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How to Create the Perfect Sales Funnel
Sales funnels are the perfect way to ensure your customers are getting from the point of awareness to the point of sale as quickly and efficiently as possible. It can feel daunting, but there are dozens of different ways to establish a pipeline for your company.
No matter what type of industry you’re in or what end result you’re hoping to achieve with your customers, EquiiText offers an affordable method for funneling leads
Create your campaign message. This message can be as simple as thanking your contacts for opting in to receive texts from your business, or it can be a promotion for an upcoming special, information about your brand, or whatever you can think of!
If your goal is to generate traffic to your website, make sure you use the URL shortener so customers can reach your landing page and perform an action on your site.
If your goal is to funnel a customer through a series of messages to receive a discount, coupon, or otherwise, it is necessary to create a series of auto-responders that will be triggered by keywords.
Set timed follow-up messages to remind customers to take action on your website or at your business location.
Create timed follow-up messages that similarly let new opt-ins see your campaign message, so they can also interact with the sales funnel.
Here is an example of an effective EquiiText sales funnel:
Campaign Message
“Thank you for opting in to receive texts from Fauna's Floral! To show my appreciation, please accept a complimentary bouquet! Pick your favorite here :) laqi.co/HK948LO”
Or;
“Thank you for opting in to receive texts from Fauna’s Floral! To show my appreciation, please accept a complimentary bouquet! Text ROSE, LILAC, or LILY :)”
Automatic Responders
1. ROSE:
“To receive your complimentary rose bouquet, simply text the promo code ROSES4ME, and you'll receive your coupon!”
ROSES4ME:
“This text is your coupon for a free rose bouquet from Fauna’s Flora! Simply show this message when you visit us and walk out smelling like a basket of roses!
2. LILAC:
"To receive your complimentary lilac bouquet, simply text the promo code LILAC4ME, and you'll receive your coupon!"
LILAC4ME:
"Here is your coupon for a free lilac bouquet from Fauna's Flora! Simply show this message when you visit, and I'll show you how much 'lilac' you!"
First Sequential Responder
"Limit one bouquet per customer. SMS coupons may be redeemed no more than 14 days after they are received. May only choose ROSE or LILAC, not both. Thank you!"
Timed Follow Up
"Good morning! This is Fauna from Fauna's Floral. Just wanted to remind you to redeem your coupon for a free bouquet! I can't wait to see you soon!"
In the first example, you can see how Fauna gives her customers the opportunity to purchase a free bouquet directly from her website, which will allow her to track clicks on the Cloud Platform and incite further actions from her customers online.
In the second example, it's clear that an effective use of the EquiiText Platform is to establish two-way engagement between Fauna's Floral and its clientele. This style of funneling goes beyond paid advertising and remarketing ads – by using text messaging, Fauna is letting her customers funnel themselves through a device they use every single day, and it's costing her next to nothing to do so. She sets up an identical opt-in message for new customers, but now they text Fauna and tell her what they want. She can even customize her responses so they're cute, funny, and personable like herself! A sequential responder follows whichever automatic responder the customer triggers to let the customer know about each coupon's terms and conditions. A timed follow-up message further alerts the customer to use his or her coupon before the time runs out. Fauna can set up as many timed follow ups as she needs to get customers to redeem their coupons: once per day, once every three days, once per week – whatever works best for her!
These are only two variants of a single example showing how the EquiiText Cloud Platform allows businesses to funnel customers through a sales pipeline. SMS sales funnels are simple to set up and much more affordable than any other sales tool currently available to businesses.
Interested in learning more? Sign up for a free account today and let us show you how to create your custom funnel on the EquiiText Cloud Platform today! What's stopping you from texting your customers?
#salesfunnel#salespipeline#equiitext#perfectsalesfunnel#howdoimakeasalesfunnel#whatisasalesfunnel#howtouseansmsfunnel#makemysalesfunnel#businesssalesfunnel#businesssalespipeline#businesssmsmarketing#smsadvertising#businesstextmessagemarketing#businesstextmessageadvertising
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Millennials Are Texting Your Competition
Millennials prefer to text. They prefer using their smart phones for lurking on social media accounts, receiving push notifications, and having the ability to choose when and how to respond to a message. Texting is easy; it’s instantaneous without being interruptive. In fact, millennials generally agree that it’s rude to call someone rather than text them – and many phone call recipients are likely to message the caller while the phone is still ringing: What’s up? Can’t talk. Text.
