#it’s like when people simply write 'source: google images' or 'source: youtube' :’)
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If you have been following the Genshin Impact (Genshin) news lately, you would have more or less heard about the Chinese players instantly unfollowing Genshin in all of their socials, including the companies that has collaborated with Hoyoverse.
I know there are a lot of people talking about it and you'd be wondering, "is this going to be another one of those posts?"
Truthfully, I don't know because I don't really plan what I write here... The most I do is just go back and read from the top to make sure I am making sense, not unintentionally offending anybody, and editing parts that needs to be edited.
So, just humour me and join me on this wild ride, yeah?
(GIF Source: Pinterest thru' Google Image Search)
First off, for the benefit of those who are blissfully unaware of what is going on, Hoyoverse announced in their 4.4 Special Programme that they are giving away three intertwined fates and some other stuff to players for all of their support for the past three years.
I know that line is going to piss some people off already like, three? THREE? HONKAI STAR RAIL GETS A F***ING 5 STAR CHARACTER FOR FREE AND WE ONLY GET 3 INTERTWINED FATES??
(GIF Source: Giphy thru' Google Image Search)
Okay, CHILL PEOPLE CHILL!
You chose to open the "Keep Reading" so give me a chance to write something, yeah?
(GIF Source: Tenor thru' Google Image Search)
So, yeah, that is technically what people were mad about because the rewards, in Hoyoverse fashion, were stingy.
Honestly, I can understand why they decided to give three intertwined fates because, as they said, it is for the past THREE years players have been supporting the game. Seeing the link?
But of course, it is also considered injustice to, not only the players, but also the game itself.
Like I mentioned earlier, Honkai Star Rail (HSR) has a free 5-star character... not just any 5-star character, a FEATURED 5-star character... being sent out to all HSR players through the in-game mail system.
In case some of you are not HSR players and are also blissfully unaware of the significance of this terrible news, it is just like Hoyoverse giving out a free Zhongli to all Genshin players on the first year of the game's release.
Many Genshin veterans here can tell you that Genshin has never received a free featured 5-star character in the first two years of the game's release. The free characters that we keep getting are all 4-stars, and most of the time, we already have them at C6 from our attempts to get the featured 5-star banners.
Before I go any further, what I just mentioned is only part of the reason why players are so mad at Hoyoverse.
The other reason to why all of this big hoohaa is simply because of the way the message was conveyed.
I missed the Special Programme and wasn't aware of how bad it was until a Content Creator in TikTok covered this. I was aware of players unfollowing Genshin on the socials but not what the TikToker covered.
Basically, it was the way the appreciation message was delivered. At first, I thought people were just exaggerating. Just before I started writing this post, I went to search for the Special Programme and watched it.
I stand corrected.
If you would like to see that part of the Special Programme in case you, too, did not watch it or do not recall there was such an incident, I have posted the link below and it should direct you to the moment where they announced the rewards.
youtube
(Video Source: Genshin Impact on YouTube, Version 4.4 Special Program Video)
It is just like the TIkToker said in his video. There is a difference when saying "😭❤️I appreciate you guys❤️😭" and "😐I appreciate you guys😐".
Of course, we all would like to have the first one, but unfortunately, the young announcer was more towards the second one.
For the record, I don't blame him. He could have been tired, or had a bad day, and it is totally fine. I think what really pisses players off is, truthfully, the timing of everything.
This is where I get back to my previous point earlier. HSR gave out a free featured 5-star character within its first year release, and Genshin is giving out only three intertwined fates, along with some other things, as an appreciation gift for the three years support.
It is time to make a statement here, people.
Hoyoverse, it is not about the way the message was delivered. It is about the blatant favoritism you are showing through your games. We all get that Honkai Impact 3rd was the game that pulled you guys to the top and it is perfectly fine if that game has a special place in everybody's hearts in the Hoyoverse company. But it is not right to do things like this.
I'd rather Hoyoverse take back the 5-star character in HSR to make it fair across all games. To be honest, if Hoyoverse doesn't start to treat Genshin with more respect it deserves, the game is essentially going to lose a lot of players.
I have said my piece. I know Hoyoverse is never going to look at this but I really hope that they realise that what they are doing to the non-Honkai games is really creating animosity between themselves and the player-base.
Alright, so, congrats to those of you making it this far down here. I honestly think that I may have lost some of you guys half-way through the posts because it's technically the same as what everybody else is saying.
I am not going to prevent you guys from commenting or giving your opinions on the matter, but, just keep it civil, okay? 😉 Even if you don't want to, it's fine as well. I am just glad you read through the whole thing.
(GIF Source: Pinterest thru' Google Image Search)
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Improving Your Writing when English Isn’t Your First Language (mega-ask)
As you can see above, we've gotten more than one question about writing, improving your writing, and even publishing in English when it's not your native language. First off: that's awesome. To anyone writing or even consuming in a language that's not your first, kudos to you.
You can google any variation of this question and get different articles with a ton of the same advice, and some with conflicting advice. Not only have I compiled the most commonly repeated information, but I've also reached out to people on our Discord server and others for their personal experiences.
I'll start off by listing concise versions of the advice and then expound on them further on in the article. Remember that we are not experts on your writing and that everyone learns in different ways and at different paces. These are in no particular order.
-be patient
-practice
-get feedback from native sources
-don't undermine yourself to your audience
-Grammarly
-research
-don't get discouraged
Be patient
That's first because, well, duh. Patience is so important for both yourself and your writing. Writing is hard enough of a passion without the added difficulty of doing it in a language that doesn't come naturally. In the world of literature, writing/publishing in your non-native language isn't just a matter of translating words. It requires translating of ideas, concepts, and even cultural norms, which is why just slapping it into Google translate won't work.
Part of the reason for the advice of having patience, too, is that writing in your native language needs to take time. It doesn't really matter how fast you can whip out 20 pages of a first draft--it'll still be a simple first draft. Writing is a craft that requires not just love and passion but time. So what if you need a little bit of extra time--or a lot of extra time--because you're accomplishing a feat most don't even think about attempting?
Next is to practice.
That goes hand in hand with what I said about being patient. Again, writing in and of itself is all about practice and doing it daily (not that I'm an expert on getting that done, but you know). But when it comes to practice another language, there are different ways you can do that. You can reach out to native speakers (for English, there are going to be so many people willing to help, even just in our community! you just need to ask) and practice having conversations or ask them to look over your work. Practice by turning on your favorite movie or TV show in English with subtitles in your native language. Watch videos on YouTube, find a Spotify playlist/podcast, in your target language. There's also plenty of people who have done what you're trying to do who have shared their experiences and what helped them on those same platforms.
Get feedback from native speakers
This is a bit of an expansion on what I mentioned in the previous paragraph. In my experience, and from what others have shared, writing in a non-native language can be pretty clinical. Writing with figurative language or in metaphors won't be as easy or come as naturally as it does in your own language. Things like idioms and even pop cultures reference aren't always going to translate even if you have the exact words. That's where native speakers come into play. If they're willing to look over your work, whether as a friend or in an editorial position, they can give you advice about whether the wording in one spot sounds clunky or if a phrase doesn't make sense or if there're synonyms for what you already used to help convey your message even stronger.
Don't undermine yourself
This is something that I personally am saying. It's not mentioned on any of the linked sites, and no one I talked to said it. But as someone who is a native English speaker (and even has a degree in it) I think this is super important. This point goes towards native English speakers/writers, too. Don't undersell yourself and undermine your work to the audience before they have even picked it up. Disclaimers are different, and it all comes down to the words you use and how you use them. Let your readers know, whether it's people on AO3 or a literary agent, that English isn't your first language. Let them know concisely that they may find some basic errors--but stop there. Don't grovel. You have nothing to apologize for, especially once you've given that warning (those is it really a warning? what's so dangerous or scary about a few mistakes?). You're writing is not going to be any less of an accomplishment for a few grammatical errors, or mistranslated phrases, or even typos. I've seen so many mistakes in published works that it's kind of ridiculous. But if you put something out there for someone to read and in the same breath say "I don't know that this is worth reading" I'm going to need extra convincing to pick it up. *kicks soapbox away*
Grammarly
*NOT sponsored*
Grammarly is a wonderful tool that you can use, for FREE. It not only (with the free version) helps correct spelling and grammar, but can also help point out the tone you're writing with. For example, right now, Grammarly is telling me that this writing sounds mostly informative--which it's meant to be--and a little appreciative and friendly. When sending emails I've had it tell me that it sounds formal (which I was going for), and I've also had it not say anything because the text was a different kind of writing (like when I'm proof-reading something being posting it on AO3...). I honestly don't know what else it helps with once you've paid because I've been happily using the free version for about 3 years now.
Research
Don't be afraid to pick up a book, or head to the library, or pull up Google. Research is paramount to writing anyway, let alone once you're doing it in another language. Your research options are limitless and can include your mutuals on social media as well as those dictionaries that translate from one language into another. Research can also include (in my humble opinion) binge-watching/reading your favorite things...in English. In four years of university, one of the most frequently said things was to improve your writing 1) write every day and 2) read every day. You're never going to learn from worrying or overthinking, and you're also never going to learn from just doing DuoLingo (that's more conversational than literary anyway).
Something a member of Discord specifically said in relation to research was to look at morphology, at the roots of words (and root words). Morphology is, in linguistics, looking at how words are formed. For example, let's look at "biology". There are parts to this word that each has a different meaning, that formed together created a new/elevated meaning. "ology" means the study of something, and bio means life. So biology is, simply, the study of life. Once you've got those basics of things like "ology" under your belt it'll become easier to not just translate words but the concepts (if this works with your learning style).
Last but not least, don't get discouraged.
Writers of all kinds get discouraged when writing in their native language. Even those of us who speak English as our first language make mistakes worth discouragement (you will never know how many typos were corrected by Grammarly as I wrote this all out the first time). English is not an easy language. It's not the hardest, but it's far from easy (learning another language isn't easy regardless of what languages are involved). This is a post from someone who is a non-native English speaker but you would never know unless they told us.
