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#Barbara Bradley Baekgaard
loricabeth · 4 months
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Check out this listing I just added to my Poshmark closet: Authentic VERA BRADLEY Navy Blue Striped Floral Inside Metal Ring Hand Bag Purse.
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shassys-walkabout · 4 months
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Vera Bradley, need I say more?
Vera Bradley is a well-known American company specializing in stylish and functional bags, accessories, and luggage. The company was founded by Barbara Bradley Baekgaard and Patricia R. Miller in 1982.
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aroundfortwayne · 3 years
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What’s happening in the parks: the week of July 19, 2021
New Post has been published on https://aroundfortwayne.com/news/2021/07/19/whats-happening-in-the-parks-the-week-of-20210719/
What’s happening in the parks: the week of July 19, 2021
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The following Fort Wayne Parks and Recreation events and programs are happening the week of July 19, 2021.
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symonettesamantha · 3 years
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Fieldwork
Samantha Symonette
Subject: Vera Bradley Backpack
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My brother after he had been enlisted into the military had gifted me a Vera Bradley bag which was navy blue with brightly designed flowers on it. It was such a nice gift considering I was about to start school and needed a new bag. Due to it being so nice and material was sturdy I decided to assess and review this item for my field work. Vera Bradley Sales, LLC (d.b.a. Vera Bradley) is an American luggage and handbag design company, founded by Barbara Bradley Baekgaard and Patricia R. The company was founded March 1982, Fort Wayne, IN. The two friends and neighbors started the company with $500. Today the company’s net worth is “as of September 09, 2021, is $0.35B.”
Vera Bradley has Supply chains and Factory locations Cambodia China, India, Indonesia, Myanmar, United States, and Vietnam. Over the pandemic with growing concerns for the environment vera Bradley has become or is becoming more eco-friendly. Also, they are active participants in the Environmental, Social, and Governance (ESG) movement which is a movement which sole purpose is to promote sustainability for the long term and short term of companies and to invest in employees, delivering value to customers, dealing ethically with suppliers. The brand has started using recycled cotton and plastic. This one greatly reduces the amount of time energy and resources needed with the material cotton and recycling plastic instead of manufacturing it from scratch reduces emission of hazardous greenhouse gases.
However, although they are trying to be greener and eco-friendly a better alternative to recycled cotton would be virgin cotton. “Once garments are recycled, they cannot continue to be recycled due to the fiber separation process that weakens the fibers—recycled materials cannot be recycled infinitely. Ultimately, virgin cotton is already a sustainable option.” Cotton is a natural and biodegradable fiber instead of trying to save all the scraps it would be better for the brand to switch to something more natural.
Concerning how the brand is treating their employees from what I have researched and learned Vera Bradley's Supplier Code of Conduct “prohibits the use of forced, involuntary, or child labor of any kind in our supply chain. Suppliers may not participate in, or benefit from, any form of forced labor (including prison labor, indentured labor, bonded/debt labor, sale labor, etc.).” They have routine audits every year. Along with that during covid there associates were given $800,000 in bonuses to those serving on the front lines during the pandemic. They also Have another company they own or a partnership, The companies name is “Pura Vida” owned and operated by Griffin Thall and Paul Goodman is also a socially conscious brand.
Both Companies give back to various causes, and Pura Vida notably employs more than 650 Third-World artisans to craft its jewelry. They also are eco-friendly; they package all their products in biodegradable bags that break down after 180 days when buried. Not only are they a fashionable and popular brand but they also are environmentally friendly and are constantly evolving to accommodate the changing times. I personally love my bag and would love for others to also enjoy their fun and unique designs as well as support a few of their causes.
Sources:
https://www.womblebonddickinson.com/us/insights/articles-and-briefings/esg-movement-why-all-companies-need-care
https://www.forbes.com/sites/pamdanziger/2019/07/28/vera-bradley-needs-to-get-back-to-main-street-to-get-ahead-on-wall-street/?sh=75e64e7e3bdd
https://investors.verabradley.com/static-files/ba28dae4-d9bd-4e82-91fc-41375be1a65e
https://verabradley.com/pages/supply-chain
https://www.cottonworks.com/topics/sustainability/cotton-sustainability/recycled-cotton/#recycled-cotton
https://blog.impactplastics.co/blog/sustainability-in-the-workplace-5-major-benefits-of-plastic-recycling
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presentmagazine · 7 years
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Add Color to Your Life
Are you looking to refine, redesign or reinvent yourself, or perhaps simply do more of what you love? In her book, A Colorful Way of Living, Barbara Bradley Baekgaard, the cofounder of Vera Bradley, offers a lot of motivational advice drawn from her own personal experience. Additionally, she shares some of the values that have shaped her life and helped her succeed in every aspect of it -- both personally and professionally. This is not just a dry, “I’ll tell you what you must do to succeed” business book, but highly readable, very entertaining and full of great information that you can digest and apply to any aspect of your life -- whether in business, relationships or something else. All royalties earned from the sale of this book are being donated to the Vera Bradley Foundation for Breast Cancer.