Maybe this all sounds like a gimme. Of course millennials prefer to text and use social media. Besides, for a general cellphone user in 2018, answering phone calls every day is about as common as writing checks and is similarly regarded with apprehension and suspicion.
So, if this is the case, why are there literally hundreds of articles and blog posts and advertising seminars on how to market to millennials? The answer is that, although we all know what millennials like and why, it’s difficult for most businesses to break into millennial marketing. Advertising online is difficult, expensive, and time-consuming. Even if a business owner understands what to do on Instagram and Google Ads, it becomes a budget-juggling game.
The question isn’t really how to market to millennials; it’s how to market effectively to millennials. And the answer is simple, affordable, and hands off: text them!
EquiiText uses automatic responders that operate under an artificial intelligence engine. That’s a fancy way of saying that once you set up your SMS platform with personalized answers that respond to questions texted in by your customers, you can sit back and let your marketing handle itself! Pay only for what you need with super competitive prices that ensure you’re not breaking your marketing budget.
How man millenials can you get? Sign up for your free trial today at https://www.equiitext.com and receive 1,000 credits to play around with!
#Millennials#business sms messaging#business sms marketing#text message marketing#equiitext#texting competitors#texting business#millennials texting#text millennials#equiitext business
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Why SMS Advertising Beats Google Ads
SMS advertising is simple and affordable compared to any other form of marketing. While many business owners utilize paid Google Ads to generate sales, they may not realize they are paying more than they need to for marketing and advertising in order to make a substantial revenue.
In order to receive website traffic from online advertising, marketers are forced to spend hours determining the best ad copy, creating banner ads, and fine-tuning their targeting approaches based on audiences, placements, and keywords. And all this work doesn’t even begin to encompass the pain of configuring a budget!
With EquiiText, there’s no need to become a certified online advertiser to establish an effective sales funnel. In fact, the average business owner will spend roughly one to two hours developing their Cloud Platform, and then they rarely need to tinker with their account afterwards. In fact, SMS is one of the most hands-off marketing tools available today. Plus, it costs less than $150 per month, on average! Comparatively, small businesses will spend an average of $9,000 per month on Google Ads (and this number doesn’t include the cost of resources and time spent to get these ads and their funnels set up perfectly).
With this difference in cost alone, it’s easy to see how EquiiText makes it incredibly simple to increase a company’s Return on Investment. Spend less time, spend less money, and make more profit with the EquiiText Cloud Platform.
Interested in learning more? Sign up for your free trial today at https://www.equiitext.com and receive 1,000 credits to play around with! See how easy it is to reach customers wherever they are and let them interact with your company on their terms. Customers love texting, and so should you!
#sms business text message marketing#text message marketing#business sms#sms sales funnel#sales pipeline sms#sales pipeline text message#business sales funnel#business sales pipeline#EquiiText
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Tax Code 179 Helps Your Business’ Bottom Line
Section 179 of the IRS Tax Code allows businesses to deduct the cost of new equipment that was purchased or financed during that tax year.
In previous tax years, businesses could reasonably expect to write off apercentage of the total cost of new equipment purchased. For example, if a company in 2017 purchased up to $2 million worth of new equipment, they were eligible to deduct a limit of $500,000. This sounds like a great deal (and it was a much better deal than 2009’s $250,000 deduction cap), but this deduction is still only covers 25% of the total cost of new equipment a business could purchase.
In 2018, this deduction was raised significantly.
As of this year, the passage and signing into law of Section 179 of the IRS tax code allows businesses to deduct up to $1 million dollars on equipment that is purchased or financed in 2018. This means you can deduct the FULL PURCHASE PRICE of all Equiinet equipment purchased for your business! There has never been a better time to update your company’s old phone systems and computer software with Equiinet. Plus, with Equiinet’s new Phone System Buy Back, there’s never been a better time to update your business equipment and save money in the process.
How does this work?