While researching for this, I found some articles/blog posts that said mostly the same thing, and are where I got some of the information
This one is from a native English speaker giving advice
This one is for writing for non-native English readers, but still has good advice
And finally this one is a blog post (I think) from someone who is a non-native English speaker!
In specific response to some of the asks:
English, like any other language, changes. It's a very dynamic language, actually, and from region to region, there will not only be different accents but different frames of reference. 1950 isn't so far back in time for the English to be drastically different from what is spoken today, but I'm in the USA and you're asking about Oxford. English in England has very different nuances, even more so than you would get between California and Texas and New York. This is a link to the Oxford English Dictionary list of words that became more common in the 50s. However, this is a generalized list, not specific to any English-speaking country let alone region or city. If you're wanting to look at how to convey the accent of people from/in Oxford, there are videos on YouTube of people speaking in different accents so that you can have an idea, a comparison, at least in your own mind. With the 50s it's going to be more just thinking really of what words and lifestyles and things weren't around yet; cell phones didn't exist yet. Here's another link to some stock images of Oxford in the 50s. Remember, this time was very close to WWII so there'll be lingering effects of that, especially in England.
About fight scenes and curses, there's a ton of resources on that. If you just search "fight" on our page, you'll get a ton of posts answering that question. Also, here's a link to a superb and excellent source on writing fight scenes. When it comes to curses...just watch Rage Quit on YouTube, or spend a while on TikTok. If you want to dive right in just Google "English curses" and there'll be YouTube videos, entries on Urban Dictionary, you name it.
When it comes to publishing, once you've gotten your manuscript is a perfect time to have a native-speaking friend look it over. Whether editing is their thing or not, they'll be able to help with the things that are really obvious. I don't have any experience publishing in a different language, though, so there might be other resources along the different stages to help you. Some general publishing advice I've gotten: when wanting to publish fiction, literature, start small. Start with short stories in literary journals, online and in print. You really can't make much headway with large publishing houses without a literary agent and it'll be easier to attract one if you have evidence that you can write, and write well enough people want to read it. When it comes to poetry, just start submitting. Get familiar with the process, and educate yourself on things like simultaneous submissions and a good rejection. Publishing is an ever-changing game that isn't cut and dry in any language or country. We can't tell you what's best, but my advice is to go with your gut and try your best. Don't be afraid to try again, too.
Everyone overthinks their writing. Or at least, everyone I know who writes does. Honestly, in my opinion, if you're not overthinking at least a little bit, you're not worried enough. You will never be able to fully know whether you've explained or described enough. A good chunk of the experience is up to the readers, so you have to leave them some wiggle room for imagination. But that doesn't mean you have to cheapen your story or short-change your characters. You mention specifically that you're POC, which I'm gonna guess also means that your characters will be POC. It's never too much to specify the race/ethnicity of your characters, even in a fantasy work. How you go about writing those descriptions might need to change but it's kind of like chocolate chips, in my mind: you decide those things with your soul.
So, there you have it. A ridiculously long way to say: you're awesome, you do you, practice, love yourself and your writing, and don't be afraid to put yourself out there (in any way).
(images read:
Anonymous said: Im writing a book based in Oxford in 1950s. how was the language different from now. I am not from an English speaking country at all. Never been outside my country either. And Im going to write a book based in England in English
Anonymous said: Hi there, I’m a writer for almost 3 years now but since English isn’t my first language I get discouraged easily if things I write come off strange to myself. Do you maybe have any advice for me, on how to motivate myself and not comparing myself with native English speakers? Thank you in advance!
Anonymous said: Hello! I starting to work on this shortfic but it’s been really hard. It’s like I’m trying to building a house alone and with my bare hands. Even though I’m already used to write in mother tongue. Any advice for non-english speaker trying to write their first story in English?
Yaelburstine said: Hi. Do you have any tips about how to write a good fight scene and curses that people speak English get cus’ it’s not my first language
gyger said: I am not a native english speaker, but most of the books I read are in english and I generally prefer writing in english as well. However, I am worried about making mistakes that I can’t recognize myself. I have no idea how good my english is to a native english speaker, plus some things are easier to write in my native tongue (such as dialogue). I’m also worried about publishing, since that definitely would be easier in my country than abroad. How do I decide what language to choose?
Anonymous said: As a POC writer and English as their second language, I overthink all the writing I do. I feel like I don’t describe my ideas thoroughly or my character descriptions are vague or not good enough. I’m currently working on a YA novel but I plan on writing a YA fantasy novel but I feel like my lack of vocabulary and grammar structure makes me give up on finishing my book. Is this normal for native English speaking authors or is this considered a language barrier thing? Thanks! Love your blog!
Thank you for your questions, and for your patience as we do our best to answer them.
-S
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A Response To AsapSCIENCE’S Video On Abortion, And Why It’s Actually An Biased Video On Abortion
https://youtu.be/vWKqeJxzeBc
Perhaps the thing that has always annoyed me the most is bias among the mainstream media, especially when it comes to abortion. Nobody wants to talk about the adamantly pro-choice bias in the mainstream media, although ironically the polls among American show that in general Americans are somewhat divided for abortion. There are as much as pro-choicers as there were pro-life people (Abortion). They start to become less supporting later on in the trimesters, a good bit of them are pro-life. The mainstream media, however doesn’t reflect that, simply typing up abortion into the search bar of YouTube, Google, etc. will show videos and articles echoing an pro-choice opinion that abortion and is an women’s right, such examples can be found here. Tumblr, recently also defended abortion, bringing a political topic, the staff speaking on an political opinion and potentially dividing there fan base, however that isn’t necessarily surprising, internet websites such as YouTube, are notorious for brining up political comments. This is what popped up when I typed, “abortion” into the search bar.
“You never faces these choices“, Jen Paski tells reporter on anti-abortion question
- Guardian News
How Other States May Follow Texas’s Restrictive Abortion Law
- Washington Post
What’s It Like To Work At A Texas Abortion Group Right Now
- MSNBC
“The news media consistently use language and images that frame the entire abortion debate in terms that implicitly favor abortion-rights advocates.
Abortion-rights advocates are often quoted more frequently and characterized more favorably than are abortion opponents.
Events and issues favorable to abortion opponents are sometimes ignored or given minimal attention by the media.
Many news organizations have given more prominent play to stories on rallies and electoral and legislative victories by abortion-rights advocates than to stories on rallies and electoral and legislative victories by abortion rights opponents.
Columns of commentary favoring abortion rights outnumber those opposing abortion by a margin of more than 2 to 1 on the op-ed pages of most of the nation's major daily newspapers.
Newspaper editorial writers and columnists alike, long sensitive to violations of First Amendment rights and other civil liberties in cases involving minority and anti-war protests, have largely ignored these questions when Operation Rescue and other abortion opponents have raised them.
Most media organizations, including the Associated Press , the world's largest news agency, use the label "pro-choice", the preferred label of abortion-rights advocates, but not "pro-life", the preferred label of those who oppose abortion. During the first nine months of 1989, the TV networks used "pro-choice" in 74% of their references to abortion-rights advocates and used "pro-life" in only 6% of their references to abortion opponents.
Abortion opponents are often described as "conservatives"; abortion-rights supporters are rarely labeled as "liberals." Abortion opponents are sometimes identified as Catholics (or fundamentalist Christians), even when their religion is not demonstrably relevant to a given story; abortion-rights advocates are rarely identified by religion. Abortion opponents are often described as "militant" or "strident"; such characterizations are seldom used to describe abortion-rights advocates, many of whom can also be militant or strident -- or both.
When the Supreme Court issued Roe, initial news accounts emphasized the part of the ruling that said a woman would be allowed to have an abortion without restriction during the first three months of pregnancy. Even now, some in the media write about Roe in terms that suggest it legalized abortion only during that first trimester, even though it made abortion legal for any reason throughout the first and second trimesters of pregnancy (and for broadly-defined "health" reasons even in the third).
The Alan Guttmacher Institute in New York is probably the single-most widely quoted source for studies and statistics on abortion, for example, but the media rarely point out that the institute is special affiliate of Planned Parenthood of America, a major leader in the battle for abortion rights.
The media is generally careful to include comments from abortion-rights advocates in stories about abortion protests, but coverage of abortion-rights activities sometimes fail to include balancing comments from abortion opponents.
When Roman Catholic bishops individually spoke out on abortion or, collectively, hired a public relations firm to aid them in the battle against abortion, some in the media grumbled about the church's intrusion into the political arena. Similar media lamentations were forthcoming when bishops criticized (and raised the specter of ex-communication for) public officials who refuse to oppose abortion. But no such criticism was levied at the bishops in earlier years, when they endorsed a nuclear freeze or opposed Reagan Administration economic policies.
The major media paid no attention to the discovery by Bob Woodward of the Washington Post that two justices who had played a major role in the 1973 Roe v. Wade decision legalizing abortion had conceded, in private memos, that they knew they were "legislating policy and exceeding (the court's) authority as the interpreter, not the maker of law," as Woodward wrote.
"When pro-choice candidates win, it is perhaps more easily accepted than it should be that their pro-choice position was the reason, and when pro-life candidates win, perhaps it is more easily accepted (than it should be) that that was really irrelevant to the race," says Douglas Bailey, an abortion-rights supporter who publishes the nonpartisan "Abortion Report," a daily compendium of news on abortion and politics. There have been a number of races in which the media said an abortion-rights advocate's victory showed the political strength of that movement when, in fact, most of the votes in the race actually went to anti- abortion candidates.”
- Abortion Bias Seeps Into News
The mainstream media often uses language that favors abortion, and it shows in the way they cover it. You also, might find an article that is neutral towards the process of abortion, but you most likely won’t find an article that does not abortion and wants it to be illegal unless you directly search for it.
