ott platform developers india

ott platform developers india

Over-the-top (OTT) platforms have become a dominant force in the media and entertainment industry, providing users with on-demand content through the internet. As the demand for OTT services continues to rise, numerous companies in India have emerged as leaders in OTT development. These companies play a crucial role in crafting and delivering cutting-edge solutions that cater to the evolving digital entertainment landscape.

1. Zee5: Zee5 is a prominent OTT platform in India offering a diverse range of content, including movies, TV shows, and original productions. The company has a robust development team that focuses on creating user-friendly interfaces and innovative features. Zee5's success lies in its ability to provide a seamless streaming experience across various devices, catering to the preferences of a vast and diverse audience.

2. Hotstar (now Disney+ Hotstar): Hotstar, now rebranded as Disney+ Hotstar after Disney's acquisition of 21st Century Fox, is one of India's leading OTT platforms. Known for its extensive content library, including live sports, TV shows, and movies, Hotstar has a strong development team that continually enhances the platform's features. The platform's success is attributed to its adaptive streaming technology, personalized recommendations, and live streaming capabilities.

3. Netflix: While Netflix is a global OTT giant, it has made significant inroads in India with a focus on localized content. The company's development teams work on tailoring the platform to the Indian market, offering a mix of international and regional content. Netflix's user interface, content recommendation algorithms, and high-quality streaming capabilities contribute to its popularity among Indian audiences.

4. Amazon Prime Video: Amazon Prime Video, a part of Amazon Prime's subscription service, has gained traction in the Indian market with its diverse content library and user-friendly interface. The company invests in original Indian content and collaborates with local producers. The development team at Amazon Prime Video focuses on delivering a seamless streaming experience, incorporating features like offline viewing and multiple language options.

5. MX Player: Initially known for its video playback capabilities, MX Player has evolved into a full-fledged OTT platform. The company's development team has transformed the app into a content destination with a mix of licensed and original content. MX Player stands out by offering a freemium model, allowing users to access a significant portion of its content for free.

6. ALTBalaji: ALTBalaji is a subscription-based OTT platform known for its focus on Indian original content, including web series, movies, and documentaries. The development team at ALTBalaji emphasizes creating a user-friendly experience, with a particular focus on personalized recommendations and content discovery features.

7. Voot: Voot, owned by Viacom18, is a popular Indian OTT platform offering a wide array of content, including TV shows, movies, and kids' programming. The development team at Voot concentrates on providing an engaging and interactive user interface, with features like regional content and live TV streaming.

8. SonyLIV: SonyLIV, owned by Sony Pictures Networks, is a prominent player in the Indian OTT space. The platform offers a mix of live TV channels, sports content, and on-demand streaming. The development team focuses on delivering a seamless viewing experience, incorporating features like adaptive streaming and multi-device compatibility.

9. Eros Now: Eros Now is a Bollywood-focused OTT platform that caters to Indian and international audiences. The company's development team works on creating an immersive experience, with a focus on high-quality streaming and user engagement. Eros Now is known for its vast library of Indian films and original content.

10. Hoichoi: Hoichoi is a regional OTT platform catering to Bengali audiences. The development team focuses on delivering content that resonates with the Bengali-speaking population, including web series, movies, and exclusive shows. Hoichoi's success lies in its ability to provide a dedicated platform for regional content enthusiasts

In Dil Hi Toh Hai Season 2, six years after Ritwik & Palak’s separation, Ritwik’s younger brother Shivam returns from London for the first time to find that Mamta is terminally ill and his family is not together anymore.

Code M Season 2 Presented by Jio Studios is streaming on ALTBalaji now. Major Monica Mehra joins the forces back to dust the crime from the city. Starring Jennifer Winger & Tanuj Virva.

"Lock Upp" is a 24*7 captive reality show which has 16 celebrities locked inside queen Kangana Ranaut’s jail. In this badass arena, the kaidis will perform a slew of atyaachaari khels which will go on for 72 days.

Over The Top (OTT) Market Global Size, Growth, Trends and Demand 2022-2030

Over-the-top service refers to movies and television shows that are delivered on to digital users without the need of cable or satellite TV subscription. OTT content are often directly downloaded and viewed on user’s demand. This sort of content includes movies and television services, and is delivered directly over the web to connected devices like PCs, tablets, smartphones, and consoles. Presently, over-the-top services are at a comparatively nascent stage, and are widely accepted as a trending technology across the world. The over-the-top market is projected to witness innovative and advanced transformation, which enable the purchasers to access everything they need at one space.