Essentially, between the dates January 1, 2018 and December 31, 2018, your business maylease or purchase any of the following items (and more!) and receive a full deduction of the total purchase prices. These items include:
Office equipment (including phone systems, printers, copiers, fax machines, etc.)
Office furniture
Computers
Computer software(that is purchased or financed from outside your company)
Tangible personal property used in business
Simply keep complete records of all the business equipment you leased or purchased during 2018 (including where you acquired the equipment from and the date it was acquired and put into service), and fill out IRS form 4562 when you file for your 2018 taxes. It couldn’t be easier!
Let Equiinet help your business have a stellar 2018!
Section 179 truly is fantastic for businesses. It is finally time to get those upgrades you desperately need! With Equiinet’s affordable services and products, plus our amazing new Phone System Buy Back Program, we are here to enable your business and help you have most amazing year yet! For more information on how Equiinet can protect your bottom line, give us a call. Click this link if you would like more information on Section 179 of the IRS tax code.
We can’t wait to help you grow!
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Why Businesses Should Consider Being Dog-Friendly
According to WalletHub, Las Vegas ranks asone of the top ten most pet-friendly cities in the U.S. Las Vegas businesses recognize the need for tourists and Nevada residents to include their furry companions in their comings and goings.
It is no surprise, then, that businesses are more willing than ever to allow employees to bring their dogs to work. The benefits of this are well-documented—bringing your dog to work reduces stress, increases productivity, and promotes inter-office social behaviors. Researchers have also discovered unexpected advantages for companies that are dog-friendly: employees are more likely to apply for jobs if they can bring their dogs, and they are less likely to quit a job with a pet-friendly company. This means businesses have happier employees who work harder and stay longer than businesses that don’t allow pets.We here at Equiinet love seeing the office dogs when we come in. Other companies in Las Vegas are doing it, too!
Mellisaat R&R Partners says, “The office as a whole is less stressed when there are dogs around…R&R loves all of the fur babies that come in. Our HR supervisor brings her dog in everyday, and our folks in accounting are always spoiling pups with treats!” Plus, R&R Partners also offers pet insurance for their employees. How cool is that!
Of course, there are challenges associated with allowing pets in the workplace. Business owners need to be aware of several factors before implementing a pet policy, including:
Employees with allergies
Employees who are afraid of animals or object to sharing a workspace with a dog due to cultural or religious heritages
The health and behavior of every dog that enters the workplace
Liability insurance
To combat these issues, it is important that businesses ensure all employees who bring dogs to work:
maintain their dogs’ good temperaments
keep their dogs up-to-date on vaccinations
bathe their dogs regularly to decrease pet dander
The workplace itself should provide dog-free accommodations for those who are unable to be around animals.For example, R&R Partners reserves the right for allergic employees to ask coworkers not to bring their dogs to work.
A representative from State Farm also recommends that employers who consider allowing employees bring their pet to work “verify the employee’s liability coverage through a renter’s policy, homeowner’s policy, or personal liability umbrella. Additionally, [employers should] be sure to review the business policy to be certain adequate liability limits are in place.”Business owners’ liability policies generally extend coverage for customer property damage and injury due to pets in the workplace, but the employee should be individually protected, as well.
Pet-friendly workplaces like Equiinet make going to work more enjoyable! Tell Equiinet about your experience with working for a pet-friendly company—we’d love to hear from you!
Business Texting News Brought To You By Equiitext.com
#Office Dogs#Dog-Friendly Offices#dog-friendly business#Dogs in the Office#Bring Your Dog to Work#Why Dogs at Work#Equiinet Equiinet Dogs
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Virtualization and Hypervisors: An Article by Equiinet Inc.
One of the best features of virtualization is that all the instances of operating systems and applications installed to a hypervisor can be directly transferred to any other hypervisor. Therefore, if a company has six servers that each have their own hypervisor, then moving something like Windows 10 from the first server to the other five is as simple as sharing a document with a coworker. Never again will your company fret over data loss, when the ability to transfer information from one server to the next is so simple.
Similarly, the hypervisor program is able to recognize when a particular instance of something will require more RAM than others—if there are peak hours during the day in which employees are predominately utilizing a single application, the hypervisor will divide resources between different servers. Essentially, programs will run quicker and more smoothly, and the servers will still save energy and resources. Servers that are not in use will not drain power, nor will they be underutilized.