It’s not hard to spot an pro-life article or an pro-choice article, they’ll use words such as “unborn children“, if there pro-life, perhaps because they think fetus will come off as dehumanizing as the mainstream media has turned the medical term “fetus” into an dehumanizing word, although some will or might use the word “fetus”. An pro-choice article might even be less likely to use the word “unborn baby”, as it will humanize the fetus. So, they often use the word “fetus” as we don’t really have an emotional response to the word fetus or even an emotional response at all, the same way if we had heard the word “baby” or ”child”. Some might say that when you have an abortion you remove fetal tissue, pregnancy tissue, emptying the uterus, as well as emptying contents. Pro-lifers will use language such as, dismemberment, poison, unborn child, etc.
And, although these are all true, these are often times active attempts to avoid words that might humanize the fetus, or dehumanize the fetus. We might find that pro-choicers undermine what an abortion is, where as pro-lifers overplay it. Regardless, it should be known that I am pro-life, I have no intention to hide it, but I do believe multiple things about abortion.
I believe abortion is the termination of an fetus.
I believe abortion ends an human pregnancy.
I believe abortion kills an human fetus.
I believe abortion ends or can end an heartbeat.
I believe abortion kills an human being.
I believe abortion kills an unborn child, multiple medical websites, legal websites, etc call it exactly that. (Anatomy: Fetus in Utero, Slideshow: Fetal Development Month by Month, What's It Like in the Womb?, Fetal Development: Stages of Growth, Intrauterine Growth Restriction (IUGR), Limiting Risks for Your Unborn Baby, I’m pregnant. Can I get an STD?, What happens if your unborn baby dies?, Extragonadal Germ Cell Tumors)
I started off this post talking about bias in the mainstream media when it comes to abortion, because of what happens in the beginning of the video.
“56 million abortions occur annually worldwide and though opinions of the matter are strong, many are simply unaware of how they actually work, so regardless of whether your actually pro-life or pro-choice, what actually happens during an abortion?”
* 0:00 - 0:13 at the beginning of the video
Listening to this, you would think was an unbiased attempt to really get to the heart of abortion, however if you look into the description of the media, you’ll see this video was actually made as an case for abortion, pretending that they didn’t have a motive in making this video at all. In the description it says this, ”Alabama is making a mistake with rolling back abortion rights. Find out why with real science!“
“Abortion procedures range from taking a pill to surgical options, often based on availibility or how far an pregnancy is along.”
0:15 - 0:21
This is, of course true. Depending on how developed the fetus is, she can take an pill or have an surgical abortion. If it gets too developed, she’ll have an surgical abortion.
”And, 92% of legal US abortions take place within the first 13 weeks of gestation.”
This is of course downplaying how many late-term abortions there actually are, even though the percentage is correct, that doesn’t talk about the actual numbers, and it’s a lot due to the fact that we have so many abortions per year. This perhaps could shock a whole lot of people. Because even a lot of pro-choicers feel uncomfortable about late-term abortion, 79% of pro-choice people believe that abortion should be illegal in the third trimester, and 52% thinks that abortion should be illegal in the second trimester.
But in reality, we have thousands of abortion after 13 weeks of gestation.
#pregnancy#pro-life#pro-choice#end abortion#abortion#reproduction system#reproductive health#reproduction rights#bodily autonomy#legal rights#texas#texas abortion law#texas abortion ban#texas abortion bill#texas is based for this#pro-birth#anti-choice#make abortion legal#this is not an anti-abortion post#nor an pro-abortion post
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Top 18 Best Free SEO Tools for Beginners in 2021
August 31, 2021
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Top 18 Best Free SEO Tools for Beginners in 2021
August 31, 2021
Blogging,
by Sameh Alhammouri
Best Free SEO Tools for Beginners
Here are the best free SEO tools that help your website articles quickly rank on Google. Every blogger and small business website owners should have to use these SEO tools to increase traffic for their website.
These free Search Engine Optimization tools solve your SEO problem and save your time and money. Are you a beginner and you are not ready to spend money on the premium SEO tool like SEMrush. There are lots of free online SEO tools available for website owners. You can use these free tools to get more organic search traffic for your blog. This post will show you how to use it effectively to bring more visitors from Google search.
Let’s take a look at the top free SEO tools in 2021 list below.
The top best free SEO tools for beginners
1. Ubersuggest
Ubersuggest is one of the best free keyword research tools. If you are using Google Keyword Planner for keyword research, you can try it. You can use Ubersuggest tool for finding related search terms with your main keyword and getting better keyword ideas from competitors’ domain.
Just go ahead to neilpatel.com/Ubersuggest and type your main keyword, for example, digital marketing and then select a country you want to target press enter.
You will get hundreds of long tail keyword ideas with keyword difficulty score and CPC rate so you can easily optimize your articles keywords. If you want to find a competitor google ranking keywords just type your competitor website URL, you will get all keywords they are ranking on Google. You will get all search queries with keyword difficulty score. So this is the best free keyword research tool that help you find low competition keywords rank on Google.
2. SEO by Yoast
Yoast SEO is the best WordPress plugin for both beginners and advanced users. SEO by Yoast suggests on page SEO tips and solutions while you are writing blog post.
If you build your website or blog on the WordPress platform, you can’t ignore SEO by Yoast plugin. Yoast SEO solves your on-page SEO problem before you publish your post. This is a free plugin that comes with all essential features and advanced features like XML sitemap, robot text and more. It’s also available premium version, but free version fulfils all your on-page SEO needs.
It shows the readability score of your article. It is one of the important factors that you should consider when you write a post. The readability analysis uses an algorithm to determine how readable your post is.
It suggests many essential On-page SEO tasks that you have to complete before publishing the post like Focus keyphrase, article word length, internal links, outbound links, Meta description length and many more. If you are using WordPress, Yoast SEO must have a plugin for your site rank on Google and other search engines.
3. Keywords Everywhere
If you want to know keyword volume when you type a word on any search bar, Keywords Everywhere is the tool for you. Keywords Everywhere is a free Chrome extension for free SEO keyword research. This tool will provide keyword search volume more than 15 websites including Google Analytics, Google Search Console, Moz, YouTube, Majestic, Amazon & more.
4. Free On-Page SEO Checker
With sitechecker.pro, you can quickly analyze web pages on page SEO and get free reports to fix problems. The sitechecker provides detailed information for site auditing. You can easily find and eliminate errors in meta tags, images, links.
5. Google Trends
When you are looking to build a sensitive content website, Google Trends is the best free tool for bloggers. Google trends will show you current search popularity on topics you are looking. So that, bloggers can easily identify what types of topic and region they want to target when creating a website article.
Using Google trends is a great way to analyze specific search term current trends how likely people interact with related search over the years. Bloggers and small business owners can easily identify what types of topics and region they want to target when they are creating articles to reach local area or specific country.
6. Answer the public
Are you want to know what questions and queries your consumers have? Answer the public is the powerful tool for business who is looking content marketing. Also, it’s best for beginners to get content ideas for their website. Simply put your search terms on the search box and then the tool will give hundreds of question that people ask on the search engine.
7. Google Search Console
Google Search Console is one of the best free SEO tool for bloggers. If you are beginner to blogging world, you must deep dive into this tool, because it makes your blogging career easier.
You should use Google Search Console to get in-depth search queries ranking position and your site errors. It shows lots of information like click-through rate, the average position of the specific search query, internal and external links, top linking text and sites.
It also shows mobile usability and AMP version of the site errors so you can use this free tool you can improve your ranking on Google search page.
8. PageSpeed Insights
High webpage loading time will affect your site rank on Google. You need to eliminate unnecessary script or reduce image sizes. Google PageSpeed Insights tool gives handful report that what factors impact on your page loading in desktop and mobile devices. You can also check your site on tools like GTmetrix and Pingdom Tools.
Web page speed is one of the search engine ranking factor. Improving page load time will help boost SEO performance. GTMetrix is a great tool to analyze your site page load time. And also, you can use Google page speed tool to check your website page speed on the mobile and desktop.
9. Screaming Frog
You want to find and fix technical SEO issues in minutes. Screaming Frog is a free super technical SEO tool. The Screaming Frog SEO Spider software crawls websites’ links, images, CSS, script, and apps from an SEO perspective. This program is available for Windows PC or Mac computers so you can download for free. When you put a site URL, it crawls a website instantly and finds broken links, server errors, many other essential technical SEO issues.
10. Siteliner
Duplicate content will affect your site rank on Google. Siteliner is the best tool that scans duplicate content and other SEO problems like blocked pages, messed up redirects and broken links on your website.
11. MozBar
MozBar is a free all-in-one SEO toolbar Google Chrome extension. You can get domain authority and page authority metrics for any website on the SERPs. MozBar is one of the best free competitors analyse tools for beginners, so you are able to access and compare link metrics while viewing search results on the Google.
12. Free Backlink Checker
Analysing backlinks is essential because it helps you find a good and bad sites link to your site. Building quality backlink can boost website SEO. There are many free backlink checker tools available that give overall backlinks data for any websites.
13. Google Analytics
Google Analytics is an essential tool that you should integrate with your website. You can easily track your best performing contents, traffic source, adsense earning for each page, geo location of your visitors and other lots of features that you can use for optimizing your site to search engine.
14. Zadroweb.com/SEO-auditor
Zadro SEO Audit Tool provides overall SEO information for your site. It shows Page Authority, Domain Authority, load time, and Google page speed. So you can quickly analyze backlinks and load time issues. It’s gonna give you overall score success, warning and errors. If you see any errors, first you need to fix it in your site.
15. SimilarWeb
SimilarWeb is a free competitor analyze tool, you can get basic data of your site and competitors details with the free version. You can see your site global ranking and country ranking, traffic sources, referral sites detail, top five keywords so lots of detail you can analyze.
16. Google’s Mobile-Friendly Test
Your site has to get ready for Google’s Mobile-first Indexing. You might have heard that Google recently made a significant change to its algorithm. This change is officially called Mobile-First Indexing. If your website isn’t optimized for mobile devices, you will lose Google rank on the mobile version. your blog will get less mobile traffic.
17. Animalz Revive
Animalz Revive is a free tool that helps you analyzing old content to refresh. This online tool shows you accurately which posts on your blog needed to improve so you can maintain your traffic or get more traffic.
