today, but of a combination of two of the best automotive elements to this day. This Pantera GTS features a Cristofaro Group V full-body kit made custom for this car and features a carbon fiber hood and doors. Additionally, it has been outfitted with a roll cage and custom seats.
The racing upgrades don’t stop there as it is outfitted with a Ford 351W NASCAR-type block, 4-wheel Wilwood disc brakes and independent coilover suspension. Since new this near 45 year old car has 16,600 miles and approximately 2,000 since it underwent a full restoration. This merging of American muscle and Italian fluidity is slated to cross the block at Barrett-Jackson early next year in Scottsdale and is certainly one we’re looking forward to seeing.
[Photography courtesy of Barrett-Jackson.]
The post This Race Ready 1973 De Tomaso Pantera GTS Is Spectacular appeared first on GAS MONKEY GARAGE | RICHARD RAWLINGS | FAST N LOUD.
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alencar07-blog · 6 years
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ALFA ROMEO
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ALFA ROMEO is a brand that has enchanted, and continues to dazzle, many around the world. There are characteristics that have always been part of a global collective image of the brand: its "cuore sportivo" (as the Italians would say) or sports heart (for us Brazilians), indomitable vitality, the sound of the engine, the elegance of the shapes and the design purely Italian. Stories tell that Henry Ford used to take off his hat every time he saw an ALFA ROMEO pass, and that on the day that won the Italian team, Enzo Ferrari cried like a baby. The brand spanned more than a century of a mythical saga and many of its memorable pages contributed to the history of cars and glories on the tracks.
The story The company originated in 1906 when Cavaliere Ugo Stella, an aristocrat from Milan, and Alexandre Darracq, a French car manufacturer, founded the company "Societá Italiana Automobili Darracq", which started producing cars under the Darracq brand in the city of Naples. With the end of the partnership in 1910, Stella, with funding from other Italian investors, moved the production line to a disused factory in Portello, an industrial suburb in the northwestern region of Milan, changing on June 24 the name of the company for ALFA, abbreviation for Anonima Lombarda Fabbrica Automobili. The first car produced entirely by the new automaker was the 24 HP model, named after the power generated by its engine (4-cylinder engine and top speed of 100 km per hour) and designed by Giuseppe Merosi. With three hundred units produced, the model presented modern characteristics for the time, including monobloc motor and single joint transmission, distinguishing itself by the excellent recovery and carefully constructed mechanical parts. Subsequently, Merosi participated in the development of new ALFA cars, with more powerful engines, from 40 to 60 HP. ALFA also ventured into auto racing with Nino Franchini taking part in the 1911 Targa Florio riding a 24 HP model.
In 1915, under severe financial problems, the Neapolitan engineer Nicola Romeo assumed his leadership, changed his name to ALFA ROMEO and turned it into a war factory to meet the needs of Italy and its allies during the First World War. Ammunition, engines and parts for airplanes, generators and compressors based on engines of cars previously produced and even locomotives were manufactured by the company during the time that the world conflict lasted. With the end of the war, Nicola Romeo definitively assumed full control of the company and car manufacturing resumed in a timid manner in 1919. The following year, the Torpedo 20-20HP was the first car manufactured under the new brand ALFA ROMEO. Giuseppe Merosi continued as chief designer and the company continued to manufacture good street cars and successful race cars (among which the 40-60 HP and RG Targa Florio models stood out). Still in 1920, Enzo Ferrari joined ALFA ROMEO and with a 40-60HP car, immediately won a glorious second place in the Targa Florio race.
In 1923, then ALFA ROMEO team rider Enzo Ferrari convinced designer Vittorio Jano to leave FIAT and replace Giuseppe Merosi in the team's design team. The first model conceived under Jano's supervision was the P2 Grand Prix, which gave the Italian team the world title of 1925. For street cars, Jano developed a series of small and medium 4, 6 and 8-cylinder in-line engines based in the P2 engine that established ALFA ROMEO's classic engine architecture: lightweight alloy construction, hemispherical combustion chambers, central plugs, two in-line valves per cylinder and dual combustion chamber. Such an architecture proved to be durable and powerful.