So what types of hypervisors are there, and where can you buy them?
Type 1
Type 1 hypervisors, also called “bare metal,” “native,” and “embedded” hypervisors are directly installed to a server’s hardware. In this case, you need a blank server with no operating system installed on it;a type 1 hypervisor acts as the server’s operating system. After you install the type 1 hypervisor, you need a manager program to run the server.
This is the catch-22 with type 1 hypervisors: the hypervisor itself is typically free (or relatively inexpensive) to install, but the content manager program often comes with a hefty price tag. For instance, VMware, the leader in virtualization, charges a baseline of $560 for a 1-year license of its most skeletal hypervisor kit (the VMware vSphere Essentials Kit), but it does not come with many features outside the hypervisor itself. Comparatively, the base price for a VMware type 1 hypervisor kit with an inclusive management program costs $1,268 with a 1-year subscription. One of the most expensive products sold at VMware is the vCenter Server Standard, at nearly $10,000 for a 3-year license with 24/hour technical support.
There is a lot to think about when it comes to pricing and management tools for type 1 hypervisors. However, they are the most effective and most efficient hypervisors because they are installed directly to a server’s hardware. With a proper management program, a business’ ability to optimize production and avoid technical issues is much higher than with a type 2 hypervisor.
Type 2
Type 2 hypervisors are much less expensive and much easier to install than type 1 hypervisors because they run on the server’s preexisting operating system. These are called “hosted” hypervisors. If the hypervisor is a mattress protector, then the original operating system is a cushiony mattress topper placed underneath it. From there, another instance of the original operating system is installed directly to the hypervisor, and other instances of operating systems can be installed there, as well. Once again, the instances of applications are installed to those individual operating systems.
The best case for using a type 2 hypervisor is that, unlike the type 1 hypervisor, it does not require a management program to run properly. Rather, the hypervisor appears to the user the same way an application does—it can be managed and utilized similarly to any other unique instance that is installed on it. Due to the type 2 hypervisor’s ease of access, and the fact that it’s generally free to download, many businesses prefer this product when they decide to virtualize.
The biggest downside to a type 2 hypervisor is its RAM allocation. Unlike the type 1 hypervisor that can automatically switch back-and-forth between servers to ensure their resources are used effectively, the type 2 hypervisor requires the user to manually determine how much RAM an instance of an operating system or application will use on one server. This means that the host server will always being using a specific amount of RAM for each instance, even if one instance suddenly requires more than the others. Unfortunately, this can lead to computer crashes because there won’t be enough RAM to go around between everything at once. Similarly, there can be network issues if too many instances require the network at the same time, and the user wants to use the network on the host computer.
The type 2 hypervisor is great if there aren’t too many instances of operating systems or applications attempting to utilize RAM and the network simultaneously, but for a larger company that requires more resources, it may be a better idea to look into the type 1 hypervisor.
Conclusion
Virtualization has been around for almost 50 years, believe it or not. However, its application in the real world has only been implemented within the last 15 or 20 years. There are still many companies that are not aware of virtualization and its ability to run businesses more effectively. When it is broken down, the nuances of virtualization appear difficult to understand, but it essentially boils down to these key points
Consolidate servers to save space, money, and time
Optimize server resources with the most efficiency
Avoid the stress of data loss that comes with hardware damage
Virtualization is the best option for businesses, period. There is every reason to switch, and no reason not to. So, what’re you waiting for?
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Why You Should Consider Using a Virtual Office
According to a recent Gallup survey, approximately 43% of American employees said they spent at least some time working remotely. Whether this means they work from home or simply work from outside the office on a regular basis, the fact of the matter is that there are fewer people working in office spaces than ever before—and that number will only keep growing.
A virtual office is a place in which remote employees can virtually hang their business licenses. This is ideal for people who don’t work in an office and don’t want to: it provides remote employees with the ability to have a corporate mailing address and a live receptionist who answers and forwards business calls. A virtual office gives you a concrete, professional facility in which to have a location for meetings in a private office or conference room.
Essentially, a virtual office is a way to have an office without going to the office every day. Work from home or on the road or from other countries without sacrificing the professionalism of owning an executive office.
