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DeVry BSOP 434 Final Exam – 2 Different Versions
DeVry BSOP 434 Final Exam – 2 Different Versions
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BSOP 434 Final Exam – Version 1
· Page 1
Question 1. 1.(TCO 10) ________ and ________ are the two basic organizational structures associated with logistics.
Question 2. 2. (TCO 10) One problem with a _________ logistics structure is that, because logistics activities are scattered throughout the firm, they likely remain subservient to the objectives of the department in which they are housed.
Question 3. 3. (TCO 3) Rate structures deal with three factors. Which of the following is not one of them?
Question 4. 4. (TCO 3) A transportation manager who purchases a pre specified level of transportation services, regardless of the mode and/or carrier providing the transportation services, is known as a(n):
Question 5. 5. (TCO 2) A function in organization that encompasses all activities associated with the flow and transformation of goods from the raw material stage through to the end user, as well as the associated information flows, is termed:
Question 6. 6. (TCO 2) Which of the following is not a key attribute of supply-chain management?
Question 7. 7. (TCO 1) Inventory held for a number of reasons, including projected price increases, seasonal demand, and potential stockouts, is referred to as:
Question 8. 8. (TCO 1) Vendor managed inventory (VMI) benefits include:
Question 9. 9. (TCO 8) International freight forwarders can provide a number of functions. Which is not one of them?
Question 10. 10. (TCO 8) What is used in areas where dock workers cannot read but need a method to keep documents and shipments together?
Question 11. 11. (TCO 7) Which of the following statements is false?
Question 12. 12. (TCO 7) The raw materials, component parts, and supplies bought from outside organizations to support a company’s operations define:
Question 13. 13. (TCO 4) Logisticians and supply chain managers have a particular interest in ____ taxes.
· Page 2
Question 1. 1. (TCO 4)A brownfield is:
Question 2. 2. (TCO 5) ____ regulates the packaging of international air shipments.
Question 3. 3. (TCO 5) ____ systems consider the reverse flow of products, their reuse, and the marketing and distribution of recovered products.
Question 4. 4. (TCO 6) The order cycle is:
Question 5. 5. (TCO 6) Order transmittal is:
Question 6. 6. (TCO 9) How do data and information differ?
Question 7. 7. (TCO 9) Which of the following is not considered a general software package?
Question 8. 8. (TCO 12) Surveys and analog techniques are examples of ____ forecasting.
Question 9. 9. (TCO 12) Which forecasting techniques tend to be appropriate when there is little or no historical data?
Question 10. 10. (TCO 11) A(n) ____ rate simplifies each of the three primary rate factors—product, weight, and distance.
Question 11. 11. (TCO 11) The shipment size that equates transportation charges for different weights and weight groups is the ____ concept.
Question 12. 12. (TCO 13) Throughput refers to:
Question 13. 13. (TCO 13) ____ refers to a process where a product is received in a facility, occasionally married with a product going to the same destination, and is then shipped at the earliest time, without going into longer-term storage.
· Page 3
Question 1. 1. (TCO 4) What is a free trade zone?
Question 2. 2. (TCO 9) Discuss some of the challenges associated with computer security.
Question 3. 3. (TCO 9) Why are some companies hesitant to adopt RFID technology?
Question 4. 4. (TCO 12) Forecasting accuracy refers to the relationship between actual and forecasted demand, and accuracy can be affected by various considerations. What is one of the challenges with the analog technique?
Question 5. 5. (TCO 13) According to the text, what is contract warehousing?
Question 6. 6. (TCO 14) What areas and/or activities are typically planned to be included into Distribution Resource Planning (DRP)?
Question 7. 7. (TCO 3) How are carriers legally classified?
Question 8. 8. (TCO 6) What is order management?
Question 9. 9. (TCO 5) Compare and contrast the various handling characteristics associated with bulk cargoes.
Question 10. 10. (TCO 6) Examine the various methods of order transmittal and differentiate the relevant characteristics of each one.
Question 11. 11. (TCO 11) Compare and contrast the three primary factors for determining rates.
BSOP 434 Final Exam – Version 2
· Page 1
Question 1. 1 (TCO 10) What is the primary difference between pilferage and theft?
Question 2. 2. (TCO 10) With ___________, cost objects consume activities, and activities consume resources.
Question 3. 3. (TCO 3) Rate structures deal with three factors. Which of the following is not one of them?
Question 4. 4. (TCO 3) Based on cost, speed, and capacity, which of the following modes is most suitable for high-value, low-volume products (may be perishable or otherwise require urgent delivery)?
Question 5. 5. (TCO 2) All of the following terms have been used to refer to business logistics except:
Question 6. 6. (TCO 2) The movement and storage of materials into a firm refers to:
Question 7. 7. (TCO 1) Stocks of goods and materials maintained for satisfaction of demand are known as:
Question 8. 8. (TCO 1) Reorder point (ROP) is defined as the:
Question 9. 9. (TCO 8) International freight forwarders can provide a number of functions. Which is not one of them?
