i have finally started crating the puppies overnight as of this last weekend and they’re doing amazing, i usually just have to get up once to let them out to potty (which is what i’m doing now), but it has led to the unexpected consequence of sivi thinking he can just yell at me at literally any hour to go piss.

Dog Training 101 Club | Learn the Secret

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Dog Training 101 Club | Learn the Secret

Wikimedia Commons Prior to the 1980s, Karen Pryor was a marine-mammal trainer who used Skinner’s operant principles to teach dolphins and develop marine-mammal shows. In 1984, she published her book, Don’t Shoot the Dog: The New Art of Teaching and Training, an explanation of operant-conditioning procedures written for the general public.[23] In the book Pryor explains why punishment as a way to get people to change often fails, and describes specific positive methods for changing the behaviour of husbands, children and pets.[33] Pryor’s dog training materials and seminars showed how operant procedures can be used to provide training based on positive reinforcement of good behavior.[23] Pryor and Gary Wilkes introduced clicker training to dog trainers with a series of seminars in 1992 and 1993. Wilkes used aversives as well as rewards, and the philosophical differences soon ended the partnership.[34] Community Domestic Violence program free phone consultation Spain Featured articles 07 Sep 2017 9:48:52am Click to view our recent Guard Dog Training  TV Commercial! This course is specifically designed to teach handlers how to manage dogs that bark, lunge, growl or pull towards other dogs while on-leash. In one study laboratory-bred Beagles were divided into three groups. Group A received an electric shock when the dogs touched the prey (a rabbit dummy fixed to a motion device). Group H received a shock when they did not obey a previously trained recall command during hunting. Dogs in group R received the electric shock arbitrarily, i.e. the shock was administered unpredictably and out of context. Group A did not show a significant rise in salivary cortisol levels, while group R and group H did show a significant rise. This led to the conclusion that animals which were able to clearly associate the electric stimulus with their action, i.e. touching the prey, and consequently were able to predict and control the stressor, did not show considerable or persistent stress indicators, while animals that were not able to control the situation to avoid the shock did show significant stress.[62] 22 Aug 2017 12:28:33pm Upcoming class Thursday 7 June, 2018 Typically replies within an hour Observational learning[edit] Martingale collar             – Immediate access to Homework Sheets and Training Notes for your course ^ Jump up to: a b Millan 2010, p. 87. DELTA Society DELTA Institute These classes are where you can take your basic dog training skills and turn them into more – our trainers want to challenge both you and your dogs. Looking forward to a dog you can take anywhere? That begins with early socialisation, and there’s no better-or more fun-way to tackle your puppy’s socialisation than Puppy Promenade. Join fellow puppy owners and their pups for trainer-guided super-socialisation strolls through Hahndorf and Stirling. Safely introduce your puppy to the big, wide, busy world, setting early expectations for her public behaviour. A great addition to puppy preschool class at your veterinarian clinic, Promenade helps your puppy learn good manners apply outside the classroom, too. Welfare inspectors Dry Food Volume Behaviour Problems Help! My Dog Is… Pulling and tugging on the leash on walks This is really PAWsome!LadbrADORs are ADORable! Privacy policyAbout WikipediaDisclaimersContact WikipediaDevelopersCookie statementMobile view Ok, he’s finally home. Training needs to begin immediately, considering the new pattern on the rug, not to mention the dog’s breakfast he’s made of your new Manolo Blahnik strappy sandals. But where should you start? Social The good news is, we can still help!  Simply give us a call on 0435 855 367 and we can discuss other effective and helpful options. 6, Elizabeth St Croydon, VIC, 3136. Recalls with distraction Contact us so we can help determine if your issue is training or behavioural. Website Terms & Conditions Wet Cat Food (Vet Diet) youtube 201 Rookwood Rd Yagoona 2199 Leash Walking Workshop Jump up ^ Bailey, R. E.; J. A. Gillaspy, Jr. (2005). “Operant Psychology Goes to the Fair: Marian and Keller Breland in the Popular Press, 1947–1966”. The Behavior Analyst. 28 (2): 143–159. PMC 2755380 . PMID 22478446. Embed Video Members Area 3 How dogs learn Unlimited access to group classes Pocket pets Other Feedback Anti Anxiety Products absence of aggression. Stage 6 Older Puppy Training Workshop Student Notes Select one of the following: Books thy are so cute ABC Education Feeding Accessories DUCE Site Specific Induction Choosing an NDTF Trainer 26/07/2018 Patient gallery Social Media Tracking Trials Add a listing Powered by Seamless CMS In fact his behaviour got increasingly worse as the year went on. Finally I turned to sit drop stay, and I can happily say my dog is medication free and acting more like a dog, than he did the entire year he was on the prescribed medication. Behaviour vets can have their place, but I’d definitely recommend trying sitdropstay before spending the big bucks on the behaviour vet option. See more Dog Facts Email: * Our philosophy Not a single treat involved, all about your own mindset and the influence of that on your dog’s mindset. Contact us Now servicing Melbourne, Adelaide, Brisbane and Sydney with weekly dog pickup, dog training and delivery service, more information Dog Training Melbourne Tank Kits Report Animal Cruelty Call 1300 4 777 22 Animals On Course If your dog reacts this way, bringing them to the Levels Training classes would be very stressful for him/her.  This is not only a potential danger to your dog and other dogs but it is also very hard for your dog to learn when they are stressed. A shy, neurotic, withdrawn, fearful mess Barking Behavior Communication Emotions Human-canine bond Intelligence If you have ticked one or more box one of our 7 week training programs could change your relationship with your dog for the better. Observational learning is the learning that occurs through observing the behavior of others. This form of learning does not need reinforcement to occur; instead, a model animal is required. While the model may not be intentionally trying to instill any particular behavior, many behaviors that are observed are remembered and imitated.[52] The domestic dog is a social species and its social dependency makes it aware of the behavior of others, which contributes to its own behavior and learning abilities. There is, however, ongoing discussion about how much, and how, dogs can learn by interacting with each other and with people.[53] Boarding your dog BOOK ORIENTATION 27 Aug 2017 1:58:27pm Toggle navigation Students Area – May and Sep 15 Care and welfare