The global Over The Top (OTT) Market size was valued at USD 132.23 billion in 2019 and is predicted to reach USD 709.44 billion by 2030 with a CAGR of 16.5% from 2020-2030.

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The global over-the-top content market is majorly driven by improving the quality of content published by over-the-top platforms. Amazon Prime, Netflix, and Disney+ platforms are constantly engaged in publishing new series and content for their platforms, which is increasing user base. Netflix is involved in the strategy to develop original content locally in several places, where it has a presence. Furthermore, the increasing popularity of animation content and video games on gaming platforms are significantly providing huge growth opportunities to the global over-the-top content market during the forecast period. Online gaming is primarily a highly growing application area. Key market players operating in this sector utilize OTT services to release and deliver games online successfully, with scalability for multiple users across different locations. This segment is boosting OTT services globally. Further, the emergence of new OTT markets, new developments in OTT technology, disposable incomes, and a rise in the standard of living have positively anticipated in propelling the growth of the global Over-The-Top Market.

Some of the major key players in the over the top (OTT) market: Amazon Web Services (AWS), Apple Inc., Microsoft Corporation, Hulu, LLC, Telestra, Tencent Holdings Ltd., Netflix, Facebook, Google LLC and Rakuten Inc. among others.

Key Market Trends:

According to Cisco, Connected TVs will grow third fastest (at a little less than a 6 percent CAGR), to 3.2 billion by 2023 after M2M connections and smartphones. Around 33% of people watch online videos on a Smart TV, with video-enabled apps compared to 23% who use a video game console.

In India, the top 5 metro cities account for 55% of the total OTT video platform users, while Tier one cities account for another 36% of the users. As per the survey, Hotstar leads the Indian OTT video content market, followed by Amazon's Prime Video, SonyLIV, Netflix, Voot, Zee5, ALTBalaji, and ErosNow in terms of the percentage of respondents subscribed to each platform. ErosNow users were the most engaged users, with 68% of its users indicating that they watched content daily. The platform continues to thrive through partnerships. In India, it partnered with Xiaomi for pre-installation on smart TVs.

Further, OnePlus ventured into the Indian smart TV market with the launch of the OnePlus TV. The device combined imagination and intelligence to seamlessly connect mobile and home networks for the future of interconnectivity. Hungama, Eros, and ZEE5 content have been deep-integrated into the OnePlus Play dashboard. Other content partners include Amazon Prime Video, Hotstar, SonyLiv, and YouTube. This significantly shall provide growth to the Subscription video-on-demand (SVOD) segment.

In a country such as the United States, The Walt Disney Company announced it had reached 10 million subscribers upon initial launch, putting its Disney+ service fourth on the list. Also, Netflix had 69.97 million U.S. subscribers. The subscriber base in the United States accounts for around a third of Netflix's worldwide streaming subscriber base.

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Presented by Jio Studios Apharan 2 is streaming on ALTBalaji now! Apharan  In addition to its quirkiness, its action, its hilarious dialogues, and its memorable characters is back with a second season! This time the action in this thriller drama, moves from the ghats of Haridwar to the icy locales of Serbia as Rudra Srivastava is forced to pursue and hunt Bikram Bahadur Shah, an enemy like no other that he has ever faced before. This will be the test of Rudra’s life and there are no guarantees that he may get out alive! A Voot select original. Apharan season 2, presented by Jio Studios, which released on voot select and got a phenomenal response is now being released on ALT Balaji platform also. it's a great hindi crime web series you should watch;

#altbalaji

#apharan web series season 2

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Gandii Baat Season 4 is streaming on ALTBalaji. Keep your doors closed & headphones on, every episode is sure to keep you glued to your seat, Watch the complete show now!

Dhimaner Dinkaal is a romantic web series streaming in Bengali only in ALTBalaji. Binge-watch all the episodes of Dhimaner Dinkaal on ALTBalaji. Watch now!

Watch Romantic Web Series Online in HD on ALTBalaji. Stream all the episodes of Bekaaboo Season 2 starring Taher Shabbir, Subha Rajput, Priya Banerjee, and others. Watch now!

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ott website development company in india

ott website development company in india

Over-the-top (OTT) platforms have become a dominant force in the media and entertainment industry, providing users with on-demand content through the internet. As the demand for OTT services continues to rise, numerous companies in India have emerged as leaders in OTT development. These companies play a crucial role in crafting and delivering cutting-edge solutions that cater to the evolving digital entertainment landscape.