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capitoldebeaute · 3 years
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. Working on a few cool projects & channeling bad arse female pioneering ladies today . . ✨✨✨✨✨✨✨✨ . . Where does time go?! . @robynware I miss you! ❤️ . Throwback Thursday to an @fgiatl event with Guest Speaker, Barbara Bradley-Baekgaard, Co-Founder of brand Vera Bradley! . @barbarabradleybaekgaard @verabradley . In 1982, Bradley-Baekgaard & friend & fellow Co-Founder, Patricia Miller started the Vera Bradley venture whilst catching a flight to Atlanta & noticed no feminine luggage & off they went! . . . . #events #nonprofitorganization #nonprofitsofinstagram #tbt #femaleempowerment #powertotheflower & #paisley #verabradley #femaleentrepreneurs #femalefounders #throwbackthursday #tbt (at Gensler) https://www.instagram.com/p/CO0LdnXr2GU/?igshid=txxks15pv3lt
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briankellyphoto · 5 years
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My portrait of @verabradley Co-founder Barbara Bradley Baekgaard. Her entrepreneurial story is really remarkable. #portrait #makeportraits #verabradley #briankellyphoto #entrepreneur (at Roanoke, Indiana) https://www.instagram.com/p/Btd_IEdgMpi/?utm_source=ig_tumblr_share&igshid=1haprb196y3y
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mrnyce-watch · 5 years
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#Mr_Nyce_Watch Fashion Alert
Vera Bradley Ventures Into Men's Accessories ... Barbara Bradley Baekgaard is venturing into men's fashion after over three decades at the helm of ... from The Fashion Team via #Mr_Nyce_Watch
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cashtonfluff · 6 years
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Fort Wayne City Council latest to consider <b>incentives</b> for downtown &#39;boutique&#39; hotel
On Tuesday council will consider two incentives for the planned 125-room hotel to be developed at Main and Harrison streets by Vera Bradley co-founder Barbara Baekgaard and Oregon-based Provenance Hotels. A proposed abatement would reduce taxes on new equipment by $19,200 over seven ... from Google Alert - incentives http://ift.tt/2A3kP7F
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aroundfortwayne · 3 years
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Mad Anthonys names Barbara Bradley Baekgaard its 2021 Red Coat honoree
New Post has been published on https://aroundfortwayne.com/news/2021/06/17/mad-anthonys-names-barbara-bradley-baekgaard-its-2021-red-coat-honoree/
Mad Anthonys names Barbara Bradley Baekgaard its 2021 Red Coat honoree
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Barbara Bradley Baekgaard, the co-founder of international retailer Vera Bradley, will be honored by Mad Anthonys at its Red Coat Gala on September 11, 2021.
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materealgirl · 7 years
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Travel season is upon us – and I don’t know about you – but I find nothing appealing about long car rides or dirty airports.  In all honesty, I really don’t enjoy packing either.  Unpacking is even worse.  So, to make this travel season a little more exciting, I teamed up with my local Vera Bradley located at the Mall of Georgia, and hosted a “Sophisticated Traveler” party last week.  I was honored to be invited to host a party to begin with but when I was presented with the opportunity to choose a theme, I jumped at the chance to feature some of the products that Vera does best.  We are talking high quality, and stylish luggage, in addition to travel accessories.   After all, that is how founders Barbara Baekgaard and Patricia R. Miller began their business, with luggage for the sophisticated female traveler.
Before we get into some of the items I will be featuring in this blog, I first wanted to showcase the beautiful MOG Vera Bradley store and some of the party accoutrements.  For any of the guests that attended the party, they received a special percentage off of their purchase for the duration of the event.  They also had some pretty nice swag bags that included items from sponsors from within the mall, including LUSH!  To make things even more fun, there was a “What’s in your Purse?” game, as well as a drawing for a chance to win a Sagebrush Satchel in Gallatin leather.   Check out some of the photos below from the party.
        So far this summer I have done the “long car ride” form of traveling.   And in a couple of months, I will embark upon the “dirty airport” journey for a family wedding in the Mid-West.  Both categories require some sort of luggage, and the items I chose to feature can be used for either situation.  The best part – not only are these items chic, they are also extremely functional.