Virtual Offices in Las Vegas
Rather than trekking to the office every day, the virtual office allows you a place to forward all your business mail and phone calls. When you need the physical space for a meeting, simply call ahead and book the location for your conference day. Plus, with the Equiinet F6PG phone system, you can simultaneously hold your conference call and maintain all your company data right into the phone!
There are numerous companies in Las Vegas that exist to assist you in securing your virtual office. Their buildings are elegant and tastefully furnished with individual office rooms, conference rooms, and lounges in which you and your team members can gather in comfort. There are always receptionists available to greet yourself and your associates, as well as to answer any questions you may have regarding mail or phone calls.
Who Provides Virtual Offices?
The following list provides information about some of the Las Vegas companies that provide virtual offices for remote employees:
Davinci Virtual
https://www.davincivirtual.com
Pros: Great prices
12 locations in Las Vegas
Complimentary online notary
Use of address
Cons: Option for live receptionist requires an additional fee.
Average price: $65 a month
Regus
https://www.regus.com/virtual-office
Pros: Pedigree business lounges
16 locations in Las Vegas
Complimentary license hanging
Live receptionist answer with virtual office package
Cons: High price
Average price: $185 a month
Lakes Suites
https://lakesuites.com/las-vegas-virtual-office/
Pros: Great pricing
Optional package for executive office space
Complimentary license hanging
Cons: Only one location in Las Vegas
Average price: $125 a month
Opus Virtual Office
https://www.opusvirtualoffices.com/
Pros: Lowest live receptionist fee
Free first month with 12-month contract
Complimentary license hanging
Cons: Only 3 locations in Las Vegas
Does not offer conference rooms, executive offices, or mail forwarding
Average price: $99 a month
St. Rose
https://strosesuites.com/las-vegas-virtual-offices/
Pros: Great overall value with package notification
On-site private mailbox
Unlimited call forwarding
Cons: Low availability due to number of rentals
Does not offer option for license hanging
Average price: $125 a month
#Virtual Office#Equiinet Virtual Office#Remote Worker#Las Vegas Virtual Office#Remote Worker Las Vegas#Las Vegas Private Office#Las Vegas Conference Room#Remote Employee
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Upgrade Your Business Panasonic PBX with the Latest Panasonic IP Phone System
What is the Buy-Back Program?
If your business is still using an old Panasonic phone system and you are interested in upgrading to the latest and greatest in Panasonic technology, you don’t have to break the bank with Equiinet’s Buy-Back Program. For a limited time, Equiinet is offering a special deal for businesses that will allow them to sell us their outdated Panasonic phone systems for a credit toward the smart Panasonic KX-UTG300B—a $300 value.
It is no surprise that businesses pay more for new telecommunications equipment than they do for the services themselves. That’s why Equiinet wants to make 2018 the most affordable year for businesses, yet! In no time, your business could be operating more efficiently with the 300B, a feature-packed Panasonic phone system with innovative touch-screen technology.
Features
Panasonic’s impressive 300B model comes equipped with a 5-inch color LCD touch screen, enterprise-grade HD voice, a full duplex speaker system, 2 Gigabit Ethernet ports, built in Bluetooth capabilities, six SIP accounts, 24 programmable keys, and expansion module support.There are buttons that are preset for voicemail, conferencing, transferring, holding, and other standard features. Oh, and did we mention it can store up to 1,000 contacts?
With its sleek look and enhanced functionality, the Panasonic 300B is the perfect business solution for navigating the modern problems of the new year. You no longer have to deal with a cumbersome PBX that feels more like a burden to your business than an asset. Plus, with the new Section 179 Tax Code, your business can write off the cost of your new Panasonic 300B equipment!
What You Need to Do
Simply give us a call to see if you qualify for our Panasonic Buy-Back Program and let us tell you how much you can save on a brand-new Panasonic 300B phone system! At Equiinet, we love to find new ways to save your business money on our products and telecommunications services.
Don’t want to change your phone or internet service provider? No problem! Your business can still qualify for a new Panasonic 300B phone system even if you choose to keep your current provider. However, businesses who switch to Equiinet will save even more money on this deal!
