Graphic Medicine International Collective launches 2023 Graphic Medicine Award

The Graphic Medicine International Collective has opened the submission process for their second annual Graphic Medicine Award

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Remember the nameless ones

Who survived the kiss of glacier

The years of lean and those of plenty

Whose genes slipped through pogroms

Who turned right instead of left

Whose soft, quick tongues made jokes of fate

Whose fingers shaped scraps into latkes

Who clung to their traditions, their songlines

Their medicine plants, their kinship

With Grandmother Earth, Grandfather Sky.

Blessed are the vanished ones

Whose habitat became expendable

Whose lives were extinguished by indifference

Whose pelts, horn and other body parts

Were worth more to those

Whose backs, walls and libidos they adorn

Those creeping, flying, swimming, leaping ones

Whose raucous calls, gauzy wings,

Webbed toes and gaudy hues

Will not be heard or seen again.

Give thanks to the myriad scavengers

Who scuttle and hover; who devour matter

Whose unseen industry tidies away death

Who rag-pick life from a mountain of leavings

Whose ingenuity fashions answers from decay

Whose webs and threads spin shrouds

Blessed are the wanderers who leave no trace

Who huddle under flyovers, in rotten wood

Who eat from skips and tips and gutters

Who sup from the kindness of strangers

Who sleep nightly under the infinite.

- Rachael Clyne

Artwork: "Birds are Gathered in God" (date unlisted) by MARYAM LAMEI HARVANI (Iranian, born 1985).

Acrylic on canvas

20 × 24

Maryam Lamei Harvani was born in Sarab, a historical city in Iran. After graduating in Graphic Design, she was awarded the National Art Prize and the art award from the Ministry of Science Research.

Her work is inspired by the Iranian Golo Morgh (Flower and Bird) paintings, a traditional Persian way of painting in which the flower is the beloved and the bird is the lover.”

King Charles looked for heroes to honour – and picked William, Kate and Camilla. Laugh? Cry? You choose

Can we really say Britain has a modernised monarchy when archaic titles are being handed out as if it were 1348, not 2024

Wed 24 Apr 2024 13.11 CESTS

I wonder if I should award myself an honour, something grand-sounding. How about Most Excellent Keeper of the Belfry? It has a nice ring about it, even if I have done nothing to deserve it. That latter consideration is of course no bar to our fossilised royal family who have this week breezily been giving themselves ludicrous sounding honours as if this were 1724, not 2024.

Camilla is now, as of yesterday, the Grand Master of the Order of the British Empire. What empire, you might ask? Rockall was Ronnie Barker’s pithy response, and that was about 40 years ago.

Kate is now a Companion of Honour, an award reserved for those who have excelled in the world of the arts, medicines, or science. Is this perhaps for creative doctoring of photographs?

The Duchess of Gloucester – there’s a household name – has been made a Member of the Order of the Garter, an Order created by the king in 1348 to reward his court favourites (while, incidentally, beyond the palace walls, much of the population was dying from the Black Death).

William has not missed out either (even if Harry has). The Prince of Wales is now Great Master of the Order of the Bath. Well it won’t wash.

The honours in themselves are absurd, and make the mythical Ruritania look like a beacon of modernity. So much for the spin from the palace that the monarchy was going to be modernised under Charles. Perhaps the latest medals are to be made from recycled precious metals?

Even more absurd, if that is possible, is the notion that the royal family can with a straight face award medals to themselves.

Take the Royal Family Order. This is awarded to female members of the royal family simply for being female. And for being a member of the royal family. Not a terribly high bar if you happen to be female and are born or marry into the family.

Then there are the military honours and decorations. Charles himself has accumulated dozens of medals, enough almost to sink one of the battleships under his command as a five star admiral. Oh, and he is also a five star general in the army and a five star air chief marshal in the RAF.

What stupendous military service or acts of bravery have led to this avalanche of medals? Well, he did captain a coastal minesweeper several decades ago for a short period. And he has only crashed a plane once.

The royals in fact have amassed between them over 100 military medals and decorations, and for what? Prince Edward, the Royal Honorary Colonel of the Royal Wessex Yeomanry, has never seen active service and even dropped out of his Royal Marines course because he couldn’t hack it.

