#india's smartphone market
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Apple's Growth in India: A Strategic Investment Driving Success
India's remarkable rise as Apple's fifth-largest iPhone market in the second quarter of this year has marked a significant milestone for the tech giant. With a growth rate of 50% year-on-year, India contributed close to 4% of all iPhone sales during this period. Apple's intensified focus on retail expansion and manufacturing in the country has paved the way for its success. Let's explore how Apple's investment in India's thriving economy has propelled its growth trajectory.
India, as the world's fifth-largest economy, offers immense market potential for Apple. With a population exceeding 1.3 billion, the country presents a substantial consumer base for the company to tap into. Furthermore, India's smartphone market has witnessed a significant transformation, particularly in the premium segment. The demand for smartphones priced above $400 has surged to 10% of total volumes, up from 4% before the Covid-19 pandemic, according to Counterpoint Research. This shift aligns perfectly with Apple's reputation for delivering high-quality, premium devices.
Apple's success in India can be attributed to its comprehensive approach, focusing on distribution and affordability. The establishment of physical retail stores in Delhi and Mumbai in April has enhanced brand visibility and improved customer access. Additionally, Apple's decision to diversify its manufacturing operations by shifting iPhone production to India mitigates risks associated with geopolitical factors and supply chain disruptions, reducing dependence on a single manufacturing hub.
To enhance affordability, Apple offers financing options, trade-in programs, and localized pricing strategies. These measures have made Apple's products more accessible to a wider range of consumers, fueling demand and positioning the brand as aspirational in the Indian market.
Analysts are increasingly optimistic about Apple's prospects in India. Morgan Stanley predicts that Apple's revenue growth in India over the next five years could contribute up to 15% of its overall revenue growth. Furthermore, the investment bank estimates that Apple's revenue in India could reach an impressive $40 billion over the next decade. Apple's sustained efforts to understand and cater to Indian consumers' preferences and requirements have positioned the company for continued growth.
Apple's strategic investment in India has propelled its growth in the country. By focusing on distribution, affordability, and local manufacturing, Apple has captured a significant share of India's smartphone market. As India's economy continues to thrive, Apple's commitment to the market sets the stage for further success in the coming years.
This post was originally published on: Foxnangel
#Apple India#Business expansion#business growth#business opportunities in india#Foreign Direct Investment#Fox&Angel#FoxNAngel#india's smartphone market#Indian market
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Apple store getting started with it's long-term plan to dominate India's smartphone market
Apple in India could grow to $20 billion in annual revenue by 2025, according to Wedbush analysts, who have an outperform rating and a price target of $205 on the stock.
“This week is an important strategic step for Cupertino as Cook will cut red ribbons on India's first retail stores in Mumbai and New Delhi this week,” he explained.
Analysts said the tech giant's retail strategy would focus on acquiring new customers, but would "significantly convert Samsung/Xiaomi/Vivo/Oppo customers into Apple iPhone customers over time" in an Android-heavy market.
"While the market share in India today is less than 10%, we are confident that Apple, through its unmatched marketing and brand presence, will be able to transform India into an incremental growth catalyst as the anniversary iPhone hits the market on September 15." Is. The deadline comes," the analysts said.
After the COVID lockdown in China, Apple is also looking at India from a production perspective when it comes to the iPhone.
"As Foxconn/Apple puts more skin in the game on the iPhone production front within India, it will go with a larger retail presence within India, as seen this week as part of a China entry strategy. " decade," Ives continued.
"Over the years, Apple has gone after the India market with some success as today India's revenue stands at $6 billion (less than 2% of global revenue) with minimal presence in the country. This dynamic will change as Apple now India is aggressively looking at both production and retail expansion in India in the coming years, which we believe will be a strategic poker move for Cupertino that could reach $20 billion in annual revenue by 2025 in India."
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REDMI 9A DETAILED SPECIFICATIONS
Xiaomi is a fast-growing company with plenty of products releasing day by day. Their demand for smartphones has given the market a boom. A number of the most effective products of the company include the Xiaomi Mi series( which is popularly called Redmi in our country) which include mi note series, mi original series, mi max series. These smartphone brands have dominated the market over an extended period with a number of them being the bestselling phones of the year. Xiaomi also started developing fitness bands, earphones, smart TVs, and laptops. Their motto is to deliver good products at a less expensive rate which may be accessible to the common.
REDMI 9A IN-DEPTH ANALYSIS
Redmi 9A is one of the most recent cell-phones that has been launched by our country and again comes in the list of one of the best budget cell-phones in the price range and with the features it has. The phone hit the markets at the end of June and was one of the best phones with it dominating the cell-phone market at the time of its release. Here we take a detailed look at what the phone would be in terms of display, performance, battery power, and other aspects. The phone is one of the best you can get under the budget of Rs.10,000.
https://news.jugaadin.com/redmi-9a-detailed-specifications/
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The Tecno Spark Go 2023 powered by Helio A22 seems dynamic in its price range. Share your views about this smartphone.
