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foundtht · 4 years
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FIFA 19 TRAILER Agency: Adam & Eve/DDB Chief Creative Officer: Richard Brim Creative Director: Tim Vance Creative Director: Paul Knott Creative: Jeppe Vidstrup, Simone Wärme Creative Strategy Director: Paul Marr Creative Video Director: Tom Gent Director: BRTHR Director of Photography: Nicolas Loir Editing Company: Trim Designer/Typographer: Alex Fairman Production Company: Riff Raff Films, Passion Pictures Executive Producer: Tom Berendsen Producer: Paz Parasmand Post Production: Electric Theatre Collective, Gloria FX Audio Post Production: Factory Studios Soundtrack Name: CapeLion Composer: God Clash Tchaikovsky Remixed Sept 2019
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foundtht · 4 years
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Nike Air Jordan – Unite – Jordan Director: David Helman Producer: PJ Sodaski Production Company: NoCo Los Angeles, California Edit: Jonathan King @ Nomad Color: Aubrey Woodiwiss @ Carbon VFX Film Processing. MetPost NYC 2020
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foundtht · 4 years
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vimeo
Mercedes-Benz “Justify Nothing"
Agency: antoni Berlin Executive Creative Director: Marcell Francke Creative Director: Lucas Schneider, David Kauder
Production: Pulse Films London Director: D.A.R.Y.L. (Edward Lovelace and James Hall) Cinematographer. Lol Crawley Editor: Sam Ostrove
2019
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foundtht · 4 years
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Synopsis: In 2018, Apple launched HomePod. A smart-speaker that can re-architect the acoustics of any space to deliver the highest-fidelity sound. Coupled with the intelligence of Siri and Apple Music integration, HomePod takes the home listening experience to a whole new level for anyone who loves and respects music.
Strategy: Most smart speaker brands educate about the new possibilities voice intelligence technology is bringing into our homes. But they fail to connect in an emotional way and capture the essence of what listening to music at home feels like. The goal was to create a film that illustrated the sound quality of HomePod while connecting with music lovers. We set out to make an impact in popular culture. Music has an effect in the way we feel in our living environment. A song can carry us away, to a place where we can truly be comfortable with ourselves. It’s a unique and often forgotten trans
Relevancy: "Welcome Home" is Apple's loud entrance in the smart-speaker market, disrupting a category congested with product video demonstrations, all competing for the attention of music lovers. The film distances HomePod from this trend, using the universal language of music to establish a meaningful relationship with consumers, while communicating the product story. The success of the film continues the brand’s heritage of advertising that impacts and shapes global pop culture.
Outcome: Within 24 hours, Welcome Home catapulted HomePod into global pop culture, skyrocketed to #1 Trending on YouTube organically, where it trended for 14 days to become the most watched piece of branded entertainmnet of March 2018 in that platform. The film took the internet by storm, generating more than 900 articles across international mass media, sparking hundreds of thousands of spontaneous reactions on social media. Feeds where splashed with colorful fan art inspired by the most iconic moments in the story. ’Til It’s Over by Anderson .Paak raised to the top of the charts across radio stations and music online channels. Pitchfork named Welcome Home the best music video of March 2018.
Execution: A four minute film. Directed by a legend and Starring FKA twigs. Amazing soundtrack. “Welcome Home” demonstrates the immersive listening experience HomePod can deliver in any home. It’s ultimately a universal tale about the effect sound and music has in our living space, told through movement and dance. The emotional journey of the character is reflected by the colorful transformation of the physical environment, providing an epic feel to a very intimate story. March 2018
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foundtht · 4 years
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Apple HomePod – Welcome Home Making – https://vimeo.com/261591349 / https://youtu.be/go6Hpal8fUA
Credits Client: Apple Director: Spike Jones Actress: FKA Twigs (English Singer-songwriter) Song by Anderson .Paak - ‘Til It’s Over’ Production designer: Christopher Glass Choreographer: Ryan Heffington
March 2018
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foundtht · 4 years
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Canon ‘Boundaries’ – Live for the stories Credits Director: Megaforce Agency: VCCP Client: Canon Produced: RiffRaff, Nevada 2018
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foundtht · 4 years
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The New Normal - MedMen Credits Director - Spike Jonze Featuring - Jesse Williams Written by - Spike Jonze, Jesse Williams, Tommy Means Agency- Mekanism Cinematography - Bradford Young Production Design - James Chinlund Music Composition - Frank Dukes Music Editor - Ren Klyce Wardrobe - Jennifer Johnson Creative Director - Tommy Means for Mekanism Producers - Amanda Adelson, Laura Klein, Emily Skinner, Eriks Krumins for MJZ; Annie Uzdavinis for Mekanism. Editor - Joe Guest for Final Cut Assistant Editor - Dillon Stoneburner VFX Supervisor - Alexander Thomas for FrameStore Colorist - Beau Leon Sound Engineer - John Bolen for Formosa 2019
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foundtht · 4 years
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Lacoste - Crocodile Inside Making - https://vimeo.com/339520229 Credits Advertising Agency: BETC Paris Produced by: Iconoclast Director: MegaForce France Director of Photography: Bradford Young and Benoît Soler Set Designer: Marco Puig Styling by: Elise Bouquet Shot in: Arri Alexa mini May 2019
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foundtht · 4 years
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Credits Advertising Agency: Wieden + Kennedy, London Production Company: Blink Director: Dougal Wilson Editor: Joe Guest 2014
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foundtht · 4 years
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Credits Creatives GUSTAVO KOPIT AND BARNABY BLACKBURN Directed by Juan Cabral Produced by MJZ DOP / Anthony Dod Mantle Styled by Katie Giovanni 2014
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foundtht · 4 years
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Credits Advertising Agency: W+K, London, UK Creative Directors: Carlos Alija, Laura Sampedro Creatives: Juan Sevilla, Mico Toledo Executive Creative Directors: Iain Tait, Tony Davidson Production Company: Somesuch Director:Kim Gehrig DOP: Daniel Landin Sound Designer: Sam Ashwell Music Company: Twenty Below VFX Company: Time Based Arts 2018
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