"Our main timeframe was from the invention of Barbie through to now. The timeless pieces, which also has an echo to the actual toys that were in the dream house that Mattel makes today. It's very simple, and clear, and beautiful. That was one of Greta's key words. "It has to be beautiful. It has to be beautiful, as well." Taking it properly from the late '50s to the '60s was a big influence of that modernist furniture that was coming through." – BARBIE'S SET DECORATOR KATIE SPENCER TALKS DESIGN OF THE DREAMHOUSE
"The word 'stereotypical' has negative connotations attached to it. They asked if we would consider a different word. Sure, I said, 'We could call her Generic Barbie or Original Barbie or Blond Barbie.' But the word 'stereotypical' is important because she is already putting parameters around herself that she is, later in the movie, going to step out of and break free. So that’s important for her journey. She needs to start there, referring to herself as Stereotypical Barbie, because she’s already putting herself down without realizing it" (Margot Robbie for The New York Times).