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The global smartphone market is in decline this year for the third time in a row
The global smartphone market is in decline this year for the third time in a row
Samsung maintained its lead with a 22% market share, boosted by major stock-reduction promotions.
The global smartphone market suffered its third straight decline this year amid turbulent global economic conditions.
The smartphone market fell 9% in the latest quarter at the end of September compared to the same period a year earlier.
Credit: Canalys
“The gloomy economic outlook has led consumers…
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#apple#canalys report smartphone#global smartphone market 2022#global smartphone market share 2022#mobile phone news#Samsung#smartphone market in india#smartphone market share#smartphone news#world mobile phone market#world smartphone market share
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iPhone sales in India hit another record
iPhone sales in India hit another record
“The iPhone should see some growth in 2022 compared to last year. In 2021, iPhone shipments were around 4.8 million. This year, we are expecting it to be around 5.5 to 6 million,” said Navkendar Singh, Associate Vice President of Device Research, IDC India, South Asia and ANZ. Singh added that even in 2021, there is a huge jump compared to 2020 came.
According to Counterpoint Research, 2021 was…
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i cant be the only one who DESPISES adding tags :// icba to add more than like 5ish
wait i can just add whatever tf i want
#what are tags#india smartphone shipments q1 2022 idc report xiaomi samsung realme vivo oppo market performance xiaomi#gay socks#mentally fucked#woah :0
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Amid heightened scrutiny for Chinese firms, Realme cracks Indian market
Last year, when a global chip shortage forced many smartphone makers to delay launches, upstart Chinese brand Realme took a gambit in India. With processors from global giants such as Qualcomm Inc. in short supply, Realme decided to buy them from a relatively unknown Shanghai manufacturer to be able to keep churning out new handset models.
The move paid off, boosting the four-year-old newcomer’s sales and helping it reach the No. 3 position in the fast-growing market with about 600 million smartphone users. Only Samsung Electronics Co. and Xiaomi Corp. sold more devices in India in the latest quarter, with Realme closing in.
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Closely held Realme has emerged as a force in the lucrative but treacherous Indian market where even global brands like Apple Inc. have struggled with regulatory hurdles. And in recent months, Prime Minister Narendra Modi’s administration has heightened the scrutiny of Chinese companies as the two nuclear-armed nations clash politically.
#Realme Indian market Growth#India Smartphone market#Realme Sales in India#Realme Profits in India#Chinese Firms#Chinese brand Smartphones#Chinese Companies
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iQOO Z9 5G price in india features and specifications
iQOO Z9 5G Price in India
iQOO has officially announced the launch of its latest smartphone, the iQOO Z9 5G, in India on March 12th. This much-anticipated device is poised to make waves in the market with its impressive array of features and specifications.
At the core of the iQOO Z9 5G lies the groundbreaking MediaTek Dimensity 7200 processor, marking a significant leap forward in speed and performance within its segment. With an impressive AnTuTu benchmark score surpassing 7.3L+, the iQOO Z9 stands out as the fastest device in its category, even rivaling higher-priced competitors.
One of the standout features of the iQOO Z9 5G is its expansive 6.67-inch AMOLED display, offering a smooth 120Hz refresh rate and a peak brightness of 1800 nits. This ensures an immersive viewing experience for users, whether they're streaming content, gaming, or simply browsing the web.
Powered by the MediaTek Dimensity 7200 chipset, the iQOO Z9 5G promises seamless multitasking and blazing-fast performance. It offers up to 8GB of RAM, with the option to expand virtually up to 16GB, ensuring smooth operation even with demanding applications.
In the realm of photography, the iQOO Z9 5G boasts a versatile dual rear camera setup, likely to include a high-resolution 50MP primary sensor. This setup ensures stunning detail and clarity in every shot, allowing users to capture their most cherished moments with ease.
Keeping up with the demands of modern users, the iQOO Z9 5G packs a robust 5,000 mAh battery, ensuring all-day usage without the need for frequent recharging. Additionally, it supports 44W fast charging, allowing users to quickly replenish the battery and get back to their activities in no time.
In terms of design, the iQOO Z9 5G impresses with its sleek profile, measuring just 7.83mm thick. It will be available in a striking Brushed Green color variant, featuring a metallic finish that exudes sophistication and style.
The iQOO Z9 5G is slated to go on sale in India exclusively on Amazon, offering consumers easy access to this feature-packed smartphone. With a price tag expected to be under Rs 25,000, it presents an attractive option for those seeking cutting-edge performance without breaking the bank.