Prince Andrew, to be fair, did merit his South Atlantic medal for service in the Falklands War. But did anyone stop to question whether it was a good idea, in 2011, when he was mired in accusations relating to his friendship with Jeffrey Epstein and serious questions were being asked about his self-serving activities as the UK’s trade ambassador, that he should be awarded the Knight Grand Cross of the Royal Victorian Order, a highly prestigious award in the archaic hierarchy of these things.

This latest set of nepotistic awards makes the royal family look ridiculous, arrogant and breezily self-serving. It also illustrates graphically how our monarchy is still an imperial one, wedded to a distant past and totally out of touch with modern Britain.

Moreover, giving themselves high honours like loose change when they have done nothing to deserve them serves to cheapen the value of the honours received by those who do deserve them. What is your one medal for outstanding bravery worth when Charles can pin dozens to his chest?

The whole honours system, started in 1348, has been about patronage. This easy corruption of the ideal of merit so graphically and repeatedly shown by the royals in their own favour is consequently mirrored further down the ladder, as prime ministers hand out life peerages and knighthoods to their mates, and to those who have given their party large amounts of money.

A proper honours system which allows society to recognise outstanding achievement is very worthwhile. But we don’t have it. Those who deserve and receive honours are lost in the trivial, the corrupt and the absurd.

I am reminded of an old television advert whose punchline was: “Award yourself the CDM – Cadbury’s Dairy Milk.”

Norman Baker was the Liberal Democrat MP for Lewes from 1997 to 2015

Bulgakov Boris Petrovich (1893-1964). Boxers. 1920s.

Paper, etching. Bottom right: "B."

He was born in the family of a coastal navigation navigator P. Bulgakov. In 1902 he was enrolled in the Third Kiev Gymnasium, after which in 1913 he entered the Kiev Imperial University of St. Vladimir; he studied first at the Faculty of Medicine, then at the Faculty of History and Philology. In August 1916, he went to the front as a freelancer. For his participation in hostilities, he received personal nobility, was awarded two St. George's Crosses.

In 1921-1926 he studied at the Second State Free Art Workshops - VKhUTEMAS (in the same course with A. Deyneka and A. Goncharov) at D. N. Kardovsky, N. N. Kupreyanova, V. A. Favorsky.

He lived in Moscow. He worked as a machine tool, engaged in book illustration, ex-libris. Collaborated with the publishing houses Detgiz, Young Guard, Uchpedgiz. I made illustrations for the book "Don't listen to me. Folk Tale" (1927) and others.

Since 1925 - participant of exhibitions. In 1926-1932 - member of the Society of Easel, participant of the 2nd, 3rd and 4th exhibitions of OST (1926, 1927, 1928). He exhibited his works at the exhibition "Russian Book Sign in Engraving" in Leningrad (1925), the exhibition of engraving and drawing of masters of Armenia, Belarus, Georgia, Russia and Ukraine in Kiev (1928) and others. Participant of a number of international exhibitions and exhibitions of Soviet art abroad, including international exhibitions of book art in Leipzig, Nuremberg (1927), Cologne (1928), the exhibition of Russian art in Winterthur (1929), the World Exhibition in Chicago (1933).

In the mid-1930s, he was accused of formalism, after which he focused on his work in the field of book graphics. For many years he held the post of chairman of the Moscow City Committee of Graphic Artists.

Artistic Auctions

Hi everyone! I’m feeling a little nervous releasing this on the web, but my zine, Good Chicken / 良い鶏肉 , is available for digital purchase on itch. I made this while at a low point during in 2021 and I also happened to have gotten into BNHA right after Dabi’s shirtless identity reveal out-trended the US elections LOL the stars were in alignment…

Good Chicken / 良い鶏肉 , is a perzine and fanzine based on a dream I had where Dabi (BNHA) and I went to therapy together and unpacked our PTSD, desirability, apologies, and what it means to take responsibility for causing and carrying hurt. Feat. my sister and a chicken. It doesn't cater to the BNHA universe, but it is not spoiler free for the current anime season!