18.Conclusion
So these are the best and essential free SEO tools you should use every day to get rank number one on Google search page. If you are looking best all in one SEO tool to rank one on Google, SEMrush is the very best SEO tool for you, check out the link in the description.
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website improvement
This is the way toward advancing your site to "rank" higher in internet searcher results pages, consequently expanding the measure of natural (or free) traffic your site gets. The channels that profit by SEO incorporate sites, websites, and infographics website improvement.
There are various approaches to move toward SEO to produce qualified traffic to your site. These include:
On page SEO: This kind of SEO centers around the entirety of the substance that exists "on the page" when taking a gander at a site. By exploring catchphrases for their pursuit volume and goal (or significance), you can respond to inquiries for perusers and rank higher on the web index results pages (SERPs) those inquiries produce.
Off page SEO: This sort of SEO centers around the entirety of the movement that happens "off the page" when hoping to upgrade your site. "What movement not on my own site could influence my positioning?" You may inquire. The appropriate response is inbound connections, otherwise called backlinks. The quantity of distributers that connect to you, and the relative "authority" of those distributers, influence how exceptionally you rank for the catchphrases you care about. By systems administration with different distributers, composing visitor posts on these sites (and connecting back to your site), and producing outside consideration, you can procure the backlinks you need to move your site up on all the privilege SERPs.
Specialized SEO: This kind of SEO centers around the backend of your site, and how your pages are coded. Picture pressure, organized information, and CSS document enhancement are altogether types of specialized SEO that can expand your site's stacking speed — a significant positioning component according to web crawlers like Google.
1. Content Marketing
This term indicates the creation and advancement of substance resources to produce brand mindfulness, traffic development, lead age, and clients. The channels that can have an impact in your substance advertising procedure include:
Blog entries: Writing and distributing articles on an organization blog causes you show your industry aptitude and produces natural quest traffic for your business. This at last gives you more freedoms to change over site guests into leads for your outreach group.
Digital books and whitepapers: Ebooks, whitepapers, and comparative long-structure content promotes teach site guests. It additionally permits you to trade content for a peruser's contact data, creating leads for your organization and moving individuals through the purchaser's excursion.
Infographics: Sometimes, perusers need you to show, not tell. Infographics are a type of visual substance that helps site guests imagine an idea you need to help them learn.
Need to learn and apply content promoting to your business? Look at HubSpot Academy's free substance promoting preparing asset page.
2. Web-based Media Marketing
This training advances your image and your substance via web-based media channels to build brand mindfulness, drive traffic, and produce leads for your business. The directs you can use in web-based media showcasing
In case you're new to social stages, you can utilize devices like HubSpot to associate channels like LinkedIn and Facebook in one spot. Thusly, you can undoubtedly plan content for numerous channels immediately, and screen investigation from the stage too.
On top of associating social records for posting purposes, you can likewise coordinate your online media inboxes into HubSpot, so you can get your immediate messages in a single spot.
3.Pay Per Click (PPC)
PPC is a strategy for directing people to your site by paying a distributer each time your promotion is clicked. Perhaps the most widely recognized kinds of PPC is Google Ads, which permits you to pay for top spaces on Google's web search tool results pages at a cost "per click" of the connections you place. Different channels where you can utilize PPC include:
Paid advertisements on Facebook: Here, clients can pay to modify a video, picture post, or slideshow, which Facebook will distribute to the newsfeeds of individuals who match your business' crowd.
Twitter Ads crusades: Here, clients can pay to put a progression of presents or profile identifications on the news sources of a particular crowd, all devoted to achieve a particular objective for your business. This objective can be site traffic, more Twitter devotees, tweet commitment, or even application downloads.
Supported Messages on LinkedIn: Here, clients can pay to send messages straightforwardly to explicit LinkedIn clients dependent on their industry and foundation.
4. Partner Marketing
This is a sort of execution based publicizing where you get commission for advancing another person's items or administrations on your site. Subsidiary advertising channels include:
Facilitating video promotions through the YouTube Partner Program.
Posting partner joins from your web-based media accounts.
5. Local Advertising
Local publicizing alludes to commercials that are principally content-drove and highlighted on a stage close by other, non-paid substance. BuzzFeed-supported posts are a genuine model, however numerous individuals likewise consider web-based media promoting to be "local" — Facebook publicizing and Instagram publicizing, for instance.
6. Promoting Automation
Promoting mechanization alludes to the product that serves to robotize your fundamental showcasing activities. Many showcasing divisions can mechanize tedious assignments they would somehow or another do physically, for example,
Email pamphlets: Email computerization doesn't simply permit you to naturally send messages to your endorsers. It can likewise help you recoil and grow your contact list depending on the situation so your bulletins are simply going to individuals who need to see them in their inboxes.
Online media post planning: If you need to develop your association's quality on an informal organization, you need to post regularly. This makes manual posting a cycle of a wild interaction. Online media planning instruments push your substance to your web-based media channels for you, so you can invest more energy zeroing in on content technique.
Lead-supporting work processes: Generating leads, and changing over those leads into clients, can be a long process.You can robotize that interaction by sending drives explicit messages and substance once they fit certain standards, for example, when they download and open a digital book.
Mission following and reporting Marketing efforts can incorporate a huge load of various individuals, messages, content, site pages, calls, and that's just the beginning. Advertising robotization can help you sort all that you work on by the mission it's serving, and afterward track the presentation of that mission dependent on the advancement these parts make over the long haul.
7. Email Marketing
Organizations use email showcasing as a method of speaking with their crowds. Email is regularly used to advance substance, limits and occasions, just as to coordinate individuals toward the business' site. The sorts of messages you may send in an email showcasing effort include:
Blog membership pamphlets.
Follow-up messages to site guests who downloaded something.
Client invite messages.
Occasion advancements to dedication program individuals.
Tips or comparable arrangement messages for client sustaining.
8. Online PR
Online PR is the act of protecting procured online inclusion with advanced distributions, web journals, and other substance based sites. It's similar as conventional PR, yet in the online space. The channels you can use to augment your PR endeavors include:
Columnist outreach through web-based media: Talking to writers on Twitter, for instance, is an extraordinary method to build up a relationship with the press that produces acquired media openings for your organization.
Drawing in online audits of your organization: When somebody surveys your organization on the web, regardless of whether that survey is positive or negative, your intuition may be not to contact it. Despite what is generally expected, connecting with organization surveys causes you refine your image and convey incredible informing that secures your standing.
Connecting with remarks on your own site or blog: Similar to the manner in which you'd react to surveys of your organization, reacting to individuals who are perusing your substance is the most ideal approach to create beneficial discussion around your industry.
9. Inbound Marketing
Inbound promoting alludes to an advertising strategy wherein you draw in, connect with, and charm clients at each phase of the purchaser's excursion. You can utilize each computerized promoting strategy recorded above, all through an inbound showcasing procedure, to make a client experience that works with the client, not against them. Here are some exemplary instances of inbound showcasing versus conventional advertising:
10. Supported Content
With supported substance, you as a brand pay another organization or element to make and advance substance that talks about your image or administration here and there.
One famous kind of supported substance is influencer promoting. With this sort of supported substance, a brand supports an influencer in its industry to distribute presents or recordings related on the organization via online media.
Another sort of supported substance could be a blog entry or article that is composed to feature a theme, administration, or brand.
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Why Googlemapembed.Com Is A Method Not A Approach
just How To Embed Google Maps In Wordpress site
As an example, a look for a map of Boston on Google.com would certainly produce, to name a few things, a topographic map of the city through Google Maps. The Maps program allows users to zoom in and out and move the map to search bordering areas. Along the appropriate side of the search results page screen are a variety of little ads for Boston-based services, hotels, dining establishments, as well as links to other sites selling hard-copy maps of the city. This type of paid advertising is the main method which Google makes its profits.
deleting A Google Map.
What is MAP API?
A Map API (also known as Mapping API) provides location intelligence for software developers creating location-based products and services. It is the base building block for location-aware applications, feature-rich maps and the retrieval of geographic-related data.
In a feeling, when you go abroad, Google Maps really begins to radiate in a manner it doesn't in the house. Mr. Robinson claimed his group asked Google to include the East Cut to its maps. A Google spokeswoman stated employees manually put the name after validating it through public sources.
Google's 360 degree Street Sight function is available in the Android variation of Maps application. The most basic method to gain access to this attribute is to find the area you wish to view, and also press and also hold that place. If a Road Sight is available, a little thumbnail will show up in the lower edge. By default, this app draws every one of its information from Google web servers in real time. It is possible to pick an area as well as download it for offline use, nonetheless.
In Rio de Janeiro, just 26 of the city's 1,000 favelas are mapped-- this despite the fact that the favelas are home to over a million people and also regarding a quarter of the city's populace. After all, Google itself is so embedded to our ordinary tech lives, we rarely think of it as having a professional application to something as interesting as traveling.
What is the URL mean?
A domain name is part of a URL, which stands for Uniform Resource Locator.
There are also data-sets that let you viewvirtual designs of the moon and other earths. Zoom Earth is just one of the most effective options to Google Earth only since it does not utilize much of Google's services for data mapping and yet provides fantastic images of our Earth. Similar to Google Earth, Zoom Planet is online and it reveals real-time info of weather condition, tornados, wildfires, and extra. The best component is that you can see high-resolution aerial views of the lots of areas in a zoomable map. While Google Planet is excellent, there are few other alternatives that can assist you do the same points.
data.
Is the YouTube API free?
Yes, using the YouTube API does not incur any monetary cost for the entity calling the API. If you go over your quota an 403 Error will be returned by the API. Yes it is, but some restrictions like limit you can use only 100000 units per day. and 3000 per second per 100 user per day.
Use the Print menu approach explained in the write-up above or record a screenshot onto your computer system and also print out the screenshot. If you don't wish to really publish however wish to maintain a copy on your phone, simply take a screenshot or display capture and also leave it in your photos folder/desktop view.
This Is Google's New Smart display tool.