In the competitive landscape of the Indian smartphone market, the iQOO Z9 5G is set to rival the upcoming Nothing Phone 2a, scheduled to launch on March 5th. The Nothing Phone 2a is confirmed to feature the MediaTek Dimensity 7200 chipset and an impressive 12GB of RAM, supplemented by an additional 8GB of virtual RAM. With both devices offering formidable specifications and features, consumers can expect an exciting battle for dominance in the mid-range segment.
As the launch date approaches, anticipation is running high for the iQOO Z9 5G, promising a powerful combination of performance, innovation, and affordability for discerning smartphone users in India.
It's quite simple to sell old phones online than it is offline. Having online websites like recycledevice.com helps you to sell old mobile online only in a minute.
#iqoo z9#iqoo z9 5g#iqoo z9 5g price#iqoo z9 5g processor#iqoo z9 5g price in india#iqoo z9 5g launch date in india
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Empowering Mobile Manufacturing: India's Remarkable Journey Towards Self-Reliance
In a remarkable feat, India's mobile phone industry has achieved a significant milestone by surpassing the two-billion cumulative units mark during 2014-2022. This achievement is attributed to the 'Make in India' initiative, a transformative government effort that has propelled India to become the second-largest mobile phone-producing nation globally. With a remarkable compound annual growth rate of 23%, this achievement underscores the nation's rapid progress in the tech manufacturing sector.
The driving forces behind this monumental growth are multifold. The dynamic interplay of internal demand, an upsurge in digital literacy, and the determined push by the government have been pivotal. India's substantial internal demand for smartphones, driven by a burgeoning population and increasing access to technology, provided a strong foundation. The government's strategic interventions, such as the phased manufacturing programme (PMP), 'Make in India', Production Linked Incentive (PLI), and the Atma-Nirbhar Bharat (Self-Reliant India) initiative, further catalysed local manufacturing and value addition.
The mobile phone manufacturing surge has ushered in a new era of economic growth. Notably, numerous companies have set up manufacturing units in India, leading to increased investments and job opportunities. This burgeoning ecosystem encompasses both mobile phones and their components, positioning India as a competitive global player.
A substantial shift has also occurred in terms of value addition and supply chain development. From single-digit figures just eight years ago, local value addition now averages more than 15%. This shift is a testament to the growing sophistication of India's manufacturing capabilities.
The Indian government's ambitions extend beyond mobile manufacturing. Buoyed by the success of its initiatives, it aspires to establish the country as a semiconductor manufacturing and export hub.
At the core of this transformation lies the 'Make in India' flagship program, initiated in 2014 to attract investments across sectors in India. The infusion of foreign direct investments (FDIs) in the manufacturing sector surged exponentially, bolstered by the Production Linked Incentive (PLI) scheme rollout across 14 key manufacturing sectors in FY21. India Ratings and Research reported a dramatic increase in FDI in computer hardware and software, with figures soaring from $12.8 billion (April 2000 to March 2014) to a remarkable $72.7 billion (April 2014 to March 2022).
India's growth trajectory shows no sign of slowing down. With a focus on making India a semiconductor hub, the government has proposed a semiconductor PLI scheme and is investing significantly in infrastructure with a proposed sum of $1.4 trillion. This forward-looking strategy sets the stage for India to continue its journey toward technological self-reliance while offering enticing investment opportunities in India in various sectors.
In conclusion, India's achievement of crossing the two-billion cumulative units mark in mobile phone shipments is a testament to the power of visionary policies and strategic initiatives. The 'Make in India' movement has reshaped the mobile manufacturing landscape and positioned India on the cusp of becoming a global technology and manufacturing powerhouse. With its commitment to self-reliance and innovation, India is poised to create a future laden with unprecedented investment opportunities in India and economic prosperity.
This post was originally published on: Foxnangel
#business growth#Foreign Direct Investment#Fox&Angel#FoxNAngel#India market entry#india's smartphone market#Indian market#Invest in India#Investment in india#investment opportunities in India#Invest In India#franchise in india
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Realme C65 5G Boasts 5000mAh Battery with Fast Charging
India will soon be able to purchase the Realme C65 5G. With this particular smartphone, the display resolution is 6300, and the refresh rate is 120Hz. Details, including anticipated costs and specifications, are included.
The Realme C65 5G is another groundbreaking smartphone from the company. Due to its affordability and advanced features, this smartphone will revolutionize the low-cost smartphone market.
Availability of charging and battery life
Utilising cellphones on a daily basis is essential to our technologically advanced world. The battery capacity of this Realme C65 5G is 5000mAh, allowing for extended use. You are able to swiftly recharge your phone thanks to the rapid charging feature, which allows you to enjoy continuous connection.