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fbq('track', 'ViewContent', content_ids: 'dogtraining.dknol', ); Six week group training course Understanding[edit] Jockey 1413 Creek Rd (Cnr Meadowlands Rd) What Your Body Language Tells Your Dog Class Six Book a Class Working at Vetwest Lead By Example Found a Pet KID 2: They tend to bite or mouth a bit, they have really sharp needle teeth. Create New Account Main article: Dog communication Basic dog psychology Browse, select and collect in store! Save time and let us do the shopping for you. Just place your order online ahead of time and enjoy the convenience of our Click & Collect service. Available nationwide at PETstock stores, our team will have your order ready when you visit and we’ll even carry it to the car for you. It’s so easy, it’s pet’s play. Dog Care | Tips and Advice Available Here Dog Care | Effective Solutions Available Here Dog Care | Visit Our Website Here Legal | Sitemap

13 Reasons Why You Should Consider Text-Based Marketing

The urgency and intimacy of text-based marketing make it attractive to businesses. But it’s those same qualities that make SMS communication from a brand especially risky.

However, when done strategically, respectfully, and in a contextually relevant way, Ardath Albee, CEO of Marketing  Interactions Inc., says the profitable benefits of SMS marketing easily supersede the most common pitfalls of this unique channel.

SMS marketing benefits easily supersede the pitfalls, says @Ardath421. #intelcontent Click To Tweet

She presented on the topic at the Intelligent Content Conference this year, Automation Isn’t Just for Email: Why Messaging Can Be the Conversation that Counts.

Before acknowledging and addressing the sometimes disastrous risks of SMS (short message service) and MMS (multimedia messaging service) marketing, Ardath shares 13 reasons the medium can (and often does) outperform other channels and automated tactics.

HANDPICKED RELATED CONTENT: Conversational Content: How to Market Through Text Messaging and Chatbots

1. Personal devices are more personal than ever

“People are looking at their smartphones out of boredom,” Ardath points out. Nearly a third of millennials globally check their phone screen at least once every five minutes without being prompted by an alert or notification, according to KPMG’s 2017 Me, My Life, My Wallet Report.