In 1928, the financial turmoil of the time and the specific and small market of the manufacturer caused that Nicola Romeo was removed of the company, that ended up being bought by a consortium of banks. In 1933 the ALFA ROMEO underwent an intervention of the Italian fascist government, that came to take control of the company. At this moment the company, now a state-owned company, abandoned the competitions, and then the Scuderia Ferrari, initially as the arm of ALFA ROMEO competitions (Enzo Ferrari drove to ALFA before assuming the leadership of the team, and soon thereafter started to produce their own cars). It was Enzo's team that humiliated the German teams (Auto-Union and Mercedes-Benz), winning sensationally the German Grand Prix in 1935. At that time the rivalry went well beyond the tracks, and the government-controlled ALFA ROMEO of Benito Mussolini, had to rival and prove superior than the German Nazis. With the government in charge, the automaker began mass production serving the interests and ambitions of fascism. World War II created another serious crisis for the Italian automaker, destroying much of its facilities and virtually paralyzing the production of vehicles.
The company had to restart almost from scratch and with Italy quite destroyed, it decided to remodel its production, reducing the manufacture of luxury cars, and dedicating itself to the mass production of popular cars. But it also set a new standard: in addition to production cars, it started manufacturing limited editions or exclusive models created by famous designers. In 1947, the automaker began to launch new models that had the most modern aerodynamic concepts of the time. One such model was the sporty Freccia D'Oro (Golden Arrow, in Portuguese). ALFA ROMEO, who had always made high performance and sports cars, had to adapt to the new European situation and launched the 1900 model in 1950, designed by Orazio Satta and powered by 4 cylinders. This new car was able to serve a very demanding clientele, like the middle class, and at the same time it was very economical and beautiful. It quickly became known as "The family car that wins races". It was the dividing line between artisanal production and mass production.
In this decade, the success of the carmaker on the tracks can be translated into the achievements of the Formula 1 championships with Nino Farina in 1950, who won by riding an ALFA ROMEO 158 with compressor; and in 1951, with Juan Manuel Fangio riding an Alfetta 159 (an evolution of the 158 model with a two-stage compressor). Despite the success in the competitions, the automaker was experiencing financial difficulties and to continue to compete in Formula 1, there would be a need to build a new car, since the current ones had reached the maximum of its evolution. In this context, ALFA ROMEO has withdrawn from the tracks. This decade was also marked by the success of the 1900 model, which, thanks to exceptional mechanical characteristics and remarkable performance, became the official motor vehicle of the Italian Police, being nicknamed Pantera due to aggressive black paint. Another success of this period was the first automobile with proper name and feminine: GIULIETTA. Presented to the public in 1954 in Coupé Sprint version, its main attributes were compact dimensions, agility and good performance. With these successes, came the Alfamania, which made the desire to have an ALFA ROMEO irresistible, infecting the stars of Hollywood.
The 1960s began with the construction of a new factory in Arese, which would be inaugurated three years later in 1963. The first car produced was Giulia, which sold more than one million units in its various versions. In 1963 Autodelta was created, under the direction of Carlo Chiti, responsible for the development of race cars based on the car models of production or development of new models. These were important years for ALFA ROMEO, who consolidated both its image and its commercial position. In this decade the ALFA ROMEO became famous for its small cars and models designed especially for the Italian police (Pantere and Carabinieri), among them the glorious Giulia Super, or the 2600 Sprint GT, that received the expressive nickname of "Inseguimento" ( for being confused with the automobile used by the famous police officer, and unequaled driver, Armandino Spadafora in pursuit of thieves by a ladder in 1960). In 1967 the famous film "The First Night of a Man", starring Dustin Hoffman gave celebrity status to the Alfa Romeo Spider (also known by its Italian designations "Duetto" or "Osso di Seppia").