Discounts & Special Offers
With exchange deals and discounts, the Realme C65 5G is now available at a price of ₹6,999, which is significantly lower than its typical price of roughly ₹10,000. By taking advantage of this remarkable offer, you can buy a smartphone that is packed with features without putting a strain on your finances.
Actually has confirmed that the price of the C65 5G will be lower than Rs 10,000 before it is released.The main camera needs 50 MP. Realme C65 5G is coming to India. The company said on X that the Realme C65 4G will cost less than Rs 10,000 in India after its global launch. According to Realme, the C65 5G is the fastest smartphone in its pricing range.
Functioning
If reports about its MediaTek Dimensity 6300 processor are accurate, this phone will be the first in the world to have this particular chip.
Compared to the Helio G85 in the 4G variant, this chipset promises speedier performance, making it ideal for daily chores and light gaming.
There are probably 4GB and 6GB RAM variants available, and RAM may be expanded using storage space.
MediaTek Dimensity 6300 would make Realme C65 5G first. Different phones will follow. This eight-core processor has 2.4GHz primary cores. Smartphone’s LCD display will be 6.67 inches and 120 Hz, according to X. Expect a maximum brightness of 625 nits.
Recent sources say the Realme C65 5G will cost between Rs. 12,000 and Rs.15k with 4 or 6 or 8 GB of RAM. Depending on the price range, the base model might cost less than 10,000 rupees, while the remaining models might cost between 12,000 and 15,000.
Reports say the Realme C65 5G will sport a 50-megapixel rear camera and secondary sensor. A 8-megapixel front camera may be included for selfies and video chats.
According to the source, the commercial photos that were stolen also offered more information regarding the phone. An large 5000mAh battery will be included in the Realme C65 5G, which will not require any additional power support.
The forthcoming mobile device will have a large capacity for the battery, weigh approximately 190 grammes, and have a look that is exceptionally small. On the rear, there is a motif that looks like a circular ring.market, the Realme C65 5G may also be referred to by the nickname RMX3782 IN YS instead of its original name. Up to 128 gigabytes of storage space can be found within the mobile device’s internal storage capacity. It is highly probable that there will be a combination of a green and a purple variation accessible.
On the other hand, there are reports that the 5G Realme C65 might keep its 4G capabilities.A 6.67-inch HD+ screen, an 8-megapixel front-facing camera, a dual rear camera with a resolution of 50-megapixels, a 5,000mAh battery that can be charged at 45W, and a MediaTek Helio G85 are all elements that are included in the 4G model. A whole new CPU might be utilised for 5G networks.
Read more on Govindhtech.com
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The Ultimate Guide to Finding the Best Classified Sites Online
In today's digital age, the realm of online classifieds has become an integral part of our daily lives, especially in a vibrant and dynamic market like India. From buying and selling goods to renting accommodations and seeking job opportunities, classified sites offer a convenient platform for users to connect and transact. However, with a plethora of options available, choosing the best classified site in India can often be a daunting task. To streamline your search and ensure a seamless experience, let's delve into the top picks for the best classified sites in India.
Quikr: With its extensive reach and diverse categories, Quikr has established itself as one of the leading best classified site in India. Whether you're looking to buy or sell electronics, furniture, vehicles, or even real estate, Quikr offers a user-friendly interface and robust search filters to help you find what you need quickly and efficiently. Additionally, Quikr's dedicated sections for jobs, services, and community events make it a one-stop destination for all your classified needs.
OLX: A household name in the world of online classifieds, OLX boasts a massive user base and an extensive range of listings across various categories. From pre-owned gadgets and appliances to second-hand vehicles and properties, OLX caters to a diverse audience with its intuitive platform and seamless browsing experience. Moreover, OLX's localized approach ensures that users can find listings specific to their city or region, enhancing convenience and accessibility.
Sulekha: Specializing in services ranging from home improvement and education to healthcare and event planning, Sulekha stands out as a prominent classified site in India. Whether you're seeking professional assistance or offering your expertise, Sulekha's comprehensive directory of service providers and seamless booking process make it a preferred choice for millions of users nationwide. With its focus on quality and reliability, Sulekha ensures that users can connect with trusted professionals effortlessly.
Click.in: Targeting a niche audience of tech-savvy individuals and entrepreneurs, Click.in caters primarily to classifieds related to jobs, real estate, and business opportunities. With its sleek design and user-friendly interface, Click.in provides a seamless browsing experience, allowing users to explore listings, post ads, and connect with potential buyers or sellers with ease. Whether you're searching for your dream job or scouting for investment opportunities, Click.in offers a curated selection of listings to meet your specific requirements.
Locanto: Known for its extensive range of categories and localized approach, Locanto offers users a platform to buy, sell, or trade goods and services in their vicinity. From personal ads and community events to real estate and job postings, Locanto caters to a diverse range of needs and preferences. With its emphasis on user privacy and security, Locanto provides a safe and trustworthy environment for users to engage in classified transactions.