It won a Broken Pencil zine award in 2021 and was described as “…A beautiful manifesto of graphic medicine” by the judges. It is an experimental multi-category work that is part fanzine, part graphic medicine, part shoujo romance manga, and part social theory.

Get it here ₊˚ ♡

SOME OF THE GREATEST TYPOGRAPHY EVER UTILIZED IN GRAPHIC DESIGN.

PIC INFO: Spotlight on a Campari Soda banner titled "Dosé par Campari." Artwork by Kobra Chiozzani, c. 1950.

DESCRIPTION: "The award-winning and innovative design of Campari Soda's packaging is on display in this midcentury Italian poster. Campari Soda's iconic bottle shape was designed by Italian Futurist Fortunato Depero, who inverted the shape of the glass used to drink the beverage into the shape of the bottle -- a simple, yet groundbreaking innovation.

This banner design features great typography and its format is perfect for over a bar. Gaspar Campari first produced Bitter Campari in 1860 in Novara, Italy. The liquor falls under the category of "Bitters," which is traditionally prepared as a mixture of water, alcohol, and botanical extracts - in this case, orange peel. Bitters were originally developed as patent medicines, but are now used as digestifs.

The drink is colored with carmine dye that provides the unique red coloring. Campari Soda was developed in the 1920s and was first referred to as an "Americano", after the American tourists visiting Italy to avoid Prohibition at home. In 1932 it was bottled and sold as the world's first ever packaged cocktail and renamed "Campari Soda."

Source: www.galerie123.com/en/original-vintage-poster/54452/campari-soda-dose-par-campari.

Juliet Diaz is an Indigenous Taino & Afro Caribbean Cubana from a long line of brujx, medicine people, and seers. Juliet is a spiritual, literary activist, and award-winning bestselling author. "When a plant isn't growing or thriving, you don't try to fix the plant itself; instead, you fix the environment around the plant. Like a plant, you do not need to be fixed; you simply need to create an environment that nurtures your growth." Juliet Diaz - Plant Witchery Connecting to nature is our birthright; in many indigenous cultures, it's a form of self-activism. Learning how to develop a relationship with nature and implementing daily practices to help us understand plant language can be the salve to our deepest wounds and the medicine to profound healing. It is also a form of resistance and loud fuck you to a society that has tried to strip us from nature's powerful wisdom and magic. Learn to naturally decolonize your plant knowledge, connect intimately with plants and create your personal plant language with nature Spirits. All classes will be recorded. Schedule TBA. Learn more via the link in bio. Tickets on sale NOW on Eventbrite link in bio and be sure to keep checking back for updates! Background for promo graphic by Steven Thomas Pearson-Walsh #herbmagic #herbmagick #plantmagick #plantmagic #folkmagic #plantlore #wortcunning #herbcraft #greenwitch #botanicaobscuraconference #botanicaobscuraconference #plantspiritmedicine #plantlore #strangeplants #poisonousplants #toxicology #ethnobotany #banefulherbs #veneficium #thepoisonpath #phytochemistry #plantspirits https://www.instagram.com/p/CnR3y6WOeFg/?igshid=NGJjMDIxMWI=