2. Texting is the most-used mobile device feature

The only thing more personal than the phone itself is the standard messaging app, where users spend more time than anywhere else on their device. Ninety-seven percent of all smartphone users text their contacts at least weekly.

3. 85% of mobile device users prefer a text from businesses over phone calls or emails

Turns out, when given the choice, customers would rather engage via SMS messaging than by way of voice or email — a surprising fact given what many marketers expect.

85% of mobile users prefer SMS messages over emails or calls from businesses via @ATT #research. Click To Tweet

4. B2B brands hesitate to integrate texting, creating a low-competition vacuum of opportunity

Ardath explains that your business clients are individual consumers who receive text marketing from B2C brands during off hours (think puppy food, car insurance, or local restaurant deals). Why, then, wouldn’t they expect professional vendors to target them with productivity tools or services throughout the workday?

HANDPICKED RELATED CONTENT: How to Get the Right Content to the Right People at the Right Time: A Look at This American Life

5. Users don’t need to download a new app or learn to navigate a new interface

These days, each new channel comes with a learning curve for both brand and user. Texting doesn’t require any new skills.

6. Users don’t even need a smartphone or internet access

Whether by choice or necessity, some people carry simpler mobile phones. They don’t (or can’t) consume web-based data when away from Wi-Fi. They can’t consume infographics, streaming audio, social updates, and blog posts, but they can receive your texts.

7. Text messaging can be used at every stage of the buyer’s journey

To visualize this, Ardath encourages marketers to think about mobile messaging from different perspectives – marketing, sales, service, etc. “You could use text messaging to engage at every stage of the buying process, which becomes more and more important when we’re challenged to create better and better customer experiences across our entire customer relationships,” she says.

HANDPICKED RELATED CONTENT: Road Map to Success: Creating the Content of Your Audience’s Dreams

8. Texts are interactive

Users opt in to initiate the conversations. Then, keywords keep the interaction dynamic. Receiving a text, opening it, and considering a response puts users in an active role.

9. SMS marketing is one to one

Often, marketers time campaigns in hopes of serving audiences right around the time they need that touch. With text messaging, the customer decides when to interact. This takes all guesswork out of the “right people at the right time with the right content through the right channel” formula.

With text messaging, the customer decides when to interact, says @Ardath421. #intelcontent Click To Tweet

10. Text exchanges provide customer insights for contextual relevance

Relevance is both the most valuable factor in automated marketing and the hardest to determine. Texting with a customer exposes context clearly and accurately on demand. When a person replies “ROI” in the scenario below, for example, you know what information they want and that they want it immediately.

HANDPICKED RELATED CONTENT:

Why Automation Is the Future of Content Creation

How to Write Email Newsletters That People Want to Open and Act On

11. User behavior shows customers desire text support

Want proof SMS marketing is something customers want? Quiq’s 2017 research shows the majority of users would pay more for a product or service that comes with text support, and feel more positive toward brands that offer mobile messaging. Nearly half the respondents said they would even choose one product over another based on the availability of text messaging.

Nearly 50% respondents would choose 1 product over another based on availability of text messaging. @goquiq Click To Tweet

HANDPICKED RELATED CONTENT: How to Write Content That Engages Mobile Readers

12. SMS marketing can prepare your team for chatbots

It’s nearly impossible to know what a chatbot can (and can’t) do for your content marketing without some early experimentation. Thankfully, the automation of mobile messaging can provide that.

HANDPICKED RELATED CONTENT: Don’t Fear Chatbots If You Have a Rich Content Strategy

13. Open and click-through rates outperform email

“In every research report that you see for marketing, email is the No. 1 most effective channel for most marketers,” Ardath says. “But look at the average open and click-through rates. This is the best channel we’ve got, and we’re getting 6 percent click-through?”

Compare that with SMS marketing, and you’ll have a new standard, says Ardath. “Sustainably, over time, what you find is a nearly perfect open rate for a text message,” she says. “And most of the response is in less than 5 minutes, where email could take 90 minutes, five days, five months, or whenever (customers) find you in the bottom of their inbox.”