Many individuals are not delighted with Google's data collection policies and do not want to hand over information greater than they have to. If for that reason or a factor of your very own, you are searching for Google Earth alternatives then you have pertained to the right place. Here are the 4 ideal apps like Google Planet you can utilize in 2020. Google Earth enables you to take a trip, discover, and learn more about the world by interacting with a virtual world. You can view satellite imagery, maps, terrain, 3D structures, and far more.
Google says it utilized satellite images as the basis for its revamped maps which this has had a "new color-mapping mathematical technique" put on it. Completion outcome does a much better job of showing off the differences between natural functions, such as between snowy tops and thick forests or environment-friendly areas and also sandy coastlines. The contrast shots listed below offer a concept of what the new color-mapping strategy is capable of. Google Maps is being upgraded to make it simpler to compare natural attributes in the environment, whether they're mountainous ice caps, deserts, coastlines, or thick woodlands.
What is a map URL?
The maps URL scheme is used to show geographical locations and to generate driving directions between two points. Unlike some schemes, map URLs do not start with a “maps” scheme identifier. Instead, map links are specified as regular http links and are opened either in Safari or the Maps app on the target platform.
Go to the major Google Maps internet site and type the address for the home you want to check out. This will show an overhead map of the property on screen. Click the "Street Sight" button to watch pictures of the residential or commercial property drawn from street degree by Google's very own Street Sight vehicles that circumnavigate the globe. Yes, a map can be published from Google Maps, either with or without directions.
But for lots of areas where homeowners were not sure of the history, authorities depend largely on Google. The Eye and others are now part of that official map.
So Google Maps started its trip greater than a decade back, worked in the direction of incorporating numerous applications.
In 2004, Google got this company from the bros.
The best component of training course is that Google Maps as well as all its related services are used absolutely free.
And finally launching Google Maps application in 2005.
Ultimately integrating it with various other business which Google purchased over the next couple of years related to live traffic analyzer as well as various other mapping related applications.
This feature supplies a powerful tool to present historic datasets. It does have restrictions, nevertheless, as Google Maps will only import the first 100 rows of a spreadsheet.
Maps and also images you create in Google Maps as well as Google Planet can be saved as KML documents This suggests you can conserve job performed in Google Maps or Google Planet. With KML files you can transfer information in between these two systems and also bring your map data into Quantum GIS or ArcGIS. Note that to the right of Layer there is a https://googlemapembed.com checkbox-- unchecking this box turns off (i.e. it doesn't appear on the map) a layer and its info. Uncheck the UK Global Fats layer and also click Layer 1.
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Ten ways your business can create marketing content to reach more customers
Content marketing is a strategy focusing on creating, publishing, and distributing relevant and valuable marketing and brand content, designed to engage your target market. The aim is to connect with your audience and build relationships, instead of simply informing about new products and promotions. This week, I talk about what content marketing is and why your business needs to be doing it, as well as ten popular types of content marketing you can use to grow your brand.
What is Content Marketing?
Content marketing typically focuses on social media networks, using content such as video to start conversations, engaging your audience, creating brand awareness, increasing loyalty and driving leads. The aim is to add value for customers independently of any products sold, a value that will one day be reciprocated in sales results. The long-term goal is sales, but the short-term goal is engagement.
Brands share stories to make the audience more familiar with them. Content is relevant, compelling and aims to engage customers at the right point in their buying consideration process.
“Many long-term benefits such as building brand loyalty by engaging with the target audience with valuable content without employing promotional techniques” (Pulizzi 2012b)
For more about Content Marketing, including a 15 minute video, see 50 Weeks of Marketing.
The Rise of Content Marketing
Over the past ten years, social media communities have become more prominent, and the popularity of businesses using content marketing has exploded as a branding tool. The digital world is saturated with assorted brands, so to remain relevant businesses must start conversations with potential customers in the multiple ranges of social media communities.
Content marketing is so attractive because of the typical high return on investment compared to other forms of traditional advertising. On average, businesses using content marketing gain more than twice as many leads as those who do not.
“Content marketing has become a leading marketing technique in digital marketing communication and uses the point of view of consumers to build relationships by creating and sharing engaging content in social media that enhance their daily lives.”
Your Content Strategy
You should have some sort of plan or goal with your content creation strategy. Know what your goal is. Your content needs to align with the tone of your brand and how you want to promote your content. Who is your content designed to reach? Why will they benefit from your message? Consider you are speaking to (your target market), What is the best way to communicate to them, and where the best place to reach these people is. If you are focusing on the gaming community, you would focus on YouTube rather than LinkedIn for example.
Ten ways you can use content marketing
When you first start producing content, it is important to focus your time and energy on what you are good at and what type of content your target audience would most like to consume. What type of content are you good at creating? Are you good on camera? Graphic design skills?
It would make sense to utilise your skills and use that primarily. Use formats that your audience already uses. Does your audience like watching long-form tutorial videos such as on YouTube? Or do they prefer a vivid photo on Instagram or an Infographic on Pinterest?
Blogging
For many businesses, blogs are central to their content marketing strategy. The advantages of a blog are you can sit down and write it in a couple of hours, or even 20 minutes. The length can be under 1000 words. They are also great for SEO, which means Google finds them easily. Blogs also drive engagement and shares. Some studies suggest that around 60 per cent of online purchases are made because of a customer reading a blog and posting four blogs a week can increase your website traffic by more than three times those posting less than once a week.
Tips for writing your own blog:
· Supply value and expertise. This builds a stronger relationship with current customers and builds credibility with prospective customers.
· Build a relationship with your readers with consistent and high-quality posts drives great traffic to your site. Some tips for writing a blog:
· Post at least once a week. Leave it too long and you can lose any following you started. Consistency is key. Update old posts and those that have done well.
· Link to other content. You can link to external social media or other pages on your site such as free tools or similar blog posts.
· Call to action. Have one of these at the start and end of a blog. You want people to keep going further with you. The end goal is to leads or a sale. Some of the posts can be aimed at how you supply a solution to people or centred around your brand.
· Optimise your blog for keywords. This will help people find your blog, and help customers find you. Find out what people are searching for when they are looking for product/service like yours and create topic around the content they might be looking for.
Video
Videos are a great form of content to grab your audience’s attention and engage them quickly. People share videos more on social media than other forms of content. Video content is becoming increasingly popular in the age of the smartphone. A third of the time spent online is by people watching video content and four times more people would rather watch a video about a product than read about it. These could be a product review or a how-to video. Brands that use video can expect to see more than twice as much traffic from search engines and improve the average time spent on their web pages by just over double, and landing pages with video content has a higher conversion rate, garnering up to 80% increase.
To use videos in your content, you can post is straight to the platform, or host it on YouTube. When it is on YouTube, it is easy to embed the videos into blog posts. All videos should offer value, and at the end of every video, you should include a call to action to send them further along the sales funnel. Send them to your website or landing page for a product.
I have embedded this post video on Community from YouTube.
youtube
Social Media Posts
Posting on social media is by far the most popular form of content marketing. Many businesses post on Facebook, Instagram or LinkedIn daily, to help reach their audience and nurture relationships. Social media is so popular because it is easy to reach potential customers, without them having to go look for you. While they scroll through the platform feed, amongst posts from friends and colleagues, your post can come up.
The ability to reach new audiences is also a powerful advantage of using social media. Social media content can be used to drive sales, but social media should be used to start a conversation with consumers and engage your target audience. Make sure that you have a mix of promotional and informational content across your social media channels.
All other nine types of content listed in this article; you can link through your social media. It is an important gateway to further content that can lead to an eventual sale.
Infographics
Infographics are an image that uses information and visuals to explain how something works in a way that is visually interesting and easily digestible. An infographic aims to educate your audience by providing useful information that adds value. This increases your credibility as someone who could solve their problem.
Any information that would receive help from a visual aid would be an excellent choice for an infographic. It can help people through visualise data, for example, statistics could be summarised with visual representations, charts, and graphics. Infographics are often shared on social media, which is a useful source of backlinks (link to your website through the image. Keep your designs simple and clean with plenty of white space, and not overloaded with text. Organise it into sections if you need to make it easier to follow.
Long-form Content
Long-form content is similar to a blog or eBook. Hosted on your website, Long-form is a terrific way to drive traffic and build thought leadership on a certain topic. Create a “how-to guide” or “Ultimate Guide” is a popular form of long-form content. The length is usually between five and ten thousand words, separated into chapters like eBooks. Make it free and readily available on your website. Break it down into sections - each chapter a new page on your website. Promote it heavily to drive traffic to your website.
White Papers
White papers are an information-dense form of content that offers a detailed solution or data on a specific topic. Similarly, to eBooks, White Papers are a piece of long-form content, the main difference being that white papers are more data-driven, detail-focused and information-dense. White papers should focus on a frequent problem of your target market and offer a solution. Well suited for B2B (business to business), they are a great tool to sell your business’s products or services and build your credibility as a thought leader. Again, it is a piece of gated content on your website or landing page (also called a lead magnet) requiring the “lead” to supply information about themselves to access the piece of free content. Some businesses are willing to give up more information about themselves than just an email to access a white paper.
eBook
It might feel a little overwhelming to write an eBook, but it is easier than you think, and they are great long-term lead magnets. Some people assume you must write something that is a hundred-plus page long. Well, you do not. The reality is, a lot of eBooks can range from ten to thirty pages long. Whatever the length, it must supply value. Do not feel like you must add “fluff” to something because it is not long enough. Often, focused and concise is good. Just supply useful information and your insight into your target audience about their needs and challenges.
A lot of people offer a product or a solution at the end of an eBook, which is fine. But it should not be more than 5 per cent of the content. It is not about selling to your audience, it is about building a relationship with target consumers so that they trust your brand and come to you when they are ready to make a purchase.
Example of an eBook landing page:
Again, eBook can be gated from your website, so you get an email in return. Writing an eBook can take a lot of time energy but can be outsourced. Often the leads that you will generate through this piece of gated content will provide an attractive return on investment.
Case Study
Case studies examine a specific business scenario in-depth, the case usually from your own business. The aim is to show your knowledge and how you supplied successful action, supplying social proof of the value you supply you customer or clients. Instead, done in a way that is not like an advertisement. It is how you supply a solution to a problem the reader may be having. You highlight how your service or product is applied to have a favourable outcome - help people understand how your business can help them and add value to them or their business. Helps build trust with new leads.
