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COMPETITORS.
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PRODUCT. APPAREL, ACCESSORIES & PERFUMES.
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Brand Strategy.
Comme des Garçons is recognized worldwide for collaborating with well known brands such as Louis Vuitton, Hermes, Supreme, Levi’s, Nike, Lacoste and numerous more. But as well as collaboration with brands they are also known for collaborating with contemporary artists. 
Comme des Garçons created new audiences through their pop-up shops before the advent of social media from 2004-2009. 
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Björk wears COMME des GARÇONS in Isobel music video. 
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Customer Profile by Scarlett Armitage for COMME des GARÇONS 
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