SMS #marketing open rates = 97% and CTR = 36%, says @Ardath421. #intelcontent Click To Tweet

Cumulatively, these potential benefits pose an inherently tempting opportunity for enterprise marketers. However, Ardath warns against a haphazard approach to SMS marketing.

Why text marketing is known as a minefield (and why it doesn’t have to be)

Arbitrarily trying to implement a mobile messaging program can result in disaster. Even a well-thought-out exchange can go awry.

The most obvious pitfall is legal non-compliance. The good news is a simple participation agreement is all you need to gain permission to text. “The Telephone Consumer Protection Act has a bunch of regulations, and you have to be in compliance,” Ardath says. “Here’s the deal: Users have to opt in.”

A simple participation agreement is all you need to gain permission to text, says @Ardath421. #intelcontent Click To Tweet

Instead of seeing the opt-in requirement as a chore, consider it an opportunity for further qualifying your leads. An example of this could be a VIP offer for executives only.

The individual opts in by responding to the message on the left, disclosing his or her professional role and desires, as well as accepting the expectations this brand has set: type of content, frequency of delivery, and how to opt out or access assistance.

Another pitfall to avoid is a poorly planned route through transactions. “Last month I was in Scottsdale, and when I got to the Fairmont to check in, my room wasn’t ready,” Ardath recalls. The front desk offered to text Ardath when her room was ready, a convenience she appreciated. Eventually, she checked into her room, delighted with the amenities and decor.

“So they send me another text, just checking in, they want to know how my stay is going so far. They’re doing their Net Promoter Score thing, please rate them 1 to 10, and have a great day,” she says. “I am happy. I just had breakfast, things are going well, and I say, ‘10, yeah, I’m a happy camper.’” The Fairmont immediately replies, asking her to rate her stay on TripAdvisor.

“Now here’s the deal,” Ardath explains, “I just checked in. I’ve got three more days for them to screw it up. And not only that, but they want to interrupt my stay to go out to TripAdvisor and post a review?”

The hotel blew the opportunity to serve a guest by flipping the conversation and asking for a favor that at the time the user was unlikely to do. “Context is really important, especially when you’re interacting through someone’s smartphone,” Ardath says. “They’re expecting more from you.”

In addition to being customer-initiated, two-way exchanges, the key differences between SMS marketing and other marketing automation tools are that they rely on clear keywords and they afford the ability for a human to step in at any time.

As Mark Zuckerberg has said, “You should be able to message a business like you message a friend.”

What he did not say is that businesses should have access to you the way your friends have access to you. To ensure that your SMS marketing is as successful as a trusted friend’s communication, use it to serve your customer first, not your brand.

Playing through many potential scenarios and readying responses before administering your text-marketing program is the only way to prioritize your audience’s needs over your business goals.

SMS marketing, when done correctly, positions your brand as that friendly, useful, even human helper. When used well, these text exchanges put users back in control of the conversation so brands can improve, and, ultimately, serve.

Here’s an excerpt from Ardath’s talk:

HANDPICKED RELATED CONTENT: Chatbots, AI, and Context: Top Takeaways From Intelligent Content Conference

Join content tech trailblazers at ContentTECH in 2019 to learn more about how marketing tools can enhance and scale customer conversations. To be among the first to learn the event details, register here. 

Cover image by Joseph Kalinowski/Content Marketing Institute

The post 13 Reasons Why You Should Consider Text-Based Marketing appeared first on Content Marketing Institute.

from https://contentmarketinginstitute.com/2018/09/text-based-marketing/

13 Reasons Why You Should Consider Text-Based Marketing

The urgency and intimacy of text-based marketing make it attractive to businesses. But it’s those same qualities that make SMS communication from a brand especially risky.

However, when done strategically, respectfully, and in a contextually relevant way, Ardath Albee, CEO of Marketing  Interactions Inc., says the profitable benefits of SMS marketing easily supersede the most common pitfalls of this unique channel.