Case studies should follow this format:
· Summary of the study
· Explain the problem
· Explain your solution
· What were the results and why they matter?
Do not make your case study a boring summary of the results, write it like a story to engage the reader on the journey. If you can get a video testimonial from a client, that is a powerful form of case study content.
Check List
Checklists are a type of worksheet that supply a list of things to do in a step-by-step process to achieve some type of the desired outcome. These are great content assets for small businesses because they are easy to create and promote, yet still supply a significant value for the target audience. Checklist downloads are great lead magnets. They supply value as they are actionable, and supply a resource that users can utilise repeatedly, and they do not cost a lot of time or money.
Checklists should have a clean organization and have a concise copy. Lots of whitespaces and include your branding down the bottom. You can promote them at the end of blog posts for example and offer them in exchange for an email subscription sign-up.
Podcast / Interview
Interviews with industry experts, typically in the format of a podcast have grown in popularity in recent times. They are a long-form of content, and usually a discussion on a certain topic. This is a fantastic way to supply information to people who prefer to listen or watch as opposed to reading a long piece of writing. Again, they help to position your company as an expert in your industry. Podcasts have become a popular form of marketing content, which is an interview with someone interesting to say, usually 30 to 60 minutes long. Podcasts can be downloaded or streamed to a personal device for convenience.
You could utilise Facebook or LinkedIn Live, YouTube, have a transcript on your blog or you could be interviewed yourself by other podcasters or YouTubers. Make sure the material provides value for your target audience, choose interview subjects that can offer useful insight and information on the topics they care about.
That's it from this week's blog.
In summary, ten types of content your business should be using are:
· Blogging
· Video
· Social Media Posts
· Infographics
· White Paper
· Long-form Content
· Case Study
· eBook
· Checklist
· Podcast / Interview
Good luck with your content creation!
#marketing#marketing online#marketing strategy#content marketing#Brand Strategy#marketing blog#social media marketing#digital marketing#contentcreator#online learning#marketing 101
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How To Start a Blog and make money
Learn how you can start a blog today.
What is good than following your passion and make money.
People start blogging for reasons, like this:
Making money
Sharing the new learnings
Free travel
Review gadgets
Free travel
Etc..
I think your one of the above or some other reasons, blogging could help you achieve your goal.
A few things:
This is the total guide with some theory and practical knowledge. A little bit of reading, and a little bit to follow the step to start your blog.
This is the first thing you would like before we start:
The name of your domain.
Note: you'll always change your name within the future if you want.
Ready to start a blog.
Here are the steps to start a blog:
Step 1: Picking the blog topic
Step 2: Select the blogging platform
Step 3: Pick select domain name & hosting for your blog
Step 4: Setup the design of the blog
Step 5: Write your first blog post
Step 6: Share your writeup with the world
Step 7: Monetize your blog
Step 8: Drive traffic and gain more exposure
Note: To make it easier for you to take action, I’m suggesting only those options in terms of platform, hosting which are working for everyone.
How to start a blog free
Step 1: Choose a Blog name & domain name for your blog
1. Easy to remember
2.Easy to pronounce.
3.Easy to type
Just remember this 3-factor when you picking a domain name for your blog.
The name of your blog is that the most important part of success. A domain name is the URL of a blog that a visitor will use to open a blog.
For example; www.blogandtricks.in
A custom domain name is like www.blogandtricks.in, for which we need to pay $9/year = ₹599/year. However, I have shared a trick above which will help you save this $9/year = ₹599/year on domain purchase.
Now, there are rules which will help you to pick the best name for your new blog.
Prefer your suitable domain as my suggestion you have to select .com, .in, .org.
Your domain name should be easy to pronounce and simple to type.
Make sure your domain name should not be confusing to the listener.
You can use the Namechk.com for domain suggestion to check if your domain name is available or not. Simply enter any word that you simply have picked for your blog and it'll also show you available domain name suggestions.
My suggestion is to follow the 3 rules I shared below. Here are these things you should not do when selecting the domain name for your new blog:
Don’t use a too long domain name. Try to keep it lower than 14 characters. Ex: blogandtricks
I always prefer and suggest to use a domain name extension like .com, .in or .org.
The first answer you must have is, where must you create your blog?
There are many blogging platforms is there, and people have different opinions about each and every blog of them.
Most of the Bloggers start blogging on the Wordpress platform or Blogger platform.
Blogger is popular because it’s easy to use and Wordpress also.
Here is an interesting fact: 35% of the websites in the world are powered by WordPress.
Once complete crossed the testing period, you're ready for doing something more meaningful. Get a blogger blog or WordPress blog, and don’t confuse yourself with WordPress.com and Blogspot.com.
Blogger Hosted by Google so no installation issues. WordPress.com may be a freemium blog service that mixes the free WordPress blogging platform and premium hosting in one package.
How to start a blog in india
Free = $0 for life
Includes a WordPress.com subdomain, basic design customization, and 3GB Storage to get you started.
Personal = $2.99 per month, $36 billed yearly
Includes a free custom domain name, 6GB Storage, and removes all WordPress.com advertising.
Premium = $8.25 per month, $99 billed yearly
Includes advanced design tools, CSS editing, 13GB Storage for audio and video, plus the choice to monetize your site with ads.
Business = $24.92 per month, $299 billed yearly
Includes SEO Tools, Google Analytics support, Unlimited Storage, plus the option to install third-party themes and plugins, and remove the WordPress.com branding.
Step 3: What your blog is Niche? (About)
The very very first thing you wish to try to do is to find the niche of your blog. By niche, I mean finding a topic that your blog goes to be about Or search on google blog niche ideas.
I hope you don’t plane about your blog about every random thing and make money. This doesn’t work in 2020 and your chances of success are better when you blog on a single topic.
You might be a jack of all trades, and need to start out a blog on multiple topics, but it'll not be fruitful, as people like this topic and subscribe a blog, which is an authority on a selected topic.
Moreover, Google which is that the biggest search engine prefers a web site that's built on one single topic. For example, Blogandtricks topic is “blogging and tricks” related which is how you found us.
Now, the big question is
how to find the topic of your blog?
Here are some tips which will help to get started:
Find a topic that you just know better than anyone else. It doesn’t have to be the job you are doing, and it could be anything. Try to think about your topic that you simply most prefer to talk about, and you'll comfortably talk about it for hours.
The good idea is to select a topic that you simply usually know about that. The topic which you read about all the time is some things that interest you.
Also, confirm you've got a keen interest during a particular topic, and you'll add values together with your own insight.
For newbies, I always recommend to require the help of pen-paper and write down the topics in several columns that you simply like. For example:- Motivation, Fashion, Technology, Finance, Photography, Scientific research, Babycare, health care and so on. Now, try and write 5 post ideas for those different columns. When you are writing the post title, think about what you'll write without taking reference. By the end of the 5th article, it will help you to find the topic (Niche) that you like the most.
This is a critical step before starting a blog because it will help you to choose a new topic that you simply are most strongly passionate about that topic.
This will make sure that you'll not give out when your blog goes live.
If you're picking a topic that you simply like talk about and write on, it'll make sure that your give out period will never come. So, I assume you've got selected the niche for your blog which may make some money for you.
Conclusion- Selecting the suitable niche is that the first and therefore the important step for starting a brand new blog.
Design of your blog
Blogging platform? *Done*
Blog niche? *Done*
Domain name? *Done*
“The first impression is that the last impression”, that’s the Lines we follow for our blog.
Blog design is that the important aspect of your blog because a decent design will make sure that your visitors will love your blog. In fact, that's how your readers will remember your blog. Imagine your blog design as you with some good outfit.
In Blogger, there is a concept called “Blogger templates”(themes). These are ready-made designs that are available for every type of blogs.
There are many Free and premium Blogger templates(themes) out there. I always recommend to use that kind of theme suitable to your blog and makeover, you will have a quality design for your blog.
Here I am given you some link of blogger templets(themes) to use templets which I would recommend you to start with this templets.
You need to download templets(themes), and skin to make it suitable for you.
You can pick from the ready-made template and your blog design will be ready within several minutes.
Read: How to upload templets in blogger
How to plan your blog content
Plan your content
Before you start writing your first blog post in your blogger, you should make a content plan.
You can use a Trello board. This is a free Trello content planning board that you simply could use.
Content planning board
This Trello board also comes with a checklist help you write the proper article. Click on more on the right sidebar and click on the copy board.
In the article ideas, write down all your content that you simply could write down
. You can also create an outline of the content if you like.
It’s a good idea to do this in one sitting and next time you can start writing your content (one at a time).
How to start a blog writing
The real fun begins now, writing your first post.
I shall share some tips the articles link below to get you started, but here are little tips which can make sure you don’t make mistakes new bloggers usually make:
When you are writing your content, imagine there's a person sitting next to you, and you're talking to the person. Write within the first-person tone, because there's one that is reading your blog. as an example, you're reading this blog post alone. that's why you may notice, my tone is “I” and “You”.
Your content should cover all the aspects of the topic you're writing about. be happy to write down 1200+ words.
Do not copy images from Google or the other sources. Rather use these sites to download free to use images.
You can also embed videos from YouTube. this can be a tutorial on how to embed videos on your blog.
If you wanna skip the overall crowd and level up your blogging game, then read my guide SEO copywriting. this may ensure whatever you'll write will assist you to drive great traffic from search engines.
These are some of the important pages, which you should have on your blog.
About page: Contains detail about your blog, and you.
Contact page: A page with a contact form. You can use free contact form 7 or Jetpack contact form feature to create a contact form on WordPress.
Media kit page: You don’t need it now, but you should know about it. This page is where you will write about your blog traffic and available advertising options.
Now, the next step is to driving traffic.
Follow the steps mentioned here and that will help your blog to be visible in Google search.
Now, there are many techniques that you can use to get traffic to your newly created blog.
Getting social
Once you've got established your blog, make your blog social so your readers can join your community.