NFTs are growing in popularity and so are the artists. Any NFT artist gains popularity due to two reasons. The first one is his precision in creating the distinctive art and the other one is that their artwork sold for Millions of dollars. Some of the popular artists who have done distinctive work in the field are discussed below. Jack Butcher Jack Butcher, the rising NFT artist is a graphic designer. One of his good works involves “Checks”, which challenges the concept of digital precision and importance. Butcher’s perspective towards the mutable nature of NFTs has led to fascinating discussions about what the buyer and investor truly acquire with NFTs.  Ed Balloon Ed Balloon is famous for the fusion of digital art with music and animation. In 2022, Balloon’s Run Ed collection stood out as a generative sound and motion NFT project that mixes several animation techniques and music. ED Balloon supports the NFT community and digital works of varied artists. He believes in the upliftment of other artists. He dedicates an important portion of this secondary sales to Ed Balloon Generational Wealth Fund which he used to buy NFTs of other artists. In this way, he provides opportunities and exposure to other artists in the field. Emonee LaRussa Emonee LaRussa is a motion graphics artist who has won an Emmy award. She has worked with many renowned artists including Kanye West, Lil Nas X, and John Legend. In 2022, she was chosen as one of the artists to create NFTs to celebrate the Grammy Awards. She sets her image apart by performing philanthropic efforts. LaRussa led a campaign for her non-profit organization JumpStart Designers and successfully raised $50,000. This raised amount is used to provide computers and digital art programs to needy communities. Grant Yun Grant Yun is famous for the creation of NFT artwork using neo-precisionism, a term created to express his artistic approach. He was a medical student so his artwork is inspired by his studies in biology and medicine. Also, he highlights his obsession with nature and technology in his work. His artwork Cow has raised the question about the utility of fine art NFTs challenging the traditional ideas of art in digital art. Another of his NFT pieces “Citrus” was sold for 69.42 ETH. Iman Europe Iman Europe is famous for producing varied NFT music projects. She is a singer, songwriter, and producer who creates the NFT music projects that highlight her talent. She became Head of Artist Relations at Sound in 2022. It is a Web3 music platform and she played an important role in the platform’s success.

Theme 1: Inner Space  

Artistic references

Frederik Heyman

Frederik Heyman is a fashion photography multimedia science artist born in 1984 in Belgium and graduated from the Royal Academy of Fine Arts in Antwerp in 2007 with an MA in Photography and an MA in Graphic and Illustration Design. He has created 3D works for brands like Burberry, Y/project Kenzo, Gentle Monster and many others. His works present an imagination of the real world and the sci-fi future world, rearranging the real world with observations of desires and fantasies to create his own virtual worlds. He copies elements from the present world and pastes them into this alternate reality. This reality depicts detailed descriptions created out of a desire to overcome human nature.

Eero Lundén and Juulia Kauste

Another Generosity

Born in 1986, Alexey graduated from the National Technical University in Poltava, Ukraine with a Master's degree in Visual and Decorative and Applied Arts. He has created a series of CG works for the fantasy field, produced a large number of 3D models and collaborated with clients all over the world, and in 2012 he started his research and work in the field of scientific visualisation.

He has won several major awards in the field of 3D graphics, including two CGSociety 3D Awards and the ZBrush Image of the Year Award, and has been published in more than 30 international print magazines and books. in 2017 he founded Newt Studios, a medical animation company, with his business partner Mike Moran. He is also the founder of the Ukrainian company ARQUTE Ltd. He is also a strong believer in a healthy lifestyle and believes that a healthy lifestyle leads to a more fulfilling life.

Drew Berry

Drew Berry is a medical animator, artist and cell biologist who can make the violent cellular and molecular movements and abstract and complex science that occurs in the human body understandable in beautifully visualised images. He has worked as a biomedical animator at the Walter Eliza Hall Institute of Medical Research in Australia from 1995 to the present. His animations have been exhibited in numerous museums.

Stine Deja

Stine Deja is a visual artist born in 1986 in Denmark and living in Copenhagen. Her work is about the impact of technological development on the human psyche, living conditions and behavioural patterns. It is a dystopian and critical perspective on the future of human culture, combining extensive conceptual research with transcendental aesthetics and a sense of irony. Deja's creations use different mediums such as monolithic installations, kinetic sculptures, sound installations, videos, 3D animations, and texts, and focus on the integration of human biology and digital technology, biology and digital technology. She focuses on the relationship between human emotional complexes, motivations and obligations, and the mechanisms that humans employ to help them fulfil their desires. Her work is in the collections of numerous museums and foundations.

The Best Non-Fiction Book Recommendation

Non-fiction books are a valuable genre that showcases a window into the real world. Unlike their fictional counterparts, these books are rooted in truth and provide information that is factual. These books also provide insights and perspectives on a wide range of subjects. Non-fiction books can help us expand our knowledge, gain new perspectives, and explore the world around us. These books encompass a wide range of sub-topics, from biographies and memoirs to history and self-help. 

Non-fiction books not only entertain but also enlighten the readers. It allows the reader to learn about different cultures, explore scientific discoveries, and understand historical events. Whether you are looking to learn something new, gain inspiration, or deepen your understanding of a subject. Non-fiction books are an invaluable resource that can broaden your horizons and provide a deeper understanding of the world that we live in. 