SMS marketing benefits easily supersede the pitfalls, says @Ardath421. #intelcontent Click To Tweet

She presented on the topic at the Intelligent Content Conference this year, Automation Isn’t Just for Email: Why Messaging Can Be the Conversation that Counts.

Before acknowledging and addressing the sometimes disastrous risks of SMS (short message service) and MMS (multimedia messaging service) marketing, Ardath shares 13 reasons the medium can (and often does) outperform other channels and automated tactics.

HANDPICKED RELATED CONTENT: Conversational Content: How to Market Through Text Messaging and Chatbots

1. Personal devices are more personal than ever

“People are looking at their smartphones out of boredom,” Ardath points out. Nearly a third of millennials globally check their phone screen at least once every five minutes without being prompted by an alert or notification, according to KPMG’s 2017 Me, My Life, My Wallet Report.

2. Texting is the most-used mobile device feature

The only thing more personal than the phone itself is the standard messaging app, where users spend more time than anywhere else on their device. Ninety-seven percent of all smartphone users text their contacts at least weekly.

3. 85% of mobile device users prefer a text from businesses over phone calls or emails

Turns out, when given the choice, customers would rather engage via SMS messaging than by way of voice or email — a surprising fact given what many marketers expect.

85% of mobile users prefer SMS messages over emails or calls from businesses via @ATT #research. Click To Tweet

4. B2B brands hesitate to integrate texting, creating a low-competition vacuum of opportunity

Ardath explains that your business clients are individual consumers who receive text marketing from B2C brands during off hours (think puppy food, car insurance, or local restaurant deals). Why, then, wouldn’t they expect professional vendors to target them with productivity tools or services throughout the workday?

HANDPICKED RELATED CONTENT: How to Get the Right Content to the Right People at the Right Time: A Look at This American Life

5. Users don’t need to download a new app or learn to navigate a new interface

These days, each new channel comes with a learning curve for both brand and user. Texting doesn’t require any new skills.

6. Users don’t even need a smartphone or internet access

Whether by choice or necessity, some people carry simpler mobile phones. They don’t (or can’t) consume web-based data when away from Wi-Fi. They can’t consume infographics, streaming audio, social updates, and blog posts, but they can receive your texts.

7. Text messaging can be used at every stage of the buyer’s journey

To visualize this, Ardath encourages marketers to think about mobile messaging from different perspectives – marketing, sales, service, etc. “You could use text messaging to engage at every stage of the buying process, which becomes more and more important when we’re challenged to create better and better customer experiences across our entire customer relationships,” she says.

HANDPICKED RELATED CONTENT: Road Map to Success: Creating the Content of Your Audience’s Dreams

8. Texts are interactive

Users opt in to initiate the conversations. Then, keywords keep the interaction dynamic. Receiving a text, opening it, and considering a response puts users in an active role.

9. SMS marketing is one to one

Often, marketers time campaigns in hopes of serving audiences right around the time they need that touch. With text messaging, the customer decides when to interact. This takes all guesswork out of the “right people at the right time with the right content through the right channel” formula.

With text messaging, the customer decides when to interact, says @Ardath421. #intelcontent Click To Tweet

10. Text exchanges provide customer insights for contextual relevance

Relevance is both the most valuable factor in automated marketing and the hardest to determine. Texting with a customer exposes context clearly and accurately on demand. When a person replies “ROI” in the scenario below, for example, you know what information they want and that they want it immediately.

HANDPICKED RELATED CONTENT:

Why Automation Is the Future of Content Creation

How to Write Email Newsletters That People Want to Open and Act On

11. User behavior shows customers desire text support

Want proof SMS marketing is something customers want? Quiq’s 2017 research shows the majority of users would pay more for a product or service that comes with text support, and feel more positive toward brands that offer mobile messaging. Nearly half the respondents said they would even choose one product over another based on the availability of text messaging.

Nearly 50% respondents would choose 1 product over another based on availability of text messaging. @goquiq Click To Tweet

HANDPICKED RELATED CONTENT: How to Write Content That Engages Mobile Readers

12. SMS marketing can prepare your team for chatbots

It’s nearly impossible to know what a chatbot can (and can’t) do for your content marketing without some early experimentation. Thankfully, the automation of mobile messaging can provide that.