You just no need to stress, because I’m here to guide you with the resources.
To get social with your blog, Create this account Facebook page, Instagram account, a Twitter account.
Now, Make money from blogging in easy steps:-
Make money blogging
There are some ways by which your blog can earn passive income for you.
How to start a blog and make money
Here are some of the most popular ways:
Google AdSense
Media.net
info links
Affiliate marketing
Amazon affiliate program
Direct ad sales
Own digital products like eBooks, Online course
I am covering all these aspects of blogging money in this exclusive article: Make money from blogger
What Else you need to reach the next level of Blogging:
Learn SEO to drive free traffic
SEO means search engine optimization. This is an advanced topic and it’s hard to complete it in a single article. Many bloggers try not to concentrate on search engine optimization, and This is a big mistake.
SEO helps you to drive targeted traffic from organic search, which successively makes extra money for you. There are three parts of SEO(search engine optimization):
On-page SEO: Your content quality, Keyword placement, etc.
On-Site SEO: Crawling, indexing of your website.
Off-Site SEO: Get do-follow backlinks from other sites.
Evolution of SEO, I also like to add two more here:
Social signals: Social media plays a good role in improving your blog ranking. Google plus is proven to be the most effective social networking site to boost ranking.
User experience: New search engine optimization is all about giving a good user experience. Some of the key aspects of good user experience: Navigation, site loading, website design, readability so on.
If you've got done everything as mentioned above, you'll start getting organic and traffic from social media sites. Now, here I’m sharing a number of the chosen posts to assist you drive more traffic to your website.
One difference between the normal blog and a good blog is the detailing.
An A-list blogger usually takes of every small detail about to ensure that users subscribe to his blog, they like to be a part of this blog. This can be what we call turning one time visitors into readers. below some of the advance and less talked techniques.this techniques to take your blog to the new level:-
Get more blog readers and keep them
No one is read your blog and how can make them read
In the world of blogging, we always wish that there was someone who can guide to how to start a blog of your own.
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30 Ways to Drive Traffic to Your Website
30 New Ways To Drive Traffic Towards Your Blog
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sitepoint.com/boards/
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message boards.digitalpoint.com/
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Get more info visit BuzRush
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on Misinformation
The concept of the truth is...interesting. Religious people will discuss it regarding the authenticity of their texts. Legal representatives treat it as their bread and butter. To a journalist, the truth is what matters, and unbiased truth is the gold standard. Everyone has their intentions, and I like to think that the vast majority of people, when they help disseminate information, intend to do good.
...Which is why some of the things I’ve seen on social media these past few years have been disturbing.
Smarter Every Day has an entire three-part series, probably no more than an hour in total, in which he interviews social media scientists on their efforts to identify and quell misinformation. A lot of misinformation is political in nature. They have verified that both the president of the United States and the CEO of Twitter have reposted things from non-credible sources. More so than this, the sources themselves were fake. They were a foreign organization attempting to pose as a popular American, Trump supporting organization, and a completely made-up persona, respectively.
It transcends party lines, this continual spreading of misinformation. In 2016, hours after Trump won, a series of videos and other posts came out. One that appeared on my timeline was of a woman at a specific college who approached a Trump supporter rally. Someone harassed her, then when she walked away they attacked. She got in a fight and started to win, but when the police arrived they arrested her.
This didn’t happen. There was no evidence that this actually happened. By the time the police department itself denied that this ever occured and by the time she herself took the post down, multiple news sources simply reposted what she originally said. The majority of people who saw it probably didn’t think twice.
We’ve already identified this kind of misinformation taking place on both sides. One trick is to reverse google images; another is to take the few minutes of searching the original source. But it can be really hard. The only reason this story stuck out was because of the red flags it raised. I had a neighbor once, who got his tires slashed, and it may or may not have been a hate crime. That’s how it usually goes. Hate crime can be difficult to prove. It’s not very often that someone will carry out a crime, announce the politician they support, and then flee.
*****
I am not qualified to definitively state what happened or didn’t happen at the Dive Bar, a place I occasionally travel to for drinks, back in July. What I do know is that a woman claimed that this bar attempted to drug her, the police investigated, no evidence was found from 24 hours of camera footage, and the police investigation concluded.
What really happened? It’s probably pretty complicated. Maybe this woman was malevolent toward the particular bar, but maybe she simply made a mistake. Or maybe it did happen, it just seems...unlikely. Yet people continue to repost the story, including multiple people I have Facebook friends with. There were other unsubstantiated claims made on social media against the bar. Maybe there’s more to the story. But whoever shares this story is usually a person no more qualified to have a claim on a matter than me.
The next thing I’m approaching, at this point in time, is whether sex traffickers abduct women by putting random items on their cars (like honey). I’ve read dozens of YouTube comments, already, that claim this is indeed the case. But I don’t get it. Do sex traffickers routinely capture people at parking lots? What is their game plan? How do they keep these people under control? I don’t have evidence that this occurs or doesn’t occur, I’m just surprised that it isn’t easier for me to find full accounts on people abducted in this manner.
*****
A little while ago, I got a LinkedIn message from someone inquiring about the Splunk (a big data company) technical writer internship. She was actually already accepted, and I looked into her background and read some about some of her work. Her focus was misinformation: She would model it, she would research it, and she would write her findings down.
It’s fascinating stuff, but it’s still sort of sad that this kind of thing has to be researched so thoroughly.
We’re all intelligent people. We can approach things from a logical, scientific sort of perspective. And we have the capacity to be fair in our evaluation of the truth.
But now we have the ability to do damage to a reputation in a matter of minutes. All it takes is a post. Then people will perpetuate that, without properly taking the time and research to investigate authenticity. It’s all emotion, no logic. Emotion without logic is lunacy.
With proper time and consideration, this sort of research can lead to justice and the punishment on those responsible for carrying out crimes. Without proper time and consideration, it’s just misinformation.
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Digital Marketing and Types of Digital Marketing
As technology is advancing, more and more people are coming towards it. Digital marketing is drawing them towards themselves. Today we are going to discuss what is digital marketing and types of digital marketing. We will explain all of the digital marketing and we are also going to discuss its types.
Okay! Let's begin our post with the definition of digital marketing. We will later move on to its different types.
Digital Marketing and Types of Digital Marketing
Digital Marketing:
If any of the people out there are going to start an online advertisement or are going to start any sort of internet the business then you should know about such terms. This will definitely help you in your future business.
Definition:
"Digital marketing is the marketing of different products and services using digital means usually the internet but it may also include other means as well. Those other means are mobile phone display advertising etc. These are digital marketing channels which are a system based on the internet that can create, accelerate and transmit values from the producer to the terminal consumer."
To simply the above definition we can say that digital marketing is just like any other type of marketing which includes advertisements but on a more digital scale. Just like we put billboards, poster and other sorts of mediums through which we promote our products. In digital marketing, we mainly use the internet for the means of use promotion but in digital marketing, we also use a mobile phone, televisions and display advertisements etc.
Digital marketing is a much more umbrella term. It consists of different terms we use to promote our products. These media vary from type to type. The types of digital marketing are as follows:
Content Marketing.
Online Advertisements.
Native Advertisements.
Marketing Automation.
Email Marketing.
Online PR.
Affiliate Management.
These are the different types of digital marketing But we are not going to discuss them right now. We are going to discuss in the upcoming part.
If a person has a full grasp of digital marketing then he/she can be easily successful in their online career because this gives are a person means to think technically. This technical thinking takes the person business to a whole new level and becomes beneficial in their future.
Must Read: How to make money with the blog for beginners
Types of Digital Marketing:
As we have discussed above the different types of digital marketing. Now we are going in-depth to discuss these types because above we only talked about its types.
Let us start off our list with the following:
Content Marketing:
Content marketing is simply put is putting all of your data out on the internet. There are different ways through which you can put our data on the internet. We know a few methods like a podcast, YouTube, Facebook, Instagram, blogs etc. They provide us with the medium through which we can provide our data with other users.
Facebook provides us with the means to send our data out there in the form of text, audio, video etc. This helps us give our data out to the people we know about.
Instagram is the same is Facebook through which we can send the relevant data to piers we know about in the form of video or images.
In the case of YouTube, we can send our data like different videos like if I have a motivational or a funny then that thing is my content which I am putting out for different people to read.
The podcast is much like modern day radio through which we get to provide our subscribers to listen to our content in the form of audio.
Blogs are also an excellent way to provide viewers with pour content. It more or less like a diary in which the person provides them their own ideas and reviews about certain things.
Above mentioned is a good example of content marketing. Hopefully, this will give a good idea about it. This is only a single point of digital marketing and its types.
Online Advertising:
Online advertising is the management of different ads on different websites like Google, Facebook, YouTube etc. The heading of this point self-explanatory but we will continue on further. In modern-day and age advertising has become a source of income. In contrast to normal advertising online line advertising is done on the internet.
People place their ads on their site and when people come to visit their sites then the ad gets views and the owner on that site gets paid. We have seen many examples of such types on Facebook, YouTube and Google etc. Whenever we play a video on Facebook or YouTube an ad pops up every now and then and there are some ads on the sides as well. There are some sites which are filled with advertisements and such sites go downhill very quickly.
Hopefully this all of the viewers out they are a good idea regarding online advertising in digital marketing.
Native Advertisements:
In digital marketing this type of digital marketing native advertisement is similar to online advertisements but in native, we promote different articles via different means. We use different means like Outbrain, Tabula, Paulista or Lockerdom etc.
This is very helpful to bring traffic to your website. This is very helpful for bloggers because they usually do their work with articles. This is a very powerful form of advertisement to promote a website.
Hopefully, this gives a good idea of native advertisements in online marketing and types of online marketing.
Marketing Automation:
This is one of the most influential parts of digital marketing. This a full automation of your advertising marketing process using different software. This software is used to optimism your market process so that it more optimal and can bring in more and more traffic. There are various roles assigned to a person with such work. It is a continues job which includes always updating your website.
Without Marketing Automation a person can face very difficult circumstances in digital marketing because there are some people out there who do marketing automation as their breed and butter. This is their living.