At Recz, we provide you with the best book recommendations. Our book recommendation provides the best books that you should not miss out on. We provide information and synopsis on books that are the cream of the crop. Recz recommendations are top-notch. In this blog, we have compiled some of the best non-fiction books of all time. Read more: 

Best Non-Fiction Book Recommendation 

1. Sapiens: A Brief History of Humankind

Sapiens was a revolutionary book written by Yuval Noah Harari. It was first published in Hebrew in Israel in the year 2011. It received several nominations. One of the top nominations it received was Goodreads Choice Award Best Graphic Novel & Comics. This book is followed by Homo Deus. 

This book focuses on Homo Sapiens. It surveys mankind’s history starting from Stone Age, and it covers the human journey up to the twenty-first century. Harari skillfully explores the major milestones that have shaped human history, from our early beginnings as hunter-gatherers to the present day, where we have become the dominant species on the planet. 

This book covers a wide range of topics, including the cognitive revolution, the agricultural revolution, the rise of empires, the impact of religion, the development of science and technology, and the challenges we face in the modern world. Sapiens: A Brief History of Humankind is a must-read non-fiction novel. This book has received a rating of 4.7 out of 5. 

2. The Immortal Life of Henrietta Lacks 

It is one of the most remarkable nonfiction novels. It is penned by author Rebecca Skloot. This gripping account delves into the true story of Henrietta Lacks, an African-American woman whose cells were taken without her consent in the 1950s and became instrumental in scientific research and medical breakthroughs. 

Skloot traces the journey of Henrietta’s cells, which were called HeLa cells. They played a pivotal role in advancing medicine. This includes the development of the polio vaccine, cancer research, and countless other scientific discoveries. This book also sheds light on the ethical and moral dilemmas surrounding medical consent and the exploitation of downtrodden communities. The Immortal Life of Henrietta Lacks is one of the must-reads. It is one of the top Recz recommendations. It received a rating of 4.1 out of 5 on Goodreads. 

3. Between the World and Me

Between the World and Me is a powerful non-fiction book written by Ta-Nehisi Coates. This book is a heartfelt and deeply personal work that takes the form of a letter from the author to his teenage son. It grapples with the realities of being a Black man in America. 

Coates explores the profound impact of systemic racism and white supremacy on the Black experience. This book reflects on his own life, the history of racial injustice in the U.S., and the ongoing struggle for equality. Coates shares his fears, hopes, and insights with his son. This works as a raw and unfiltered account of the challenges faced by Black individuals in a society that often fails to recognize their humanity. This book has a rating of 4.4 out of 5 on Goodreads.  

4. The Sixth Extinction: An Unnatural History

The Sixth Extinction: An Unnatural History is a thought-provoking non-fiction book. It is authored by Elizabeth Kolbert. This compelling book deals with the themes of the alarming reality of mass extinction events and their impact on the planet. Kolbert delves into the current state of Earth’s biodiversity and the growing consensus among scientists that we are in the midst of a sixth mass extinction that is caused mainly due to human activities. 

In this book, Kolbert talks about the various ways in which human actions, like habitat destruction, pollution, climate change, and the introduction of invasive species, are diving several species to the brink of extinction. Through meticulous research and firsthand reporting, Kolbert travels to different parts of the world. She examined the effects of extinction on diverse ecosystems and species. 

From coral reefs and tropical rainforests to the melting Arctic and vanishing amphibians, she provides a comprehensive overview of the global ecological crisis. The Sixth Extinction: An Unnatural History is one of the best books that deal with the concepts of endangered ecosystems. It is an excellent book recommendation. The Sixth Extinction has a rating of 4.2 on Goodreads.