In the 1970s the ALFA ROMEO again went into financial crisis. The government then privatized the automaker. Despite this, the automaker created cars that became icons, such as MONTREAL, which signaled the return of the 8-cylinder engine to passenger cars, and offered sports performance and technical and mechanical characteristics adapted to day-to-day use; and the ALFETTA 2000 TD (1979), the first Italian Turbo Diesel. The 1980s were marked by the decline in ALFA ROMEO's sports participation. Even though he continued to participate in Formula 1, he became a lackluster team in the competition, contrary to his past achievements. Even so, he remained in the top motoring category until the end of the 1985 season. And then (until 1987) as an engine supplier.
At this time, in 1986, the ALFA ROMEO was acquired by FIAT, in a maneuver to avoid that the American Ford bought what was considered an Italian legacy. A new business group was created - Alfa Lancia S.p.A. - which has since dedicated itself to the manufacture of ALFA ROMEO and LANCIA cars. Before being bought by FIAT, ALFA ROMEO always maintained a daring stance in the market, trying new solutions in the tracks and using them in the series production, even with the risk of commercial losses. ALFA ROMEO has always been characterized by the controversial and unorthodox style, which for many times has raised discussions about style. Under the control of FIAT, the following year, one of the automaker's most successful models was introduced: the ALFA 164 was officially presented at the Frankfurt Motor Show, with its design project signed by the renowned Pininfarina studio, giving the car a distinct visual, and at the same time aggressive and powerful. The model achieved the feat of becoming a success also in the American market.
In 1994 the line was completed with the launch of the 164 Quadrifoglio 4, which combined the 3.0 V6 24v engine with a sophisticated four-wheel drive system with electronic traction control and a 6-speed gearbox. The new millennium begins with a record sales in 2001, when ALFA ROMEO sold 213,638 units worldwide. In January 2003, the automaker introduced the campaign "Beauty is not enough", a concept between the lines of the brand's new commercial strategy, and expressed in the importance of substance beyond form. After all, ALFA ROMEO had always been synonymous with style and elegance, but also with technical innovation. In the following years the automaker introduced a line of bold and modern vehicles such as the GT sports car, the BRERA coupe, the SPYDER convertible, the sedan 159, the exclusive 8C COMPETIZIONE sports car and more recently the compact MiTo sports car.
In 2010 the mythical brand, true Italian pride, whose technology and sportsmanship were the main factors for its success, completed 100 years. And to celebrate its centenary, ALFA ROMEO organized in Milan, a northern Italian city where everything began, several events: round the track of the Monza race track, visits to the Alfa Romeo Historical Museum (reopened temporarily), exhibition of old models in several places of the economic capital of Italy and a big parade on the streets of the city with thousands of lovers of the brand. Even with the celebration and the new releases, the brand's sales in the following years continued in sharp decline.
The turnaround seems to have begun in 2015, when ALFA ROMEO completed 105 years of a rich heritage. The commemorative date included an exciting show by tenor Andrea Bocelli, reopening of the company's museum in Milan and presentation of a completely new car designed to mark its rebirth. Its name is already known by fans of the brand: Giulia (same name of a successful sport of the years of 1960 and 1970). In addition, ALFA ROMEO has drawn up a restructuring plan that has a definite goal until 2018: to face equal, Audi, Mercedes-Benz and BMW in the segment of luxury sports. This re-launching of the brand, as it was called, cost approximately € 5 billion and involves large markets such as the United States, China and, of course, Brazil (where the brand should be relaunched in the near future), as well as reconquering Europe. The Italian automaker intends, in this period, to launch eight new car models. Nowadays there are five elements that have made ALFA ROMEO one of the most coveted car brands in the world: differentiated Italian design, state-of-the-art technology and innovative engines, perfect 50/50 weight distribution, exclusive technical solutions and the best weight ratio power. These are the indispensable ingredients for the creation of an authentic ALFA ROMEO.
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