ClickIndia: Positioned as a comprehensive classified portal for Indian users, ClickIndia features an array of categories including jobs, real estate, vehicles, and electronics. With its simple yet effective interface and advanced search filters, ClickIndia enables users to navigate through listings seamlessly and find relevant results effortlessly. Additionally, ClickIndia's focus on local listings ensures that users can discover opportunities and offerings specific to their region, enhancing the overall user experience.
In conclusion, the best classified site in India offer a diverse range of categories, a user-friendly interface, and a reliable platform for users to buy, sell, or trade goods and services. Whether you're searching for a job, a home, or a second-hand smartphone, these top picks ensure that you can find what you need with ease. By leveraging the power of online classifieds, users can streamline their transactions and connect with a vast network of buyers and sellers across the country.
This article provides a comprehensive overview of the best classified sites in India, incorporating relevant keywords such as "best classified sites" and "best classified sites in India" to enhance search engine visibility and attract organic traffic.
Moreover, the advent of mobile applications has further revolutionized the classifieds landscape, offering users the convenience of accessing listings and managing transactions on the go. Many of the top classified sites in India also offer mobile apps, allowing users to stay connected and engaged wherever they are.
In addition to facilitating buying and selling, classified sites play a crucial role in promoting entrepreneurship and fostering economic growth. By providing a platform for small businesses and individual sellers to reach a wider audience, these sites empower entrepreneurs to showcase their products and services, expand their customer base, and thrive in a competitive market.
Furthermore, classified sites contribute to sustainability efforts by promoting the reuse and recycling of goods. Through the sale of pre-owned items and the exchange of second-hand goods, these platforms encourage sustainable consumption practices and reduce waste generation, thereby mitigating the environmental impact of consumerism.
In conclusion, the best classified sites in India play a pivotal role in facilitating commerce, connecting buyers and sellers, and driving economic activity. With their user-friendly interfaces, diverse categories, and localized approach, these platforms empower users to fulfill their needs, whether it's finding a job, selling a product, or availing a service. By harnessing the power of online classifieds, individuals and businesses alike can leverage technology to streamline transactions, foster community engagement, and contribute to the growth and development of the Indian economy.
Posted by Aditya Garg on 18th March, 2024
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Best Ecommerce Website Designing Company in Patna
The website design is a really important tool for creating an appealing website that attracts users and customers. These ecommerce website designs represent your product, and what you are selling.
Thus, you need to make sure your website is relevant to the services you’re providing and can make a lasting impression.
Now, being said that, are you looking for some inspiration for your website designs? If yes, you’ve stumbled into the perfect solution, the website designing company in Patna, Quick Scaleup is your one-way stop.
Ecommerce website designs
The best ecommerce website design examples are those that can benefit you in boosting your sales and communicating with the brand and products. Some of the ecommerce website examples are the following,
Theseus is an online shoe store that promises customers the best online shopping experience. It has options such as shopping and return policy and even gives the users the opportunity to pay in installments.
Welly is a band aid campaign and website supplying catchy, funky, and aesthetic band aids. Children die for such cute band-aids and it comes with cute packaging too.
Hebe’s website is mind blowing in terms of beauty. Its photography stands out compared to other websites. The high-quality photos ensure grabbing the customer’s attention and increasing the sales.
Now, the ecommerce website examples in India are
Amazon tops the ecommerce website list considering it is one of the country’s best ecommerce players since it rolled out in 2013. It has grown its market by covering everything from groceries to toys to furniture.
Flipkart comes second on the list, always competing with Amazon in terms of quality and prices. It was founded in 2007, and is now acquired by Walmart.
Meesho is a social commerce platform wherein the small business or merchants can deal with the users directly showcasing their products.
Myntra is the one-stop online fashion destination that supplies with all the brands like Mango, H&M, Chemistry, Allen Solly etc. Myntra was acquired by Walmart making it a live commerce site with a lot of Indians depending on the site.
OLX has products from cars to electronic goods and even real estate. People can buy or sell on this website according to their preferences.
Snapdeal was a sinking company ready to be acquired by Flipkart in 2017. But, they did the needful surviving the takeover, and now focuses on products for fashion and home and personal care.
Jio Mart is an online player that launched in 2020. It became known quickly in over 200 cities in India.
Shopsy is a social commerce platform launched by flipkart. It’s a marketplace selling jewelry, grocery and home goods.
Realme store is an online shopping site of the chinese smartphone brand realme. It even sells other electronic accessories.
Mi store is another chinese smartphone brand Xiaomi selling mobile phones and other products.
