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sormeliakterbd · 4 months

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16 Examples of Social Media Strategies That You Can Use for Your Clients

As a social media strategist, you never want to be at a loss to help your clients. Should they want to try something new or expand their reach to new audiences, you need to have new ideas ready to brainstorm.

And social media marketing is about so much more than just posting interesting content or nice-looking pictures. You need to have solid strategies in place so you can know how to accomplish specific results that your brand or your client is looking for.

Let’s take a look at 16 tried-and-true examples of social media strategies that can help you drive real results.

Why You Should Never Take a Single Strategy Approach

It’s nearly impossible at this stage of the social media game to focus on a single strategy and stay successful. Some brands remain entirely focused on growth or engagement to the point that they fail to recognise how these can all be interconnected, never mind that businesses rarely need to achieve just one metric. They want a larger engaged audience that buys more, not just a bigger audience that does nothing or only succeeds in getting their existing audience to comment more. You need all the rungs.

Here we’ll outline a few different ideas you can keep on hand so that you can create a diverse, expansive, and increasingly effective social media marketing strategy . Note that there will be plenty of overlap between the strategies, so some may serve more than one purpose.

4 Examples of Growth Strategies for Social Media

Growth strategies are a must for any social media campaign, but not in isolation. How can you grow your following and help them along to the next stage of the sales funnel?

These four examples of social media strategies for growth are a solid start.

1. Social Media Contests

Social media contests are obviously great for engagement and growth, but they also go a long way towards attracting new followers and motivating them to not just follow but engage.

You have a number of software options for running your contest, like Shortstack, Wishpond, or Vyper. They can help you not only capture user engagement with things like photo submissions, but you can get their email addresses, too. It’s an effective social growth and lead generation strategies.

You can require people to follow your accounts in order to enter the contest, which can help growth.

You can also encourage users to submit their own photo or caption a picture and share it on their social media, tagging your accounts. This method ensures that even more people see it through their friend’s socials, which can also help your accounts grow further.

2. Partnering With Other Brands

Partnerships with beloved brands often make for the most engaging growth strategies because it forces both brands to get creative for an eye catching contest.

#social media marketing #marketing strategy #digitalmarketing #content marketing

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sormeliakterbd · 4 months

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Digital Marketing Strategy: 11 Essential Must Know Marketing Strategies

An effective digital marketing strategy helps you drive business growth by expanding and reinforcing your customer engagement in the most competitive online arenas. But every strategy has its own unique advantages, limitations, and ROI. In this article, we’ll look at some specific examples and explain how to build a comprehensive digital marketing strategy that delivers measurable results.

In this digital marketing strategy guide, you’ll discover:

Understanding digital marketing strategy

11 types of digital marketing strategy

How to build a digital marketing strategy

Digital marketing strategy guidance

Frequently asked questions

Understanding digital marketing strategy

Marketing strategy vs. marketing tactics

The term digital marketing strategy often is confused with other related concepts — a true marketing strategy is a comprehensive gameplan that outlines how you’ll reach your target audience and convert them into paying customers. It serves as a blueprint that guides you toward your organization’s unique marketing goals.

#DigitalMarketing #ContentStrategy #SocialMediaMarketing #SEOtips #EmailMarketing

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sormeliakterbd · 4 months

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14 Most Useful Digital Marketing Tips for Beginners

Companies follow novel approaches to be ahead of the competition by strategizing and employing different tactics to capture market share. However, with the development of technology, digital marketing has allowed companies to reach out to a larger customer base across different geographies, boundaries, and time zones.

To pitch their products and allow customers to access these promotions from the comfort of their homes, cafes, offices, as per their convenience and choice, digital marketing comes in handy. The digital marketing technique is using the internet and electronic devices to promote products and business to existing and new customers, locally and internationally.

It includes activities like content marketing, email marketing, mobile marketing, search engine optimization (SEO), and a lot more. Digital marketing is about capturing the customer’s attention where they spend most of their time today, that is the internet. Moreover, it means to generate e-commerce through phones, computers, laptops allowing the customer to browse their choices and shop from an armchair.

This is only projected to grow in the future- with the innovation of newer technology and methods of selling products and generating business. So, what are some effective digital marketing tips for beginners to stay ahead in the competition?

Top Digital Marketing Tips for Beginners

1. Understand Digital Marketing Terminology

If you are in the business of digital marketing, then you should know the terms used for reference and how to use them appropriately. Effective usage of words in SEO is a critical factor to register your product or business in search listings.

If not done correctly, your content will rank lower in search listings and customers will probably not browse further than the first couple of pages, hence will not reach your posted content, thus making it ineffective. This one is an important aspect of digital marketing tips for beginners.