HANDPICKED RELATED CONTENT: Don’t Fear Chatbots If You Have a Rich Content Strategy

13. Open and click-through rates outperform email

“In every research report that you see for marketing, email is the No. 1 most effective channel for most marketers,” Ardath says. “But look at the average open and click-through rates. This is the best channel we’ve got, and we’re getting 6 percent click-through?”

Compare that with SMS marketing, and you’ll have a new standard, says Ardath. “Sustainably, over time, what you find is a nearly perfect open rate for a text message,” she says. “And most of the response is in less than 5 minutes, where email could take 90 minutes, five days, five months, or whenever (customers) find you in the bottom of their inbox.”

SMS #marketing open rates = 97% and CTR = 36%, says @Ardath421. #intelcontent Click To Tweet

Cumulatively, these potential benefits pose an inherently tempting opportunity for enterprise marketers. However, Ardath warns against a haphazard approach to SMS marketing.

Why text marketing is known as a minefield (and why it doesn’t have to be)

Arbitrarily trying to implement a mobile messaging program can result in disaster. Even a well-thought-out exchange can go awry.

The most obvious pitfall is legal non-compliance. The good news is a simple participation agreement is all you need to gain permission to text. “The Telephone Consumer Protection Act has a bunch of regulations, and you have to be in compliance,” Ardath says. “Here’s the deal: Users have to opt in.”

A simple participation agreement is all you need to gain permission to text, says @Ardath421. #intelcontent Click To Tweet

Instead of seeing the opt-in requirement as a chore, consider it an opportunity for further qualifying your leads. An example of this could be a VIP offer for executives only.

The individual opts in by responding to the message on the left, disclosing his or her professional role and desires, as well as accepting the expectations this brand has set: type of content, frequency of delivery, and how to opt out or access assistance.

Another pitfall to avoid is a poorly planned route through transactions. “Last month I was in Scottsdale, and when I got to the Fairmont to check in, my room wasn’t ready,” Ardath recalls. The front desk offered to text Ardath when her room was ready, a convenience she appreciated. Eventually, she checked into her room, delighted with the amenities and decor.

“So they send me another text, just checking in, they want to know how my stay is going so far. They’re doing their Net Promoter Score thing, please rate them 1 to 10, and have a great day,” she says. “I am happy. I just had breakfast, things are going well, and I say, ‘10, yeah, I’m a happy camper.’” The Fairmont immediately replies, asking her to rate her stay on TripAdvisor.

“Now here’s the deal,” Ardath explains, “I just checked in. I’ve got three more days for them to screw it up. And not only that, but they want to interrupt my stay to go out to TripAdvisor and post a review?”

The hotel blew the opportunity to serve a guest by flipping the conversation and asking for a favor that at the time the user was unlikely to do. “Context is really important, especially when you’re interacting through someone’s smartphone,” Ardath says. “They’re expecting more from you.”

In addition to being customer-initiated, two-way exchanges, the key differences between SMS marketing and other marketing automation tools are that they rely on clear keywords and they afford the ability for a human to step in at any time.

As Mark Zuckerberg has said, “You should be able to message a business like you message a friend.”

What he did not say is that businesses should have access to you the way your friends have access to you. To ensure that your SMS marketing is as successful as a trusted friend’s communication, use it to serve your customer first, not your brand.

Playing through many potential scenarios and readying responses before administering your text-marketing program is the only way to prioritize your audience’s needs over your business goals.

SMS marketing, when done correctly, positions your brand as that friendly, useful, even human helper. When used well, these text exchanges put users back in control of the conversation so brands can improve, and, ultimately, serve.

Here’s an excerpt from Ardath’s talk:

HANDPICKED RELATED CONTENT: Chatbots, AI, and Context: Top Takeaways From Intelligent Content Conference

Join content tech trailblazers at ContentTECH in 2019 to learn more about how marketing tools can enhance and scale customer conversations. To be among the first to learn the event details, register here. 

Cover image by Joseph Kalinowski/Content Marketing Institute

from http://bit.ly/2R9b3a2