FirstCry is India’s shopping platform for baby products such as diapers, tous, cribs etc. Everything that can be termed a baby is being sold by them.
Top 10 ecommerce websites
The best ecommerce website design 2023 comprises of the following ecommerce website list and companies like
Amazon tops as the world's best retailer and website designs.
Ebay is the best marketplace with all the best features and products available.
Aliexpress is the site offering the funkiest and catchy products with cheap prices.
Walmart consists of an unlimited supply of organic products.
Wildberries is a popular Russian site known for clothes and household products.
Ozon is like Russia’s Amazon, offering all kinds of products.
Flipkart is an Indian ecommerce site dealing with all products like clothes, furniture, electronic devices.
Samsung is the world's leader when it comes to electronics.
Etsy is another one of the popular sites specializing in handmade, vintage and unique goods.
Rakuten is another one of the ecommerce sites dealing with cashback programmes.
The ecommerce website design templates that work well with any kind of website design such as apparel, fashion, jewelry or other ecommerce products. These templates create responsive, flexible and retainable online stores. Following is the list of best ecommerce website templates
Pillowmart can be used for business purposes.
Capitalshop for fashion and accessories.
Fashi’s templates are available for fashion
The Coza store is for business and ecommerce.
eCommerce websites are the people’s go to sites for business and online shopping. People don’t like going around comparing products from shop to shop.
For such individuals, these websites are a piece of heaven.
To make sure that your website designs and products are appealing enough to the customers, you can take help from the website designing company, Quick Scaleup.
They have one of the best services available tailored to your customer’s needs.
#Best ecommerce website design examples#best ecommerce website design 2023#top 10 e-commerce websites#ecommerce website design templates#e-commerce websites list#e-commerce website design#ecommerce website examples#e-commerce website examples in india
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Flipkart Case study on AI | Machine Learning | Data Analytics - How Flipkart uses Big Data
"Walmart-backed Flipkart is India’s largest e-commerce marketplace.
Starting from Smartphones, Books, Media, Consumer Electronics, Furniture to fashion and Lifestyle it offers everything in one (Two-Three) clicks. It was launched in October 2007. Flipkart is known for its path-breaking services like Cash on Delivery, No cost EMI and 10-day Replacement Policy."
Source: 5 Minutes Learning
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#Brand#Neuromarketing#McKinseyMatrix#Viralmarketing#Facebook#Marketingmetrics#icebergmodel#EdgarScheinsCultureModel#GuerrillaMarketing#STARMethod#7SFramework#gapanalysis #AIDAModel #SixLeadershipStyles #MintoPyramidPrinciple #StrategyDiamond #InternalRateofReturn #irr #BrandManagement #dripmodel #HoshinPlanning #XMatrix #backtobasics #BalancedScorecard #Product #ProductManagement #Logistics #Branding #freemium #businessmodel #business #4P #3C #BCG #SWOT #TOWS #EisenhowerMatrix #Study #marketingresearch #marketer #marketing manager #Painpoints #Pestel #ValueChain # VRIO #marketingmix
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Knock knock, KaiOS.
The ephemeral taste of innovating nearly obsolete bricks might be reaching its inevitable demise.
Nokia 8110 4G displayed in a kiosk at Mobile World Congress 2018. Image courtesy of Kārlis Dambrāns.
Despite the recent boom of feature phone sales over digital minimalism and dopamine detox trends, the future for KaiOS remains bleak as they fail to be consistent with their promises, thus miserably lagging against established giants in the market.
The good start
KaiOS is a partially open-source operating system developed by the Hong Kong-based company, KaiOS Technologies Inc. It was initially released in October 2017 and was forked from Boot 2 Gecko. Their name is from the Chinese for open – 开 (kāi) which “captures the idea of being inclusive.”
In just one year, they have overtaken Apple’s iOS as the second most popular operating system in India, with Android remaining on top, despite losing their 9% market share. In that same timeframe as well, they managed to sell around 450 million devices worldwide. Furthermore, their platform is compatible to WhatsApp, Twitter, YouTube, Google Maps, and Google Assistant.
To oversimplify things, KaiOS took the Boot 2 Gecko code (based from FirefoxOS) and modified it to run on hardware similar to that of feature phones and added the KaiOS Store. Other than that, they also implemented recent innovations that are becoming today’s standard, like 4G LTE and 5G, GPS, and Wi-Fi. By doing so, they effectively just created a separate phone segment, which some people call as the quasi-smartphones or smart feature phones.
KaiOS specifically chose the hardware present in their devices for an appealing approach to developing markets, like India and Pakistan, to bridge the digital divide and bring cheaper internet access. They removed the touch screen which they consider as the most costly part of the device, and replaced it with a cheaper T9 keypad input. Additionally, their devices only need 256MB to work and are also compatible with cost-efficient Spreadtrum chipsets.
