This is for people who struggle with personal style and building a wardrobe and stuff like that, because I struggled with it, too:
Determine what you like. Look up various styles: goth, grunge, preppy, casual, tomboy, etc. Mix styles if that's your thing.
If you can't determine what you like (me, too), go create a Pinterest board. Add outfits you like to it, eventually you'll see a common theme. That's your key.
After you figure out your main theme, pay attention to the pieces in its outfits. Chances are, you'll find that there are several pieces that keep recurring, these are your building blocks. These pieces can be as specific as a black Converse, for example, or as general as a-line skirts.
Determine your seasonal colour type. This is a guideline for colours that suit you, you can always play around with it. If you are a person of colour, like me, type 'seasonal colour analysis for people of colour' into the search bar. Most sites deal with the system for white people, and mistype POC into autumn or winter palettes.
Decide a number of colours for your main colours, and a number for neutrals. Build your wardrobe around those colours, and don't stray from them. This is how you get a wardrobe full of pieces that can compliment each other, and that can mix around too create several outfits instead of a certain few that you can't change anything about. This is also how you manage to have a wardrobe full of pieces that all look great on you.
Figure out your body shape and how to flatter it.
You can also look into the Kibbe and Kitchener systems.
Avoid following trends. Please.
After all of this, you'll have an understanding of the style you like, but, for further personalization:
Determine your favourite perfume type. Do you like them sugary and sweet? Spicy? Go to a perfume shop, try a few ones and figure out what you like most.
What sort of accessories do you like? Watches can look elegant and classy, if you want to go for that. Rings can be classy or edgy. Do you like necklaces? Figure it out. You don't have to wear all sorts of accessories. I personally don't like watches and bracelets, so I avoid them when shopping. Balance the impression you'd like to give, with what you actually find comfortable and practical.
Bags. Apply the same process as above.
Makeup too.
Accessories can accent your look. Maybe you like to dress casual, but you want a sprinkle of edginess as well, so play with belts and chains and boots. Apply that everywhere.
Play with all of this, and the personal impression you want to give, and you get a personal aesthetic style, and an actually functional wardrobe.
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