So nice to meet you

Thanks for all of the recent feedback around Community Labels being incorrectly applied to content. In particular, we appreciate the input we’ve received from the LGBTQIA+ community and understand the frustrations from folks who felt that their content was unfairly labeled. When we realized this was happening, we immediately investigated and are taking steps to prevent this from happening again.

The LGBTQIA+ community makes up about a quarter of the Tumblr community. It is important for us to support all Tumblr users, especially those whose safe spaces are under threat in certain parts of the world.

As you know, alongside of the rollout of Community Labels we also expanded the types of content allowed on Tumblr as a way to welcome more creativity, art, and self-expression. Our goals remain the same today. Human error happens and we apologize to anyone who has been impacted by these mistakes.

We are working to better understand what happened and will follow up with more information soon.