Moving Memoir About Life, Art, and the Search for Happiness - Available May 24

Oni Press Publishing Tiitu Takalo's Award-Winning Graphic Medicine Memoir "Memento Mori" @OniPress https://www.lotuslandcomics.com/2023/03/oni-press-publishing-tiitu-takalos.html

.@OniPress Publishing Tiitu Takalo's Award-Winning Graphic Medicine Memoir "Memento Mori"! #comics https://rebrand.ly/3007ebs

Around the Tubes

Some comic news and reviews from around the web in our morning roundup #comics #comicbooks

The weekend is almost here! How are you all holding up this first week of the new year? Sound off in the comments below! While you wait for the weekday to end and the weekend to begin, here’s some comic news and reviews from around the web. The Beat – Graphic Medicine Award 2023 opens for submissions and expands to two categories – Such an interesting space in comics. CBLDF – Texas School…

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Laparoscopic hair transplant nephrectomy: first Aussie report

Twenty two +/- 2.09 centimetres(Two). The imply CT attenuation from the atherosclerotic oral plaque buildup from the lesions on the skin ended up being Seventy one 26 HU. CT attenuation regarding cavity enducing plaque has been considerably reduced in Seventy two lesions in which viewable optimistic redecorating (Fifty nine +/- 25 HU) compared to 45 skin lesions without any as well as using negative upgrading (Ninety one +/- Something like 20 HU, g < 2.001). Conclusions: Good remodeling involving coronary atherosclerotic wounds correlates to reduced CT attenuation of oral plaque buildup, which was proven linked to lipid-rich back plate. Each characteristics indicate increased threat with regard to back plate break as well as future activities and may therefore prove useful once the utilization of CT image resolution for your diagnosis regarding "vulnerable plaque" is regarded as. (D) 07 Elsevier Munster Ltd. Most legal rights set aside.The actual distractibility that will older adults expertise while listening to talk inside tough circumstances may be attributed to some extent for you to diminished hang-up involving immaterial information within along with throughout nerve organs programs. Although neuroimaging research has shown in which youthful adults readily reduce visible cortex initial any time playing oral stimuli, it is unclear the magnitude which heading downward self-consciousness inside older adults leads to diminished suppression or award for wedding involving other nerve organs cortices. The actual well-designed magnet resonance photo study examined the results of aging and also government intelligibility in short listening task. Throughout all individuals, hearing cortex ended up being employed when playing terms. Nonetheless, escalating get older along with decreasing expression intelligibility got impartial and spatially comparable outcomes: each were associated with raising wedding associated with aesthetic cortex. Visible cortex account activation has not been spelled out simply by age-related variants general reactivity but rather oral along with graphic cortices ended up functionally connected over word tuning in Raloxifene circumstances. The type of the correlation changed as we grow old: young grown ups deactivated aesthetic cortex any time triggering auditory cortex, middle-aged older people showed simply no relation, along with older adults synchronously activated equally cortices. These benefits declare that age group along with stimulation honesty are component modulators regarding crossmodal reductions and also activation.Experience of formative years stress has become advised to improve an individual's vulnerability to methamphetamine (Mummy) dependency. While there is no cure for medicine reliance, the particular opioid along with vesicular monoamine transporter Only two (VMAT2) techniques may be valuable objectives for treatment insofar while they enjoy vital tasks within the neurochemistry involving habit. Ideas looked into the end results of naltrexone (opioid antagonist) and also lobeline (VMAT2 chemical) in MA-induced position choice in teenage rodents afflicted by early life shock (maternal dna separation, MS) and regulates, plus the outcomes in dopamine and also serotonin quantities from the striatum. We found: (1) mother's divorce attenuated methamphetamine-induced spot choice; (Only two) lobeline as well as naltrexone treatment got differential outcomes upon this and dopamine concentrations inside the striatum, naltrexone greater serotonin quantities in the maternally separated creatures.