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First up is the Vera Bradley, Large Spinner Roller Luggage in Black.  Now, I am completely aware that black suitcases are very common, which makes it hard to spot when your black suitcase is lost in a sea of other black suitcases on the baggage claims carousel.  However, it won’t show nearly as much wear and tear as some other colors.  This is just my preference, and the best choice, OBVIOUSLY.  I guess I should probably mention that black is my favorite color.  Vera, fortunately, has a wide variety of rolling luggage – including some patterns – for those of us that live a more colorful life.
The Travel Duffle Bag in the Banana Leaves Brown and Black print just might be my favorite item that I feature in this post.  This bag can be used as a carry-on, or for a road-trip weekend getaway.  The colors are neutral, yet the print is bold, making it the perfect travel companion.
Sometimes it really is #goodtobeagirl.  For one, we get to carry an additional bag on an aircraft.  That, ladies, is our ever so precious handbag, aka our survival kit!  And this Vera Bradley Mallory Tote in Sycamore Mesa Brown is roomy and has plenty of pocket organization.  Who doesn’t love a good tote?  Especially when you are walking through the airport and little Jimmy needs a tissue, or little Susie thinks she might cease to exist without her iPad.  #MomLife
So a tote is great during travel, but once you arrive to your destination you might want to switch to something lighter.  Especially if you are going to be doing a lot of walking (READ: Shopping) or sightseeing.  The Carson Mini Saddle Bag in black is ideal because it is so versatile.  It can be used casually, or it can also easily be used for dressier occasions.
Every girl needs a cosmetic case.  Even if you are not that into make-up this case can be utilized to organize items in your handbag.  And this Vera Bradley Medium Zip Cosmetic Case is adorned with the lovely Banana Leaves print.
If you take away one thing from this post, it should be that PACKING CUBES ARE LIFE CHANGING.  I’m serious, I will never pack without them again.  I received a few this past Christmas from my sisters, because they know I am all about that organized life. The cubes ARE great organizational items, but they also maximize space in your luggage.  In fact, here is a tip – roll your clothing rather than fold – and you will be able to fit even more in these expandable cubes!  The Vera Bradley Packing Cubes come in three different sizes; Large, Medium, and Small.  Bonus: The print pictured above (Kiev Paisley) is a sale pattern.
I had a lot of fun putting this post together, and I can’t thank my friends from the MOG Vera Bradley enough for inviting me to host such a fun party.  In fact, keep your eyes peeled next month.  Yours truly will be hosting an even more exciting launch party, featuring the new Fall 2018 Vera Bradley Leather collections!
      The Sophisticated Traveler Travel season is upon us - and I don’t know about you - but I find nothing appealing about long car rides or dirty airports.  
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lascalia · 7 years
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LaScalia Fashion Blog just published new thing at: http://www.lascalia.com/zdrowie-i-uroda/girl-starter-x-vera-bradley-episode-to-air-tonight-on-tlc/
‘Girl Starter’ x Vera Bradley Episode to Air Tonight on TLC
GIRL BOSS: Vera Bradley is partnering with TLC reality competition TV show, “Girl Starter,” which is produced by Al Roker Entertainment. The episode airs tonight at 7 p.m. on TLC. It features Vera Bradley cofounder and chief creative officer Barbara Bradley Baekgaard as a guest judge on the show, which began …please visit article’s author page to read more.
LaScalia thanks to: WWD Fashion Headlines
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missnevainc · 7 years
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Vera Bradley partners with the NEW TLC reality competition series Girl Starter, described as a blend of reality hits such as “Shark Tank,” “The Apprentice,” “Project Runway” and “American Idol,” produced by Al Roker’s production company (AL Roker Entertainment), the show is aimed at empowering young female entrepreneurs ages 18-24 and those interested in supporting their dreams.   The competition follows six steps of early phase business building, from ideation through pitch and features entertaining challenges, vibrant guest stars and a grand price of $100,000 in funding and services. The Girl Starter x Vera Bradley episode will airTOMORROW night (Friday, May 19that 7pm EST on TLC) and featuresVera Bradley Co-Founder and Chief Creative Officer, Barbara Bradley Baekgaard as a guest judge.  #prcourtesyof @lividinico client @verabradley #tlcnetwork #competition #barbarabradley #tlc #youngfemaleentrepreneurs #femaleentrepreneurs #entrepreneurs #competionseries #girlstarter
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leaderswithin · 7 years
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A Brand Above The Fray: An Interview with Vera Bradley Co-Founder Barbara Baekgaard
http://bit.ly/2qj17Az
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