Have more questions? Give us a call today for your free estimate!
We can’t wait to help you grow!
To learn more about Equiitext visit: https://www.equiitext.com
#Equiinet Buy Back#Panasonic Buy Back#Sell Your Panasonic PBX#Sell Your Panasonic IP Phone#Panasonic IP Phone#Business Phone Buy Back
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Equiinet Helps Businesses Go Green
What Does Going Green Mean for Businesses?
We know about all the things we’re supposed to do to help protect our environment: reduce, reuse, recycle, right? Maybe as an individual, you take pains to ensure you use less water or create less waste to reduce your carbon footprint. However, becoming more environmentally aware applies to businesses, too. Companies that go green do more than help the environment—they also protect their bottom line, become more efficient, and increase sales from customers who are similarly interested in sustainable practices. In fact, a 2015 study showed that 72% of consumers aged 15-20 (and 51% of Baby Boomers) were willing to pay extra for products and services from businesses that are eco-friendly. This number is only going up, and in the long run, going green will save you money!
How Can Equiinet Help Your Bottom Line?
Did you know that the average office worker goes through 10,000 sheets of paper every year? Even with the use of recycled paper, this is an astronomical amount of waste. Equiinet offers solutions to prevent unnecessary waste with items like our virtual fax. This allows businesses to save on paper (and ink!) by sending and receiving faxes electronically from a PC, smartphone, or email.
Similarly, Equiinet saves companies money on their power and utility bills. “Plug loading” is a term used to describe the amount of electricity used by office equipment simply by being plugged in, even if they are turned off. If your business is utilizing multiple pieces of separate equipment, such as a PBX, a Wi-Fi router,and a network storage appliance (among others), you could be spending extra money simply having each of these things plugged in. Equiinet solves this problem with justINA: A Voice-over IP (VoIP) router for your PBX that connects all your phone and network systems together. Essentially, justINA combines everything your business needs to run effectively, and it means you only need to plug in one device. This saves you energy and money, and it also ensures your company is running quickly and efficiently.
Want More Information?
Give Equiinet a call today to learn more about our energy-saving products and techniques. We at Equiinet want to enable your business to become more efficient, protect your bottom line, and generate more sales. We can’t wait to help you grow!
To learn more about Equiitext visit: https://www.equiitext.com
Green Business, Business Sustainable Practices, Environmentally Friendly Business, Waste Less, Go Green, Business Recycling, Virtual Fax, Eco-Friendly Company
#Green Business#Business Sustainable Practices#Environmentally Friendly Business#Waste Less#Go Green#Business Recycling#Virtual Fax#Eco-Friendly Company
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Why Spas and Salons Should Start Texting Their Customers
There are many types of businesses that benefit from using text message marketing, but salons and spas in particular have incredible potential for receiving a high ROI by texting their customers. In fact, Seattle Sun Tan generated almost $200,000 in new revenue in the first 30 days of their initial text messaging campaign: a voucher for $20 off the next purchase of every new mobile subscriber. What’s interesting about this study is that Seattle Sun Tan did not have an existing data base of customer phone numbers, which means they catapulted their subscriber database from zero to 4,774 entries in a mere month!
The first question that arises from this campaign is, “How many people use the coupon, and then opt-out?” Surprisingly, text message marketing case studies typically show a high retention rate following a campaign that offers a free product, service, or discount. In fact, a hair salon in the UK retained 70% of their initial subscribers following a campaign in 2010, and Seattle Sun Tan was estimated to have retained 94% of their 4,774 new subscribers in 2013.
Today, the number of cellphone users is at its highest point, with an estimated 238 million users in the U.S. alone. Now is the perfect time to start building your salon’s subscriber base and build relationships with new customers who want to keep coming back! We all know how easy it is to find good specials to salons and spas, prompting people to try new places each time in order to get the best deal on their desired services. Thanks to EquiiText’s campaign messaging system, you can ensure customers are always in the loop about your discounts and coupons for products and services. The number of returning customers to your business are likely to increase the more they are reminded of your awesome services!
Plus, EquiiText uses artificial intelligence to give your subscribers the opportunity to have a conversation with your brand. ALINA, our A.I. assistant, responds to customer questions naturally, with answers that are customized to you and your business. Let EquiiText and ALINA handle your incoming messages while you and your team pamper your customers.