Advertising-Agencies-in-Kerala

Have you ever wondered how many ads you see on a daily basis?Tens?Hundreds?If folks from Yankelovich, Inc. are right, the number is 5000 ads per day. Obviously that’s a huge number and all of them originate from the so-called “creative hubs” known as Advertising Agencies. Advertising Agencies are the creative houses that sit and make ads that trigger the audience’s attention and later influence their purchase decisions. They create the ads, decides how, when, and where it should be delivered. They are mostly independent agencies and create ads for their clients. Looking back to the evolution of Advertising Agencies in Kerala, it has got a decade long history. Back in the 1890s, the advertisements were mainly in the form of Government notifications. There was no particular ad agency behind these, but these were informed to the people through the beating of the drums. As we see in every 90s classic movies, people were notified through drums, just like the King’s proclamations. Later in the 1900s newspapers took the role of advertising agencies in Kerala. They published descriptive write-ups about the products like Ayurvedic medicines, Fountain pen, Nickel watches, Chitty companies, and Rubber companies. 1948-1950 saw the emergence of magazines like ‘vanitha’, ‘naradan’ with advertisements of stationery shops, health tonics to gems, and jewels. It was during the 1980s art of advertisement took another look through radio and television. Since the standard of living of people has improved, producers were forced to invent new ideas to advertise their products. Hence they used newspapers, radio, and television. During this period many advertising agencies in Kerala were satisfied with the cine ads and retail ads.'Sravya', a professional advertising agency in Kerala bagged several awards to its credit. This advertising agency got 75 the 'Rapa Award' in 1985 for its advertisement prepared for the HANTEX . In 1986 and in1987 it also got the awards for the radio advertisements prepared for the Malayala Manorama daily and for FACT for boosting the sale of their product, 76 namely, Factumphose. In 1993, few national Advertising Agencies had opened their branches in the state. The opening up of large advertising agencies in Kerala has led to an increase in the number of attractive advertisements with international standards. Thus from the date, advertising agencies in Kerala have taken the turn and still growing. Creative Monkeys is one of the best advertising agencies in Kerala with expertise in various areas of marketing. We value the client’s needs and ensure our ads are not merely one out of the numerous amount of ads an average person comes across on a daily basis. We are situated at the heart of Calicut city and has associations with a few popular brands. We are unique and are a highly cost-effective advertising agency in Kerala, Calicut. The fact that differentiates us from other advertising agencies in Kerala is that we combine the personal appeal of a smaller agency with expertise and experience of a larger one. We always try to satisfy our clients with uniques ideas and strategies. You can also read about The importance of social media in business - social media marketing in Calicut    Table of Contents

1.What is Advertising Agency?

2.Types of advertising agencies

3.The benefit of an advertising agency

4.Importance of an advertising agency 

5.Traditional marketing

6.Digital Marketing

Types of advertising agencies

  1.Full-Service Ad Agency-A full-service ad agency offers a comprehensive pack of both traditional and digital marketing aspects of a business. It consists of a team of experts and provides a wide set of services. They are basically a one-stop-shop of services, namely, ad campaigns, strategic planning, TV ads, Social Media Management, Content creation, Web development, Radio Commercials, SEO, Graphic Design. When to use it: This type is appropriate if your business needs full-fledged marketing. They will use a TV ad as well as a social media campaign.   2.Traditional Ad Agency: This works with the traditional forms of media, such as newspapers, television commercials, radio, and print. When to use it: This is best suited when you want to reach a local audience. A direct mail campaign for an opening of a museum or a billboard promoting local restaurants can be an effective use of traditional forms of media.   3. Digital Ad Agency: They mainly covers all things online. They give importance to the digital sphere: Search engine optimization(SEO), Social media Marketing, Website Design and Development, Lead Generation, Email marketing, Account-based marketing. When to use it: Digital ad agencies are fit best for that target a particular audience because digital marketing platforms allow for advanced targeting capabilities and wide reach.   4. Social Media Ad Agency: Social media da agency focuses on just one thing: social media. They are a group of content creators and optimizers that will max our social reach. They may focus on many social channels or be experts in a single channel, such as Linkedin. When to use it: These are fit for companies that have a single goal to accomplish through social media platforms. These marketing agencies usually have a creative team, a content team, and might have photographers and videographers.   5. Public Relations Ad Agency: These Ad agencies help you to improve the public image of a company and its employees. These are often used for enterprise-level companies and CEOs, focusing on getting the company or CEO to get featured in the news, industry websites, and in the public. When to use it: This is best suitable for the companies looking to improve their public.   6. Branding Ad Agency: Branding Ad agency focuses on, you guessed it, branding. They help to create a perfect brand image that includes logo design, brand name development, creative identities, and signage. When to use it: This is best suited when you want your company to be redesigned or have to analyze how it’s perceived in the market. 7. Creative Ad Agency: They deals with the design and graphics part of a brand, but outsources the strategy and execution to other marketing partners. They excel in logo designs, letterheads, billboards, etc. When to use it: These are suited for companies to create a cohesive look and feel of their brand.   8. Media Buying Ad Agency: These agencies assist in media planning and buying. They identify a time frame, budget, and establish markets for reaching the target audience. When to use it: These are best suitable for organizations looking to only use a single channel. Usually, they have an inbuilt creative team else they may outsource. You can also read about The importance of social media in business - social media marketing in Calicut