1. Zee5: Zee5 is a prominent OTT platform in India offering a diverse range of content, including movies, TV shows, and original productions. The company has a robust development team that focuses on creating user-friendly interfaces and innovative features. Zee5's success lies in its ability to provide a seamless streaming experience across various devices, catering to the preferences of a vast and diverse audience.

2. Hotstar (now Disney+ Hotstar): Hotstar, now rebranded as Disney+ Hotstar after Disney's acquisition of 21st Century Fox, is one of India's leading OTT platforms. Known for its extensive content library, including live sports, TV shows, and movies, Hotstar has a strong development team that continually enhances the platform's features. The platform's success is attributed to its adaptive streaming technology, personalized recommendations, and live streaming capabilities.

3. Netflix: While Netflix is a global OTT giant, it has made significant inroads in India with a focus on localized content. The company's development teams work on tailoring the platform to the Indian market, offering a mix of international and regional content. Netflix's user interface, content recommendation algorithms, and high-quality streaming capabilities contribute to its popularity among Indian audiences.

4. Amazon Prime Video: Amazon Prime Video, a part of Amazon Prime's subscription service, has gained traction in the Indian market with its diverse content library and user-friendly interface. The company invests in original Indian content and collaborates with local producers. The development team at Amazon Prime Video focuses on delivering a seamless streaming experience, incorporating features like offline viewing and multiple language options.

5. MX Player: Initially known for its video playback capabilities, MX Player has evolved into a full-fledged OTT platform. The company's development team has transformed the app into a content destination with a mix of licensed and original content. MX Player stands out by offering a freemium model, allowing users to access a significant portion of its content for free.

6. ALTBalaji: ALTBalaji is a subscription-based OTT platform known for its focus on Indian original content, including web series, movies, and documentaries. The development team at ALTBalaji emphasizes creating a user-friendly experience, with a particular focus on personalized recommendations and content discovery features.

7. Voot: Voot, owned by Viacom18, is a popular Indian OTT platform offering a wide array of content, including TV shows, movies, and kids' programming. The development team at Voot concentrates on providing an engaging and interactive user interface, with features like regional content and live TV streaming.

8. SonyLIV: SonyLIV, owned by Sony Pictures Networks, is a prominent player in the Indian OTT space. The platform offers a mix of live TV channels, sports content, and on-demand streaming. The development team focuses on delivering a seamless viewing experience, incorporating features like adaptive streaming and multi-device compatibility.

9. Eros Now: Eros Now is a Bollywood-focused OTT platform that caters to Indian and international audiences. The company's development team works on creating an immersive experience, with a focus on high-quality streaming and user engagement. Eros Now is known for its vast library of Indian films and original content.

10. Hoichoi: Hoichoi is a regional OTT platform catering to Bengali audiences. The development team focuses on delivering content that resonates with the Bengali-speaking population, including web series, movies, and exclusive shows. Hoichoi's success lies in its ability to provide a dedicated platform for regional content enthusiasts.

Mallika Sherawat & Tusshar Kapoor are making their debut in the digital entertainment world with a new web series by ALTBalaji, Boo... Sabki Phategi.

Alongside Mallika & Tusshar, Kiku Sharda, Sanjay Mishra & Khrushna Abhishek will also be seen in the web series. Boo...Sabki Phategi is a Horror comedy web series that revolves around a couple of friends that plan to visit a resort in Dubai which belongs to a childhood friend who has been stayed in no contact since a very very long time. They visit the resort and experience some really horrific incidences that would bring goosebumps all over your body. 

The show, Bekaaboo Season 2 web series is a twisted tale of fame, hate, revenge, and murder. So, what happens to Anaysha? Does she kill someone? Who is the closest person in her life?

Shantanu’s next upcoming show - Medically Yours, will be aired on Altbalaji on 27th May

Presented by Jio Studios Apharan 2 is streaming on ALTBalaji now! Apharan season 2 download: Apaharan 2 thriller series hindi its a complete adrenaline ride, where viewers will get to meet Arunoday Singh as Rudra Srivastava, Nidhi Singh as Ranjana Srivastava, and Saanand Verma as Satyanarayan Dubey. There’s another very interesting character in the form of Gillauri essayed by the talented actor Snehil Dixit Mehra who poses as Rudra’s wife and translator to our desi, macho man who expands his horizons and kicks some ass in the freezing Serbian locales. Hindi web series like this one are trending right now. A Voot select original. Apharan season 2, presented by Jio Studios, which released on voot select and got a phenomenal response is now being released on ALT Balaji platform also.