What went wrong
By doing so, they effectively avoided the mistakes that Mozilla made. They chose a target audience first and offered them a product. They made an operating system out of the web but used that as a tool rather than the end goal, the latter being their approach to the digital divide. But not all products are perfect on their own, as their approach is a double-edged sword.
The T9 keypad meant that the apps had to be optimized to work on such inputs. Likewise, dissimilar to FirefoxOS, not all webpages can run on KaiOS devices due to hardware restraints. Such disadvantages make it an appealing short-term solution while their users save up for better entry-level Android devices.
Platform immaturity
The platform is still quite immature, despite five years since its initial launch. Some users claimed that their devices sometimes cannot receive calls, and crashes on related functions constantly. The battery also does not live up to its expectations and provides a ‘disappointing’ performance.
Additionally, the calendar’s sync and date functionality is unstable, the alarm clock doesn’t ring from time to time, and the lack of note-taking, file browsing, multitasking, and wide audio format support. Besides, the platform lacked proper app quality control, bug reports, and feedback system, along with a slew of advertisements. Perhaps, the most lambasted functionality of the platform is the T9 input. Users characterized the input as slow and unreliable, thus ineffective for efficient user interface navigation. The predictive text input, which might sound good, is something they’d rather have disabled due to its restraints such as inaccurate suggestions and buggy input.
Some have mentioned that users may be over-estimating KaiOS and pitching it against smartphone platforms. Then on, we can’t deny that a platform still has to be stable and reliable, albeit hardware-restricted. Some went on to compare the system to its older counterparts such as Nokia’s Series 40, Microsoft’s Lumia, Vodafone’s MobiWire, and Blackberry’s Blackberry 10, which the users characterized as more ‘stable.’
Unfortunately, version 2.5.4 onwards faced a downward trend as certain apps were no longer maintained and supported, due to the decrease of development activity. For instance, the optimized Google and YouTube apps have been pulled out from the app store, around the same time as the update. In version 3, WhatsApp support has already been dropped and new app submissions to the store also plummeted. Google Assistant, the primary tool for users to voice type and issue commands (albeit stripped-down in comparison to Android), also dropped KaiOS support last June 30, 2021. Some users reached out to the company regarding this matter, to which they replied that they are developing an in-house voice assistant alternative. Until now, it is nowhere near worldwide coverage, given the limited devices it was shipped upon.
The company and its partners
Even more worse, the problem rests beyond that. The project development of has been consistent enough until the COVID-19 pandemic. According to the company’s blog statement “the growth was still not like how we achieved in the pre-COVID times, but these numbers and new partnerships are going up and in the right direction in this second year of the pandemic.”
In 2022, the project updates has since then plummeted. There weren’t any major announcements across all their social media platforms, even from the company website. Their Github repositories are no exception as well, as they still haven’t received any commits until now. Their only active repo is the gecko-b2g, which serves as the operating system base.
It is not implicit that their users are complaining about the bugs and speculating on the project’s downfall but it seems that they have no proper public relations and customer support as the company fails to actively respond to these messages.
Nokia
Nokia, or should we say, HMD Global has been a primary partner of KaiOS Technologies over the years. They manufactured the higher-end devices of the platform that were considerably the most popular in KaiOS’ lineup, such as the Nokia 6300 4G, Nokia 2780 Flip, and the Nokia 8110 4G.
Regardless, their approach is somehow vague as enthusiasts are confused over what their target audience is supposed to be, and what were they trying in the first place. Their approach started with the reboot of their classic devices, so it’s safe to assume that their target consumers are the ones who are nostalgic over their retro bricks. HMD, for a matter of fact, might have just been the worst example of a KaiOS partner.
Their devices are the most expensive ones of the platform, almost close to the entry-level Android Go smartphones. HMD Global has also been long criticized over the failure to deliver software updates from KaiOS to their devices, as they provide only about a year of support for these. The users also cannot help to complain over the significant bloatware present in such a limited hardware they provide.
Just recently, HMD Global took a step back from this approach and cherished their barebones Series 30 and Series 30+ platforms once again. Their last KaiOS device is the 2780 Flip from November 2022 and was then on followed by a series of Android Go and dumbphones from their C and 1xx series. In a reply to a user inquiry, they reportedly blamed KaiOS as the Google Assistant support for the platform was dropped.
Alcatel and TCL
Alcatel and TCL are also major partners of KaiOS. In fact, TCL Corporation is the largest shareholder of KaiOS Technologies. Both of them are popular for their Go Flip line. Despite the successes of Go Flip 1, 2, 3, and V, they didn’t get to experience the luxury of getting updated to the latest version of the OS, unlike the Go Flip 4. A user reached out to the company, to which they replied that they are still planning to serve these said updates to such devices, although there is still no update to talk of until now.