The benefit of an advertising agency 

In a tight economy like ours, in order to stand up with the competition, you need to have an effective advertising strategy. In order to differentiate your product from the other existing products in the market, you should possess something that stands out. One way to accomplish this is to use advertisements. Advertising Agencies assist a company to tailor the best suitable ad strategy that will help them to achieve their organizational goals. Few of the benefits that come along are: 1.Developing Campaigns-Advertising Agencies along with the organization helps to create an advertising campaign that is best              suitable for the organization. This involves choosing the media, time and duration, and creating ads. 2.Creative Expertise-Though business owners have the knowledge of how to run the business, they may have a little knowledge of        how to attract the audience with effective advertisements. Advertising Agency, on the other hand, is staffed with such people            whose sole job is to come up with innovative ideas. Thus with the help of an advertising agency, a business can fulfill this space. 3.Market Research-Business owners may not be strong in the area of market research. The advertising agency can help with this          area of research on studying the market, analyzing the characteristics of the audience, learning customer preferences, etc. Thus ad agencies will help in choosing the best suitable ad campaign and the audience to be aimed for. 4.Save time and money-In their busy schedule its not always necessary the business owners may have time to choose and work for an advertisement. If they are not sure about what they are doing, they may end up wasting lots of money and time. Thus ad agencies can always assist in this area. I agree, it costs to hire an agency, but it’s better not to waste time and money by taking a chance. 5. Branding-Inorder to distinguish your product from others, you should have your brand image so strong. Ad agencies help in             creating logos, and other design features. It also helps in rebuilding your brand and helps in better recognition of the same.   Importance of an advertising agency 

The Cannabis Encyclopedia: The Definitive Guide to Cultivation Consumption of Medical Marijuana

The award winning Cannabis Encyclopedia is the definitive guide to medical marijuana cultivation and consumption. It explains all the essential techniques to grow indoors, outdoors and in greenhouses. All gardening practices are well-researched and illustrated with easy step-by-step examples and instructions. More than 2,000 beautiful color images illustrate this 596-page book. The large 8.5 x 11-inch format, three-column pages are easy to read and packed with up-to-date information that make this book essential for all cannabis gardeners and patients. Chapters on medical cannabis history, cannabinoid measurement and medical varieties provide a firm background for medical patients and caregivers. The Medicinal Concentrates and Cooking with Medicinal Cannabis chapters feature many different methods to concentrate and consume cannabis. Each stage of plant growth is detailed and graphically explained seed, seedling, vegetative growth, clones and mother plants and flowering. Harvest, drying and curing information aims to preserve cannabinoids. Garden room design, construction and maintenance, greenhouse construction and care, outdoor gardens from backyards and patios to large remote fields are all explained in full detail and many step-by-step examples. Four case studies feature two indoor gardens, one with LED and HP sodium lamps, Jorge´s backyard garden and a big garden in Humboldt County, CA. Each aspect of cannabis cultivation is examined in detail with a focus on organic practices preserving the sanctuary, meters, air, light, lamps and electricity, soil, containers, water, nutrients, additives, container culture and hydroponics, diseases and pests and breeding. The comprehensive Nutrient chapter has individual drawings of 14 cannabis plants showing nutrient excess and deficiencies. The Breeding chapter explains methods, plant crosses, back crosses, true breeds, hybrids, etc. and provides step-by-step illustrated instructions on starting your own home breeding program. Learn exactly how to increase yields, increase cannabinoid potency, and make eco-friendly decisions from the expert, Jorge Cervantes. His advice is basic, detailed and reliable.

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