Question 10. 10. (TCO 8) Taxes that governments place on the importation of certain items are known as:
Question 11. 11. (TCO 7) Which of the following statements is false?
Question 12. 12. (TCO 7) Procurement and ________ are viewed as synonymous terms.
Question 13. 13. (TCO 4) Logisticians and supply chain managers have a particular interest in ____ taxes.
· Page 2
Question 1. 1. (TCO 4) The purpose of ____ zones is to encourage business development in economically depressed portions of a particular city.
Question 2. 2. (TCO 5) ____ refers to materials used for the containment, protection, handling, delivery, and presentation of goods.
Question 3. 3. (TCO 5) The basic unit in unit loading is:
Question 4. 4. (TCO 6) The order cycle is:
Question 5. 5. (TCO 6) In general, there are ____ possible ways to transmit orders.
Question 6. 6. (TCO 9) Spreadsheets represent what general type of information management system?
Question 7. 7. (TCO 9) ____ refer to a network of satellites that transmits signals that pinpoint the exact location of an object.
Question 8. 8. (TCO 12) Which of the following is not a basic type of demand forecasting model?
Question 9. 9. (TCO 12) Successful implementations of collaborative planning, forecasting, and replenishment have resulted in 20 to 30% improvements in forecasting accuracy as well as ____ to ____ % reduction in order cycle times.
Question 10. 10. (TCO 11) A(n) ____ rate simplifies each of the three primary rate factors—product, weight, and distance.
Question 11. 11. (TCO 11) The shipment size that equates transportation charges for different weights and weight groups is the ____ concept.
Question 12. 12. (TCO 13) Throughput refers to:
Question 13. 13. (TCO 13) ____ refers to a process where a product is received in a facility, occasionally married with a product going to the same destination, and is then shipped at the earliest time, without going into longer-term storage.
· Page 3
1. (TCO 4) How can advances in technology and communication influence the facility location decision?
Question 2. 2. (TCO 9) Discuss the relationship between automatic identification technologies and point-of-sale systems.
Question 3. 3. (TCO 9) Discuss the drawbacks of EDI.
Question 4. 4. (TCO 12) Forecasting accuracy refers to the relationship between actual and forecasted demand, and accuracy can be affected by various considerations. What is one of the challenges with the analog technique?
Question 5. 5. (TCO 13) Distinguish between warehouses and distribution centers.
Question 6. 6. (TCO 14) Why is there a high risk associated with implementing Distribution Resource Planning (DRP)?
Question 7. 7. (TCO 3) How are carriers legally classified?
Question 8. 8. (TCO 6) What is pick-to-light technology?
Question 9. 9. (TCO 5) Examine the role of labeling in logistics management. Why is it needed, how is it used?
Question 10. 10. (TCO 6) Examine the order picking and assembly operations. Assess how and why they are needed.
Question 11. 11. (TCO 11) Compare and contrast the the trade-offs between price and service possible during rate and service negotiations.
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CIS 115 Final Exam DeVry
CIS 115 Final Exam DeVry
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CIS 115 Final Exam DeVry – 3 Diferrent Sets
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BUSN 319 Final Exam (Updated 2014) – Devry
BUSN 319 Final Exam (Updated 2014) – Devry
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1. (TCO 4) Three commonly used methods of evaluating marketing programs are marketing metrics, marketing dashboards and
2. (TCO 1) Marketing plans must enable results to be compared with planned targets which allows __________, the flexibility to update original plans.
3. (TCO 3) Which marketing strategy involves retaining focus on a single product line but marketing it to new markets?
4. (TCO 1) Based on relative competitive scope (broad target to narrow target) and source of competitive advantage (lower cost to differentiation), Porter’s four generic business strategies are cost leadership, cost focus, differentiation focus, and
5. (TCO 2) Which of the following pieces of information is used in the implementation phase of the strategic marketing process?
6. (TCO 6) Which of the following pieces of information is used in a SWOT analysis, the first step of the planning phase of the strategic marketing process?
7. (TCO 3) When developing the advertising program, which step helps advertisers with other choices in the process such as selecting media and evaluating a campaign?
8. (TCO 2) The proper blend of elements in the promotional mix depends on the type of product. The three specific characteristics to be considered are complexity, risk, and__________.
9. (TCO 4) At which stage in the product life cycle would your promotional objective be to persuade the consumer to buy the product rather than substitutes?
10. (TCO 2) The __________ includes advertising, personal selling, sales promotion, public relations and direct marketing
. 11. (TCO 8) Which of the following statements about the terms used for marketing intermediaries is true?
12. (TCO 7) Conspiracy among firms to set prices for a product is called
13. (TCO 2) Which of the following is NOT one of the six major pricing objectives?
14. (TCO 3) The ratio of perceived benefits to __________ is called value.
15. (TCO 6) Aggregating prospective buyers into groups that have common needs and will respond similarly to a marketing action is called
16. (TCO 5) A company engaged in environmental scanning is
17. (TCO 1) A key role of the marketing department is to
18. (TCO 1) Which of the following statements about relationship marketing is most true?