Want to learn more about how EquiiText is the best SMS marketing tool for salons and spas? Contact us today to get a free account with 1,000 free credits, and we’ll show you how our platform can be used to make your company the hottest spot in the city!
To learn more about Equiitext visit: https://www.equiitext.com
#Las Vegas spas#Las Vegas salons#Las Vegas hair stylists#Las Vegas aestheticians#SMS marketing for spas#SMS marketing for salons#SMS marketing for hair stylists#SMS marketing for aestheticians#text message spas#text message salons#text message hair stylists#text message aestheticians#artificial intelligence#benefits of text message marketing
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How SMS Marketing Boosts Restaurant Sales
Food and beverage establishments receive some of the highest benefits from SMS marketing. Perhaps your goal is to build the number of customers who subscribe to your business;maybe you want to increase the amount of new and returning customers to your business while simultaneously selling more products. EquiiText knows exactly how to help restaurants, bars, coffee shops, smoothie shops, creameries, and everything in between! It has been proven time and time again that using text messaging to advertise restaurants and bars to customers is one of the best marketing tools available.
For instance, in a case study done with Jack in the Box, it was discovered that coupon redemption rates were 3-5 times higher when the fast-food chain used SMS marketing, as opposed to traditional email marketing. The restaurant offered 2 free tacos to any customer who opted in and subscribed to their texts. Jack in the Box further found that 26% of the consumers that received SMS promotions attributed their in-store purchases to those texts; 32% of SMS recipients attributed their visit to the restaurant on text-message advertising; and 21% of SMS recipients recommended Jack in the Box to another person based on text promotions they received. The restaurant also saw a 97.7% subscriber retention rate following the text-message promotion.
Similarly, Bulmers Irish Cider in the UK used SMS marketing simply to make their targeted audience aware of Bulmers’ locations in an attempt to bring in more foot traffic to their individual pubs. Over the course of 4 weeks, Bulmers sent approximately 77,000 texts to males between the ages of 18 and 34. At the end of the promotion, their data showed that about 75% of those who were texted visited a Bulmers pub because of the SMS message. After the promotional texts were sent, Bulmers sent a follow-up survey to the recipients, finding that 53% of those who received the first text remembered seeing it. This alone is evidence that people are more likely to open and read text messages than they are any other form of traditional marketing.
There are dozens of case studies on food and drink establishments that have found success in SMS marketing, including Pizza Hut, Jamba Juice, Texas Roadhouse, Taco Bell, and many more. A common denominator in these case studies showed that these businesses typically offered promotional items, discounts, or coupons as a way to generate interest in new and returning customers. This specific marketing tool is incredibly viable with great results!
Thanks to EquiiText, you can send scheduled campaign messages to all your SMS subscribers to alert them of your upcoming deals and specials. And, thanks to ALINA, if your customers want to respond to your campaign message to get more information, she can manage all these inbound texts seamlessly and naturally. This hands-off marketing approach ensures that you can focus on running your business while still effectively advertising to and communicating with your customers.
For more information on how EquiiText can help your business succeed, give us a call today! Or, if you want to test ALINA out for yourself, send her a text and see how conversational she really is!
1 (888) 501-3550
To learn more about Equiitext visit: https://www.equiitext.com
#benefits from SMS marketing#text messaging to advertise restaurants#best marketing tool for restaurants#best marketing tool for bars#best marketing tool for coffee shops#text message advertising#promotional text messaging#hands-off marketing
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Equiinet presents the newest, simplest, most cost-effective business texting service company in the U.S. EquiiText is SMS marketing made smarter with the innovative A.I. known as ALINA.
Thanks to ALINA, you can experience hands-off advertising at its finest. Use unlimited keywords and auto-responses to engage your customers with natural conversation. Schedule SMS campaigns and create timed follow-up messages to funnel your sales pipeline and increase your ROI.
Want to learn more? Schedule a demo with us today, and receive a free trial of EquiiText. There's no reason not to see how EquiiText can drive your sales and your customer retention; just see for yourself!
http://equiitext.com/
(702) 789-6009
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