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hillbillyoracle · 1 month

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The Algorithm is AI Art

Last year, I used DALL-E to create a series of images for a digital tarot card deck I was making for my personal use. When I shared some of those images here on my blog, I got a massive amount of push back and even threats in my inbox. I'm still putting my thoughts together on that experience but it did make me realize that most people don't seem to realize they're supporting the AI art they hate so much - to the tune of millions and even billions of dollars per year depending on the platform - almost everyday through the algorithms they use.

So if you genuinely hate AI art, I'm here to tell you that you've got to do what you can to get rid of and not use the algorithms in your life. That kind of support is more materially complicit with AI's intrusion on art than someone making a few images for themself ever could be.

Yes It's Possible

For many platforms, especially when they're accessed on desktop, it is possible to greatly reduce your contact with the algorithm. I use browser extensions to cut out the AI curated feeds on YouTube, Facebook, and Reddit. I mostly use Instagram on desktop to answer messages.

I generally do not use Instagram, Facebook, and other apps that do not allow users to control their feed on mobile. I know Instagram is mobile only - when I use it on mobile, I download it, upload what I want, then delete the app again.

I am considering cutting these out entirely again once this phase of my experiment for a zine I'm writing is over because honestly, they're not worth it, but that's a different post...

I also really recommend either making a separate email account or getting ruthlessly organized in your current one, so that you can sign up for artist's newsletters and other forms of human centered curation. RSS readers like Feedly can also be a good alternative.

The point here isn't perfection - the point is doing what you can. Not because it will change companies - but because it's better for you and the artists you care about.

Why?

Algorithms in these spaces determine who's work gets shown and more importantly - who gets paid enough to continue making their art.

AI has consistently been shown to reproduce and even exaggerate biases already present in society. This video by Ann Reardon of How to Cook That talks about YouTube's lack of transparency about the potential for a sexist bias in YouTube's algorithm and shows that in the top views at least, there's a clear slant toward male creators. The only woman in the top 10 does not show her face in her videos - unlike most of the men in the top 10. This discrepancy is even larger the further down the list you go.

Who gets shown is who gets paid enough to keep making their content/art. Less pay means people can afford to put out less content/art and can't scale - meaning less diversity in content/art.

What art gets shown influences what inspires new art and content to be made. You are seeing art directly shaped by AI everyday - and more than that - by continuing to click on what it serves up to you, you support it.

This AI influence on real world art has become so normalized that people consider it as natural a force of nature as wind. It's not. This was designed - and it can be redesigned.

I want to be careful not to overstate the influence of a click either - your clicking on something you choose is not a form of activism. Your clicks cannot retrain the algorithm at scale. A lot of people have the misconception that you can train "your" algorithm but what the algorithm on your feeds is doing is actually comparing your clicks to it's database of similar user profiles and their behaviors to decide what to suggest to you. Your clicks don't retrain the AI as a whole, they just match you with a different user type.

The real reason I think those concerned about AI in art need to find ways to take control of their feeds is because it ensures you're able to support a diverse array of creators through your views and it ensures that what you're taking your inspiration from isn't what the AI decides is worthy of attention.

I realize there are those who are reading this who either might not have been old enough to remember or even weren't born when YouTube basically took your Subscriptions off the front page. It used to be they would pop up at the top of the front page. Then it got knocked down on the front page. When it got shoved into it's own sidebar link and then that link progressively minimized through redesigns - there was actually an outcry about it.

People warned that this would lead to a watering down effect, where smaller channels didn't get the chance to grow like already established ones would. Creators of marginalized identities saw their views drop dramatically. Similar things happened when Facebook and Instagram fully took away a user's ability to have a chronological feed (this was possible in the early days). I know of more than a few creators who fully had to step away from their work because of the change over. I miss their art.

And then the outcry petered out. The companies didn't lose users over it so nothing changed. Eventually people got used to it and the protests went away. These companies now know they're "too big to fail" and can ignore user outcry until people acclimate the new normal that serves them. This normal serves them because it does actually increase engagement and keeps you on the platform for longer - which means less time spent on your own creative activities, yet another way they impact what art gets made.

TL;DR: if you hate AI's impact on artists and their employment opportunities, take control of your feeds. Make your own. Choose what you click. Take back your time and make more art.

#AI #AI Art #social sobiety

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