grad602and604-jacquelinekan
Communication Design Studio IV + Design Research
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Final Brand Book - Part 7
ALL DONE AND SUBMITTED!
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Final Brand Book - Part 6
I've finally finished stitching!! It took way to long but I think it worked out quite nicely. I think if I was to do it again I could increase the number of stitches on the side as it was a little flimsy. If I did it all the way down that might have been better.
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Final Brand Book - Part 5
Testing out different ways of stitching my brand book as I wanted it to have more of a handmade and rustic feel and I felt like stitching it would look the best.
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Advert Design - Part 3
A couple of the mockups that I made using the previous artboard ideation that I did
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Advert Design - Part 2
I've added some fun line art behind the photos that I took to connect them to the brand and just make the photos a little more visually appealing. This would be displayed in a home magazine like an advertorial.
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Final Portfolio - Part 1
These are half of the pages from the portfolio I made, I tried to highlight areas that I am most passionate about throughout this.
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Advert Design - Part 1
This is a look at the artboards that I have been creating to plan out what I wanted each ideation to look like. My main focuses are things that I feel the demographic we are advertising to will see the most.
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Packaging Revisited - Part 17
This is the timeline of main boxes starting from the first prototype that we presented during our formative all the way to my final box.
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army of boxes
These are all the prototypes that led to the creation of the final one, it was quite a process but i'm glad I was able to create something I'm super happy with
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Packaging Revisited - Part 16
adding string illustration which I think works a lot better and just adds that extra level of connection to the name brand.
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Packaging Revisited - Part 15
A closer look into all the different tests that I did, many of them have mistakes which is why I had to redo them. I really like the top right one with the white writing but I don't think that will be feasible unless I get a manufacturer to supply that. I also played around with the logo placements, I felt that the top of the box looked really plain and I didn't want to add the pattern because felt like it might be too much so instead I have added my favicon and I think it works really nicely.
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Packaging Revisited - Part 14
A look at my artboards and all the different iterations that I have been making to come to a final one that I am super happy with. Currently, I am really liking the direction that I am going with as it fits with my personal style as well as looks like someone i think people would in interested in buying if they saw it in a shop.
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