Email Marketing:
Email marketing is writing email sequences according to the email campaign. This is a very complicated part because you have to adapt to the requests of the customers' requests. For example, you have to write an email for a campaign of 30 days or even 1 week etc. This purely depends on the customers needs. They also depend on the process of services, delivery etc.
Online PR:
Online PR stands fro online people's relations. To be good in online marketing a person must know how to reach out to people. They must know how to communicate with other people and how to interact with them. This helps out in the promotion of your websites as well as your self. This is a relatively new term. Nowadays people are going towards online PR because online behavior also matters.
Hopefully, that gives you a good idea Online PR in digital marketing and different types of online marketing.
Affiliate Management:
It is the management of different companies who are promoting your products on their websites. You must how to manage all the complications with them. For example, Uber has many affiliates that promote their services to different customers on different platforms.
Hopefully, this gives you a good idea about what is digital marketing and different types of digital marketing.
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FMP Research
Initial Research
For the initial research into my FMP, I drew up a brainstorm of different ideas what I could do for my FMP which were encompassing the different subjects like video, photography and graphic design. Each subject having a plethora of different ideas within spanning different topics, such as documentaries, short films about trans awareness, short films about Autism, photoshoots of landscapes or pollution awareness or game design etc.
As part of the initial research, I did a quick google of bizarre images involving food, i.e. Marshmallows or cookies. I wanted images that would provide almost no context, while invoking the imagination and intriguing the viewer, so they’d get curious on what it could be and want to find out more.
Target Audience Research
With my research into target audiences, I conducted a online survey to help determine who my target audience is based on demographic and psychographic profiling. My research shows my short film needs to mainly appeal to people between the ages of 16-18, so the minds of that group are still going to be immature enough to appreciate something bizarre.
The other results also show that my key demographic are people who enjoy fantasy, horror and comedy films, which works in my favour due to the fact that my short film fits under the horror/comedy boundaries, albeit very light horror fit for a small child.
My research did also show that my target audience do like/or are open to changes in their favourite films, though some feel like it depends on what the changes are.
Finally, my research showed that my target audience do love cookies, as long as raisin isn’t involved; which is perfect for me as cookies is paramount to my film.
Main Inspiration
My main source of inspiration for my video is actually a song. The song is called Cookies! by Ninja Sex Party, from the album “Attitude Party”, released in 2016. Cookies! Is in a comedy sketch format telling the story of a hard-core Metal guy who sits down and enjoys a plate of cookies, while the cookies are mistaking him for a demon and are freaking out over the fact they are being consumed. While managing to keep a light-hearted, hilarious tone to it. This song gave me the idea for my FMP, carrying strong inspirational vibes with it, it mainly gave me the conceptual idea and stemmed from it, was the other elements from it.
Ninja Sex Party – Cookies (https://www.youtube.com/watch?v=uriJOsWy_zU)
Accompanying image: https://ninjasexparty.fandom.com/wiki/Attitude_City_(album) (Bryan Wecht, Producer. David Dominguez, Co-Producer)
Brian Wecht, also known as Ninja Brian as his stage name, is best known as the music producer for the internet comedy band known as Ninja Sex Party with the lead singer known as Danny Avidan, who’s stage name is Danny Sexbang. Throughout his music career with Ninja Sex Party, he has helped to produce 6 albums for Ninja Sex Party.
Ninja Sex Party: (https://www.youtube.com/channel/UCs7yDP7KWrh0wd_4qbDP32g)
· NSFW (2011)
· Strawberries and Cream (2013)
· Attitude City (2015)
· Under the Covers (2016)
· Under the Covers Vol II (2017)
· Cool Patrol (2018)
· Under the Covers Vol III (Work in progress) (2019)
Brian Wecht has also worked alongside another internet comedy rap duo going by the name Starbomb, who create raps about Nintendo computer games, the band being called Starbomb who made their debut in 2013. Comprising of Ninja Sex Party’s Danny Avidan and Arin Hansen, most commonly known by his YouTube channel Egoraptor.
Brian as the producer is responsible for creating the arrangements, tempo, lyrics, instrumentation etc. of the music for Ninja Sex Party and Starbomb. Brian is quite fond of hard rock and metal music so creating the backing track for Ninja Sex Party – Cookies was bound to be up his alloy.
Brian Wecht: https://www.google.com/url?sa=i&source=images&cd=&cad=rja&uact=8&ved=2ahUKEwir3t7A-4viAhUJEBQKHbD6AlwQjRx6BAgBEAU&url=https%3A%2F%2Ftwitter.com%2Fbwecht&psig=AOvVaw2CsJhW66HQSs1Q_3qiPXg2&ust=1557405974523680
Ninja Brian https://www.google.com/url?sa=i&source=images&cd=&cad=rja&uact=8&ved=2ahUKEwibuZDa-4viAhWNAGMBHaVxDdAQjRx6BAgBEAU&url=https%3A%2F%2Fen.wikipedia.org%2Fwiki%2FBrian_Wecht&psig=AOvVaw2CsJhW66HQSs1Q_3qiPXg2&ust=1557405974523680
David Dominguez
David Dominguez works as the music video director for Ninja Sex Party, David especially worked on the music video for Cookies, David has also worked on albums for other artists such as Papa Roach, Breath Cycle and has even worked on the soundtrack for Ice Age.
https://warmaudio.com/artist-david-dominguez/
Brian and David have been influencing my work by helping me decide what kind of vibe or groove I want my backing music to have. When Brian worked on “Cookies” for Ninja Sexs Party, the music goes through transitions of upbeat, cheery vibes and dramatic, heavy metal music with a build up between the cheery music and the dramatic metal music.
Danny Avidan (Danny Sexbang) https://www.google.com/url?sa=i&source=images&cd=&cad=rja&uact=8&ved=2ahUKEwjY7aXz_IviAhWByIUKHfP1C-gQjRx6BAgBEAU&url=https%3A%2F%2Froosterteeth.fandom.com%2Fwiki%2FDan_Avidan&psig=AOvVaw1lDe8qBTMNW4T2Of25vxLy&ust=1557406343675146
gQjRx6BAgBEAU&url=https%3A%2F%2Froosterteeth.fandom.com%2Fwiki%2FDan_Avidan&psig=AOvVaw1lDe8qBTMNW4T2Of25vxLy&ust=1557406343675146
Arin Hansen (Egoraptor)
https://www.google.com/url?sa=i&source=images&cd=&cad=rja&uact=8&ved=2ahUKEwjjp72B_oviAhUF-hQKHQ09BpQQjRx6BAgBEAU&url=https%3A%2F%2Fwww.behindthevoiceactors.com%2FArin-Hanson%2F&psig=AOvVaw39uxymeghXpybFaxPo_NWF&ust=1557406646257645
Starbomb:(https://www.youtube.com/channel/UCuEOrLv3pYGDZ4ukrfeqf0Q)
Another major source of inspiration for me is an aged YouTube short known as Marshmallow Murder, created by a channel called Daneboe, most famous for Annoying Orange. It’s an old sketch what most people have seen by now but it makes good use of camera focusing, depth of field, composition and after effects to create something intriguing and seemingly innocent to watch despite the nature of the name. The after effects they use for the video are mainly used to apply human like faces onto the marshmallows that are able to show emotion. The animation and editing looks jarring to some but overall, the style is charming in a weird, eccentric way. It’s something you’d watch once and then never forget because of how much of a major black sheep it is on YouTube, back in the days when content creators had free reign of what they could put onto the service.
This has infuenced my work by helping me decide how to execute the sweet and innocent theme and transition it into something weird and possibly scary depending on who the viewer is. It has
Daneboe – Marshmallow Murder (https://www.youtube.com/watch?v=playnmJB_TI)
Legality
When it comes to my short film, the legality and ethics of it is very important to avoid any legality altercations taking place about copyright or trespassing upon private property if location recce wasn’t thorough enough.
With copyright, I need to be careful with how I use props and locations. For example, for the cookie props, I cannot claim I made them and pass them off as my property when the they could be from a supermarket under an already existing brand such as Maryland for example. As long as I don’t claim copyright and ownership of the cookies, it’s a healthy amount of product placement when viewed innocently.
For filming and editing, I cannot use the likeness of someone or something else without permission from the copyright holders. I need to think about the practicality and keep things simple and as original as possible to avoid any legal altercations
BBFC Age Rating: Legality
For my short film, I believe the appropriate age rating is PG. It’s generally light hearted, the violence is simply implied, it’s bright and colourful, there are no drugs or sex references but parents may be advised to watch for really young children, as well as Horror being at almost non-existent or very light. I think PG is a very fair rating but it’s suitable for all, with parental guidance.
Book Inspiration
I drew inspiration from a book about making short films covering different topics like script writing, location, casting etc., written by a professional film maker or crew member of a film maker. I looked at Location and what I need to consider when using a location or multiple locations with the many things you need to consider i.e. lighting, scene times, filming times, transitions between scenes etc. There was a lot covered with a lot of detail which is perfect for a budget film maker. It was very helpful with helping me decide how to make use of my desired locations.
Although, the book is written to appeal to budget film makers who need to make do with what they have who need to put extra consideration into what they want to do. It has influenced my work by addressing the issues a budget film maker needs to work with. With a limited budget who need to think small when it comes to location, can they afford to hire out a hotel room for one scene for example? It influenced me by making me think about what I need to do for future films with no budget and the things I could do. Like consider story progression so the transition from scene to scene occurs naturally and doesn’t feel forced. As well as the importance of considering noise pollution, lighting, the positioning of the props or where to set up the camera.
Thurlow, C. (2008). Making short films. 2nd ed. Oxford: Berg.
Here is my complete comprehensive collection of secondary research all put into a single post. Covering the legalities, age ratings, practicality, inspirations, producers etc. I have went into great detail into most, if not all subjects to make sure my research is as high detailed as possible. I outlined my main inspirations, secondary inspiratioons, book inspirations, how these inspirations influenced me on my film making and development and how it’s influenced my producer decisions.
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