1. (TCO 1) Cole works for a company that requested all of its staff to purchase new toys and bring them into the office during the month of December for holiday distribution to families in need. Cole was excited about choosing some toys for this event, purchased several and brought them to work. After Cole dropped the toys off, he felt very happy and satisfied that he had helped others with his donation. Was this a marketing exchange?
2. (TCO 6) Which of the following would be the BEST the target market for tickets to the home games of the Indianapolis Colts professional football team?
3. (TCO 3) The owners of Old School Brand Authentic Antique Foods researched Civil War records to come up with recipes for the old-fashioned products they market. Concern about the __________ element of the marketing mix would make them eager to be featured in an upcoming edition of Taste of Home magazine
. 4. (TCO 5) Google’s myspace.com is a social network that is targeted primarily to people under the age of 25. Increasing use of myspace.com as a networking tool for this target market is an example of how __________ forces impact the marketing
5. (TCO 7) Recently a federal appeals court rendered a unanimous decision that Microsoft Corp. does not have an automatic right to put whatever features it wants into its Windows operating system; rather each new feature needs to be evaluated separately. Many of these features are also made by much smaller companies. This ruling grew out of the power that Microsoft holds in the software market because it owns a major share of the marketplace. What purpose did this ruling have?
6. (TCO 6) Graham-Field Health Products makes hospital beds and wheelchairs from component parts and materials it buys. It sells its products to hospitals, nursing homes and retailers of health care products. Graham-Field Health Products operates in a(n) __________ market.
7. (TCO 1) Several years ago, SwissAir made some unwise investments to pay for a planned expansion. As a result, the company had to make some cost-cutting moves that alienated its customers. Eventually the company declared bankruptcy, regrouped and found itself able to resume business. Its board of directors recently announced that the company would resume flying if it could prove that the airlines could regain at least 75 percent of its lost customers. It decided to allot $50,000 to determine the probability that its former customers would fly on the airline again and what methods requiring little or no money could be used to increase that probability. This description represents which stage in the marketing research approach?
8. (TCO 3) DirectProtect is an insurance provider that uses telemarketers rather than insurance agents to sell its insurance and to deal with claims. It wants to introduce its product into new markets, but before it does so, it wants to have a prediction of how successful its sales efforts will be. One of the first things researchers did was to invite a group of eight people with insurance in to talk about home and auto insurance with a moderator. One of the purposes of this exploratory research was to gather information about the group members’ attitudes toward insurance and their awareness of DirectProtect. While additional research still needs to be done, the marketing researchers were able to use a focus group to gather __________ data.
9. (TCO 4) Sara Burns is the owner of a company called Spice and was looking for a new product to go with her company’s line of food condiments when a friend suggested combining spices with tea. In the __________ stage of the new-product process, the spices and tea mixtures were exposed to prospective consumers under realistic purchase conditions.
10. (TCO 4) A few years ago Who Wants to Be a Millionaire premiered as the first nighttime game show in a couple of decades. Once the show became a hit and televised several nights a week, other networks quickly created their own version of what they hoped to be a successful game show format. Greed and Twenty-One are the names of but two of the new shows that were created to compete with Who Wants to Be a Millionaire. At this point in time the nighttime televised game show genre entered which stage of its product life cycle?
11. (TCO 8) When the Avon representative sells cosmetics door-to-door, it is an example of which type of marketing channel?
12. (TCO 2) To promote its theme parks to groups, Disney is using advertising, direct marketing, Internet promotion and partnerships with other companies. In other words, Disney is using
13. (TCO 2) When a news story covers a terrible disaster and viewers are asked to send donations to the American Red Cross, the American Red Cross is receiving
14. (TCO 8) Assume McDonald’s is engaging in a market penetration strategy. Which of the following actions best illustrates a market penetration strategy?
15. (TCO 5) Microsoft, Intuit and, Yahoo are building new facilities in Quincy, WA, a town that previously had a population of 3,500. Along with these new neighbors, the residents of Quincy are also going to get more traffic lights, a strip mall, higher housing prices and, new jobs. This example best illustrates a(n) ___________ change with which the people and businesses of Quincy will be faced.
1. (TCO 3) Imagine you are creating a marketing plan for a company that will sell kites. As you consider the marketing program, what types of strategy should you consider including in the plan? Propose one specific example of each type of strategy that you are considering and present your rationale (reasoning) for your strategy selections.
2. (TCO 1) Imagine you are the marketing manager responsible for developing marketing strategy for a bicycle company. Propose the strategic marketing process you will use being sure the name the stages, the activities included in the stages and stage specific examples related to marketing bicycles.
3. (TCO 4) Managing the product through successive stages of the product life cycle is an important role for a product manager. Assess the three ways to manage a product through its life cycle including examples to help clarify your assessment. Indicate the reasoning why you would prefer one method over another in a given situation. You can use any product in your examples.
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