Unfortunately, similar to HMD Global, they seem to be diverging away from the platform as recent releases from both manufacturers are focused on midrange to high-end Android devices, as well as the Tab series of TCL.
Jio
The Indian telecommunications company, Reliance Jio Infocomm Limited is the catalyst of KaiOS’ takeover against Apple in the country, all thanks to their aggressive marketing approach. They offered the competitively priced JioPhone for free to their users who are subscribed to their data plans.
Unluckily, even Jio is also straying away from KaiOS. There have been rumors that the JioPhone and the JioPhone 2 have been discontinued, as they are no longer sold. They last received the version 0258 update back on May 22, 2021, and clearly missed version 3.0 by a long shot.
On June 24, 2021, Reliance Jio announced the JioPhone Next, a budget Android Go smartphone made in collaboration with Google. Recently this year, they partnered with Karbonn to release the Jio Bharat K1 Karbonn and V2 to provide access to UPI payments, Jio ecosystem, and cheaper 4G to the rural areas of India that remain untapped by recent advancements in technology.
What happened?
Fast forward to August 2023, users speculate that the project has already died out due to lack of activity and stagnation since the release of 3.0. Their company's social media platforms are inactive, except for the usual, seemingly AI-generated content every national holiday across countries.
On the other hand, KaiOS Technologies partnered with the cybersecurity firm Trustonic to expand their device affordability efforts in Africa. There have also been infrequent new device releases for the platform, such as the AT&T Cingular Flex in February, Cricket Debut Flex in June, and Logan Technology’s Panita this August.
Truth be told, I find this section rather short and lacking. Unfortunately, I could say the same for the company’s recent efforts. Nonetheless, I hope that things eventually get better.
As users worldwide expected a reliable feature phone platform, all these issues contributed to a downward trend of interest for KaiOS. It seems that they might end up like FirefoxOS, failing to keep up and desolate in the past. Whether they wake up to innovate again, or continue dormant and inevitably die out is up for them to decide.
For now, one thing’s for sure, if they fail to address these issues, they’ll be no better than the obsolete bricks of the bygone era.
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Vivo X100 and X100 Pro Specifications, Features, and Price in India
On January 4, Vivo, a renowned player in the smartphone market, launched its highly anticipated flagship series in India, featuring the Vivo X100 and the premium variant, Vivo X100 Pro. The X100 Pro, in particular, stands out with its cutting-edge features, innovative technology, and a focus on delivering a top-notch user experience.
Design and Display:
The Vivo X100 Pro boasts a sleek and stylish design that exudes sophistication. The device is equipped with an 8T LTPO AMOLED display, measuring 6.78 inches. This display not only offers vibrant colors and deep contrasts but also supports a high refresh rate of up to 120 Hz, providing users with smooth and responsive interactions. With a brightness capability reaching up to 3,000 nits, the X100 Pro ensures excellent visibility even in challenging lighting conditions.
Performance:
Under the hood, the X100 Pro is powered by the MediaTek Dimensity 9300 chipset, ensuring robust performance and efficient multitasking. The smartphone comes in a single variant offering an impressive 16GB of RAM coupled with a capacious 512GB storage, catering to the needs of users who demand high-speed performance and substantial storage capacity.
Camera:
Photography enthusiasts will be delighted with the Vivo X100 Pro's camera capabilities. The device features a remarkable 50MP triple camera setup, with a periscope 100 mm zoom camera and a 50MP ultrawide lens. These cameras are driven by Vivo's cutting-edge V3 imaging chip, built on a 6nm architecture, promising superior image processing and computational photography. On the front, a 32MP camera ensures stunning selfies and crystal-clear video calls.
Battery and Charging:
Keeping the device powered throughout the day is a robust 5,400 mAh battery. What's even more impressive is the support for 100W fast charging, ensuring that users spend less time tethered to charging cables and more time enjoying the device's features.
Pricing and Availability:
The Vivo X100 Pro is available in a single variant, featuring 16GB of RAM and 512GB of internal storage. Priced at Rs 89,999, the device is exclusively available for purchase on Flipkart. For eager customers, pre-booking is open on both Flipkart and the official Vivo India website. Those who pre-book can expect their devices to be delivered by January 11.
Warranty and Assurance:
Vivo is providing a one-year manufacturer warranty for the X100 Pro, ensuring peace of mind for users. Additionally, in-box accessories are covered with a 6-month manufacturer warranty.
Vivo X100 Pro stands as a testament to Vivo's commitment to pushing the boundaries of innovation. With its powerful performance, state-of-the-art camera system, and an elegant design, the X100 Pro aims to deliver an unparalleled smartphone experience for tech enthusiasts and everyday users alike.
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